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Automic Automation vs VMware Aria Automation Orchestrator comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Automic Automation
Ranking in Workload Automation
2nd
Average Rating
8.4
Reviews Sentiment
6.4
Number of Reviews
104
Ranking in other categories
No ranking in other categories
VMware Aria Automation Orch...
Ranking in Workload Automation
15th
Average Rating
8.6
Reviews Sentiment
7.7
Number of Reviews
3
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of October 2025, in the Workload Automation category, the mindshare of Automic Automation is 7.9%, up from 6.7% compared to the previous year. The mindshare of VMware Aria Automation Orchestrator is 0.4%, up from 0.2% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Workload Automation Market Share Distribution
ProductMarket Share (%)
Automic Automation7.9%
VMware Aria Automation Orchestrator0.4%
Other91.7%
Workload Automation
 

Featured Reviews

Peter Grundler - PeerSpot reviewer
Helps to move away from manual tasks and offers wide platform support and web-based interface
Customers want to move away from manual monitoring and checking processes. Automating these processes helps in time-saving and reduces human error. When you automate business processes, it reduces mistakes. It eliminates the risk of manual errors such as typos. There is a 20% to 30% reduction in human error. It fulfills all the needs when it comes to visibility and control across various operating platforms. It is the perfect product for managing processes that span multiple operating platforms. Automic Automation has the widest platform support compared to other products, such as Control-M, Tivoli from IBM, or Stonebranch. It definitely helps with compliance processes. We have had a lot of customers for two years with a focus on compliance, and it works. They were successful. Due to the fact that our customers can automate a lot of things, it reduces operating costs. It is hard to give a number because the savings are different for each customer. If a customer never had any automation, there could be about 80% savings after implementing Automic Automation, whereas for a customer who already has automated tasks, the difference will be less by adding Automic Automation. They might see 5% to 10% more savings. Automic Automation helps improve our ability to meet SLAs. In the recent versions, SLA management has been integrated, which previously was an external component. Because a lot of customers used it and asked Broadcom to implement SLA management into the workload engine, Broadcom included it. We see more and more customers running their SLA management via the Automic Automation product.
Sufyan Khan - PeerSpot reviewer
Have delivered automation projects efficiently and continue to benefit from simplified orchestration
I have worked with VMware Aria Automation Orchestrator in Pakistan; it was coming with VMware Cloud Director. ISPs can configure it. We have a team who can configure and orchestrate the entire portfolio, but we never got a chance to do it independently. We have a certified team which can provide such services. VMware Aria Automation Orchestrator is seamless. We have not experienced any flaw until now. The best features of VMware Aria Automation Orchestrator include peace of mind and lesser complexity. Simplicity is crucial. There is no complexity in the system.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"It's pretty stable. After implementation, there hasn't been a single event where we shifted our jobs for the day from automated to manual."
"The solution is usually pretty easy for non-technical people to pick it up as long as they have basic experience with scripting."
"Our customers appreciate it mostly because it takes a lot of effort away from them."
"Automic is perfect to work with for a lot of job loads."
"It is very flexible in terms of using the functionalities and build processes. The biggest benefit perhaps is that we have so many possibilities in UC4 or Automic Automation to reach the target. We can more or less build each requirement from our customers."
"Both the stability and the scalability of Automic Workload Automation are great."
"Automic is 99 percent stable. We've never had a problem with stability."
"As far as our schedules, if we have problems, we can create our own process in the automation, which is good."
"With automation, I can provision a virtual machine in just one to two hours; this is a drastic improvement."
"Primarily, customers are looking for workflows and day-to-day actions, as well as advanced templates."
"The best features of VMware Aria Automation Orchestrator include peace of mind and lesser complexity; simplicity is crucial, and there is no complexity in the system."
"Primarily, customers are looking for workflows and day-to-day actions, as well as advanced templates."
 

Cons

"The pricing has the potential to be high."
"Automic Automation has some disadvantages; it is more simplified, and sometimes it can be complicated."
"From a features perspective, we still need some agents to connect to specific systems that Automic doesn't have. Expanding their available agents would make the tool more compatible with various systems that other customers may have."
"The direction in which the UI is going is concerning to me. It does not offer the security context we would need to implement future versions. While I see benefit in the Web UI, the security it would lack in separating a user's experience from an administrator's experience is an issue for us. MFA functionality is required since we're dealing with connectivity to the POS and for PCI/SOX compliance."
"Most of our issues are related to the system, not the job scheduling, such as, bugs and unexpected downtime of the application or database."
"My biggest complaint is that there is no list price. We work with Oracle, Microsoft, IBM, etc., and all of them have list pricing. Automic, right up until today, has never had list pricing. This makes things difficult, because we need to plan budgets for the next year and can't."
"Automic Workload Automation could improve the SaaS deployment."
"Choosing Automic Automation essentially locks us into their ecosystem, making it nearly impossible to switch to a different product."
"VMware Aria Automation Orchestrator is a very solid and acceptable product, but after the transition to Broadcom, prices are very high."
"I would like to see improvements related to AI integration, which could make understanding from a language perspective easier."
"There are areas of VMware Aria Automation Orchestrator that have room for improvement, specifically in being more developer-friendly."
"Some students, especially beginners, may find the learning curve to be steep due to a lack of requisite knowledge in backend languages like YAML, Python, or JavaScript."
 

Pricing and Cost Advice

"There are no costs in addition to the standard licensing fees."
"We have increased efficiency with this application."
"There are a lot of new features, but we do not use them because they are too expensive. The price point could be less."
"The cost of arrays is high. If you want to buy an array for an application, and see value from it, you need about half a million dollars. That is too expensive."
"This solution is pretty well-priced."
"I'm not sure about licensing costs, but I know the base price is about $3,000, and you can get some kind of discount per node."
"I only know that AWA is cheaper than Control-M, but I'm not aware of the numbers."
"You do not need any humans to start jobs, so you can save a lot of money."
Information not available
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Top Industries

By visitors reading reviews
Financial Services Firm
17%
Manufacturing Company
16%
Computer Software Company
11%
Insurance Company
8%
No data available
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business19
Midsize Enterprise14
Large Enterprise66
No data available
 

Questions from the Community

What do you like most about Automic Workload Automation?
It is easy to manage complex workloads and use electronic workflow automation.
What is your experience regarding pricing and costs for Automic Workload Automation?
The pricing was client-wise, but they are changing it to execution-wise pricing. So, we are in negotiation.
What needs improvement with Automic Workload Automation?
Automic Automation has some disadvantages; it is more simplified, and sometimes it can be complicated. The technical support by Automic, provided by Broadcom, is good with the same blocking support.
What is your experience regarding pricing and costs for VMware Aria Automation Orchestrator?
We are providing the best cloud-based solutions in Pakistan. VMware Aria Automation Orchestrator is the best product available.
What needs improvement with VMware Aria Automation Orchestrator?
In future updates of VMware Aria Automation Orchestrator, I would love to see more AI-based features such as automatic deployment, where we just have to download a couple of files and everything is...
What is your primary use case for VMware Aria Automation Orchestrator?
VMware Aria Automation Orchestrator is an on-premise solution. We deployed numerous projects related to VMware Cloud Foundation which can directly integrate with such orchestration provided by VMwa...
 

Also Known As

Automic Dollar Universe
No data available
 

Overview

 

Sample Customers

ING, Adidas, 84.51, ESB
1. VMware 2. Dell Technologies 3. Cisco Systems 4. IBM 5. Hewlett Packard Enterprise 6. Microsoft 7. Oracle 8. Amazon Web Services 9. Google Cloud 10. Intel 11. Accenture 12. Fujitsu 13. Hitachi Vantara 14. NetApp 15. Red Hat 16. SAP 17. Siemens 18. T-Systems 19. Verizon 20. AT&T 21. Vodafone 22. Orange 23. BT Group 24. Deutsche Telekom 25. Ericsson 26. Nokia 27. Samsung 28. Sony 29. Toshiba 30. Panasonic 31. LG Electronics 32. Philips
Find out what your peers are saying about Automic Automation vs. VMware Aria Automation Orchestrator and other solutions. Updated: October 2025.
872,778 professionals have used our research since 2012.