Amazon QuickSight vs Looker comparison

The compared Amazon Web Services (AWS) and Google solutions aren't in the same category. Amazon Web Services (AWS) is ranked #3 in BIT , with an average rating of 7.9, and holds a 3.7% mindshare in the category. Google is ranked #10 in EBT , and holds a 6.4% mindshare. Additionally, 68% of Amazon Web Services (AWS) users are willing to recommend the solution, compared to 80% of Google users who would recommend it.

Amazon QuickSight

Read 34 Amazon QuickSight reviews

6,622 Views
4,900 Comparison Views

68% willing to recommend

Looker

Read 19 Looker reviews

2,532 Views
1,013 Comparison Views

80% willing to recommend

Amazon QuickSight

Looker

Comparison Buyer's Guide

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Executive Summary

We performed a comparison between Amazon QuickSight and Looker based on real PeerSpot user reviews.

Find out what your peers are saying about Microsoft, Salesforce, Amazon Web Services (AWS) and others in BI (Business Intelligence) Tools.

To learn more, read our detailed BI (Business Intelligence) Tools Report (Updated: March 2026).

Buyer's Guide

BI (Business Intelligence) Tools

March 2026

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Helped 885,264 peers since 2012

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Amazon QuickSight

Average Rating

7.2

Reviews Sentiment

6.4

Number of Reviews

Ranking in other categories

BI (Business Intelligence) Tools (3rd)

Looker

Average Rating

8.0

Reviews Sentiment

7.0

Number of Reviews

Ranking in other categories

Embedded BI (10th)

Mindshare comparison

While both are Business Intelligence solutions, they serve different purposes. Amazon QuickSight is designed for BI (Business Intelligence) Tools and holds a mindshare of 3.7%, down 7.1% compared to last year.
Looker, on the other hand, focuses on Embedded BI, holds 6.4% mindshare, down 9.0% since last year.

BI (Business Intelligence) Tools Mindshare Distribution
Product	Mindshare (%)
Amazon QuickSight	3.7%
Microsoft Power BI	9.3%
Tableau Enterprise	6.7%
Other	80.3%

BI (Business Intelligence) Tools

Embedded BI Mindshare Distribution
Product	Mindshare (%)
Looker	6.4%
Tableau Enterprise	17.6%
Qlik Sense	8.6%
Other	67.4%

Embedded BI

Featured Reviews

Samuel Ndip Takou

IT Infrastructure Support Specialist at Olam Agri

Can always access reports through intuitive dashboards that support diverse data connections

I can't specifically say how Amazon QuickSight could be improved since I focus more on using it and leveraging its functionalities. However, I could invest additional time to explore possible feedback from customers regarding their challenges. As cloud engineers, our capacity to improve is limited since AWS manages the services, but I would be open to feedback. I'm aware there are minor details that AWS could enhance, such as optimizing costs for beginners or small startups, which can be steep when trying to take Amazon QuickSight into production. Many have noticed that AWS services greatly benefit well-established companies, while startups struggle with costs as they transition data out of AWS. Understanding how AWS charges for Amazon QuickSight usage is critical for all users wanting to visualize their data effectively.

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Kishore Jhunjhunwala

Sr Analytics Consultant at a outsourcing company with 1,001-5,000 employees

A cloud solution for operational reporting but is expensive

Some basic feature that is available in other reporting tools is missing. Looker has the ability to show more than 5,000 rows for operational reporting. Some reporting tools allow users to scroll down to see more than 5,000 rows, but in Looker, you have to download the entire dataset. Looker should consider adding a scroll-down option to allow users to view large datasets on screen without downloading them. Looker has some options for granting users access as viewers. However, viewers cannot download the entire dataset. Only superusers can download the whole dataset on the Explore screen. This is a big limitation, as you cannot give any user viewer access. You can give access to superuser access, which is a cost to the company.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"Efficiency has definitely improved, and the speed of developing analytics and insights has increased by at least twenty percent."

"The solution is very quick to turn around and integrate."

"The ease with which it integrates with different data sources is most valuable. Especially when everything is on AWS, it is easy to connect to the data source and organize different dashboards."

"Interactive dashboards do help with data analysis."

"Whatever I pay for Amazon QuickSight, I get back, so I am not worried about ROI."

"It is fine for basic reporting."

"The solution's most valuable feature is its flexibility to visualize certain logs."

"It is notably fast in handling large data set refreshes, making it efficient for data analysis."

More Amazon QuickSight pros

"The product is easy to use."

"It's quite effortless to navigate through various applications and review their updated data in real-time."

"With respect to buy solutions, cost is relevant. However, the Looker solution would have outmatched the ongoing multi-million budget spending with respect to cost-efficiency."

"The stability of Looker has been good since I have been using it. However, it depends on what components are being used."

"From a developer's perspective, the way the functionality's being handled is great."

"Looker is an extremely valuable product that can really transform your company's ability to use data to answer challenging questions."

"Empowering every employee to make smarter decisions in less time easily pushes us into the black on ROI."

"In the past, adding a new dashboard to our product was a multi-week development effort, now our nontechnical product management and client success teams can create, launch, and maintain high quality dashboards with no interruption to the development team."

More Looker pros

Cons

"You can't tell a data story as well in QuickSight as you can on others, especially in TIBCO Spotfire."

"There should be better connectors for different data sets."

"Amazon QuickSight's visualization could be improved."

"The product is quite expensive because the price is too close to QlikView's prices but it does not ring as well as QlikView."

"It's not ideal for reports that are more complex."

"There is room for improvement in terms of the number of visualizations and dashboards that are available."

"One area for improvement is the cost, as it's a bit expensive."

"The solution must be more user-friendly."

More Amazon QuickSight cons

"Integrations with other BI tools could be better."

"The visualization capability of the product is limited."

"The main area of concern in Looker is probably related to blending the data from the different sources, including the data present internally in the company and on the cloud."

"This product is useful for non-technical users, who are able to use the interface to easily slice data. But for the admin users who are responsible for maintaining the schemas and files behind the scenes, it can easily become a chore, as there is a lot of manual work involved in defining the schemas of the connected database(s), as well as any refactored tables; the restrictive syntax also makes maintenance difficult."

"The integration with different databases must be improved."

"Looker doesn't connect to Excel, which is a huge disappointment because a lot of data is presented in Excel."

"Features related to visualization should continue to be improved."

"Their needs to be much more control of visualizations to become more on par with Tableau."

More Looker cons

Pricing and Cost Advice

"It is simpler and cheaper than other solutions."

"The solution is not affordable."

"It's affordable compared to other long-term contractor business tools available in the market."

"The solution's pricing is cheaper than the other products in the market."

"I'm using a paid version of Amazon QuickSight, paying about $22 monthly. As I have yet to learn about the pricing for other tools, such as Power BI, I won't be able to compare."

"The product pricing is better than other vendors."

"I rate the price of Amazon QuickSight a four on a scale of one to ten, where one is a low price, and ten is a high price."

"A highly affordable cost structure with fixed membership and timeframe basis options."

More Amazon QuickSight pricing and cost advice

"I do not have to make any payments to use the solution."

"The price of Looker usually depends on the solution's provider, but it is usually cheaper than the other products in the market. Looker is offered at different prices for different companies."

"It is cheap."

"It's not cheap, but it's not expensive for big companies."

"Looker is expensive and could be made better by reducing it."

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Top Industries

By visitors reading reviews

Financial Services Firm

15%

Manufacturing Company

11%

Computer Software Company

10%

Government

Financial Services Firm

13%

Retailer

Computer Software Company

Media Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	7
Midsize Enterprise	10
Large Enterprise	16

By reviewers
Company Size	Count
Small Business	5
Midsize Enterprise	8
Large Enterprise	6

Questions from the Community

What do you like most about Amazon QuickSight?

The integration is very seamless. We stored our result CSV files in S3 and connected directly from there.

See all answers

What is your experience regarding pricing and costs for Amazon QuickSight?

Amazon QuickSight charges $250 per user, which becomes expensive when managing multiple departments. However, this cost is offset by the advantages it provides.

See all answers

What needs improvement with Amazon QuickSight?

I don't want to hypothetically say about the effectiveness of Amazon QuickSight in terms of machine learning, so I need to pass on that. At the moment, on the cloud perspective, we have Amazon majo...

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Comparisons

Microsoft Power BI vs Amazon QuickSight

Compared 52% of the time

Tableau Enterprise vs Amazon QuickSight

Compared 7% of the time

Looker Studio vs Amazon QuickSight

Compared 7% of the time

QlikView vs Amazon QuickSight

Compared 3% of the time

More Amazon QuickSight Competitors

Tableau Enterprise vs Looker

Compared 13% of the time

Microsoft Power BI vs Looker

Compared 12% of the time

Databricks vs Looker

Compared 8% of the time

MicroStrategy vs Looker

Compared 8% of the time

Oracle OBIEE vs Looker

Compared 4% of the time

More Looker Competitors

Product Reports

Buyer's Guide

Amazon QuickSight

March 2026

Download Amazon QuickSight product report

Buyer's Guide

Looker

March 2026

Download Looker product report

Also Known As

QuickSight

No data available

Overview

Amazon QuickSight is a fast, cloud-powered business analytics service that makes it easy to build visualizations, perform ad-hoc analysis, and quickly get business insights from your data. Using our cloud-based service you can easily connect to your data, perform advanced analysis, and create stunning visualizations and rich dashboards that can be accessed from any browser or mobile device.

Amazon Web Services (AWS)

Looker is a powerful data analytics platform that empowers businesses to explore and analyze their data in real time.

With its intuitive interface and robust features, Looker enables users to easily create and share interactive dashboards, reports, and visualizations.

The product's advanced data modeling capabilities and seamless integration with popular data sources make it a top choice for organizations looking to gain valuable insights from their data.

Google

Sample Customers

MLB Advanced Media, Infor, HotelBeds, Gemini, Jivochat, Edmunds.com

Yahoo!, Etsy, Kohler, Hipcamp, Hubspot, Kickstarter, Venmo, Dollar Shave Club, 600+ customer

Buyer's Guide

BI (Business Intelligence) Tools

March 2026

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We monitor all BI (Business Intelligence) Tools reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.