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BMC Helix ITSM vs ServiceNow vs Zendesk comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

ROI

Sentiment score
5.4
BMC Helix ITSM offers technical reliability, financial benefits, and user satisfaction, though ROI clarity and cost savings proof vary.
Sentiment score
6.5
ServiceNow users experience varied ROI, with benefits in efficiency, process improvements, and scalability, despite high initial costs.
Sentiment score
6.0
Zendesk provides significant ROI with cost savings, productivity boosts, and improved efficiency through better ticket management and supportive sales team.
They have removed the costs associated with on-prem infrastructure, including data center costs, power costs, and physical server costs.
General Manager at sPerception IT
The return on investment is good when implementing for ourselves and for other clients.
Service Now Developer at Bangmetric services pvt ltd
Manually, there are huge numbers that come up because these integrated tools help organizations make the right decisions with all the information in one place, while manual methods lack visibility.
Associate Vice President at Wissen infotech
I can tell you that we probably saved at least three employees full-time with the ticket management and the automation and the macros and the user follow-up being built in.
Consultant and Startup Founder at AimHi Enterprises
Time saved is definitely a benefit because it puts all of our tickets in one spot.
Technical Solutions Lead at a computer software company with 51-200 employees
I feel that Zendesk helped us set up our platform for providing support way faster than other platforms due to its easy configuration.
Junior system analyst at Wevt clous
 

Customer Service

Sentiment score
6.1
BMC Helix ITSM's customer service is skilled but inconsistent, needing improved communication, responsiveness, and accent comprehension.
Sentiment score
7.0
ServiceNow's customer service is praised for responsiveness but faces criticism for inconsistency, with mixed reviews on support speed.
Sentiment score
6.2
Zendesk support is praised for responsiveness and availability but criticized for slow responses and lack of personal interaction.
There are issues with misrouting and a preference for email rather than direct communication via phone calls.
Senior Application Developer BMC at Balfour Beatty
The support is exemplary and deserves a perfect rating.
Team Lead at a tech vendor with 10,001+ employees
Obtaining support for maintenance is the current challenge because they don't have a presence in the local market.
General Manager at sPerception IT
Whenever we have had issues, they have provided good support, and those issues have never recurred.
Vice President Delivery & Operations at Rezilyens
There appears to be a lack of connection between the bot and the agents, making it feel scripted rather than helpful.
Technical Support Engineer/ QA at a computer software company with 11-50 employees
The technical support provided by Zendesk has been very satisfactory.
CEO at Etcetera Networks
Their support team from Zendesk is excellent, similar to what you have in Freshdesk.
Customer Success Manager at Mimshackworks Endeavors
 

Scalability Issues

Sentiment score
7.0
BMC Helix ITSM is scalable for enterprises, despite challenges, offering flexibility and positive feedback on handling large user bases.
Sentiment score
7.4
ServiceNow scales efficiently for diverse organizations, accommodating extensive users and operational needs, with cloud deployment enhancing flexibility.
Sentiment score
7.2
Zendesk is adaptable and scalable for diverse organizations, handling growth well but posing challenges in cost and customization.
The product's scalability is adequate for us, yet its complex customization sometimes restricts extensive adaptability.
Head of IT, Service & Operation Department at National ITMX Co., Ltd.
There are no limitations or performance issues with ServiceNow; it is cloud-based, so it is highly scalable and performs well.
General Manager at sPerception IT
It is capable of vertical scaling with no issues.
Team Lead at a tech vendor with 10,001+ employees
ServiceNow's scalability is very good as it can be deployed in each environment.
Consultant at National Australian Bank
We have not hit a peak or a turn yet that Zendesk has not been able to go with us or been able to grow with us in the process, change or pivot that the company is making.
Project Manager III at City of Union City Government
Zendesk can scale from very small companies to very large ones.
CEO at Etcetera Networks
Zendesk's scalability is excellent.
Technical Support Engineer/ QA at a computer software company with 11-50 employees
 

Stability Issues

Sentiment score
7.2
BMC Helix ITSM is praised for stability, performs well with proper implementation, and has minor application-specific concerns.
Sentiment score
7.7
ServiceNow is praised for its stability, reliability, and scalability, with performance issues mostly due to user-side factors.
Sentiment score
7.8
Zendesk is reliable and stable, with minor issues and rare outages, communicated promptly via Twitter, ideal for small businesses.
I find BMC Helix ITSM stable, and that is why we have been with the product for the past 15 years.
Associate Director at a media company with 10,001+ employees
Over the past five years, we have experienced no major issues or downtime during upgrades.
Senior Application Developer BMC at Balfour Beatty
It is cloud-based, so it is highly scalable and performs well.
General Manager at sPerception IT
I haven't faced any issues with stability; I've rarely seen any downtime.
Solution Engineer - Digital Platform | Mobile at British American Tobacco
ServiceNow is stable enough.
Service Now Developer at Bangmetric services pvt ltd
They are always informing us with a status update and an ETA, and the turnaround time is usually within the same day with no extended downtime that would cause a detriment to our company.
Project Manager III at City of Union City Government
Zendesk is quite stable; we experience major outages only once or twice a year, making it very reliable.
Technical Support Engineer/ QA at a computer software company with 11-50 employees
The stability has been quite reliable.
CEO at Etcetera Networks
 

Room For Improvement

BMC Helix ITSM needs usability, performance, integration improvements, and better support to enhance user experience and affordability.
ServiceNow needs to improve pricing, user interface, reporting, customization, support, mobile app, third-party integration, and automation features.
Zendesk users seek enhancements like efficient ticket merging, advanced reporting, better integrations, improved usability, and AI features.
BMC Helix ITSM is difficult for us to customize, and most customizations require vendor support, which leads to extra costs.
Head of IT, Service & Operation Department at National ITMX Co., Ltd.
We lack access to a sandbox for in-house development, which was very helpful for hands-on work with new features.
Senior Application Developer BMC at Balfour Beatty
It makes no sense in my opinion, and they should offer the team at the front to help customize the product to fit each company's needs, as every company has different demands and forms of submitting a request that need adjustment over time.
Manager of Security Engineering & Architecture at a outsourcing company with 5,001-10,000 employees
My priority points for improvement are the UI glitches and modern AI technology integrations for faster incident management.
Senior Consultant at a consultancy with 10,001+ employees
There is a need for bug or error tracking in ServiceNow.
Team Lead at a tech vendor with 10,001+ employees
Zendesk could actually support HTML on the tickets so we could format our text better than the current options such as size, bold, italic, or underscored, because the text processing is too simple.
Junior system analyst at Wevt clous
Zendesk is missing an AI aspect that could help provide quick answers based on the knowledge housed within the platform.
Technical Support Engineer/ QA at a computer software company with 11-50 employees
Zendesk is amazing, and because they are always working on a new upgrade or a new integration, they are very forward-thinking from an engineering perspective.
Project Manager III at City of Union City Government
 

Setup Cost

BMC Helix ITSM is costly but offers reliability and features that large enterprises find justifiable, with careful license management.
ServiceNow pricing is high and complex, but many justify it due to comprehensive features and negotiation flexibility.
Zendesk's pricing is high but flexible, justified by its value in saving time and enhancing customer experience.
The pricing of BMC Helix ITSM and its implementation costs are quite high, including subscription and maintenance costs per year.
Head of IT, Service & Operation Department at National ITMX Co., Ltd.
ServiceNow's pricing can be justified if more functionality is required.
Service Now Developer at Bangmetric services pvt ltd
ServiceNow does come with a price.
Associate Vice President at Wissen infotech
ServiceNow is expensive for all regions.
Security Architect at وزارة الثقافة Ministry of Culture
It is not the cheapest solution nor the most expensive, but it provides value for money.
CEO at Etcetera Networks
The experience with pricing, setup cost, and licensing for Zendesk was quite expensive.
Consultant and Startup Founder at AimHi Enterprises
 

Valuable Features

BMC Helix ITSM enhances service delivery and efficiency with flexible workflows, customizable dashboards, and strong integration support.
ServiceNow offers adaptable, customizable cloud-based ITSM solutions with seamless integration, intuitive interface, and robust analytics enhancing productivity.
Zendesk enhances productivity with customizable ticket management, CRM integrations, automation, and multi-channel support for improved customer satisfaction.
Resolution time has decreased significantly since implementing the self-service portal.
Senior Application Developer BMC at Balfour Beatty
These features are crucial as we complete the implementation and maintain data accuracy in the CMDB.
Head of IT, Service & Operation Department at National ITMX Co., Ltd.
ServiceNow provides a wide range of functionality, covering all the necessary modules, unlike Jira which is primarily for IT.
Service Now Developer at Bangmetric services pvt ltd
Automation capabilities are impressive, bolstered by a vast repository of out-of-the-box connectors and plugins that facilitate integration with various applications worldwide.
Security Architect at وزارة الثقافة Ministry of Culture
The features of ServiceNow that I find most valuable include its ability to easily access ticket details if you know the ticket number, monitor the timeline of when the ticket was created, and see the current status.
IT infra Admin at synu
It allows us to handle more support cases with fewer people due to its advanced artificial intelligence capabilities.
CEO at Etcetera Networks
Zendesk is way cheaper than other ITSM platforms such as ServiceNow, providing a good platform at a lower price so we could offer good support with a low budget for the license.
Junior system analyst at Wevt clous
Being able to put response counters on certain tickets and have certain ones that are high priority and have a tighter SLA than lower priority items, being able to categorize them as a question versus an urgent request, and being able to bucket them as feature requests or product enhancements.
Consultant and Startup Founder at AimHi Enterprises
 

Mindshare comparison

As of April 2026, in the IT Service Management (ITSM) category, the mindshare of BMC Helix ITSM is 5.7%, down from 11.7% compared to the previous year. The mindshare of ServiceNow is 15.8%, down from 24.5% compared to the previous year. The mindshare of Zendesk is 4.8%, up from 3.9% compared to the previous year. It is calculated based on PeerSpot user engagement data.
IT Service Management (ITSM) Mindshare Distribution
ProductMindshare (%)
ServiceNow15.8%
Zendesk4.8%
BMC Helix ITSM5.7%
Other73.7%
IT Service Management (ITSM)
 

Featured Reviews

KN
Senior Application Developer BMC at Balfour Beatty
Self-service portal significantly reduces resolution time and transforms service process with advanced features
We initially had a lot of tickets generated via the service desk through calls and emails. Now, we have almost moved out of email creations by introducing the DWP features on the Studio pages, with about 90% of the tickets coming in via our self-service portal. Recent upgrades offer different types of views for particular business lines, which was missing earlier. The new landing pages have allowed us to add banners, images, and internal videos, encouraging most customers to use these DWP self-service features. Resolution time has decreased significantly since implementing the self-service portal. Additionally, the availability of knowledge articles, chatbots, and the new Helix GPT feature has improved service processes.
MT
Manager of Security Engineering & Architecture at a outsourcing company with 5,001-10,000 employees
Seamless data integration and advanced automation improve service delivery efficiency
I think that nothing needs to be improved with the product; you just need the user to commit and spend appropriate time to overcome that learning curve. Once that is done, the product itself is pretty wonderful. I've seen a very nicely built interface with ServiceNow, and I've also seen the ugliest version that feels outdated. ServiceNow does allow that team to exist. They should modernize their fonts and their layout, the UI friendliness. They did introduce AI, chatbots, and AI on the back end, so that's wonderful and extremely useful if you train it. If you don't train it, it's pretty useless. Assessing the impact of ServiceNow's automation on service delivery times is complicated. The engineers who operate on ServiceNow find it isn't straightforward because the data set is accessible by everybody. The problem is that understanding how to manage that data set requires an enormous amount of engineering skill set to run the product. I would not hand the key to the customer; I would highly recommend that ServiceNow take control of that. Instead of offering support for the software, they should offer administrative support for the software. They should provide professional service or some kind of support system that allows us to use their product at a faster pace. I'm sure they offer something, but it's often outrageously expensive, or they rely on another company to resell their product and offer professional service. It makes no sense in my opinion, and they should offer the team at the front to help customize the product to fit each company's needs, as every company has different demands and forms of submitting a request that need adjustment over time.
AmandaSanchez - PeerSpot reviewer
Consultant and Startup Founder at AimHi Enterprises
Macros and automation have streamlined workflows and reduced manual effort across support teams
The ability to communicate on the Zendesk ticket through the actual user software, so TOPs, would have been helpful. Somehow seeing a user's ticket history within our app would have been beneficial. That is the only thing that I do not think existed at the time that might have been helpful. Some people struggled with Zendesk, but it was always easy enough to show them how to use it and what they were missing. The only times we really had people report concerns about it was when they did not understand that it could do that or how to use it in that way.
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Top Industries

By visitors reading reviews
Financial Services Firm
11%
Manufacturing Company
10%
Computer Software Company
8%
Government
6%
Financial Services Firm
11%
Manufacturing Company
10%
Computer Software Company
8%
Government
8%
Construction Company
8%
Manufacturing Company
8%
Performing Arts
7%
Outsourcing Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business19
Midsize Enterprise14
Large Enterprise55
By reviewers
Company SizeCount
Small Business55
Midsize Enterprise35
Large Enterprise168
By reviewers
Company SizeCount
Small Business36
Midsize Enterprise21
Large Enterprise11
 

Questions from the Community

What do you like most about BMC Helix ITSM?
If we consider major players like Ford or BMW, their core focus is manufacturing products like cars. To ensure smooth...
What needs improvement with BMC Helix ITSM?
Although BMC Helix ITSM is a strong enterprise platform, there are areas where it could be improved. One key area is ...
What is your primary use case for BMC Helix ITSM?
My main use case for BMC Helix ITSM is validating and automating core ITSM workflows, such as incident, change, and s...
Which solution is better for developing non-ITSM applications: OutSystems or Service Now?
The short answer is that OutSystems is far better for 2 main reasons. Firstly, with Service Now you are locked into t...
Would you choose ServiceNow over Microsoft PowerApps?
Hi Netanya, I will choose ServiceNow because ServiceNow is a very good tool compared to Microsoft PowerApp. Because ...
What do you like most about ServiceNow?
The solution has a user-friendly interface.
What do you like most about Zendesk Support?
I found the user experience with vendors on Zendesk to be straightforward, especially when it comes to understanding ...
What is your experience regarding pricing and costs for Zendesk Support?
From what I recall, the experience with pricing, setup cost, and licensing for Zendesk was quite expensive and that i...
What needs improvement with Zendesk Support?
I wish there was a more easily dynamic tool. Currently, it is quite difficult because not all the tools are labeled. ...
 

Also Known As

Remedy ITSM, Remedy, Helix Remedy, BMC Helix IT Service Management
No data available
Zendesk Support, Zendesk Guide, Zendesk Sell
 

Overview

 

Sample Customers

Brookfield, HealthSouth Corporation, Lockheed Martin Aeronautics, Mercator, SAP, Stanford University
AAA, AstraZeneca, Becton, Dickinson and Company, Broadcom, Christus Health, Epicor, Equinix, GE Capital, Intuit, KPMG, Loyola Marymount University, OshKosh, Quantas, RedHat, Royal Bank of Scotland, Swiss Re, U.S. Department of Energy, Safeway, Yale University, and Zillow    
Mailchimp, Tesco, Vimeo, Instacart, Mediaocean, Slack, Uber
Find out what your peers are saying about ServiceNow, Atlassian, ManageEngine and others in IT Service Management (ITSM). Updated: March 2026.
885,376 professionals have used our research since 2012.