| Product | Mindshare (%) |
|---|---|
| Amazon Personalize | 3.7% |
| Strands Personal Financial Management | 2.0% |
| Other | 94.3% |
Amazon Personalize is a machine learning service that makes it easy for developers to create individualized recommendations for customers using their applications.
Personal Financial Management (PFM) is an award-winning personal finance application that drives engagement between account holders and financial institutions. A tool which allows a 360º vision of all bank accounts, aggregating the user’s entire financial picture on one, easy-to-use platform.
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