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DIGITAL CX vs HootSuite comparison

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Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

DIGITAL CX
Ranking in Social CRM
7th
Average Rating
9.0
Reviews Sentiment
5.9
Number of Reviews
3
Ranking in other categories
Customer Communications Management (CCM) (4th), Customer Experience Management (11th)
HootSuite
Ranking in Social CRM
1st
Average Rating
8.0
Number of Reviews
19
Ranking in other categories
Social Media Management Solutions (1st), Social Media Analytics Software (2nd)
 

Mindshare comparison

As of October 2026, in the Social CRM category, the mindshare of DIGITAL CX is 2.9%, up from 2.6% compared to the previous year. The mindshare of HootSuite is 13.7%, up from 7.7% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Social CRM Mindshare Distribution
ProductMindshare (%)
HootSuite13.7%
DIGITAL CX2.9%
Other83.4%
Social CRM
 

Featured Reviews

JV
IT Specialist
Unified communication has reduced global calling costs and supports organized departmental workflows
The best features that DIGITAL CX offers are making international calls, the chat functionality, and the fax capability. We still use fax as some institutions require fax documentation to be sent to us. Adding users is very easy, and the setup is straightforward. The support from RingCentral is exceptional. The international calling capabilities and low costs are outstanding. DIGITAL CX has positively impacted my organization through cost reduction. Currently, we do not assign direct lines to most users. We have very few direct lines, and the cost is much lower by simply creating extensions and only authorizing certain users to make international calls. Last year we started making the adjustment, and we reduced costs from 4,000 dollars to 2,000 dollars in just a couple of months.
Calin Balaita - PeerSpot reviewer
Senior Engineer at Wärtsilä
Consistent scheduling has amplified our global branding and simplified weekly content sharing
HootSuite does a good job at what it does, and I didn't have any issues with it. If I had to think about one thing that could make my experience even better, the interface on the iOS version could be a bit smoother and things could be more visible, but other than that, it works fine.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"My advice to others looking into using DIGITAL CX is to go for this product because it is the most important thing for reaching out to suppliers and customers."
"DIGITAL CX has positively impacted my organization through cost reduction; last year we started making the adjustment, and we reduced costs from 4,000 dollars to 2,000 dollars in just a couple of months."
"RingCentral has a good implementation of voice over IP and is easy to use, enabling a range of VoIP functions."
"HootSuite has an AI engine to suggest trending topics related to our business. The engine works really well and comes up with excellent suggestions for more posts."
"HootSuite has positively impacted my organization by making it easy for us to post our socials without having to add staff."
"HootSuite has positively impacted my organization by reducing the man-hours needed for maintenance, our load to do a campaign has become shorter, so all our tasks resolve faster and can be done more efficiently."
"HootSuite is an easy way to get social media posts out, as you're able to upload and schedule posts in the future, which saves time and allows for the continuity of having the same post across various platforms."
"The best features HootSuite offers in my experience are the pipeline and the order status."
"Hootsuite feels like an all-in-one tool; I can publish content on Hootsuite and then answer comments, which is what I do for my customers."
"The main improvement HootSuite offers is allowing my organization to run social media campaigns."
"HootSuite has positively impacted my organization quite significantly because we have seen a rise in applications, and I think we won an award for the best branding use of this technology."
 

Cons

"I believe DIGITAL CX could be improved by making certain menus easier to find."
"Pricing on RingCentral can be confusing due to numerous surcharges and fees, making it important to consider all fees for a true comparison with other services."
"RingCentral could improve by incorporating more advanced AI functionalities, as Zoom currently has AI integrated across their products."
"Sometimes if there is a network issue from the supplier's end, not from our side, we need to think about how we can improve in those scenarios."
"HootSuite can be improved regarding their summarized AI brand sentiment."
"If I had to think about one thing that could make my experience even better, the interface on the iOS version could be a bit smoother and things could be more visible, but other than that, it works fine."
"Last I checked, you can't schedule Twitter threads where each tweet is a reply to a previous tweet."
"The company should reduce the pricing to make it easier for companies to deploy to larger social teams."
"The pricing would be great if it were free. It costs $99 per month, which is quite expensive."
"Sometimes we received emails that due to some reasons, posts were not shared automatically. This was also one of the reasons why we left HootSuite."
"Sometimes the suggestions or the content suggestions that the OwlyWriter AI gives are not up to the mark that we want."
"Bulk scheduling."
 

Pricing and Cost Advice

Information not available
"​I have only used the free versions.​"
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Top Industries

By visitors reading reviews
Manufacturing Company
26%
Construction Company
14%
Comms Service Provider
11%
Insurance Company
8%
Manufacturing Company
20%
Outsourcing Company
13%
Educational Organization
9%
Media Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
By reviewers
Company SizeCount
Small Business14
Midsize Enterprise2
Large Enterprise10
 

Questions from the Community

What is your experience regarding pricing and costs for DIGITAL CX?
My experience with the pricing, implementation cost, and licenses of DIGITAL CX has been very good. As I mentioned, the cost was reduced significantly. We have carried out a substantial cost reduct...
What needs improvement with DIGITAL CX?
There is always room for improvement in DIGITAL CX. Sometimes if there is a network issue from the supplier's end, not from our side, we need to think about how we can improve in those scenarios. W...
What is your primary use case for DIGITAL CX?
I have been using DIGITAL CX where I always connect with the supplier. I need to reach out to suppliers, and sometimes we send voicemails over DIGITAL CX. On a daily basis, we work on getting the r...
What needs improvement with HootSuite?
I think HootSuite can be improved with a better user interface. I believe it could be a little clearer on the instructions.
What is your primary use case for HootSuite?
My main use case for HootSuite is marketing towards social media. A specific example of how I used HootSuite for my marketing is that I posted social media content for my law firm. HootSuite helped...
What advice do you have for others considering HootSuite?
My advice to others looking into using HootSuite is to check it out, try it out, and see if it works for you. I gave this product a rating of 8.
 

Comparisons

 

Also Known As

Dimelo, a Ring Central Company
No data available
 

Overview

 

Sample Customers

Orange, SCNF, AXA, Total, Cdiscount, DB, PMU, Ooredoo, Telenor, BNP...
Vega, TicketLeap, Radio Italia, The PureMatter Agency, Kiva, The Vancouver Canucks
Find out what your peers are saying about DIGITAL CX vs. HootSuite and other solutions. Updated: September 2026.
919,088 professionals have used our research since 2012.