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AWS WAF vs R&S Web Application Firewall (DenyAll) comparison

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Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Cloudflare Web Application ...
Sponsored
Ranking in Web Application Firewall (WAF)
6th
Average Rating
8.6
Reviews Sentiment
7.4
Number of Reviews
26
Ranking in other categories
No ranking in other categories
AWS WAF
Ranking in Web Application Firewall (WAF)
5th
Average Rating
8.0
Reviews Sentiment
7.0
Number of Reviews
61
Ranking in other categories
No ranking in other categories
R&S Web Application Firewal...
Ranking in Web Application Firewall (WAF)
47th
Average Rating
9.0
Reviews Sentiment
8.5
Number of Reviews
1
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of April 2026, in the Web Application Firewall (WAF) category, the mindshare of Cloudflare Web Application Firewall is 4.7%, down from 7.2% compared to the previous year. The mindshare of AWS WAF is 4.8%, down from 10.3% compared to the previous year. The mindshare of R&S Web Application Firewall (DenyAll) is 0.4%, up from 0.2% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Web Application Firewall (WAF) Mindshare Distribution
ProductMindshare (%)
AWS WAF4.8%
Cloudflare Web Application Firewall4.7%
R&S Web Application Firewall (DenyAll)0.4%
Other90.1%
Web Application Firewall (WAF)
 

Featured Reviews

DB
CTO at PlayNirvana
Advanced security reporting has protected high-traffic betting platforms from constant attacks
I don't see room for improvement to Cloudflare Web Application Firewall. One thing I don't know much about because we have a dedicated IT team for that, and I'm not involved with Cloudflare much anymore. But if I were to compare them to F5, I would like to see more features that F5 offers. F5 has an option to bring the whole infrastructure, the whole WAF and all their packages, Bot Management, and everything else on your infrastructure. You need to install certain services from their side, and then you can choose if you would like requests to hit your servers immediately or if requests need to be proxied through F5 backbone. That would be a nice addition because we have 90% of the traffic as legit traffic coming from whitelisted servers. If it comes from whitelisted servers, I don't need to go every request through the backbone; I could easily just IP whitelist everything. Then I could maybe have Bot Management on my infrastructure that drastically reduces the price of Cloudflare. I would like to see Push CDN more improved in the next release of Cloudflare Web Application Firewall. And maybe something similar to Pushpin that Fastly has, which is an option where you can push messages that then can be scaled globally over the network. From our perspective, if we have a listener that listens for stock updates, I would just need to have one processor that pushes those updates to the Cloudflare API, and then Cloudflare would broadcast that message to all listeners. Cloudflare will check the order of the message, and if you, as a customer, are not connected or have some kind of network issue, when you reconnect, you will receive the latest state and missing updates.
Azam S M - PeerSpot reviewer
Infrastructure Lead at Danat Fz LLC
Has successfully filtered malicious traffic and allowed country-specific access controls
For improvement in AWS WAF, we can have better monitoring. One of the things that should be improved in AWS WAF is the monitoring; we need to identify the requests and where they are coming from. If it's a bot, we should differentiate the requests, whether they are automated or not. The way we see it now is just mentioned as a percentage from bots and actual users, which should include proper graphs and detailed information. We also need a feature where we can filter specific requests. If there are scripts in the requests, we should be able to filter those requests to see if there are any scripts running from them.
SS
General Manager at 3R Technologie
Geo-localization and IP reputation help to keep our clients secure and more available
The area that should be improved is licensing. When using an active/passive cluster, we have to pay 70% of the master appliance and license for the passive server that does not work. Since we know that only one server works at a time, we should pay only one license for the appliances and for the support as well. In my opinion, this has to be improved. If possible, the client software should be a web application instead of downloading software for the management. This can avoid login problems when they update or patch.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Someone with a basic understanding of networking and security will be able to implement the firewall's basic features within 15 minutes."
"For us, the key feature of Cloudflare is DDoS protection and IP hiding, especially since we are a crypto company."
"It's pretty convenient and pretty easy to set up and run. And then kind of for static content, it also offers caching."
"Some of the most valuable features of Cloudflare Web Application Firewall include its DNS zone setup and the zero trust policy."
"It is configurable via API."
"The solution protects our application, which runs on the HTTP protocol, from DDoS attacks."
"The integration of Cloudflare with Cloud Suite is its most valuable feature."
"The most valuable part of the solution for us overall is exactly that it is a Software-as-a-Service product."
"Stable and scalable web application firewall. Setting it up is straightforward."
"The initial setup was very straightforward. Deployment took about ten minutes or less."
"AWS WAF is pay-as-you-go, I only pay for what I'm using; there is no subscription or any payment upfront, and I can terminate use at any time, which is an advantage."
"The most valuable feature is that it is very easy to configure. It just takes a couple of minutes."
"Because it integrates with the existing AWS solution, we get a lot of support without having to do much extra work."
"We do have a lot of external applications which are exposed to the internet and WAF provides protection for them."
"AWS WAF has a lot of integrated features and services. For example, there are security services that can be integrated very well for our customers."
"The web solution effectively protects from vulnerabilities and cyber attacks."
"The three most valuable features that I noticed are the geo-localization of the user, the IP reputation, and the compartmental analysis."
"By publishing the application without fear, my customer has created new revenue by making the website available anytime and anywhere."
 

Cons

"Cloudflare Web Application Firewall should improve visibility for a customer."
"The reporting could be improved if it were more granular."
"There could be an option to duplicate the cluster to maintain the consistency of rules."
"Their documentation could be better. They don't have documentation that explains everything well."
"It would be ideal if the solution offered better log integration and more integration with different platforms."
"Cloudflare Web Application Firewall should include port forwarding features."
"They have some limitations with third-party integrations."
"If they add logs history within the Cloudflare offering, that would be a great benefit."
"The rate at which AWS updates their managed rule sets could be better. Features like bot protection or DDoS mitigation, available with other WAF vendors, do not come natively with AWS WAF."
"The user experience, the interface, is lacking. Sometimes it's hard to find certain areas that it has alerted on."
"I'd like to see improvements in its usability and functionality. I'm also concerned about being too dependent on the cloud provider's WAF version. For security, using multiple vendors and not putting all our eggs in one basket is better."
"I find the documentation somewhat complex to implement during the initial stages."
"I find the documentation somewhat complex to implement during the initial stages."
"We should be able to do proper whitelisting."
"In a future release of this solution, I would like to see additional management features to make things simpler."
"However, it'll be better for us if we could have some more documented guidelines on how the specific business should be structured and the roles that the cloud recommends."
"The area that should be improved is licensing."
"The area that should be improved is licensing."
 

Pricing and Cost Advice

"The annual licensing fee is $10,000 USD."
"The solution is expensive."
"It is not too pricey."
"It starts at $20 and can easily go up to $200 monthly"
"What's my experience with pricing, setup cost, and licensing? I believe the pricing is not the best, but it's reasonable and acceptable. We also use the McAfee system in parallel. In terms of pricing, its okay - not great, but not bad either. It falls in the middle, which is acceptable. In terms of support licensing, last time, we were searching for a solution, and we considered products from resellers rather than directly from the cloud provider. However, the pricing we encountered was exceptionally high. As a result, we are inclined to select support from the reseller."
"Cloudflare offers different types of subscriptions for businesses, enterprises, and personal users, and the pricing is negotiable."
"Cloudflare Web Application Firewall is more affordable than other solutions."
"The pricing model is very straightforward compared to the competition. You just pay per month for the product and usage."
"It's quite affordable. It's in the middle."
"It's cheap."
"I would rate AWS WAF's pricing a seven out of ten."
"Its price is fair. There is a very fair amount that they charge. It has a pay-as-you-go model, so it pretty much depends on how much a user uses it. As per the cloud norms, the more you use, the more you pay. I would rate it a five out of ten in terms of pricing."
"There are no costs in addition to the standard licensing fees."
"The solution's cost depends on the use cases."
"The product is moderately priced."
"The product’s pricing is reasonable."
Information not available
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Top Industries

By visitors reading reviews
Construction Company
17%
Financial Services Firm
9%
Comms Service Provider
8%
Computer Software Company
8%
Financial Services Firm
15%
Computer Software Company
10%
Manufacturing Company
9%
Government
6%
No data available
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business16
Midsize Enterprise6
Large Enterprise6
By reviewers
Company SizeCount
Small Business22
Midsize Enterprise12
Large Enterprise26
No data available
 

Questions from the Community

What needs improvement with Cloudflare Web Application Firewall?
I don't see room for improvement to Cloudflare Web Application Firewall. One thing I don't know much about because we...
What is your primary use case for Cloudflare Web Application Firewall?
We are using Cloudflare Web Application Firewall's advanced reporting and analytics tools with their Zero Trust, so e...
What are the limitations of AWS WAF vs alternative WAFs?
Hi Varun, I have had experienced with several WAF deployments and deep technical assessments of the following: 1. Im...
How does AWS WAF compare to Microsoft Azure Application Gateway?
Our organization ran comparison tests to determine whether Amazon’s Web Service Web Application Firewall or Microsoft...
What do you like most about AWS WAF?
The most valuable feature of AWS WAF is its highly configurable rules system.
Which Web Application Firewall (WAF) would you recommend? R&S or Imperva?
Imperva is a strong choice, given their security focus and ongoing R&D into the product in areas such as bot mana...
 

Also Known As

Cloudflare WAF
AWS Web Application Firewall
Rohde & Schwarz Web Application Firewall, R&S WAF, DenyAll Web Application Security
 

Overview

 

Sample Customers

crunchbase, udacity, marketo, okcupid, zendesk
eVitamins, 9Splay, Senao International
Information Not Available
Find out what your peers are saying about Fortinet, F5, Imperva and others in Web Application Firewall (WAF). Updated: April 2026.
891,869 professionals have used our research since 2012.