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Amazon SageMaker vs Google Vertex AI comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Feb 8, 2026

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Amazon SageMaker
Ranking in AI Development Platforms
4th
Average Rating
7.8
Reviews Sentiment
7.0
Number of Reviews
38
Ranking in other categories
Data Science Platforms (2nd)
Google Vertex AI
Ranking in AI Development Platforms
1st
Average Rating
8.2
Reviews Sentiment
6.3
Number of Reviews
15
Ranking in other categories
AI-Agent Builders (4th)
 

Mindshare comparison

As of March 2026, in the AI Development Platforms category, the mindshare of Amazon SageMaker is 3.6%, down from 5.9% compared to the previous year. The mindshare of Google Vertex AI is 8.4%, down from 14.9% compared to the previous year. It is calculated based on PeerSpot user engagement data.
AI Development Platforms Mindshare Distribution
ProductMindshare (%)
Google Vertex AI8.4%
Amazon SageMaker3.6%
Other88.0%
AI Development Platforms
 

Featured Reviews

Saurabh Jaiswal - PeerSpot reviewer
Python AWS & AI Expert at a tech consulting company
Create innovative assistants with seamless data integration for large-scale projects
The various integration options available in Amazon SageMaker, such as Firehose for connecting to data pipelines, are simple to use. Tools like AWS Glue integrate well for data transformations. The Databricks integration aids data scientists and engineers. SageMaker is fully managed, offers high availability, flexibility with TensorFlow, PyTorch, and MXNet, and comes with pre-trained algorithms for forecasting, anomaly detection, and more.
Hamada Farag - PeerSpot reviewer
Technology Consultant at Beta Information Technology
Customization and integration empower diverse AI applications
We are familiar with most Google Cloud services, particularly infrastructure services, storage, compute, AI tools, containerization, GCP containerization, and cloud SQL. We are familiar with approximately eighty percent of Google's services, primarily related to infrastructure, AI, containers, backup, storage, and compute. We are familiar with Gemini AI and Google Vertex AI, and we have completed some exercises and cases with our customers for Google AI. We use automation in machine learning. I work with a team where everyone has specific responsibilities. We have design and development processes in place. Based on my experience, I would rate Google Vertex AI a 9 out of 10.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The most valuable features in Amazon SageMaker are its AutoML, feature store, and automated hyperparameter tuning capabilities."
"The most valuable feature of Amazon SageMaker for me is the model deployment service."
"It's user-friendly for business teams as they can understand many aspects through the AWS interface."
"The most valuable features include the ML operations that allow for designing, deploying, testing, and evaluating models."
"We were able to use the product to automate processes."
"The superb thing that SageMaker brings is that it wraps everything well. It's got the deployment, the whole framework."
"They offer insights into everyone making calls in my organization."
"The product aggregates everything we need to build and deploy machine learning models in one place."
"The support is perfect and fantastic."
"The most valuable features of the solution are that it is quite flexible, and some of the services are almost low-code, with no-code services, so it gives agents flexibility to build the use cases according to the operational needs."
"Vertex comes with inbuilt integration with GCP for data storage."
"It provides the most valuable external analytics."
"The features I have found most valuable in Google Vertex AI are Gemini's large language models, which are currently among the best, and the vision tool of Gemini, which I consider quite good."
"The monitoring feature is a true life-saver for data scientists. I give it a ten out of ten."
"The best feature of Google Vertex AI is the ease of use, along with the integration with the rest of the Google ecosystem and the way models can be made available outside Google through endpoints."
"Google Vertex AI is better for deployment, configuration, delivery, licensing, and integration compared to other AI platforms."
 

Cons

"One area where Amazon SageMaker could improve is its pricing. The high costs can drive companies to explore other cloud options. Additionally, while generally good, the updates sometimes come with bugs, and the documentation could be much better. More examples and clearer guidance would be helpful."
"Scalability to handle big data can be improved by making integration with networks such as Hadoop and Apache Spark easier."
"One area for improvement is the pricing, which can be quite high."
"SageMaker would be improved with the addition of reporting services."
"The user interface (UI) and user experience (UX) of SageMaker and AWS, in general, need improvement as they are not intuitive and require substantial time to learn how to use specific services."
"Improvements are needed in terms of complexity, data security, and access policy integration in Amazon SageMaker."
"The solution is complex to use."
"The dashboard could be improved by including more features and providing more information about deployed models, their drift, performance, scaling, and customization options."
"I'm not sure if I have suggestions for improvement."
"I think the technical documentation is not readily available in the tool."
"Both major systems, Azure and Google, are not yet stabilized, especially their customer support."
"It is not completely mature and needs some features and functions. The interface needs to be more user-friendly."
"Google can improve Google Vertex AI in terms of analysis and accuracy. When passing a very large context, instead of receiving vague responses, it would be better if the system could prompt users not to pass overly large prompts and provide clearer guidance on how to fine-tune Gemini for specific use cases."
"It is not completely mature and needs some features and functions. The interface needs to be more user-friendly."
"It would be beneficial to have certain features included in the future, such as image generators and text-to-speech solutions."
"Google Vertex AI is good in machine learning and AI, but it lacks optimization."
 

Pricing and Cost Advice

"The pricing is comparable."
"On a scale from one to ten, where one is cheap, and ten is expensive, I rate the solution's pricing a six out of ten."
"The pricing is complicated as it is based on what kind of machines you are using, the type of storage, and the kind of computation."
"The cost offers a pay-as-you-go pricing model. It depends on the instance that you do."
"The support costs are 10% of the Amazon fees and it comes by default."
"On average, customers pay about $300,000 USD per month."
"In terms of pricing, I'd also rate it ten out of ten because it's been beneficial compared to other solutions."
"Amazon SageMaker is a very expensive product."
"The price structure is very clear"
"The solution's pricing is moderate."
"The Versa AI offers attractive pricing. With this pricing structure, I can leverage various opportunities to bring value to my business. It's a positive aspect worth considering."
"I think almost every tool offers a decent discount. In terms of credits or other stuff, every cloud provider provides a good number of incentives to onboard new clients."
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Top Industries

By visitors reading reviews
Financial Services Firm
17%
Manufacturing Company
10%
Computer Software Company
9%
University
6%
Computer Software Company
11%
Financial Services Firm
10%
Manufacturing Company
9%
Educational Organization
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business12
Midsize Enterprise11
Large Enterprise17
By reviewers
Company SizeCount
Small Business5
Midsize Enterprise4
Large Enterprise7
 

Questions from the Community

How would you compare Databricks vs Amazon SageMaker?
We researched AWS SageMaker, but in the end, we chose Databricks. Databricks is a Unified Analytics Platform designed to accelerate innovation projects. It is based on Spark so it is very fast. It...
What do you like most about Amazon SageMaker?
We've had experience with unique ML projects using SageMaker. For example, we're developing a platform similar to ChatGPT that requires models. We utilize Amazon SageMaker to create endpoints for t...
What is your experience regarding pricing and costs for Amazon SageMaker?
If you manage it effectively, their pricing is reasonable. It's similar to anything in the cloud; if you don't manage it properly, it can be expensive, but if you do, it's fine.
What is your experience regarding pricing and costs for Google Vertex AI?
I purchased Google Vertex AI directly from Google, as we are a partner of Google. I would rate the pricing for Google Vertex AI as low; the price is affordable.
What needs improvement with Google Vertex AI?
Google Vertex AI is quite complex to navigate and to start services with, as I need to do a lot of iterations to finally activate the services, which is one major flaw, although it is powerful. To ...
What is your primary use case for Google Vertex AI?
Google Vertex AI has been utilized for Vertex Pipelines. I have not utilized the pre-trained APIs in Google Vertex AI, as our deployment is primarily on AWS, and we use API calls.
 

Also Known As

AWS SageMaker, SageMaker
No data available
 

Overview

 

Sample Customers

DigitalGlobe, Thomson Reuters Center for AI and Cognitive Computing, Hotels.com, GE Healthcare, Tinder, Intuit
Information Not Available
Find out what your peers are saying about Amazon SageMaker vs. Google Vertex AI and other solutions. Updated: March 2026.
884,873 professionals have used our research since 2012.