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Backupify Google Workspace Backup vs Rubrik comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Dec 3, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Backupify Google Workspace ...
Ranking in Cloud Backup
58th
Average Rating
9.0
Reviews Sentiment
7.9
Number of Reviews
2
Ranking in other categories
SaaS Backup (27th)
Rubrik
Ranking in Cloud Backup
4th
Average Rating
9.0
Reviews Sentiment
7.4
Number of Reviews
96
Ranking in other categories
Backup and Recovery (4th), Disaster Recovery (DR) Software (5th)
 

Mindshare comparison

As of January 2026, in the Cloud Backup category, the mindshare of Backupify Google Workspace Backup is 0.5%, up from 0.3% compared to the previous year. The mindshare of Rubrik is 6.1%, down from 10.7% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Cloud Backup Market Share Distribution
ProductMarket Share (%)
Rubrik6.1%
Backupify Google Workspace Backup0.5%
Other93.4%
Cloud Backup
 

Featured Reviews

IM
Technical Account Manager / IT Consultant at OnServe - Your IT Department at OnServe
Inexpensive, easy to configure, good support, and it is easy to scale up when needed
The most valuable feature is the interface, which is very nice to work with. Whether you're working on the appliance itself, or you're working on the cloud, it is basically the same interface. It got to the point where when we needed to recover a file, we didn't look at the backup solution anymore. Instead, we went right to the Datto Backupify. Using Backupify took our time to recover from probably four days to 20 minutes. With this device, you're capable of logging into the interface or through an IP address to access the data that is stored on it. Recovery can be just a matter of spinning up a virtual machine or doing a full bare metal recovery, replacing the entire hardware-based server.
KB
Information Technology Specialist at LIGHTHOUSE DOCUMENT TECHNOLOGIES, INC
Technical support has improved my data management process but I encounter GUI and cost challenges
The solution is available in the Azure Marketplace, but approaching directly is more cost-effective. The Marketplace approach incurs additional platform and reporting costs. We initially built Rubrik at host level and DB level. We encountered latency issues when reverting back, with numerous snapshots available. This resulted in increased costs and occupied spaces. I performed manual deletion of snapshots and verified with the Rubrik team for confirmation. The GUI reporting functionality lacks flexibility. For instance, obtaining specific server reports considering drive space and backup quantities is not possible, as it only provides overall reporting.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The most valuable features are the ease of use and the fact that users themselves can self-provision and recover."
"The most valuable feature is the interface, which is very nice to work with."
"The search functionality is second to none as the speed of the search is fast across the whole system and predictive."
"Rubrik has automation capabilities that help streamline my workflows."
"The solution's technical support team is very responsive and proactive."
"A reduced infrastructure complexity and fast to rack and go."
"Features we have requested are typically added to the next product release."
"Rubrik simplifies our data backup and recovery processes significantly. It's very straightforward to use. We start by tagging through VMware, and everything tagged for Rubrik is backed up automatically. Backups are much better and faster because Rubrik takes a full snapshot of the virtual machine. We recently conducted a verification by performing a restore, and even during the restore process, we could bring up the server in less than 10-15 minutes. Additionally, we have set up alerts for sensitive data, which helps us track data."
"What I like the most about Rubrik is its user-friendly interface."
"The web interface is user-friendly, clean, and it provides a good summary of what you're protecting at a glance."
 

Cons

"The device does not allow you to do multiple backups over the whole environment."
"Not a ten because there's always room for improvement."
"I would like for unmanaged backups to be able to be saved in a separate policy."
"We have some challenges with the solution's reporting because historical reports have some limitations."
"The interface is still slightly clunky and has room for improvement. They do work with us whenever we mention anything that needs to be done or anything that we want. We find that bringing up the management interface is a little slow and not as intuitive as we would like, but it's been getting better as it evolves."
"Two areas I would like to see improvement in Rubrik are pricing and localization."
"They should give more access to the backend capabilities. From a customer point of view, you do not have access to all the features on the system. You have to engage their support to perform some of the tasks. It would be helpful for an experienced engineer to be able to go and do some of those tasks prior to contacting the support."
"I would love to be able to just get from the dashboard to a file that I need, or a system that I need."
"They need to find a solution for SMBs. It is currently only suitable for enterprises or big customers. They need to find a solution that suits SMBs."
"If I could take a snapshot from a physical and be able to stand it up as a virtual immediately without the need to rebuild an entire system and restoring files, that would be HUGE."
 

Pricing and Cost Advice

"The costs were about $1,000 USD to buy the unit in the first place, and then between $250 and $300 per year for support."
"I rate the pricing an eight on a scale of one to ten, where one is low, and ten is high."
"There is a license requirement for the solution. If you expand or if the maintenance period expires, there's a license renewal as well."
"Rubrik is a little bit expensive, but it's worth the price."
"Rubrik is quite expensive for small businesses."
"Rubrik is expensive, but due to its data management capabilities, customers can save a lot by reducing hardware and storage."
"The solution is expensive for small businesses."
"Due to this effective, faster backup and recovery solution, we are now able to focus on other creative tasks to meet our entire pipeline. So, we have seen ROI in terms of the improvement of productivity in our team. We save around one million dollars a year."
"I rate the tool's pricing a six out of ten."
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Top Industries

By visitors reading reviews
Computer Software Company
13%
Government
13%
University
9%
Educational Organization
7%
Financial Services Firm
12%
Manufacturing Company
10%
Computer Software Company
10%
Government
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
By reviewers
Company SizeCount
Small Business23
Midsize Enterprise21
Large Enterprise55
 

Questions from the Community

Ask a question
Earn 20 points
Which would you choose - Rubrik or Veeam Backup & Replication?
Veeam Backup & Replication provides an easy-to-set-up solution to the issue of data storage and recovery. Setting it up is a relatively simple affair. For the most part it prompts you from scre...
What do you like most about Rubrik?
It's easy to manage and has an innovated solution.
What is your experience regarding pricing and costs for Rubrik?
Regarding pricing, Rubrik is a costly solution, and I would rate it an eight.
 

Overview

 

Sample Customers

Two River Technology Group
Driscoll's, Red Hawk Casino, Davies Ward Phillips & Vineberg LLP, Wabash National, Chateau Ste. Michelle Wine Estates, Galliker Transport & Logistics
Find out what your peers are saying about Backupify Google Workspace Backup vs. Rubrik and other solutions. Updated: December 2025.
881,114 professionals have used our research since 2012.