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Hitachi Virtual Storage Platform vs NetApp FAS Series comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Nov 7, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

ROI

Sentiment score
4.6
Everpure FlashArray boosts efficiency, reduces costs, and enhances storage with improved latency, data compression, and seamless integration.
Sentiment score
6.2
Users find Hitachi Virtual Storage Platform valuable, citing long-term benefits, competitive costs, financial gains, and improved performance.
Sentiment score
5.5
NetApp FAS Series users report positive ROI, cost savings, and satisfaction, especially in VMware settings, despite disk addition expenses.
In the long term, spanning three to five years, the total cost of ownership becomes cheaper, considering power consumption, data center footprint, and NVMe technology usage.
Works at a consultancy with self employed
Our current workload, particularly the SQL use case, would not be possible on mechanical storage, and the ease of use for the small team for the array is important for supporting that workload.
Consultant at a computer software company with 51-200 employees
Pure Storage FlashArray integrates with APIs and other systems.
Senior Storage Engineer at Ensono
While performance, security, and financial aspects of Hitachi Virtual Storage Platform are satisfactory, I am unsure about the exact return on investment.
Team Lead for Core Infrastructure at Raiffeisen bank Serbia
If you have the configuration well maintained and configured, you should have good efficiency and compression for the clients and for yourself.
System Engineer at a computer software company with 1,001-5,000 employees
 

Customer Service

Sentiment score
8.4
Everpure FlashArray's customer service excels with proactive support, knowledgeable staff, and global responsiveness, enhancing satisfaction and reliability.
Sentiment score
6.2
Users have mixed feedback on Hitachi's support: praised for expertise but criticized for delays and inconsistent global assistance.
Sentiment score
7.3
NetApp FAS Series is praised for reliable, responsive support, though some seek faster resolutions and enhanced first-tier expertise.
Pure's support organization is responsive with minimal bureaucracy, making support a key factor in customer retention.
Director of Engineering at a computer software company with 1,001-5,000 employees
I would rate the technical support an 11 out of 10.
Cyber Security Consultant at Jonkoping Energi AB
The support from Pure Storage is excellent.
Presales Engineer at a manufacturing company with 1,001-5,000 employees
The time taken to act upon issues is quite large, and issue identification takes a significant amount of time, especially when it comes to critical problems.
Associate Vice President at Federal Bank Ltd
Sometimes, the support was inadequate because the initial architecture was poorly defined.
Pre-Sales Director France, Belgium and Luxembourg at a tech vendor with 5,001-10,000 employees
We are also using it ourselves for the SAN and CIFS protocol.
System Engineer at a computer software company with 1,001-5,000 employees
They often provide basic solutions, such as suggesting a failover or a power cycle, which are not the sophisticated solutions we expect from a vendor.
Senior Cloud System Engineer at Atos Poland
 

Scalability Issues

Sentiment score
6.7
Everpure FlashArray offers scalable storage with modular upgrades, suitable for seamless expansion, though some encounter limitations at higher capacities.
Sentiment score
7.3
Hitachi Virtual Storage Platform provides scalable options, adaptability, and reliability, supporting diverse enterprise expansion needs effectively despite some limitations.
Sentiment score
7.3
NetApp FAS Series offers high scalability with Clustered Data ONTAP, supporting growth despite cost and complexity challenges.
A big banking client had around 300 petabytes of data on Pure Storage.
Works at a consultancy with self employed
Our customers can scale up or scale out, raise the performance, and expand the storage spaces by investing every year.
Senior Ai Architect at Logicalis
The solution is highly scalable, particularly when there is a need to expand capacity.
Lead Technical Architect at ePlus Technology, inc.
We normally avoid current versions and use versions that have been running for at least two months in client usage before updating drivers.
DIRECTOR at Vellore Online Systems
NetApp FAS Series is scalable, and it is possible, but you need to pay.
System Engineer at a computer software company with 1,001-5,000 employees
The NetApp FAS Series is scalable and offers numerous solutions, but only if customers are willing to invest in the shelves.
Senior Cloud System Engineer at Atos Poland
 

Stability Issues

Sentiment score
8.4
Everpure FlashArray receives high praise for stability and reliability, with minor upgrade issues but overall excellent user satisfaction.
Sentiment score
8.2
Hitachi Virtual Storage Platform is highly reliable and stable, ideal for critical 24/7 operations with minimal downtime issues.
Sentiment score
7.9
NetApp FAS Series is reliable and stable, with minor issues swiftly resolved, earning high stability ratings despite occasional challenges.
For stability, I rate it a ten out of ten.
Senior Storage Administrator at a comms service provider with 5,001-10,000 employees
We have continuous 99.9% uptime and do not experience any users reporting performance issues due to latency.
Senior Storage Engineer at Ensono
The vision Pure Storage FlashArray offers through the GUI is clearer; we can discern the status, what is cabled, and how direct flash is enabled.
Technical Lead at Wipro Limited
If we are running on a standalone infrastructure, I would rate Hitachi Virtual Storage Platform a 10 for stability.
Associate Vice President at Federal Bank Ltd
When panic occurs on the node, it reboots itself, and we have experienced numerous hardware-related issues.
Senior Cloud System Engineer at Atos Poland
Most things are tailor-made, and we avoid downtimes even with primitive CLI commands.
DIRECTOR at Vellore Online Systems
 

Room For Improvement

Everpure FlashArray needs better integration, pricing, analytics, backup processes, cloud features, scalability, and user-friendliness, especially for VMware.
Hitachi Virtual Storage Platform needs improved UX, automation, scalability, support, reasonable pricing, deduplication, and better management tools.
NetApp FAS users desire better performance, documentation, UI, cost efficiency, cloud integration, automation, support, and competitive pricing.
Integrating object storage into the FlashArray would benefit entry-level and SMB customers by offering a more unified solution.
Lead Technical Architect at ePlus Technology, inc.
Storing cold data on expensive arrays doesn't make financial sense, and tiering to any of the big three cloud providers would be advantageous.
Director of Engineering at a computer software company with 1,001-5,000 employees
As a technical professional, I lack visibility into the system logs.
Senior Network Engineer at Holy Redeemer Health System, Inc.
The interface management and monitoring need improvement.
Team Lead for Core Infrastructure at Raiffeisen bank Serbia
Additional functionality related to data encryption and authentication could improve Hitachi Virtual Storage Platform.
Solution Architect at a outsourcing company with 201-500 employees
Storage companies should create encrypted storage solutions between the OS and storage to protect against ransomware attacks.
DIRECTOR at Vellore Online Systems
Nutanix leads the business in this approach, and I feel that NetApp is missing some aspects, such as CPU, GPU, and RAM, in its AI portfolio.
Pre-Sales Director France, Belgium and Luxembourg at a tech vendor with 5,001-10,000 employees
There is an opportunity there for NetApp with Cloud Volumes ONTAP.
Technological Consultant at a computer software company with 11-50 employees
 

Setup Cost

Everpure FlashArray's all-inclusive pricing and performance make it ideal for organizations prioritizing simplicity despite higher initial costs.
Hitachi Virtual Storage Platform is initially costly but offers justified performance and potential discounts, with complex licensing options.
NetApp FAS Series is costly but offers value with features like deduplication; planning and negotiation optimize ROI and pricing.
They're expensive.
Director of Engineering at a computer software company with 1,001-5,000 employees
While they say it's free, we actually pay for support upfront.
Senior Network Engineer at Holy Redeemer Health System, Inc.
Some smaller organizations may find it slightly expensive, but for enterprises, when considering performance, future hardware investments, and overall benefits, it is a very cost-effective solution for mid and enterprise organizations.
Senior Storage Engineer at Ensono
The cost of Hitachi Virtual Storage Platform is reasonable compared to competitors.
Associate Vice President at Federal Bank Ltd
The pricing of NetApp FAS Series is not cheap, but in comparison to other vendors, NetApp FAS Series is affordable.
System Engineer at a computer software company with 1,001-5,000 employees
 

Valuable Features

The Everpure FlashArray is lauded for its speed, cost-effectiveness, ease of use, and robust data management features.
Hitachi Virtual Storage Platform offers seamless data mobility, reliability, scalability, and efficient storage management with user-friendly features across industries.
NetApp FAS Series offers performance, flexibility, and reliability with robust deduplication, seamless integration, and efficient data management for diverse environments.
FlashArray's integration with the Pure One instrument provides a centralized platform for efficient management of all arrays.
Presales Engineer at a manufacturing company with 1,001-5,000 employees
Another noteworthy aspect is their platform, Pure One, a cloud-based analytics platform that automatically creates a case and sends out a part if a disk or controller fails.
Lead Technical Architect at ePlus Technology, inc.
It handles internal data migration seamlessly in the background without going offline, achieving a hundred percent uptime.
Director of Engineering at a computer software company with 1,001-5,000 employees
The active data management of Hitachi Virtual Storage Platform, especially with the HOPS Center, makes it easier to work with the Hitachi Virtual Storage Platform infrastructure.
Team Lead for Core Infrastructure at Raiffeisen bank Serbia
Hitachi Virtual Storage Platform is a great device that is very stable, very durable, and very simple.
Solution Architect at a outsourcing company with 201-500 employees
While NVMe disks are expensive and require three disks for parity calculations, hard drives in NetApp FAS Series are inexpensive, making it more cost-efficient per GB, even with RAID tech implementation.
Senior Cloud System Engineer at Atos Poland
Our IOPS are very high, reaching somewhere about 50k to 150k or 1.150k.
DIRECTOR at Vellore Online Systems
One important feature for customers is its ease of use and continuity, enabling seamless usage across on-premise and cloud environments.
Pre-Sales Director France, Belgium and Luxembourg at a tech vendor with 5,001-10,000 employees
 

Categories and Ranking

Everpure FlashArray
Sponsored
Average Rating
9.0
Reviews Sentiment
7.3
Number of Reviews
216
Ranking in other categories
All-Flash Storage (4th)
Hitachi Virtual Storage Pla...
Average Rating
8.4
Reviews Sentiment
6.8
Number of Reviews
55
Ranking in other categories
NAS (5th), Modular SAN (Storage Area Network) (5th), Frame-Based Disk Arrays (1st), All-Flash Storage (8th), NVMe All-Flash Storage Arrays (5th)
NetApp FAS Series
Average Rating
8.8
Reviews Sentiment
7.0
Number of Reviews
110
Ranking in other categories
Deduplication Software (4th), NAS (3rd), Modular SAN (Storage Area Network) (1st)
 

Featured Reviews

Sowjanya MV - PeerSpot reviewer
Technical Lead at Wipro Limited
Has improved performance for mission-critical workloads and enabled seamless non-disruptive upgrades
The availability is 99.99%, which is the main factor any customer would need because their data should be available whenever they want to access it. This is one main critical thing. It is very easy to upgrade since Pure Storage FlashArray handles it well. Everything is non-disruptive now; previously, there were forklift shifts, but now that is not the case. Pure Storage FlashArray says no to forklift upgrades. Usually hardware requires downtime, but Pure Storage FlashArray has improved their footprint so that they are not asking for downtime; everything is just a non-disruptive activity, which is why customers are more inclined towards Pure Storage FlashArray. Customers want more of the models in their environment due to the performance they are giving, and everything is in one Pure1 Array console where we can view all the models on one page or just an orchestration tool. You don't miss anything; you have replication, notifications about replication, and details about which host groups replication is happening in and if that replication is successful or failed. On a daily basis, our purpose is to create volumes for infrastructure; our daily activities include creating volumes and mapping them to the host, doing any migrations from a VM, clearing the data stores, and carving the volumes to those VMs. One key factor is the data compression with a ratio of 5:1, focusing on space efficiency, inline deduplication, and the compression Pure Storage FlashArray works on; that is a major factor we can suggest to any customer. Analytical capabilities are crucial. Daily, we check the throughput and consumption, and Pure Storage FlashArray provides predictions for one year regarding usage. This prediction helps plan updates well ahead. For support, we just raise a case, and they follow up and get it done. There is also AI readiness, but with the model R2, we don't have much of that AI readiness. For others, we do have AI readiness that predicts capacity based on daily or monthly trends, enabling us to analyze how much space we need or if we need to expand the disk shelf. From an operational point of view, a good feature is that if you accidentally delete a volume, it will be retained in the destroyed state for the next twenty-four hours, which is not the same with any other vendor. I have worked in this storage domain for the past fifteen years, and this option is remarkable, benefiting any L1 or L2 engineer. Additionally, from a compliance perspective, Pure Storage FlashArray has REST APIs enabled. I have not explored automation much, but from a security standpoint, it is strong with encryption data. If you want to automate, you can easily integrate with all clouds and explore Pure Cloud for scheduling workloads, including volume creation. Customers find benefit in Pure Storage FlashArray's single management pane of glass due to the dual controller and active-active setup. If one of the controllers goes down, all workloads automatically shift to the other controller, ensuring their data is safe and accessible at all times. This is a highlighted feature that any customer desires because their data should always be accessible. For SAN workloads, we use Pure Storage FlashArray because for SAN FC fiber channel, we don't use it; we use NetApp for NAS activities. We have clearly split this, so SAN is for mission-critical applications, while network-attached storage handles file systems. This architecture helps us maximize the benefit from Pure Storage FlashArray due to the significant workloads from this giant retail client. From a footprint and energy consumption perspective, you can see energy consumption from the Pure1 storage portal on a daily basis, and it is very compact. The three models we use consume only three units, which is quite low. From a footprint and data center perspective, it doesn't occupy much space. As everything moves to cloud, there are requirements to avoid excess spending on data centers, and Pure Storage FlashArray is efficient in energy consumption and is environmentally friendly.
DA
Associate Vice President at Federal Bank Ltd
Reliable and secure storage solution supports core banking operations effectively
The replication technology that Hitachi Virtual Storage Platform uses is quite older, and the replication methodology they employ for data between the data center and the production and standby database shows no significant improvement in that particular field. With respect to storage administration, I'd like to see more clarity on the encryption side; data being stored in an encrypted manner is essential, but the customer or end-user doesn't understand which encryption is being used and doesn't have a direct view stating that their data is encrypted using AES 256 or DES, or whatever standard they follow. This lack of transparency may not be acceptable during audits.
Srikanth Purushothaman - PeerSpot reviewer
DIRECTOR at Vellore Online Systems
Has supported long-term data protection and backup while requiring better part availability and pricing options
For monitoring purposes, we normally use flash access storage exclusively. We utilize a hybrid system because we need performance, combining NL-SAS for the volume and SAS flash to use as a fast cache system that provides more IOPS. We normally implement RAID 10, which we prefer over RAID 6's n plus 2 combinations. We utilize it for data redundancy, even with write intensity on. Regarding the unified storage architecture for NetApp FAS Series, we normally opt for exclusivity unless budget constraints exist. Our IOPS are very high, reaching somewhere about 50k to 150k or 1.150k. The high performance ensures minimal latency. An advantage we've seen with NetApp FAS Series is that snapshots provide very rapid backup and fast recovery. We basically use snapshots for data protection as first-level protection, with deduplication between the two storages serving as second-level protection.
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Top Industries

By visitors reading reviews
Financial Services Firm
12%
Computer Software Company
9%
Construction Company
9%
Manufacturing Company
8%
Financial Services Firm
19%
Manufacturing Company
9%
Computer Software Company
8%
Government
7%
Manufacturing Company
14%
Financial Services Firm
12%
Computer Software Company
10%
Construction Company
5%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business64
Midsize Enterprise36
Large Enterprise151
By reviewers
Company SizeCount
Small Business19
Midsize Enterprise15
Large Enterprise28
By reviewers
Company SizeCount
Small Business31
Midsize Enterprise38
Large Enterprise58
 

Questions from the Community

Which should I choose: HPE 3PAR StoreServ or Hitachi Virtual Storage Platform F Series?
Both are great platforms, but if you are considering all flash solutions, I would recommend you to consider Pure Stor...
What is your experience regarding pricing and costs for Pure Storage FlashArray?
The only issue is the pricing. Because we have competition, our customers always take another brand and say they can ...
What needs improvement with Pure Storage FlashArray?
Our customers using Dell storage also use competing solutions. Our customers who have Everpure FlashArray may also ha...
What is your experience regarding pricing and costs for Hitachi Virtual Storage Platform?
The cost of Hitachi Virtual Storage Platform is reasonable compared to competitors, but it is dependent on the custom...
What needs improvement with Hitachi Virtual Storage Platform E990?
The centralized management console in Hitachi Virtual Storage Platform is not very comfortable and user-friendly. How...
What is your primary use case for Hitachi Virtual Storage Platform E990?
I work in the financial sector with Hitachi Virtual Storage Platform, specifically VSP. We did not need tiering in Hi...
Which SAN product would you choose: IBM FlashSystem (FS9500) vs PureFlash Array/X NVMe vs PureFlash Array/XL NVMe?
Have you considered a NetApp FAS Storage for your NAS needs? I am sure it fits very well.
What is your experience regarding pricing and costs for NetApp FAS Series?
I do not handle the pricing part of NetApp FAS Series since it is managed by the sales team.
What needs improvement with NetApp FAS Series?
There is room for improvement when it comes to response time and first-level support quality. If a new feature needs ...
 

Also Known As

Pure Storage FlashArray
Hitachi Virtual Storage Platform F Series, 5000 Series, E Series, N Series, G Series
No data available
 

Overview

 

Sample Customers

Nielsen, Lamar Advertising, LinkedIn, Betfair, UT-Dallas
Turkcell, Owens Corning, Region Nord, Net Credit Financial Group (NFC Group), Russian Railways
Children's Hospital Central California, Plex Systems, PDF PNI Digital Media, Denver Broncos, PDF KSM Legal, Clayton Companies, Virginia Community College
Find out what your peers are saying about Hitachi Virtual Storage Platform vs. NetApp FAS Series and other solutions. Updated: April 2026.
892,868 professionals have used our research since 2012.