AWS Security Hub vs Datadog comparison

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AWS Security Hub

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Executive SummaryUpdated on Oct 19, 2025

AWS Security Hub and Datadog are competitive products in cloud security management and observability tools, respectively. While AWS Security Hub integrates well with AWS services, Datadog offers superior application performance monitoring (APM) and system performance improvement features.

Features: AWS Security Hub provides seamless integration with AWS services for monitoring compliance, offering alerts based on industry standards, and facilitating security posture assessments. Datadog excels with its APM features, customizable dashboards, and efficient log management, enabling precise issue identification and enhanced system performance.

Room for Improvement: AWS Security Hub can improve its multi-cloud adaptability, user experience, and agility in alert tuning. Datadog could benefit from enhanced cost control measures, better administrative management, and more intuitive training modules to reduce usability complexity and improve anomaly detection and integration features.

Ease of Deployment and Customer Service: Both AWS Security Hub and Datadog offer strong support structures. AWS Security Hub is straightforward to deploy within AWS environments but lacks multi-cloud efficiency. Datadog's versatility across different infrastructures, although beneficial, can be difficult for new users, who might benefit from improved initial guidance and training.

Pricing and ROI: AWS Security Hub is perceived as cost-effective under a PAYG model, making it appealing for budget-conscious users. In contrast, Datadog delivers significant ROI through enhanced observability and operational efficiency, though its pricing is considered high, particularly with uncertain billing for extensive log utilization.

To learn more, read our detailed AWS Security Hub vs. Datadog Report (Updated: September 2025).

AWS Security Hub vs. Datadog

September 2025

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

AWS Security Hub

Ranking in Cloud Security Posture Management (CSPM)

13th

Average Rating

7.6

Reviews Sentiment

6.5

Number of Reviews

Ranking in other categories

Security Orchestration Automation and Response (SOAR) (5th)

Datadog

Ranking in Cloud Security Posture Management (CSPM)

6th

Average Rating

8.6

Reviews Sentiment

7.0

Number of Reviews

206

Ranking in other categories

Application Performance Monitoring (APM) and Observability (1st), Network Monitoring Software (4th), IT Infrastructure Monitoring (3rd), Log Management (4th), Container Monitoring (2nd), Cloud Monitoring Software (2nd), AIOps (1st)

Mindshare comparison

As of October 2025, in the Cloud Security Posture Management (CSPM) category, the mindshare of AWS Security Hub is 4.1%, down from 5.0% compared to the previous year. The mindshare of Datadog is 1.9%, up from 0.7% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Cloud Security Posture Management (CSPM) Market Share Distribution
Product	Market Share (%)
Datadog	1.9%
AWS Security Hub	4.1%
Other	94.0%

Cloud Security Posture Management (CSPM)

Featured Reviews

Karthik Ekambaram

Director at Scybers

Has helped identify misconfigurations and prioritize risks but lacks multi-cloud support and deeper integration features

AWS Security Hub cannot scale up to multiple different cloud environments; it only works for AWS. There are other products in the market for CSPM that can give you multi-cloud environment misconfigurations, even Microsoft for that matter. Regarding the integration of AWS Security Hub with third-party tools, I am not certain whether we can integrate them, but there is no need to do so. However, AWS Security Hub cannot integrate with other cloud providers, so it only supports the AWS environment. The compliance checks within AWS Security Hub are good, but we don't use them much. We utilize compliance frameworks such as CIS compliance frameworks and ISO 27017 framework, which are beneficial, but it can improve in other areas too, such as including NIST and other frameworks beyond just ISO and CIS. Improvements can be applicable for scalability, particularly on integration with multi-cloud environments, and compliance frameworks can be added for more variety as well. The unified dashboard in AWS Security Hub is adequate; I cannot say it is exceptional, but the content available in the dashboards is satisfactory for now.

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Dhroov Patel

Site Reliability Engineer at Grainger

Has improved incident response with better root cause visibility and supports flexible on-call scheduling

Datadog needs to introduce more hard limits to cost. If we see a huge log spike, administrators should have more control over what happens to save costs. If a service starts logging extensively, I want the ability to automatically direct that log into the cheapest log bucket. This should be the case with many offerings. If we're seeing too much APM, we need to be aware of it and able to stop it rather than having administrators reach out to specific teams. Datadog has become significantly slower over the last year. They could improve performance at the risk of slowing down feature work. More resources need to go into Fleet Automation because we face many problems with things such as the Ansible role to install Datadog in non-containerized hosts. We mainly want to see performance improvements, less time spent looking at costs, the ability to trust that costs will stay reasonable, and an easier way to manage our agents. It is such a powerful tool with much potential on the horizon, but cost control, performance, and agent management need improvement. The main issues are with the administrative side rather than the actual application.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"Currently, our organization utilizes AWS for various purposes, including SaaS (Software as a Service), PaaS (Platform as a Service), and hosting applications in the cloud. We develop our applications and use AWS services as a platform for basic functions and secondary development needs. Additionally, we rely on PaaS for accounting services. Approximately, 50% of our applications are hosted in the cloud environment, making it a significant part of our current setup."

"AWS Security Hub provides comprehensive alerts about potential compliance issues with CIS standards. The integration with third-party tools is another excellent feature. All our workloads are on AWS."

"The most beneficial aspect of Security Hub is its proactive capability, allowing us to identify potential security issues before they escalate."

"The solution shows us our compliance score."

"AWS Security Hub's unified dashboard does help streamline my process of identifying vulnerabilities, but we don't use Inspector."

"Easily integrates with third-party tools"

"I really like the seamless integration with the AWS account structure. It can even be made mandatory as part of the landing zone. These are great features. And there's a single pane of glass for the entire account."

"Very good at detection and providing real-time alerts."

More AWS Security Hub pros

"Even if something goes wrong and the Datadog tenant becomes completely compromised or if all our monitors were to get erased for whatever reason, we can always restore all our monitoring setup through Terraform, which provides peace of mind."

"The technology itself is generally very useful and the interface is great."

"Datadog documentation on web pages has improved a lot and is pretty easy to follow and find."

"It is a good one stop location where we keep all our data for our infrastructure, and it's also easier to navigate between different things."

"Their interface is probably one of the easiest things to use because it lets non-developers and non-engineers quickly get access to metrics and pull business value out of them. We could put together dashboards and give it to people who are non-technical, then they can see the state of the world."

"Datadog has so far been a breeze to use and set up."

"The visibility that it provides is valuable. It is helping in being proactive around incident management. It is helping us to be able to get more visibility into our customers' applications so that we can assist them at the application layer. We also provide them the infrastructure from an AWS standpoint. We are able to make sure that our customers are aware of certain critical things around the analytical piece of either the network or the application. We're able to call customers before they even know about the issue. From there, we can start putting together some change management processes and help them a bit."

"Dashboards and their versatility are among the most valuable features."

More Datadog pros

Cons

"It is not flexible for multi-cloud environments."

"The solution should be easier to learn and use"

"AWS Security Hub should improve the time it takes to update. It takes a long period of time when updating. It can take 24 hours sometimes to update. Additionally, when integrating this solution with more security tools, takes time."

"One aspect that could be improved in the solution is its adaptability to different markets and geopolitical restrictions. In certain regions like Thailand, specific services from certain countries or providers, such as AWS or Azure, might be limited or blocked. It also needs improvement in would require configuring the solution more adaptable to AWS infrastructure and function."

"Security needs to be measured based on their own criteria. We can't add custom criteria specific to our organization. For example, having an S3 bucket publicly available might be flagged as a critical alert, but it might not be critical in a sandbox environment. So, it gets flagged as critical, which becomes a false positive. So, customization options and creating custom dashboards would be areas for improvement."

"There is room for improvement in implementing AI capabilities."

"It's not user-friendly. Too much going on, too many unnecessary findings, not very visual. You can't do much compared to other similar tools that are cheaper and better."

"AWS Security Hub cannot scale up to multiple different cloud environments; it only works for AWS."

More AWS Security Hub cons

"It can have a more modernized pricing mechanism. We're actually working with them to figure out how to become more modular and have a better and more modernized pricing mechanism. The issue with Datadog is that you have to buy the whole suite of different products, and you kind of get stuck in the old utilization of 40% of their suite. Most organizations today break down between application development, networking, and security. Therefore, there should be a way to break down different modules into just app dev, infosec, networking, etc. Customers have various needs across their business lines, and sometimes, they're just not willing to have tools that they're not using 100%. AppDynamics is probably a little bit better in terms of being modular."

"Delta traces on the Golang profiler are extremely expensive concerning memory utilization."

"The incident management beta looks promising, but it is still missing the ability to automatically create incidents based on certain alerts."

"Network device and performance monitoring could be improved, as we've faced some limitations in this area."

"I would like better navigability across pages."

"One thing we have run into is that it is so easy to add monitoring that we turn on things without really understanding the costs."

"More pre-configured "Monitor Alerts" would be helpful."

"The UI has a lot going on. It should be simpler and have a better way to onboard someone new to using Datadog."

More Datadog cons

Pricing and Cost Advice

"The price of AWS Security Hub is average compared to other solutions."

"The cost is based on the number of compliances, core checks, and services required, and for more than 10,000 recommendations, the charge is just one dollar."

"AWS Security Hub is not an expensive tool. I would consider it to be a cheap solution. AWS Security Hub follows the PAYG pricing model, meaning you will have to pay for whatever you use."

"AWS Security Hub's pricing is pretty reasonable."

"The price of the solution is not very competitive but it is reasonable."

"The pricing is fine. It is not an expensive tool."

"There are multiple subscription models, like yearly, monthly, and packaged."

"Security Hub is not an expensive solution."

"Datadog does not provide any free plans to use the solution. When I start with a proof of concept it would be sensible to have a free plan to test the tool and check whether it fits the requirements of the project. Before the production stage, it is always good to have a free plan with some limited features, number of requests, or logs."

"This solution is budget friendly."

"If you do your homework, you'll find that if you're really concerned with cost, it's good."

"The solution is fairly priced but history and log storage can get costly depending on your needs."

"It costs the same amount it would if we were hosting it ourselves, so we are incredibly happy with the cost."

"The cost is high and this can be justified if the scale of the environment is big."

"Pricing and licensing are reasonable for what they give you. You get the first five hosts free, which is fun to play around with. Then it's about four dollars a month per host, which is very affordable for what you get out of it. We have a lot of hosts that we put a lot of custom metrics into, and every host gives you an allowance for the number of custom metrics."

"While it is an expensive product, I would rate the pricing level at four out of five."

More Datadog pricing and cost advice

See which vendors are best for you

Use our free recommendation engine to learn which Cloud Security Posture Management (CSPM) solutions are best for your needs.

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Comparison Review

it_user186927

Director of Operations at Bell

Feb 16, 2015

Cybereason vs. Interset vs. SQRRL

Capture DB - they all use NoSQL db and hence solve the ad hoc query and 'go back in time' problem with current best of breed SIEM and DLP solutions that rely on real time analysis of incoming logs (and don't store them). This means deeper and quicker iterative threat analysis and assessment…

Read full review

Top Industries

By visitors reading reviews

Computer Software Company

13%

Financial Services Firm

12%

Manufacturing Company

10%

Government

Financial Services Firm

15%

Computer Software Company

14%

Manufacturing Company

Retailer

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	10
Midsize Enterprise	5
Large Enterprise	12

By reviewers
Company Size	Count
Small Business	80
Midsize Enterprise	46
Large Enterprise	94

Questions from the Community

Which is better - Azure Sentinel or AWS Security Hub?

We like that Azure Sentinel does not require as much maintenance as legacy SIEMs that are on-premises. Azure Sentinel is auto-scaling - you will not have to worry about performance impact, you will...

What do you like most about AWS Security Hub?

The most valuable features of the solution are the scanning of all the cloud environments and most of the compliances available in the cloud.

What needs improvement with AWS Security Hub?

Any advice about APM solutions?

There are many factors and we know little about your requirements (size of org, technology stack, management systems, the scope of implementation). Our goal was to consolidate APM and infra monitor...

Datadog vs ELK: which one is good in terms of performance, cost and efficiency?

With Datadog, we have near-live visibility across our entire platform. We have seen APM metrics impacted several times lately using the dashboards we have created with Datadog; they are very good c...

Which would you choose - Datadog or Dynatrace?

Our organization ran comparison tests to determine whether the Datadog or Dynatrace network monitoring software was the better fit for us. We decided to go with Dynatrace. Dynatrace offers network ...

Microsoft Sentinel vs AWS Security Hub

Comparisons

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Compared 7% of the time

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Compared 5% of the time

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Compared 2% of the time

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Compared 11% of the time

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Compared 7% of the time

Splunk Enterprise Security vs Datadog

Compared 4% of the time

New Relic vs Datadog

Compared 4% of the time

AWS X-Ray vs Datadog

Compared 4% of the time

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Product Reports

Download AWS Security Hub product report

AWS Security Hub

October 2025

Download Datadog product report

October 2025

Also Known As

SQRRL

No data available

Overview

AWS Security Hub is a comprehensive security service that provides a centralized view of security alerts and compliance status across an AWS environment. It collects data from various AWS services, partner solutions, and AWS Marketplace products to provide a holistic view of security posture. With Security Hub, users can quickly identify and prioritize security issues, automate compliance checks, and streamline remediation efforts.

The service offers a range of features including continuous monitoring, threat intelligence integration, and customizable dashboards. It also provides automated insights and recommendations to help users improve their security posture. Security Hub integrates with other AWS services like Amazon GuardDuty, AWS Config, and AWS Macie to provide a unified security experience. Additionally, it supports integration with third-party security tools through its API, allowing users to leverage their existing security investments.

With its user-friendly interface and powerful capabilities, AWS Security Hub is a valuable tool for organizations looking to enhance their security and compliance posture in the cloud.

Amazon Web Services (AWS)

Datadog integrates extensive monitoring solutions with features like customizable dashboards and real-time alerting, supporting efficient system management. Its seamless integration capabilities with tools like AWS and Slack make it a critical part of cloud infrastructure monitoring.

Datadog offers centralized logging and monitoring, making troubleshooting fast and efficient. It facilitates performance tracking in cloud environments such as AWS and Azure, utilizing tools like EC2 and APM for service management. Custom metrics and alerts improve the ability to respond to issues swiftly, while real-time tools enhance system responsiveness. However, users express the need for improved query performance, a more intuitive UI, and increased integration capabilities. Concerns about the pricing model's complexity have led to calls for greater transparency and control, and additional advanced customization options are sought. Datadog's implementation requires attention to these aspects, with enhanced documentation and onboarding recommended to reduce the learning curve.

What are Datadog's Key Features?

Sharable Dashboards: Facilitate collaboration with customizable, intuitive dashboards.
Extensive Integrations: Seamlessly connects with tools like Slack and AWS to support workflows.
APM and RUM: Provides deep insights into application performance and user interactions.
Real-Time Tools: Enables agile responses to system issues with real-time monitoring.
Unified Tagging and Visualization: Eases management of complex systems with simplified visualization.

What Benefits and ROI Should Users Look For?

Efficient Troubleshooting: Centralized logging speeds up the identification and resolution of issues.
Streamlined Workflows: Integrations with popular tools enhance operational efficiency.
Improved Observability: Comprehensive monitoring improves system reliability and performance.
Resource Optimization: Efficient microservices and container management leads to better cloud resource utilization.
Responsive Alerts: Customizable alerts ensure timely identification of critical issues.

In industries like finance and technology, Datadog is implemented for its monitoring capabilities across cloud architectures. Its ability to aggregate logs and provide a unified view enhances reliability in environments demanding high performance. By leveraging real-time insights and integration with platforms like AWS and Azure, organizations in these sectors efficiently manage their cloud infrastructures, ensuring optimal performance and proactive issue resolution.

Sample Customers

Edmunds, Frame.io, GoDaddy, Realtor.com

Adobe, Samsung, facebook, HP Cloud Services, Electronic Arts, salesforce, Stanford University, CiTRIX, Chef, zendesk, Hearst Magazines, Spotify, mercardo libre, Slashdot, Ziff Davis, PBS, MLS, The Motley Fool, Politico, Barneby's