Dell PowerStore vs Dell XtremIO comparison

Dell PowerStore and Dell XtremIO are both solutions in the All-Flash Storage category. Dell PowerStore is ranked #1 with an average rating of 8.8, while Dell XtremIO is ranked #22 with an average rating of 8.0. Dell PowerStore holds a 16.8% mindshare in AFS, compared to Dell XtremIO’s 0.8% mindshare. Additionally, 96% of Dell PowerStore users are willing to recommend the solution, compared to 80% of Dell XtremIO users who would recommend it.

Comparison Buyer's Guide

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Executive SummaryUpdated on Sep 18, 2024

Dell XtremIO and Dell PowerStore are high-performance storage solutions aimed at enterprise needs. User feedback shows a preference for Dell PowerStore's features, making it more appealing based on the data comparisons.

Features: Dell XtremIO users highlight its robust data services, including deduplication and compression. It also offers consistent high performance and Inline Data Reduction. Dell PowerStore is noted for its scalability, NVMe support, and advanced automation capabilities like AppsON, making it suitable for diverse workloads.

Room for Improvement: Dell XtremIO users suggest improvements in upgrade processes, firmware stability, and management interface usability. Dell PowerStore users mention software reliability, initial learning curve, and need for more extensive documentation. User feedback suggests PowerStore’s issues may be easier to address.

Ease of Deployment and Customer Service: Dell XtremIO users find deployment straightforward but needing specialized expertise with mixed customer service reviews. Dell PowerStore reviews point to an efficient, user-friendly deployment process and generally positive customer service interactions, making it favorable in this category.

Pricing and ROI: Dell XtremIO users find initial setup costs high but acknowledge good ROI over time. Dell PowerStore is seen as more competitively priced with faster ROI, making it appealing for budget-conscious buyers seeking quicker returns.

To learn more, read our detailed Dell PowerStore vs. Dell XtremIO Report (Updated: June 2025).

Buyer's Guide

Dell PowerStore vs. Dell XtremIO

June 2025

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Pure FlashArray X NVMe

Mindshare comparison

As of July 2025, in the All-Flash Storage category, the mindshare of Pure FlashArray X NVMe is 0.8%, up from 0.8% compared to the previous year. The mindshare of Dell PowerStore is 16.8%, up from 16.4% compared to the previous year. The mindshare of Dell XtremIO is 0.8%, down from 1.0% compared to the previous year. It is calculated based on PeerSpot user engagement data.

All-Flash Storage

Featured Reviews

Eugene Hemphill

Sales Manager at Multicomputos PR

Helps to save money and resources with the data compression feature

One point I'd like to improve is that the tool should start selling small boxes again. It discontinued some products and is focusing on bigger, more capable boxes, neglecting the SMB market. Even though it's not a big market, it shouldn't have removed them. One way to improve the product is to add an operational assistant that doesn't depend on VMware. It could also establish more alliances with other operational systems.

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Hassan_Zaki

Senior Presales Manager at a tech services company with 51-200 employees

Integrated AI and clustering enhance storage operations effectively

I promote and recommend Dell PowerStore for all workloads to my clients and customers. Most of my customers have one appliance per site. Approximately 80% of my customers have Dell PowerStore implemented in their data centers. We always use CLS as another Dell solution for cybersecurity and data security. The CLS is integrated with the Data Domain, PowerProtect Data Domain, not with Dell PowerStore. Windows, Linux, and some customers use Red Hat or SUSE. We have many operating systems working with Dell PowerStore in the same environments and data centers. CloudIQ and Storage IQ are used by some customers, but Apex AIOps has not been widely adopted yet. Dell PowerStore has integration with VMware and Kubernetes. Most workloads work fine and have very good integration with Dell PowerStore, except for one or two specific workloads in the market. On a scale of one to ten, I rate Dell PowerStore a nine.

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Stanislaw Jagielski

Trainer, Storage Consultant at Oxon

Efficient and straightforward setup boosts data management capabilities

Scalability is a significant feature of Dell XtremIO, as it is easy to expand and manage. It provides a lot of features suited for complex systems, such as scalability and the ability to define multi-domain systems, which are beneficial for data management and storage separation. It is efficient from the customer's point of view, offering deduplication at both the volume and file levels. The configuration and setup are straightforward, provided one has knowledge in setting up network infrastructure like VLANs. It is easy to install, use, and configure, making it a reliable product.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"Pure FlashArray X NVMe will quickly overcome all the hurdles you face, including network and latency issues."

"It's incredibly easy to use and greatly simplified our ability to both deploy and manage our storage subsystems."

"Pure FlashArray X NVMe has low latency and high Ops. It is an evergreen model."

"The solution is scalable."

"It offers competitive performance, and the Evergreen storage model of Pure fits well with my organization."

"The most valuable features of this solution are its ease of use and performance."

"The most valuable features of Pure FlashArray X NVMe are its superior performance compared to other flash tiers, as well as its ease of use, with an intuitive user interface that is simple to deploy and use."

"Pure Storage has signature security technology, which cannot be deleted, even if you are an administrator."

More Pure FlashArray X NVMe pros

"As a primary storage, it has all the features that our customers need, with only minor tweaks or enhancements needed here and there."

"The beauty is the simplicity - customers can manage multiple workloads from a single dashboard with scale-out architecture."

"The most valuable feature of the solution for me is the deduplication part, especially since most of the servers in our organization are Windows-based servers."

"You can add compute and capacity independently. We have sized the solution based on our current needs, but in the future we can choose to increase capacity if we grow our activity in the market. And if we have more business in our monetary system, we can increase compute. The ability to choose what we increase is a good feature."

"It's really good, price-wise. It's cost-effective."

"Dell PowerStore is very simple to implement, and its user interface is very simple."

"Dell PowerStore has impacted my organization positively because we have reduced outages."

"I rate Dell PowerStore a perfect 10 out of 10."

More Dell PowerStore pros

"The most valuable features are: complete performance and ease of use."

"The performance is good, which is important."

"The solution's most valuable feature is its high performance."

"The speed is extremely valuable."

"The speed and scalability of Dell XtremIO are significant features that improve data storage management."

"XtremIO’s capability to run any workload without much in the way of design considerations makes this very easy to use and size."

"The program is very stable."

"Initially, we faced numerous issues with our analytical systems. However, we saw performance improvement after the implementation of the solution."

More Dell XtremIO pros

Cons

"Efficiency improvements would always be welcome, but I'm not sure if they could get more efficient."

"It's more multi-tenant functionality in their Pure1 manage portal that is lacking."

"The UI for this solution needs to be improved."

"Our use cases require more multi-tenant capabilities and additional VLAN interfaces for separating different customers. We currently use it to provide storage, sometimes shared storage, to different customers, but it is less flexible in comparison to a dedicated solution."

"I'd like to see the product implement active replication for vehicles such as VMware."

"I want to see Pure Storage not only be for fast storage, but I want to see it be for the entire data center."

"There is room for improvement in the pricing of the product."

"In the future, I would like to see integration with enterprise backup systems."

More Pure FlashArray X NVMe cons

"The pricing point must have better positioning."

"The price is on the higher side."

"The initial setup was a little bit cumbersome. We had a bit of an adoption process internally. It wasn't immediately straightforward on day one."

"Could use some additional automation."

"Sometimes they have equipment in stock. Sometimes they don't, so they have to arrange it from somewhere. That's been a challenge, and it's a negative point from a support perspective."

"Some of the data metrics we get out of Pure from a support perspective online are a little bit more robust than the Dell PowerStore metrics, but it's not a negative against Dell."

"When we go to buy or populate more drives in the storage array, they're so expensive. If they could lower the cost for components, we would definitely expand them more and be more inclined to buy more storage units, but it's currently a price crunch for us."

"It was very new when we first deployed it a year ago. Even the upgrade processes and knowing what to expect, as well as documentation, could be more robust."

More Dell PowerStore cons

"The implementation isn't exactly complex, but the solution should have some enhancements in it to make the process more centralized."

"In the next release, the solution could have better integration and if we can host assets on the cloud, such as NetApp has the NetApp volumes, which we can host on the cloud directly called NetApp CVO (cloud volume ONTAP). Dell EMC should come up with something purely on the cloud rather than manage services."

"We've encountered challenges in integrating other products with Dell Xtremio, as it tends to be more vendor-locked. This means we can't easily explore other solutions that might work alongside Dell."

"The product is highly expensive."

"I believe having more replication options comparatively to VMAX (other than RecoverPoint) would be great."

"The interface could be simplified for beginners to ease the configuration of special objects in the system."

"Scalability is something that can be improved because there is an issue when it comes to mixing versions."

"The solution needs to be simplified. When you integrate your storage with other systems, could use a little bit of automation."

More Dell XtremIO cons

Pricing and Cost Advice

"We pay approximately $50,000 USD per year in licensing fees."

"As far as the licensing costs, everything is included in the license."

"The support cost per array is about $20,000 a year for 24/7 support."

"With Pure Storage, we would like to continue seeing price reductions with flash storage. I don't think we're any different than anybody else when we continue to look to the industry for price reductions of both NVMe and traditional SSD storage. We would like to see these prices continue to decline and erode, even displacing large spinning disks."

"Our licensing fees are $500,000+ USD."

"The product is expensive."

"The tool is an investment that we've budgeted for. While the prices may be higher than those of other vendors, we see it as a market leader with benefits. We don't regret purchasing it."

"Pure FlashArray X NVMe’s pricing is cheaper than other products."

More Pure FlashArray X NVMe pricing and cost advice

"We are currently using Dell PowerStore for our smaller storage and there is no competition for pricing."

"We are happy with the pricing that we get from Dell."

"In the pricing and licensing department, the product is always too expensive."

"We only have a single machine and we are currently using half of the hard disk slots. We have asked for an upgrade for the rest of the hard disks but, from my point of view, it costs too much. We have 12 to 15 hard disks inside and if we try to upgrade only the hard disks, it costs the same as the complete system. This is something I don't understand."

"If we use the 500 or 1000, the licensing and pricing are reasonable. PowerStore can compete with any vendor and the price isn't that expensive."

"When we compared it with the other solutions, the pricing of PowerStore was equal. The pricing is good."

"In terms of licensing, my organization has Dell Technologies End User License Agreement (EULA), but I don't know exactly how it works, though it is a big bundle of licenses for Dell Data Domain, Dell EMC Unity XT, Dell PowerStore, Dell ECS, and all such kinds of storage arrays."

"It is very expensive though when you get to this point of using the 3000 with a client. They will start to think about using another vendor. There are a lot of solutions similar to PowerStore in regards to networking capacity and their prices are very cheap compared to PowerStore."

More Dell PowerStore pricing and cost advice

"There are costs in addition to the standard licensing fees."

"Dell XtremIO's price is affordable and I would rate it a five out of ten."

"XtremIO is pretty straightforward about pricing. However, you need to look at your data so you can estimate, with the advice of DEL EMC, what data reduction ratio you will reach. In our case, a 3:1 reduction ration gave us a positive case compared to other storage arrays."

"This is the best flash array on the market for high-end workloads, so expect to pay for that. But the support subscription cost is fixed for seven years, which made it easier for us to plan on the maintenance costs."

"It is costly but worth it."

"The initial purchase price was good but when you need to upgrade, it's a different story."

"You can get a two-year or three-year license for the tool. You can also opt for a perpetual-based licensing model, which can be renewed on a yearly or two-year basis."

"Pricing and licensing are in line with other products from other manufacturers. You get what you pay for."

More Dell XtremIO pricing and cost advice

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Comparison Review

it_user182013

Federal Civ/Intel Engineering Lead at Rubrik

May 1, 2015

Measuring Up: EMC XtremIO and HP 3PAR

Leading up to EMC World 2015, IT Central Station asked how I would compare EMC XtremIO and HP 3PAR. Until recently, the flash storage conversation in my organization and many others has centered on XtremIO and Pure Storage, the leaders of the all-flash array (AFA) space. To that end, I've written a…

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Top Industries

By visitors reading reviews

Computer Software Company

14%

Financial Services Firm

11%

Manufacturing Company

10%

Government

Computer Software Company

18%

Manufacturing Company

10%

Financial Services Firm

Government

Financial Services Firm

17%

Computer Software Company

15%

Manufacturing Company

Healthcare Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

Questions from the Community

What do you like most about Pure FlashArray X NVMe?

Pure FlashArray X NVMe helps to improve our processing speed. It is user-friendly and easy to use.

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What is your experience regarding pricing and costs for Pure FlashArray X NVMe?

I am an engineer and am not aware of the setup cost.

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What needs improvement with Pure FlashArray X NVMe?

Adding some functions to the product would be beneficial. Storage replication should be essential, and the analytics ...

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What do you think about Dell EMC PowerStore? Is it actually a new product?

PowerStore is flexible, scalable, simple, and performant with market-leading economics for a wide range of legacy and...

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How does Dell's EMC PowerStore compare with its EMC Unity XT?

Dell EMC PowerStore is a unified storage platform that has the added benefit of being scalable. The automated managem...

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What's the difference between DELL EMC Powerstore and Powermax NVMe?

Dell PowerStore is an all-solid-state midrange storage system. It has many internal elements taken from other Dell of...

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What do you like most about Dell EMC XtremIO?

The feature I like most about Dell Xtremio is its hardware quality compared to other vendors. It's clear they're cont...

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What is your experience regarding pricing and costs for Dell XtremIO?

Pricing is hard to determine as it depends on the given configuration. XtremIO offers features that justify a potenti...

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What needs improvement with Dell XtremIO?

The interface could be simplified for beginners to ease the configuration of special objects in the system. While the...

See all answers

Comparisons

TrueNAS R-Series vs Pure FlashArray X NVMe

Compared 19% of the time

Pure Storage FlashBlade vs Pure FlashArray X NVMe

Compared 14% of the time

IBM FlashSystem vs Pure FlashArray X NVMe

Compared 10% of the time

HPE Alletra Storage vs Pure FlashArray X NVMe

Compared 9% of the time

Dell Unity XT vs Pure FlashArray X NVMe

Compared 8% of the time

More Pure FlashArray X NVMe Competitors

HPE Alletra Storage vs Dell PowerStore

Compared 15% of the time

Dell Unity XT vs Dell PowerStore

Compared 13% of the time

Dell PowerVault vs Dell PowerStore

Compared 11% of the time

NetApp AFF vs Dell PowerStore

Compared 8% of the time

IBM FlashSystem vs Dell PowerStore

Compared 8% of the time

More Dell PowerStore Competitors

Dell PowerMax vs Dell XtremIO

Compared 16% of the time

Dell Unity XT vs Dell XtremIO

Compared 11% of the time

VAST Data vs Dell XtremIO

Compared 8% of the time

NetApp EF-Series All Flash Arrays vs Dell XtremIO

Compared 8% of the time

Nutanix Cloud Infrastructure (NCI) vs Dell XtremIO

Compared 7% of the time

More Dell XtremIO Competitors

Product Reports

Buyer's Guide

Pure FlashArray X NVMe

June 2025

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Buyer's Guide

Dell PowerStore

July 2025

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Buyer's Guide

Dell XtremIO

July 2025

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Also Known As

Pure FlashArray//X NVMe, Pure FlashArray//X, FlashArray//X

PowerStore

Dell EMC XtremIO Flash, Dell EMC XtremIO X2, XtremIO, XtremIO X2

Overview

Pure Storage FlashArray//X is the world’s first enterprise-class, all-NVMe flash storage array. It represents a new class of storage – shared accelerated storage, which is a term coined by Gartner – that delivers major breakthroughs in performance, simplicity, and consolidation.

Pure Storage

Dell PowerStore stands out for its high performance, flexibility, and easy integration with VMware. It offers notable data compression and deduplication capabilities while providing powerful NVMe support and machine learning to optimize IT operations.

Dell PowerStore is designed to offer a comprehensive approach to IT infrastructure by enhancing performance and simplifying management. It is particularly suitable for companies that require scalable solutions to increase compute or capacity independently. Featuring built-in intelligence, PowerStore allows efficient storage consolidation and reduced footprint, while integration with CloudIQ enhances monitoring and analytics. However, there are areas for improvement, such as stability, enterprise features, and the user interface. Pricing is high, and support responsiveness needs attention. Organizations primarily use PowerStore for VMware environments, storage, and data protection, supporting high-performance databases and VMware workloads. It is utilized in data centers for disaster recovery and hybrid setups.

What are the key features of Dell PowerStore?

Flexibility: Independently scales compute or capacity
High Performance: Offers powerful NVMe support and machine learning
Integration: Easily integrates with VMware
Data Efficiency: Provides data compression and deduplication
Simplified Management: Built-in intelligence for efficient storage management

What benefits should users consider?

Performance Optimization: Enhance IT operations with machine learning
Scalability: Increase compute or storage capacity as needed
Integration Potential: Improve efficiency with VMware and CloudIQ
Data Protection: Reliable for disaster recovery and hybrid environments

In industries like IT, finance, and healthcare, Dell PowerStore supports efficient data management and enhances infrastructure performance. Organizations leverage it to manage extensive data, streamline virtualization processes, and facilitate migration from legacy systems, while integrating cloud and on-premises infrastructures for improved operations.

Dell Technologies

Bring all-flash, scale-out storage to your enterprise applications with EMC XtremIO. Purpose-built for flash, XtremIO storage arrays are amazingly fast. Delivering high IOPS at less than 1 millisecond latency is just the start. EMC XtremIO helps you harness the power of flash storage by building in innovations like content-based data placement and dual-stage metadata.

Dell Technologies

Sample Customers

Fremont Bank, Judson ISD, The Nielsen Company

Information Not Available

Raiffeisen Bank Bulgaria, Wentworth-Douglas Hospital

Buyer's Guide

Dell PowerStore vs. Dell XtremIO

June 2025

Free Report: Dell PowerStore vs. Dell XtremIO

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