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Appsflyer vs Cohesity DataProtect comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Appsflyer
Ranking in AI Data Analysis
22nd
Average Rating
8.4
Number of Reviews
6
Ranking in other categories
Mobile Measurement Partner (MMP) (1st)
Cohesity DataProtect
Ranking in AI Data Analysis
14th
Average Rating
9.0
Reviews Sentiment
7.2
Number of Reviews
76
Ranking in other categories
Backup and Recovery (12th), Cloud Backup (13th)
 

Mindshare comparison

As of May 2026, in the AI Data Analysis category, the mindshare of Appsflyer is 0.5%. The mindshare of Cohesity DataProtect is 0.5%, up from 0.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.
AI Data Analysis Mindshare Distribution
ProductMindshare (%)
Cohesity DataProtect0.5%
Appsflyer0.5%
Other99.0%
AI Data Analysis
 

Featured Reviews

RS
Senior FrontEnd Developer at Adobe
Marketing teams have made data-driven campaign decisions and grow real app user bases
For me, the best part is that it clearly shows which ads or channels are bringing your real users. It tells us from where we are actually getting a stable set of user bases so that marketing decisions for the future become easier. It provides a great user interface, making it easy for tracking and future marketing campaigns. The integration is quite smooth, and the documentation which Appsflyer provides, along with the support from its tech team is amazing in terms of getting started and integrating into our applications. Dashboards, segregations, and charts provided for analytics are top-notch and up to market standard, helping business users to analyze data and make future marketing decisions. It has significantly improved our revenue, helping us understand our real users to target our core audience better and expand our business.
Kalaiarasan Meganathan - PeerSpot reviewer
Specialist at HCLSoftware
Backup operations have become faster and daily recoveries run smoothly for on‑prem workloads
When compared to other tools, the deduplication in Cohesity DataProtect is very fast, and the restore performance is better than other tools. Global deduplication ensures that only unique data blocks are stored, significantly reducing storage consumption. Cohesity DataProtect's dashboard displays options and errors clearly, making it easy to access and understand how to fix issues. Cohesity DataProtect's ability to start processes automatically without manual selections enhances its reliability. Cohesity DataProtect's architecture ensures that agent installations automatically reflect in the dashboard, allowing for seamless integration into backup jobs. This improves operational efficiency, ensuring backups can be triggered without manual refreshes. Additionally, the user interface is intuitive, and the respect of the N-1 rule during updates helps prevent client-affecting issues.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Appsflyer has changed my organization positively as it marks the beginning of client engagement and the client engaging funnel."
"Appsflyer has impacted my organization quite positively, as we were also using Adjust, and I prefer Appsflyer."
"A specific positive outcome I've seen from using Appsflyer is getting insights into iOS with their single source of truth, which I use consistently for data analysis and getting a report that is agreeable between the client and me."
"Appsflyer has positively impacted our organization by improving the particular events' properties."
"Since implementing Appsflyer, we have seen a 30% increase in our total app installations and a similar percentage increase in our user base and revenue."
"From a programmatic perspective, Appsflyer is one of the more reliable platforms when it comes to cross-channel management."
"This solution is easy to manage."
"The product is easy to put in place, all backups are done very quickly, and it's easy to perform restores."
"Our business thrives on Cohesity storage."
"The most valuable features are the rapid VM restores and the ability to quickly find files and download them directly to my desktop so that I can put them where I need them to be."
"Its most valuable feature is its ransomware protection, so it has immutable backups."
"The SQL Backup and Restore is very easy."
"Integration with AWS has been invaluable to us."
"The customer service and support are fast and professional."
 

Cons

"I feel that a feature improvement would be beneficial. After performing all the user actions, we were supposed to wait a few minutes, maybe two or five, and then check Appsflyer to download it, as there is no UI or UX to display user journey actions and properties directly."
"I would say sometimes the integration could be a bit tough, especially because I struggled when I was integrating Appsflyer into my Apple Search Ads and my iOS application."
"Appsflyer can be improved with event de-duplication."
"One improvement that Appsflyer can make is to find better ways to access aggregating raw data."
"Many times we run into problems, and Appsflyer tech support is hard to reach."
"The container functionality is very limited at the moment, not covering the whole container."
"We have had our share of minor bugs over the past two years and a few bigger ones."
"Faster backup and restores, reduced costs of backups."
"Support is good, but some functions are added pretty late, like vCloud Director support."
"We are highly dissatisfied with the level of support and functionality provided for HANA within the Cohesity product."
"DataProtect's recovery time is too high. It takes a long time to recover things from the cloud."
"The GUI is in need of improvement."
"Better support for legacy platforms would be nice, but we should be moving off those anyway."
 

Pricing and Cost Advice

Information not available
"The tool's licensing costs are yearly. It is cheaper than other backup solutions."
"The solution's pricing is quite high, more so than that of its competitors, Veeam, Veritas and Rubrik."
"From my last assessment, the pricing for Cohesity DataProtect was reasonable. Compared to its closest competitor, Rubrik, I found Rubrik's pricing to be somewhat high-end. While Rubrik may have more advanced security features than Cohesity DataProtect currently, Cohesity DataProtect is releasing a new solution in the near future that will compete directly with Rubrik."
"It has reasonable pricing, and we know they can give discounts. If you look at the primary pricing or the list pricing, it conforms to the market pricing, but you have to have a discount on it. Otherwise, it is way too expensive."
"Sizing is important and it is easy to overestimate."
"I expect the system to probably pay off within the first two years."
"My advice is to always negotiate for better pricing."
"Ensure that you understand the per TB licensing model. Also, Exchange backups are not native to Cohesity and require Kroll."
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Top Industries

By visitors reading reviews
Construction Company
18%
Educational Organization
9%
Financial Services Firm
8%
Outsourcing Company
7%
Financial Services Firm
12%
Manufacturing Company
9%
Computer Software Company
9%
Healthcare Company
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business3
Midsize Enterprise2
Large Enterprise2
By reviewers
Company SizeCount
Small Business20
Midsize Enterprise22
Large Enterprise43
 

Questions from the Community

What is your experience regarding pricing and costs for Appsflyer?
My experience with pricing, setup cost, and licensing while working on the brand side allowed me to evaluate all the features and functionalities and costs.
What needs improvement with Appsflyer?
One improvement that Appsflyer can make is to find better ways to access aggregating raw data. You have to pay for data ingestion when you export; it's not like you get front-end numbers from the r...
What is your primary use case for Appsflyer?
My main use case for Appsflyer is mobile attribution. A specific example of how I use Appsflyer for mobile attribution is that I use it for iOS scan data to get a single source of truth using their...
What needs improvement with Cohesity DataProtect?
I want to improve the possibilities of the solution for containers and the mobility of containers. The container functionality is very limited at the moment, not covering the whole container. I rat...
What is your primary use case for Cohesity DataProtect?
Cohesity DataProtect is usually recommended for bank companies, insurance companies, and other energy companies. We are working with several of these types of companies, and all of them have Cohesi...
 

Comparisons

 

Also Known As

No data available
Cohesity
 

Overview

 

Sample Customers

Information Not Available
Tribune Media
Find out what your peers are saying about Appsflyer vs. Cohesity DataProtect and other solutions. Updated: April 2026.
894,738 professionals have used our research since 2012.