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Amazon QuickSight vs Looker comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Amazon QuickSight
Average Rating
7.2
Reviews Sentiment
6.4
Number of Reviews
34
Ranking in other categories
BI (Business Intelligence) Tools (3rd)
Looker
Average Rating
8.0
Reviews Sentiment
7.0
Number of Reviews
19
Ranking in other categories
Embedded BI (10th)
 

Mindshare comparison

While both are Business Intelligence solutions, they serve different purposes. Amazon QuickSight is designed for BI (Business Intelligence) Tools and holds a mindshare of 3.7%, down 7.1% compared to last year.
Looker, on the other hand, focuses on Embedded BI, holds 6.4% mindshare, down 9.0% since last year.
BI (Business Intelligence) Tools Mindshare Distribution
ProductMindshare (%)
Amazon QuickSight3.7%
Microsoft Power BI9.3%
Tableau Enterprise6.7%
Other80.3%
BI (Business Intelligence) Tools
Embedded BI Mindshare Distribution
ProductMindshare (%)
Looker6.4%
Tableau Enterprise17.6%
Qlik Sense8.6%
Other67.4%
Embedded BI
 

Featured Reviews

SN
IT Infrastructure Support Specialist at Olam Agri
Can always access reports through intuitive dashboards that support diverse data connections
I can't specifically say how Amazon QuickSight could be improved since I focus more on using it and leveraging its functionalities. However, I could invest additional time to explore possible feedback from customers regarding their challenges. As cloud engineers, our capacity to improve is limited since AWS manages the services, but I would be open to feedback. I'm aware there are minor details that AWS could enhance, such as optimizing costs for beginners or small startups, which can be steep when trying to take Amazon QuickSight into production. Many have noticed that AWS services greatly benefit well-established companies, while startups struggle with costs as they transition data out of AWS. Understanding how AWS charges for Amazon QuickSight usage is critical for all users wanting to visualize their data effectively.
Kishore Jhunjhunwala - PeerSpot reviewer
Sr Analytics Consultant at a outsourcing company with 1,001-5,000 employees
A cloud solution for operational reporting but is expensive
Some basic feature that is available in other reporting tools is missing. Looker has the ability to show more than 5,000 rows for operational reporting. Some reporting tools allow users to scroll down to see more than 5,000 rows, but in Looker, you have to download the entire dataset. Looker should consider adding a scroll-down option to allow users to view large datasets on screen without downloading them. Looker has some options for granting users access as viewers. However, viewers cannot download the entire dataset. Only superusers can download the whole dataset on the Explore screen. This is a big limitation, as you cannot give any user viewer access. You can give access to superuser access, which is a cost to the company.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The best part about Amazon QuickSight is the filtration capability."
"It is fine for basic reporting."
"Compared to other reporting tools, it is very effective but does require an understanding of certain concepts in QuickSight. This understanding is crucial for creating dimensions, changing metrics, and visualizing reports."
"A valuable feature of Amazon QuickSight is that it's a cloud-native service provided by AWS. As all platforms within my company run on AWS, that's the leverage of Amazon QuickSight. Amazon QuickSight is also easy to use, and I find the native connectors from AWS valuable as well."
"I like that with Amazon QuickSight, you don't need to install an app to use its services. With other BI tools, you need to install the app, so Amazon QuickSight is better for me in this area."
"The graph charts, pie charts, and box plots are valuable."
"The query and dashboard capabilities are entirely good."
"The ease with which it integrates with different data sources is most valuable. Especially when everything is on AWS, it is easy to connect to the data source and organize different dashboards."
"I would rate the stability a ten out of ten. I didn't face any issues with stability."
"With Looker, I have experienced benefits in terms of usability and shareability."
"From a developer's perspective, the way the functionality's being handled is great."
"It's quite effortless to navigate through various applications and review their updated data in real-time."
"Looker allows you to generate the most optimal SQL queries in a DC through UI actions. We had signed a contract with Google Cloud to use BigQuery. That was the primary reason we adopted Looker. It works better with BigQuery than any other BI platform. We also like how this tool was developed. It was designed with an eye toward microservices architecture."
"We can centralize all our data models."
"The product is easy to use."
"It is a pretty stable solution because it is a cloud-based product."
 

Cons

"The product is quite expensive because the price is too close to QlikView's prices but it does not ring as well as QlikView."
"The solution must be more user-friendly."
"The product has some storage and SPICE data issues."
"Compared to Power BI, I felt QuickSight lacks some features, like delayed drill-downs. Drill-downs were the main area where we found QuickSight lacking."
"Amazon QuickSight could be improved by embedding AI features. For example, making automation for filling missing data or reformatting incorrect data formats, and making date corrections."
"There should be better connectors for different data sets."
"The number of features in the product is limited in comparison with the other tools in the market, like Power BI."
"They could provide more options for graphics and other features."
"Looker doesn't connect to Excel, which is a huge disappointment because a lot of data is presented in Excel. Also, it can't consume data directly from REST APIs, which is necessary. Looker needs to expand its horizons when it comes to data sources. The inability to connect to different data sources is hampering our use cases. Currently, it only has an ODBC connection that connects to a database. It needs to connect to other data sources, such as Excel, APIs, and different platforms."
"The visualization capability of the product is limited."
"The integration with different databases must be improved."
"The main area of concern in Looker is probably related to blending the data from the different sources, including the data present internally in the company and on the cloud."
"Integrations with other BI tools could be better."
"The product does not have documented material."
"Stability needs improvement."
"It needs to be more user-friendly."
 

Pricing and Cost Advice

"The solution is not affordable."
"It's affordable compared to other long-term contractor business tools available in the market."
"The product pricing is better than other vendors."
"Amazon QuickSight charges $250 per user, which becomes expensive when managing multiple departments."
"The solution's pricing is cheaper than the other products in the market."
"I'm using a paid version of Amazon QuickSight, paying about $22 monthly. As I have yet to learn about the pricing for other tools, such as Power BI, I won't be able to compare."
"I wouldn't say that it is an expensive product, but to stay competitive they would need to bring down the prices."
"The Amazon QuickSight licensing model my company's on is pay-as-you-go, but I wouldn't be able to give the figures because that's handled by the finance department."
"Looker is expensive and could be made better by reducing it."
"I do not have to make any payments to use the solution."
"It is cheap."
"The price of Looker usually depends on the solution's provider, but it is usually cheaper than the other products in the market. Looker is offered at different prices for different companies."
"It's not cheap, but it's not expensive for big companies."
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Top Industries

By visitors reading reviews
Financial Services Firm
15%
Manufacturing Company
11%
Computer Software Company
10%
Government
5%
Financial Services Firm
13%
Retailer
9%
Computer Software Company
8%
Media Company
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business7
Midsize Enterprise10
Large Enterprise16
By reviewers
Company SizeCount
Small Business5
Midsize Enterprise8
Large Enterprise6
 

Questions from the Community

What do you like most about Amazon QuickSight?
The integration is very seamless. We stored our result CSV files in S3 and connected directly from there.
What is your experience regarding pricing and costs for Amazon QuickSight?
Amazon QuickSight charges $250 per user, which becomes expensive when managing multiple departments. However, this cost is offset by the advantages it provides.
What needs improvement with Amazon QuickSight?
I don't want to hypothetically say about the effectiveness of Amazon QuickSight in terms of machine learning, so I need to pass on that. At the moment, on the cloud perspective, we have Amazon majo...
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Also Known As

QuickSight
No data available
 

Overview

 

Sample Customers

MLB Advanced Media, Infor, HotelBeds, Gemini, Jivochat, Edmunds.com
Yahoo!, Etsy, Kohler, Hipcamp, Hubspot, Kickstarter, Venmo, Dollar Shave Club, 600+ customer
Find out what your peers are saying about Microsoft, Salesforce, Amazon Web Services (AWS) and others in BI (Business Intelligence) Tools. Updated: March 2026.
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