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AWS WAF vs R&S Web Application Firewall (DenyAll) comparison

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Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Cloudflare Web Application ...
Sponsored
Ranking in Web Application Firewall (WAF)
6th
Average Rating
8.6
Reviews Sentiment
7.4
Number of Reviews
26
Ranking in other categories
No ranking in other categories
AWS WAF
Ranking in Web Application Firewall (WAF)
7th
Average Rating
8.0
Reviews Sentiment
7.1
Number of Reviews
62
Ranking in other categories
No ranking in other categories
R&S Web Application Firewal...
Ranking in Web Application Firewall (WAF)
46th
Average Rating
9.0
Reviews Sentiment
8.5
Number of Reviews
1
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of June 2026, in the Web Application Firewall (WAF) category, the mindshare of Cloudflare Web Application Firewall is 4.5%, down from 7.0% compared to the previous year. The mindshare of AWS WAF is 4.6%, down from 9.1% compared to the previous year. The mindshare of R&S Web Application Firewall (DenyAll) is 0.5%, up from 0.2% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Web Application Firewall (WAF) Mindshare Distribution
ProductMindshare (%)
Cloudflare Web Application Firewall4.5%
AWS WAF4.6%
R&S Web Application Firewall (DenyAll)0.5%
Other90.4%
Web Application Firewall (WAF)
 

Featured Reviews

DB
CTO at PlayNirvana
Advanced security reporting has protected high-traffic betting platforms from constant attacks
I don't see room for improvement to Cloudflare Web Application Firewall. One thing I don't know much about because we have a dedicated IT team for that, and I'm not involved with Cloudflare much anymore. But if I were to compare them to F5, I would like to see more features that F5 offers. F5 has an option to bring the whole infrastructure, the whole WAF and all their packages, Bot Management, and everything else on your infrastructure. You need to install certain services from their side, and then you can choose if you would like requests to hit your servers immediately or if requests need to be proxied through F5 backbone. That would be a nice addition because we have 90% of the traffic as legit traffic coming from whitelisted servers. If it comes from whitelisted servers, I don't need to go every request through the backbone; I could easily just IP whitelist everything. Then I could maybe have Bot Management on my infrastructure that drastically reduces the price of Cloudflare. I would like to see Push CDN more improved in the next release of Cloudflare Web Application Firewall. And maybe something similar to Pushpin that Fastly has, which is an option where you can push messages that then can be scaled globally over the network. From our perspective, if we have a listener that listens for stock updates, I would just need to have one processor that pushes those updates to the Cloudflare API, and then Cloudflare would broadcast that message to all listeners. Cloudflare will check the order of the message, and if you, as a customer, are not connected or have some kind of network issue, when you reconnect, you will receive the latest state and missing updates.
Azam S M - PeerSpot reviewer
Infrastructure Lead at Danat Fz LLC
Has successfully filtered malicious traffic and allowed country-specific access controls
For improvement in AWS WAF, we can have better monitoring. One of the things that should be improved in AWS WAF is the monitoring; we need to identify the requests and where they are coming from. If it's a bot, we should differentiate the requests, whether they are automated or not. The way we see it now is just mentioned as a percentage from bots and actual users, which should include proper graphs and detailed information. We also need a feature where we can filter specific requests. If there are scripts in the requests, we should be able to filter those requests to see if there are any scripts running from them.
SS
General Manager at 3R Technologie
Geo-localization and IP reputation help to keep our clients secure and more available
The area that should be improved is licensing. When using an active/passive cluster, we have to pay 70% of the master appliance and license for the passive server that does not work. Since we know that only one server works at a time, we should pay only one license for the appliances and for the support as well. In my opinion, this has to be improved. If possible, the client software should be a web application instead of downloading software for the management. This can avoid login problems when they update or patch.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Cloudflare is cheaper compared to Azure WAF, which I have considered before."
"I have not had any issues with this solution, and I would recommend it to others who are interested in using it."
"The stability of Cloudflare Web Application Firewall deserves a perfect 10 out of 10."
"It is configurable via API."
"Cloudflare WAF provides protection through rules and functionalities like Cloudflare's SDRAP."
"It is a SaaS solution unlike much of the competition."
"Some of the most valuable features of Cloudflare Web Application Firewall include its DNS zone setup and the zero trust policy."
"The impact of Cloudflare Web Application Firewall's integration with existing web technologies on our site's performance and security measures is quite great, actually."
"I hope that the solution continues to improve, but for me, it's perfect right now."
"The solution's initial setup process is easy."
"The most valuable features of AWS WAF are its cloud-native and on-demand."
"This is not a product that you need to install. You just use it."
"The price of the product is fair enough and one of the product's advantages."
"They filter a lot of attacks out."
"Their technical support has been quite good."
"We can host any DB or application on the solution."
"By publishing the application without fear, my customer has created new revenue by making the website available anytime and anywhere."
"The three most valuable features that I noticed are the geo-localization of the user, the IP reputation, and the compartmental analysis."
 

Cons

"It would be ideal if the solution offered better log integration and more integration with different platforms."
"The blocked logs are difficult to read at times."
"The user interface is very simple and straightforward, but users need knowledge about DNS to accomplish tasks."
"They need to improve their support because getting a response for basic requests took around 48 hours, which is too long."
"The rate limiting functionality could be enhanced, as we find it somewhat limited."
"The platform's control features related to real-time authentication and response time need improvement."
"Its stability could be better."
"They have some limitations with third-party integrations."
"Support wise, I don't think they are that good compared to individual vendors."
"The main difference with other similar products is the security efficiency against the type of attacks because normally Amazon works with certain types of attacks and is unable to deal with most of the more sophisticated new attacks that are now the market."
"AWS WAF can be improved if the dashboard is enhanced in such a way that everything will be displayed automatically without you going in there to see what is going on."
"An improvement area would be that it's more of a manual effort when you have to enable rules. That's one of the downsides. If that can be done in an automated way, it would be great. That's a lagging feature currently."
"The default content policy available in the tool is not very strong compared to the competitors."
"For uniformity, AWS has a well-accepted framework. However, it'll be better for us if we could have some more documented guidelines on how the specific business should be structured and the roles that the cloud recommends."
"Technical support for AWS WAF needs improvement."
"The solution is cloud-based, and therefore the billing model that comes with it could be more intuitive, in my opinion."
"The area that should be improved is licensing."
 

Pricing and Cost Advice

"We pay $210 per month for CloudFlare WAF."
"Cloudflare Web Application Firewall is more affordable than other solutions."
"The pricing model is very straightforward compared to the competition. You just pay per month for the product and usage."
"What's my experience with pricing, setup cost, and licensing? I believe the pricing is not the best, but it's reasonable and acceptable. We also use the McAfee system in parallel. In terms of pricing, its okay - not great, but not bad either. It falls in the middle, which is acceptable. In terms of support licensing, last time, we were searching for a solution, and we considered products from resellers rather than directly from the cloud provider. However, the pricing we encountered was exceptionally high. As a result, we are inclined to select support from the reseller."
"The solution is expensive."
"It is not too pricey."
"The annual licensing fee is $10,000 USD."
"Cloudflare offers different types of subscriptions for businesses, enterprises, and personal users, and the pricing is negotiable."
"On a scale from one to ten, where one is cheap and ten is expensive, I rate the solution's pricing a seven or eight out of ten."
"It's quite affordable. It's in the middle."
"The solution's cost depends on the use cases."
"The price is average."
"I rate the product price a five on a scale of one to ten, where one is high price, and ten is low price"
"AWS WAF has reasonable pricing."
"We are kind of doing a POC comparison to see what works best. Pricing-wise, AWS is one of the most attractive ones. It is fairly cheap, and we like the pricing part. We're trying to see what makes more sense operation-wise, license-wise, and pricing-wise."
"The solution is affordable."
Information not available
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Top Industries

By visitors reading reviews
Construction Company
16%
Comms Service Provider
9%
Financial Services Firm
9%
Manufacturing Company
7%
Financial Services Firm
14%
Computer Software Company
10%
Manufacturing Company
9%
Comms Service Provider
6%
No data available
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business16
Midsize Enterprise6
Large Enterprise6
By reviewers
Company SizeCount
Small Business22
Midsize Enterprise12
Large Enterprise27
No data available
 

Questions from the Community

What needs improvement with Cloudflare Web Application Firewall?
I don't see room for improvement to Cloudflare Web Application Firewall. One thing I don't know much about because we...
What is your primary use case for Cloudflare Web Application Firewall?
We are using Cloudflare Web Application Firewall's advanced reporting and analytics tools with their Zero Trust, so e...
What are the limitations of AWS WAF vs alternative WAFs?
Hi Varun, I have had experienced with several WAF deployments and deep technical assessments of the following: 1. Im...
How does AWS WAF compare to Microsoft Azure Application Gateway?
Our organization ran comparison tests to determine whether Amazon’s Web Service Web Application Firewall or Microsoft...
What is your experience regarding pricing and costs for AWS WAF?
AWS WAF is affordable; it depends on the number of rules you apply. The licensing cost for AWS WAF is just pay-as-you...
Which Web Application Firewall (WAF) would you recommend? R&S or Imperva?
Imperva is a strong choice, given their security focus and ongoing R&D into the product in areas such as bot mana...
 

Also Known As

Cloudflare WAF
AWS Web Application Firewall
Rohde & Schwarz Web Application Firewall, R&S WAF, DenyAll Web Application Security
 

Overview

 

Sample Customers

crunchbase, udacity, marketo, okcupid, zendesk
eVitamins, 9Splay, Senao International
Information Not Available
Find out what your peers are saying about Imperva, Fortinet, F5 and others in Web Application Firewall (WAF). Updated: May 2026.
896,803 professionals have used our research since 2012.