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AWS WAF vs SiteLock comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Jun 3, 2026

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Cloudflare Web Application ...
Sponsored
Ranking in Web Application Firewall (WAF)
6th
Average Rating
8.6
Reviews Sentiment
7.4
Number of Reviews
26
Ranking in other categories
No ranking in other categories
AWS WAF
Ranking in Web Application Firewall (WAF)
8th
Average Rating
8.0
Reviews Sentiment
6.8
Number of Reviews
63
Ranking in other categories
No ranking in other categories
SiteLock
Ranking in Web Application Firewall (WAF)
38th
Average Rating
6.6
Reviews Sentiment
8.1
Number of Reviews
3
Ranking in other categories
Static Application Security Testing (SAST) (46th), CDN (15th), Distributed Denial-of-Service (DDoS) Protection (26th)
 

Mindshare comparison

As of August 2026, in the Web Application Firewall (WAF) category, the mindshare of Cloudflare Web Application Firewall is 3.8%, down from 5.8% compared to the previous year. The mindshare of AWS WAF is 4.2%, down from 7.3% compared to the previous year. The mindshare of SiteLock is 1.8%, up from 0.5% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Web Application Firewall (WAF) Mindshare Distribution
ProductMindshare (%)
Cloudflare Web Application Firewall3.8%
AWS WAF4.2%
SiteLock1.8%
Other90.2%
Web Application Firewall (WAF)
 

Featured Reviews

DB
CTO at PlayNirvana
Advanced security reporting has protected high-traffic betting platforms from constant attacks
I don't see room for improvement to Cloudflare Web Application Firewall. One thing I don't know much about because we have a dedicated IT team for that, and I'm not involved with Cloudflare much anymore. But if I were to compare them to F5, I would like to see more features that F5 offers. F5 has an option to bring the whole infrastructure, the whole WAF and all their packages, Bot Management, and everything else on your infrastructure. You need to install certain services from their side, and then you can choose if you would like requests to hit your servers immediately or if requests need to be proxied through F5 backbone. That would be a nice addition because we have 90% of the traffic as legit traffic coming from whitelisted servers. If it comes from whitelisted servers, I don't need to go every request through the backbone; I could easily just IP whitelist everything. Then I could maybe have Bot Management on my infrastructure that drastically reduces the price of Cloudflare. I would like to see Push CDN more improved in the next release of Cloudflare Web Application Firewall. And maybe something similar to Pushpin that Fastly has, which is an option where you can push messages that then can be scaled globally over the network. From our perspective, if we have a listener that listens for stock updates, I would just need to have one processor that pushes those updates to the Cloudflare API, and then Cloudflare would broadcast that message to all listeners. Cloudflare will check the order of the message, and if you, as a customer, are not connected or have some kind of network issue, when you reconnect, you will receive the latest state and missing updates.
Azam S M - PeerSpot reviewer
Infrastructure Lead at Danat Fz LLC
Has successfully filtered malicious traffic and allowed country-specific access controls
For improvement in AWS WAF, we can have better monitoring. One of the things that should be improved in AWS WAF is the monitoring; we need to identify the requests and where they are coming from. If it's a bot, we should differentiate the requests, whether they are automated or not. The way we see it now is just mentioned as a percentage from bots and actual users, which should include proper graphs and detailed information. We also need a feature where we can filter specific requests. If there are scripts in the requests, we should be able to filter those requests to see if there are any scripts running from them.
it_user723534 - PeerSpot reviewer
Guitarist at a media company with self employed
It's not easy to get out once you're in
Sitelock may perform a useful service, but be wary of giving them your credit card information. When you sign on for the paid service, Sitelock: * Hides (makes it difficult to find) that they default the auto-renew (you can't sign up without agreeing to have them automatically bill your credit card every year). * Hides (makes it difficult to find) how to stop auto-renew: * You can't just stop auto-renew from your billing panel, the way you can with reputable businesses. * You have to hunt their website for a link (in extremely small font) to the page which contains instructions for cancelling. * When you get to that page, turns out it's the 5000+ word "Terms of Service" document, which you have to scour to find a phone number. Then, you have to call and get put on hold (or if you like, they will call you back three days later). Once you finally get through, you have to jump through a lot of security hoops. All of the above, just to cancel the service. Their product may or may not be OK, but be forewarned that with Sitelock, it's not easy to get out once you're in.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The rate limiting features and customizations in terms of URL match and applying policies are valuable to me."
"Cloudflare WAF provides protection through rules and functionalities like Cloudflare's SDRAP."
"The initial setup process is simple."
"I have not had any issues with this solution, and I would recommend it to others who are interested in using it."
"The most valuable part of the solution for us overall is exactly that it is a Software-as-a-Service product."
"It's pretty convenient and pretty easy to set up and run. And then kind of for static content, it also offers caching."
"Some of the most valuable features of Cloudflare Web Application Firewall include its DNS zone setup and the zero trust policy."
"We like that there's load balancing, firewall capabilities, DDoS protection, et cetera, all covered by Cloudflare."
"The security firewall plus the features that protect against database injections or scripting,"
"I think AWS WAF is a great solution."
"AWS is very user-friendly and largely inexpensive, however, if an organization has the budget, there are lots of great products out there that do largely the same thing."
"AWS WAF has positively impacted our organization by improving our defense from our WAF firewalling the web application, including production and non-production environments."
"The features I find most useful in AWS WAF are that we can integrate and write custom regex rules where we can specify URLs or links that cannot be accessed by certain countries or specific IPs."
"The solution's initial setup process is easy."
"If hackers try to insert bugs, the tool blocks it."
"The customized billing is the most valuable feature."
"It seems to provide a bit of useful information on website health."
"Not only did SiteLock's website scanner find the issue with my website, but with SiteLock I was able to implement a security system to prevent future breaches."
 

Cons

"WAF doesn't directly affect bandwidth costs. It saves costs on protection. However, with the correct setup, it's difficult to determine if it saves costs overall due to the fixed enterprise plan fee."
"The accuracy of the Cloudflare Web Application Firewall could be improved by reducing the number of false-negative alerts."
"The user interface is very simple and straightforward, but users need knowledge about DNS to accomplish tasks."
"Their documentation could be better. They don't have documentation that explains everything well."
"The dashboard could be more user-friendly."
"A key challenge arises when dealing with numerous integrations with HVAC systems. Depending on the specifics, there might be some configuration mismatches, which necessitate specific support."
"The notification part could be improved. It's very much connected to Web Application Firewall, rate-limiting, and DDoS protection."
"Its stability could be better."
"The cost must be reduced."
"The default content policy available in the tool is not very strong compared to the competitors."
"The pricing model is complicated."
"Alternative WAFs have something like bot mitigation or bot control within the WAF, but you don't have such things in AWS WAF."
"The serverless product from AWS WAF could be improved. For example, they have only one serverless series, Lambda, but they should extend and improve it. Additionally, the firewall rules are not very easy to configure."
"They have to do more to improve, to innovate more features. They need to increase the security. It has to be more active in detecting threats."
"Support wise, I don't think they are that good compared to individual vendors."
"Technical support for AWS WAF needs improvement."
"Sitelock may perform a useful service, but be wary of giving them your credit card information."
 

Pricing and Cost Advice

"The solution is expensive."
"The solution's pricing option needs to be more transparent for enterprise clients."
"It is not too pricey."
"Cloudflare offers different types of subscriptions for businesses, enterprises, and personal users, and the pricing is negotiable."
"Cloudflare Web Application Firewall is more affordable than other solutions."
"The pricing model is very straightforward compared to the competition. You just pay per month for the product and usage."
"It starts at $20 and can easily go up to $200 monthly"
"We pay $210 per month for CloudFlare WAF."
"I rate the product price a five on a scale of one to ten, where one is high price, and ten is low price"
"The pricing should be more affordable, especially as it pertains to small clients."
"AWS WAF has reasonable pricing."
"AWS is not that costly by comparison. They are maybe close to $40 per month. I think it was between $29 or $39."
"The price is average."
"It's cheap."
"AWS WAF is pay-as-you-go, I only pay for what I'm using. There is no subscription or any payment upfront, I can terminate use at any time. Which is an advantage."
"The price of AWS WAF is expensive if you do not know how to manage your software up or down. I price of the solution is average amongst the other competitors but it would be better if it was less expensive."
"You can't just stop auto-renew from your billing panel, the way you can with reputable businesses."
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Top Industries

By visitors reading reviews
Construction Company
16%
Financial Services Firm
9%
Comms Service Provider
9%
Outsourcing Company
8%
Financial Services Firm
13%
Manufacturing Company
10%
Comms Service Provider
7%
Computer Software Company
7%
Construction Company
18%
Comms Service Provider
13%
Manufacturing Company
12%
Transportation Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business16
Midsize Enterprise6
Large Enterprise6
By reviewers
Company SizeCount
Small Business22
Midsize Enterprise12
Large Enterprise28
No data available
 

Questions from the Community

What needs improvement with Cloudflare Web Application Firewall?
I don't see room for improvement to Cloudflare Web Application Firewall. One thing I don't know much about because we...
What is your primary use case for Cloudflare Web Application Firewall?
We are using Cloudflare Web Application Firewall's advanced reporting and analytics tools with their Zero Trust, so e...
What are the limitations of AWS WAF vs alternative WAFs?
Hi Varun, I have had experienced with several WAF deployments and deep technical assessments of the following: 1. Im...
How does AWS WAF compare to Microsoft Azure Application Gateway?
Our organization ran comparison tests to determine whether Amazon’s Web Service Web Application Firewall or Microsoft...
What is your experience regarding pricing and costs for AWS WAF?
AWS WAF is affordable; it depends on the number of rules you apply. The licensing cost for AWS WAF is just pay-as-you...
What do you recommend for a securing Web Application?
That's one of the most critical questions any development team faces! Securing a web application requires a layered a...
 

Also Known As

Cloudflare WAF
AWS Web Application Firewall
No data available
 

Overview

 

Sample Customers

crunchbase, udacity, marketo, okcupid, zendesk
eVitamins, 9Splay, Senao International
galaxyguitar.com, robertasinc.com, indiarunning.com, comprarenpr.com, idbasolutions.com, newgrip.com
Find out what your peers are saying about AWS WAF vs. SiteLock and other solutions. Updated: August 2026.
909,679 professionals have used our research since 2012.