Google Cloud vs Microsoft Azure comparison

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8,456 views|6,101 comparisons
97% willing to recommend
Microsoft Logo
28,567 views|22,663 comparisons
95% willing to recommend
Comparison Buyer's Guide
Executive Summary

We performed a comparison between Google Cloud and Microsoft Azure based on real PeerSpot user reviews.

Find out in this report how the two Infrastructure as a Service Clouds (IaaS) solutions compare in terms of features, pricing, service and support, easy of deployment, and ROI.
To learn more, read our detailed Google Cloud vs. Microsoft Azure Report (Updated: March 2024).
767,847 professionals have used our research since 2012.
Featured Review
Quotes From Members
We asked business professionals to review the solutions they use.
Here are some excerpts of what they said:
Pros
"Google Cloud is very user-friendly.""The automatic sync between my mobile device data and photos to the cloud is the most valuable feature.""It's easy to deploy next-generation applications on Google Cloud. Customers can also use various cloud tools to optimize their operations and generate more insights to do business much smarter.""It is very easy to share documents.""The solution can scale as well.""The customer service team for this solution is very knowledgeable.""It is stable. It is easy to learn and very straightforward.""The stability is good with Google Cloud."

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"The solution is easy to manage within the cloud application, has good performance, and is secure.""Easy to deploy services""Microsoft Azure is an optimized solution when we compare it to any other particular cloud solution.""In general, the entire suite of PaaS is valuable. It enables a true breakdown of IT siloes and allows an organization to embrace DevOps.""The stability has been excellent.""The solution is very simple to set up.""Great features at a good price.""The most valuable feature is the single sign-on with multifactor authentication."

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Cons
"The price of the license could be cheaper.""The price can be lowered significantly.""I cannot recall coming across any missing features.""The price of the solution could be more transparent.""The product could be improved by expanding the initial storage space available.""The solution should be more configurable for high-volume databases.""The UI is beautiful but not easy to use, and also a little slow. Anything that you click is slow to load. It is also not easy to find something. I do not find the left-hand side menu good. We have a lot of options mixed there and we need the best way to deploy cloud resources. I prefer Azure ARM templates since their JSON files are easy to manipulate and integrate with other tools.""Google Cloud would benefit from more detailed practical hands-on training especially in your mother tongue, not just English."

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"Sometimes performance takes a hit on a slow network.""Security could be better. Once there was an attack, and we couldn't get to the cloud to see the reports for about five hours.""When we are doing transfers of records in large amounts, for example, petabytes of data or few long datasets, the performance should not degrade as it does.""For deploying multiple resources in a big number, such as in hundreds, we need a streamlined process and more user-friendly scrips. The scripts have to be more user-friendly, and they should also supply some standard templates to deploy multiple resources at a time. Currently, it is very easy to deploy a couple of resources, but if you want to deploy multiple resources, it becomes complex. The material that they provide for integration with an existing on-prem data center is complex. They have to make them user-friendly. The scripts related to resource management need to be simplified.""The response time and stability of Microsoft Azure need to be improved.""The license price could be lower.""With Microsoft, our only concern is exchange rates because we're paying in dollars. It's very expensive for us because of the exchange rates. It would help if they partnered with someone locally so we can pay in our local currency.""I would like it if Microsoft communicated better about upcoming changes before they roll them out. Sometimes when Microsoft implements changes, they don't notify the users promptly enough. I would like to know about new features, especially Office 365."

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Pricing and Cost Advice
  • "Google cloud is less expensive than other comparable solutions."
  • "The licensing for Google Cloud seems to be quite cheap and they're actually quite reasonable in comparison to Azure, which, as it turns out, is quite expensive. Even though Azure has a data center in South Africa it's still quite costly. There's no scaling, so if you go with the VM, you pay 2500 Rand. When you add another VM, it's another 2500 Rand even though you don't use the whole thing. With Google, you can go up as incrementally as you need to, even if it's just 30 Rand."
  • "The best part of Google Cloud is that it is cheaper than the competitors."
  • "The licensing cost is based on the capacity we use."
  • "It's not really an expensive solution, but it would be better if there were more flexibility in the pricing model."
  • "I am not familiar with the pricing, but I would guess that it is probably cheaper than Microsoft Suite"
  • "It has a monthly subscription. The customers pay based on the usage."
  • "Pricing is high compared to other solutions."
  • More Google Cloud Pricing and Cost Advice →

  • "Related to pricing and licensing, you have to be careful how you operate with the concept."
  • "Be careful with Azure Cool storage accounts; if you are dealing with high object counts, then it can be more economical to use Hot storage because of the high storage access costs associated with Cool."
  • "Make use of Azure pricing calculator and you will find out that Azure Is still more reasonable that the competition and do your research, when unclear speak with your MS support."
  • "It’s necessary to use third party products or to use good self-management economic tools"
  • "Keep to PaaS to gain the optimal benefits from an OPEX finance and resource perspective."
  • "Several thousand dollars and counting, we haven't needed to upgrade on premises hardware (In fact we eliminated all of the old on-premises hardware and run 100% on Azure) or pay for it's maintenance, power etc."
  • "If you are not aware of costs, pricing, etc., you can end up with a hefty bill. However, I found that the Azure price calculator is a valuable tool to use before starting to deploy VMs in Azure. This tool will give you an overview of the costs you should expect on a monthly, quarterly or yearly basis."
  • "Pricing is very difficult to guesstimate. With so many a la carte options and individual pricing it can be a hassle to understand."
  • More Microsoft Azure Pricing and Cost Advice →

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    Comparison Review
    Anonymous User
    Amazon Web Services, Rackspace OpenStack, Microsoft Windows Azure and Google are the major cloud hosting and storage service providers. Athough Amazon is top of them and is oldest in cloud market, Rackspace, Microsoft and Google are giving tough competition to each other and to Amazon also for alluring IT customers. This article give brief history of these cloud hosting service providers and compares the cloud services provided by them. -- Amazon Web Services -- It's hard to find someone who doesn't agree that Amazon Web Services is the market leader in IaaS cloud computing. The company has one of the widest breadths of cloud services - including compute, storage, networking, databases, load balancers, applications and application development platforms all delivered as a cloud service. Amazon has dropped its prices 21 times since it debuted its cloud six years ago and fairly consistently fills whatever gaps it has in the size of virtual machine instances on its platform - the company recently rolled out new high-memory instances, for example. There are some cautions for Amazon though. Namely, its cloud has experienced three major outages in two years. One analyst, Jillian Mirandi of Technology Business Researcher, has suggested that continued outages could eventually start hindering businesses' willingness to invest in Amazon infrastructure. That sentiment gets to a larger point about AWS though - the service seems to be popular in the startup community, providing the IT… Read more →
    Answers from the Community
    ikextian
    Sergio Zuastegui - PeerSpot reviewerSergio Zuastegui
    Real User

    I have worked with AWS for 4 years now and I agree with the recommendation. 


    If you make some research AWS will be shown as the top solution in many white papers. We made an evaluation to compare it with Google and Azure. In our case, AWS is the most cost-effective.


    Depending on the solution you are running you need to check the license cost for your servers. If you have a lot of Windows solutions Azure may be a better fit.  


    Regarding performance, we did have an incident where the complete region was unreachable. So, make sure to consider recovery sites. 

    Wallace Hugh - PeerSpot reviewerWallace Hugh
    Real User

    I would like to recommend MS Azure to start with. 


    The reasons are:


    1. I bet you're using many Microsoft tools, like Office 365, Team, etc. so you're pretty familiar with the MS UX which is excellent.


    2. It's easy to start/learn Azure and configurations, they have very detailed documentation online.


    3. It's relatively cheaper with Azure IaaS with good starting numbers of notes/services.

    Questions from the Community
    Top Answer:Google Cloud is perceived as a cost-effective and user-friendly option, especially compared to AWS. The current affordability and ease of use make it suitable for medium-sized companies. While the… more »
    Top Answer:The product should be more cost-effective.
    Top Answer:The solution is used for storage for disaster recovery. It is used to store all the company data outside the company premises. It is also used for backups, AI processing, and database storage.
    Top Answer:IBM Public Cloud is IBM’s Platform-as-a-Service. It aims to provide organizations with a secure cloud environment to manage data and applications. One of the features we like is the cloud activity… more »
    Top Answer:One of the best features of SAP Cloud Platform is that it is web-based and you can log in from anywhere in the world. SAP Cloud Platform is suitable for companies of any size; it works well with both… more »
    Top Answer:I would recommend Google Firebase instead of Microsoft Azure, simply for the array of features that it has to offer. In particular, the Firebase library grants you access to a shared data structure… more »
    Ranking
    Views
    8,456
    Comparisons
    6,101
    Reviews
    49
    Average Words per Review
    328
    Rating
    8.2
    Views
    28,567
    Comparisons
    22,663
    Reviews
    39
    Average Words per Review
    537
    Rating
    8.4
    Comparisons
    Also Known As
    Windows Azure, Azure, MS Azure
    Learn More
    Overview

    Google Cloud is an Infrastructure as a Service Cloud (IaaS) and Platform as a Service (PaaS) solution that provides infrastructure tools and services for building applications on top of a public cloud computing platform. As one of the leading global infrastructures, this product allows users to securely manage enterprise data, receive valuable insights, and store documents. Google Cloud provides its various services through tools and services for data warehousing, security key enforcement, application programming interface (API) management, artificial intelligence (AI), and machine learning (ML).

    The use cases of Google Cloud can be divided into four main categories:

    • Big data
    • Compute
    • Services
    • Storage

    The solution is utilized by organizations of all sizes and industries, as it is suitable for the following purposes:

    • Running and building applications: Google Cloud lets businesses run and build their applications anywhere because of its commitment to open-source, hybrid, and multi-cloud. This can accelerate development time as businesses avoid vendor lock-in.

    • Data insight: Google Cloud provides companies with advanced ML and analytics for their data. This can facilitate business decisions and improve work processes, as every team member can have access to data reports via this solution.

    • Security: Utilizing Google's technology, this solution helps users protect and defend their data and applications against threats and harmful activities.

    • Team collaboration: Google Cloud offers companies advanced collaboration features. They can integrate email, chat, video calling, and document collaboration all in one place when using this platform.

    Google Cloud Features

    Google Cloud offers multiple features for its clients. Some of these include:

    • Big data features: The solution offers full big data services through tools such as BigQuery and Google Cloud Dataflow. These tools allow users to process large data queries as well as create, monitor, and receive reports from data processing pipelines.

    • Containers: The solution offers containers, which allow users to speed up deployment and scale applications.

    • Cloud debugger: This feature allows users to debug code during the production process. In this way, businesses are able to locate issues early in the code and fix them before deploying the application.

    • Cloud save: This feature provides the ability to synchronize cloud-stored data across all devices an organization is supporting. Through it, users can save and retrieve information and maintain all data copies up to date.

    • Cloud trace: This Google Cloud feature allows users to detect the reasons for performance bottlenecks and fix the issues. It also provides users with information on the time their product takes to process certain requests, allowing them to follow performance more closely.

    • Hosting features: The solution offers two hosting options. App Engine is the PaaS of Google Cloud and Computes Engine is their IaaS.

    • Load balancing: This feature balances the traffic of multiple compute instances across various geographic regions.

    • Maintenance: Users receive frequent insight into the performance of their applications and through automations, Google Cloud lets them know of any issues that need to be fixed.

    Google Cloud Benefits

    Google Cloud brings various benefits to its users. Some of these include the following:

    • The pricing model of Google Cloud allows users to pay only for the selected features and tools they wish to use, which saves their organizations money.

    • Users can rely on accelerated content delivery through Google Cloud Content Delivery Network (CDN).

    • Google Cloud offers a wide variety of tools and libraries, which assist users in the development of cloud applications.

    • The tool has an advanced admin control that allows users to easily add or remove new users and maintain the security of business platforms.

    • Google Cloud offers consulting services whereby experts provide assistance with cloud strategy development.

    • The platform is updated on a frequent basis, which can increase companies' productivity through consistent innovations.

    • Google Cloud offers remote access from anywhere at all times via Google's web applications.

    • The solution reduces the risks of data breaches as it offers minimal storage of offline data.

    • Users can expect support not only from the platform but from the growing online community as well, where their questions can be answered in a timely manner.

    • The product provides detailed documentation for its clients, allowing them to benefit from tutorials and other samples, in order to learn to work with it in the most efficient way.

    Reviews from Real Users

    Isuru P., an assistant vice president at a tech services company, likes Google Cloud because it is easy to deploy next-generation applications using it.

    An IT solutions consultant at a tech services company rates Google Cloud highly because they find the solution stable with a good user experience and a straightforward setup.

    Windows Azure is Microsoft's cloud platform, where developers can create, deploy, and maintain their apps. This cloud application platform allows developers to concentrate on the actual applications, while it takes care of all the elements behind the apps.

    Windows Azure works across multiple frameworks and languages. It is fully scalable, localized in that it is hosted globally in many datacenters, and has widespread capabilities with elements of application development, deployment, and management.

    Azure is comprised of several different service modules, including Infrastructure; Web; Mobile; Dev & Test; Big Data; Media;Storage, Backup & Recovery; and Identity & Access Management.

    Microsoft Azure works as a:

    1. Platform as a service (PaaS)
    2. Software as a service (SaaS)
    3. Infrastructure as a service (IaaS)

    Microsoft Azure is available:

    • On-premises
    • Hybrid
    • Multi-cloud
    • At the edge

    Compared to its competitors, Microsoft Azure:

    • Has more affordable features
    • Has easier migration for organizations already using other Microsoft tools
    • Has several educational resources available
    • Provides robust support
    • Is ideal for small and large businesses

    Microsoft Azure Features:

    • Scalability
    • Stability
    • Flexibility
    • Azure Site Recovery
    • Active Directory
    • Monitoring features
    • Cloud-based
    • Automated tasks
    • Change capability cadence
    • Showback capabilities
    • Information protection
    • Azure Data Lake
    • Excellent portal
    • Intuitive user interface
    • Remote desktop
    • Fast provisioning
    • Data security
    • Data resiliency
    • Speed of service
    • Integrated delivery pipeline
    • Disaster recovery
    • Robust templates
    • Flexible coding languages
    • Virtual systems testing

    Benefits of Microsoft Azure:

    • Infrastructure as a Service (IaaS): Because Microsoft Azure is an IaaS, organizations can deploy as well as manage applications easily and quickly. Azure also provides you with the ability to customize the cloud software to meet your specific business needs.
    • Seamless integration: Microsoft Azure is built to seamlessly integrate with existing IT departments via hybrid databases, secure private connections, and storage solutions.
    • Cost-effective: Because Azure can harmoniously exist in your business environment with your data center, it is a very cost-effective solution.
    • Analytics support: Azure is designed with built-in support that is used to analyze data and provide key insights. Azure offers Cortana Analytics, Stream Analytics, Machine Learning, and SQL services.
    • Unique storage system: Compared to other cloud services, Microsoft Azure has more data centers and delivery points, which helps create an optimal user experience and also helps deliver content faster. In addition, Microsoft Azure makes it possible for organizations to exchange content across several virtual machines.
    • Enhanced flexibility: Azure provides extreme flexibility by allowing you to choose any level of functionality you require. It also supports many of the same technologies IT teams and developers usually depend on, making it easier for them to manage.
    • Easy implementation: Microsoft Azure is easy and quick to deploy. If necessary, you can change web apps to Azure with almost zero downtime.

    Reviews from Real Users:

    "It is a flexible solution that is straightforward to use," says the principal consultant at a computer software company.

    OmarJ., future datacenter consultant: Microsoft Azure Cloud at a tech company, adds that "The user interface is very nice and makes everything easy to use."

    You can build an environment in minutes. It's very good in terms of being an infrastructure as a service, and I found that really fascinating,” says an information technology consultant at a computer software company.

    "I think Azure's level of automation to achieve efficiency or agility is valuable. I also like the change capability cadence, the showback capabilities, and understanding what our costs are," says an enterprise architect at an energy/utilities company.

    Marco C., Ing. at Wolters Kluwer, says "The valuable features of Microsoft Azure are that it is cloud-based and has good storage. The storage is completely managed by Azure. We do not need to do any patching of security because it is handled by Azure which is a benefit. The solution is fully compatible with the Microsoft technology stack and is very scalable."

    "The most valuable feature of Microsoft Azure is it has everything together in one place. It is one large tool with lots of small tools that are updated often," says the owner of a media company.



    Sample Customers
    Information Not Available
    BMW, Toyota, easyJet, NBC Sports, HarperCollins, Aviva, TalkTalk Business, Avanade, and Telenor.
    Top Industries
    REVIEWERS
    Financial Services Firm25%
    Computer Software Company14%
    Educational Organization8%
    University8%
    VISITORS READING REVIEWS
    Educational Organization45%
    Manufacturing Company11%
    Financial Services Firm8%
    Computer Software Company6%
    REVIEWERS
    Computer Software Company22%
    Financial Services Firm13%
    Comms Service Provider9%
    Manufacturing Company8%
    VISITORS READING REVIEWS
    Educational Organization35%
    Computer Software Company9%
    Financial Services Firm9%
    Manufacturing Company7%
    Company Size
    REVIEWERS
    Small Business49%
    Midsize Enterprise10%
    Large Enterprise40%
    VISITORS READING REVIEWS
    Small Business10%
    Midsize Enterprise47%
    Large Enterprise43%
    REVIEWERS
    Small Business41%
    Midsize Enterprise15%
    Large Enterprise44%
    VISITORS READING REVIEWS
    Small Business14%
    Midsize Enterprise40%
    Large Enterprise46%
    Buyer's Guide
    Google Cloud vs. Microsoft Azure
    March 2024
    Find out what your peers are saying about Google Cloud vs. Microsoft Azure and other solutions. Updated: March 2024.
    767,847 professionals have used our research since 2012.

    Google Cloud is ranked 4th in Infrastructure as a Service Clouds (IaaS) with 66 reviews while Microsoft Azure is ranked 1st in Infrastructure as a Service Clouds (IaaS) with 299 reviews. Google Cloud is rated 8.2, while Microsoft Azure is rated 8.4. The top reviewer of Google Cloud writes "Great for big data with off-the-charts scalability for storage and databases". On the other hand, the top reviewer of Microsoft Azure writes "Promotes clear, logical structures preventing impractical configurations and offers seamless integration ". Google Cloud is most compared with Linode, Alibaba Cloud, Oracle Cloud Infrastructure (OCI), Pivotal Cloud Foundry and OpenShift, whereas Microsoft Azure is most compared with Oracle Cloud Infrastructure (OCI), Google Firebase, Amazon AWS, Pivotal Cloud Foundry and SAP Cloud Platform. See our Google Cloud vs. Microsoft Azure report.

    See our list of best Infrastructure as a Service Clouds (IaaS) vendors and best PaaS Clouds vendors.

    We monitor all Infrastructure as a Service Clouds (IaaS) reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.