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AWS WAF vs R&S Web Application Firewall (DenyAll) comparison

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Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Cloudflare Web Application ...
Sponsored
Ranking in Web Application Firewall (WAF)
5th
Average Rating
8.6
Reviews Sentiment
7.4
Number of Reviews
26
Ranking in other categories
No ranking in other categories
AWS WAF
Ranking in Web Application Firewall (WAF)
6th
Average Rating
8.0
Reviews Sentiment
7.0
Number of Reviews
61
Ranking in other categories
No ranking in other categories
R&S Web Application Firewal...
Ranking in Web Application Firewall (WAF)
46th
Average Rating
9.0
Reviews Sentiment
8.5
Number of Reviews
1
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of May 2026, in the Web Application Firewall (WAF) category, the mindshare of Cloudflare Web Application Firewall is 4.7%, down from 7.1% compared to the previous year. The mindshare of AWS WAF is 4.8%, down from 9.8% compared to the previous year. The mindshare of R&S Web Application Firewall (DenyAll) is 0.5%, up from 0.2% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Web Application Firewall (WAF) Mindshare Distribution
ProductMindshare (%)
Cloudflare Web Application Firewall4.7%
AWS WAF4.8%
R&S Web Application Firewall (DenyAll)0.5%
Other90.0%
Web Application Firewall (WAF)
 

Featured Reviews

DB
CTO at PlayNirvana
Advanced security reporting has protected high-traffic betting platforms from constant attacks
I don't see room for improvement to Cloudflare Web Application Firewall. One thing I don't know much about because we have a dedicated IT team for that, and I'm not involved with Cloudflare much anymore. But if I were to compare them to F5, I would like to see more features that F5 offers. F5 has an option to bring the whole infrastructure, the whole WAF and all their packages, Bot Management, and everything else on your infrastructure. You need to install certain services from their side, and then you can choose if you would like requests to hit your servers immediately or if requests need to be proxied through F5 backbone. That would be a nice addition because we have 90% of the traffic as legit traffic coming from whitelisted servers. If it comes from whitelisted servers, I don't need to go every request through the backbone; I could easily just IP whitelist everything. Then I could maybe have Bot Management on my infrastructure that drastically reduces the price of Cloudflare. I would like to see Push CDN more improved in the next release of Cloudflare Web Application Firewall. And maybe something similar to Pushpin that Fastly has, which is an option where you can push messages that then can be scaled globally over the network. From our perspective, if we have a listener that listens for stock updates, I would just need to have one processor that pushes those updates to the Cloudflare API, and then Cloudflare would broadcast that message to all listeners. Cloudflare will check the order of the message, and if you, as a customer, are not connected or have some kind of network issue, when you reconnect, you will receive the latest state and missing updates.
Azam S M - PeerSpot reviewer
Infrastructure Lead at Danat Fz LLC
Has successfully filtered malicious traffic and allowed country-specific access controls
For improvement in AWS WAF, we can have better monitoring. One of the things that should be improved in AWS WAF is the monitoring; we need to identify the requests and where they are coming from. If it's a bot, we should differentiate the requests, whether they are automated or not. The way we see it now is just mentioned as a percentage from bots and actual users, which should include proper graphs and detailed information. We also need a feature where we can filter specific requests. If there are scripts in the requests, we should be able to filter those requests to see if there are any scripts running from them.
SS
General Manager at 3R Technologie
Geo-localization and IP reputation help to keep our clients secure and more available
The area that should be improved is licensing. When using an active/passive cluster, we have to pay 70% of the master appliance and license for the passive server that does not work. Since we know that only one server works at a time, we should pay only one license for the appliances and for the support as well. In my opinion, this has to be improved. If possible, the client software should be a web application instead of downloading software for the management. This can avoid login problems when they update or patch.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"This is a good product; it's reliable and scales well."
"Does a good job preventing web application attacks."
"The integration of Cloudflare with Cloud Suite is its most valuable feature."
"There is a huge signature repository"
"The initial setup process is simple."
"I'm highly satisfied. It's remarkably user-friendly, enabling me to quickly identify issues, and deploy solutions, and it offers the necessary features."
"Cloudflare has positively impacted my organization by making it easier for me to handle and set up DNS for multiple clients; I can easily go in and access their accounts, make changes they need, and it's a one-stop shop."
"Someone with a basic understanding of networking and security will be able to implement the firewall's basic features within 15 minutes."
"What I like best about AWS WAF is that it's a simple tool, so I could understand the basics of AWS WAF in two to three hours."
"As a basic WAF, it's better than having nothing, so if you need something simple out of the box with default features, AWS WAF is good."
"The performance is excellent."
"The ease of deployment of the product is valuable to me."
"The most valuable feature of AWS WAF is the extra layer of security that I have when connecting to my web applications."
"One common use case is using detection protection for enhancing security models in AWS. Another use case is implementing log analysis and response recovery procedures for email services."
"This is not a product that you need to install. You just use it."
"The interface is good."
"By publishing the application without fear, my customer has created new revenue by making the website available anytime and anywhere."
"The three most valuable features that I noticed are the geo-localization of the user, the IP reputation, and the compartmental analysis."
 

Cons

"The reporting could be more granular."
"The accuracy of the Cloudflare Web Application Firewall could be improved by reducing the number of false-negative alerts."
"The notification part could be improved. It's very much connected to Web Application Firewall, rate-limiting, and DDoS protection."
"It would be ideal if the solution offered better log integration and more integration with different platforms."
"Their documentation could be better. They don't have documentation that explains everything well."
"The solution's learning curve can still be further reduced"
"The rate limiting functionality could be enhanced, as we find it somewhat limited."
"Its stability could be better."
"On the UI side, I would like it if they could bring back the conditions view which had geo match, IP sets and etc."
"The pricing should be more affordable, especially as it pertains to small clients."
"The pricing model is complicated."
"The complexity of deploying turnkey solutions could be simplified."
"We have issues with reporting, troubleshooting, and analytics. AWS WAF needs to bring costs down."
"For now, there is no feature to protect against attack of the bad bots"
"I would like to see it more tightly integrated with other AWS services."
"The product must provide more features."
"The area that should be improved is licensing."
"The area that should be improved is licensing."
 

Pricing and Cost Advice

"The pricing model is very straightforward compared to the competition. You just pay per month for the product and usage."
"We pay $210 per month for CloudFlare WAF."
"The annual licensing fee is $10,000 USD."
"Cloudflare offers different types of subscriptions for businesses, enterprises, and personal users, and the pricing is negotiable."
"The solution is expensive."
"It starts at $20 and can easily go up to $200 monthly"
"Cloudflare Web Application Firewall is more affordable than other solutions."
"It is not too pricey."
"AWS WAF has reasonable pricing."
"The solution's cost depends on the use cases."
"It's quite affordable. It's in the middle."
"The price of AWS WAF is expensive if you do not know how to manage your software up or down. I price of the solution is average amongst the other competitors but it would be better if it was less expensive."
"AWS WAF costs $5 monthly plus $1 for the rule. It's cheap, cost-wise. It's worth the money."
"The product’s pricing is reasonable."
"The solution is affordable."
"There are no costs in addition to the standard licensing fees."
Information not available
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Top Industries

By visitors reading reviews
Construction Company
17%
Comms Service Provider
9%
Financial Services Firm
9%
Computer Software Company
7%
Financial Services Firm
15%
Computer Software Company
10%
Manufacturing Company
9%
Comms Service Provider
6%
No data available
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business16
Midsize Enterprise6
Large Enterprise6
By reviewers
Company SizeCount
Small Business22
Midsize Enterprise12
Large Enterprise26
No data available
 

Questions from the Community

What needs improvement with Cloudflare Web Application Firewall?
I don't see room for improvement to Cloudflare Web Application Firewall. One thing I don't know much about because we...
What is your primary use case for Cloudflare Web Application Firewall?
We are using Cloudflare Web Application Firewall's advanced reporting and analytics tools with their Zero Trust, so e...
What are the limitations of AWS WAF vs alternative WAFs?
Hi Varun, I have had experienced with several WAF deployments and deep technical assessments of the following: 1. Im...
How does AWS WAF compare to Microsoft Azure Application Gateway?
Our organization ran comparison tests to determine whether Amazon’s Web Service Web Application Firewall or Microsoft...
What do you like most about AWS WAF?
The most valuable feature of AWS WAF is its highly configurable rules system.
Which Web Application Firewall (WAF) would you recommend? R&S or Imperva?
Imperva is a strong choice, given their security focus and ongoing R&D into the product in areas such as bot mana...
 

Also Known As

Cloudflare WAF
AWS Web Application Firewall
Rohde & Schwarz Web Application Firewall, R&S WAF, DenyAll Web Application Security
 

Overview

 

Sample Customers

crunchbase, udacity, marketo, okcupid, zendesk
eVitamins, 9Splay, Senao International
Information Not Available
Find out what your peers are saying about Imperva, Fortinet, F5 and others in Web Application Firewall (WAF). Updated: April 2026.
893,164 professionals have used our research since 2012.