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Altaro VM Backup for MSPs vs Rubrik comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Altaro VM Backup for MSPs
Average Rating
9.0
Reviews Sentiment
7.6
Number of Reviews
1
Ranking in other categories
MSP Backup (6th)
Rubrik
Average Rating
9.0
Reviews Sentiment
7.4
Number of Reviews
95
Ranking in other categories
Backup and Recovery (4th), Cloud Backup (4th), Disaster Recovery (DR) Software (5th)
 

Mindshare comparison

While both are Cloud Services solutions, they serve different purposes. Altaro VM Backup for MSPs is designed for MSP Backup and holds a mindshare of 5.1%, down 6.1% compared to last year.
Rubrik, on the other hand, focuses on Backup and Recovery, holds 6.0% mindshare, down 7.4% since last year.
MSP Backup Market Share Distribution
ProductMarket Share (%)
Altaro VM Backup for MSPs5.1%
N-able Cove Data Protection22.6%
MSP360 Backup16.9%
Other55.4%
MSP Backup
Backup and Recovery Market Share Distribution
ProductMarket Share (%)
Rubrik6.0%
Veeam Data Platform11.9%
Commvault Cloud6.1%
Other76.0%
Backup and Recovery
 

Featured Reviews

Anthony Linder - PeerSpot reviewer
An incredibly stable product with a great user interface
Improvements are needed in the solution since it might get difficult if you just drop a technical person who doesn't necessarily have a lot of experience with Altaro VM Backup for MSPs. A technical person who hasn't received any dedicated training or hasn't gone through the documentation part of the solution may find the product to be a little non-intuitive at times. In Altaro VM Backup for MSPs, if you expect something to be somewhere else or when you expect a certain part of the user interface to function in a specific way, it doesn't happen so since the functionality that you expect to be there in the product isn't present on that screen and you need to go somewhere else for that piece. I think that is the case with the most complex tech products. I would like to be able to store a full cluster environment inside of Altaro VM and make sure that the cluster communicates inside of the product, presuming that we have the necessary backup drive in our company. Altaro VM already can test individual VM restores, but one can't really go beyond that scope, at least with the version of the solution that we have in our company right now.
AmarpreetSingh - PeerSpot reviewer
Optimal data security and management achieved with smooth deployment and strong support
I plan to expand the number of users for Rubrik in the future. Currently, I have approximately 10 to 12 customers on Rubrik, as we are partners to Rubrik and a service provider, SIS. I am working with large to medium organizations, not small ones. Regarding Artificial Intelligence, Rubrik is in the initial phase, and I am expecting more from them. I can give them seven out of ten for their improvements in that area. I would recommend Rubrik to other organizations because it is easy to install, easy to manage, and very compact in terms of a solution, with good support from Rubrik. These features allow it to match from small scale to large scale customers very easily. The number of people who usually take part in maintenance from my side depends on the customer size. For large customers, we involve four to five people, but for small customers, one person is enough. I rate Rubrik eight out of ten.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Granular restoration is extremely useful in Altaro VM Backup for MSPs since it is something that we make use of the most in our company."
"Features we have requested are typically added to the next product release."
"The search functionality is second to none as the speed of the search is fast across the whole system and predictive."
"Instant recovery of virtual machines allows for the restoration of services in minutes."
"The tech support is extremely helpful."
"Instant recovery is a good feature."
"For data security, anomaly detection, site monitoring, and threat hunting are very important features that help customers."
"The most valuable feature is the Instant Recovery, where we can restore a VM or SQL database or any server or application, and have it up and running on their appliance within a few seconds."
"The solution’s ransomware recovery, from a security perspective, is one of the biggest features of the product. We don't have to worry about the operational complexity of air-gapped backups and can rely more on the immutability approach. It is a highly valued feature in this solution."
 

Cons

"A technical person who hasn't received any dedicated training or hasn't gone through the documentation part of the solution may find the product to be a little non-intuitive at times."
"There could be better reporting and better filtering."
"It needs to support more applications natively, like MySQL/MariaDB."
"Setup is immediate but pricing is not cheap."
"The recovery of Oracle databases is too complicated. It is not something that helps the DBA, the Database Administrator, but it should be done by the backup person like many other solutions. Everything is ready for the DBA to recover the database. It is a way of doing things, but I don't think you should give the backup people the ability to do it."
"Two areas I would like to see improvement in Rubrik are pricing and localization."
"Global management of multiple systems is lacking, as is reporting across multiple installed units."
"They have what's called an organization which means different groups of access to Rubrik, but the alerting only goes to the admins. My suggestion to Rubrik is to make sure that the separate organizations or groups of users get the appropriate alerting."
"I would like to have a built-in index searching ability of files/system files within the Rubrik interface to determine if a file or item exists, rather than just recovering it, and then doing a search for the file afterwards."
 

Pricing and Cost Advice

Information not available
"It is an expensive product."
"Rubrik's support is definitely on the expensive side, but I consider it to be top of the line. We incur no additional costs beyond the standard licensing fees."
"We do perpetual licensing... It was all based on the amount of storage we needed to use. We did a cost analysis compared to Tivoli and it was in line with other solutions."
"As a technical person, I don't have the details, but from what I have heard, it can be expensive."
"We are on an annual license to use Rubrik and it is priced well."
"Originally, we bought the units on perpetual licenses. Now, we have switched to Rubrik Go. I think the Rubrik Go subscription is a better model, where it is based on your onsite environment and you consume what you use."
"The cost was less than our previous provider, and this is a much better product."
"Rubrik is not cheap. Hopefully, you can archive your data on cheap storage to keep the investment minimal."
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Top Industries

By visitors reading reviews
No data available
Financial Services Firm
11%
Computer Software Company
11%
Manufacturing Company
10%
Government
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
By reviewers
Company SizeCount
Small Business23
Midsize Enterprise21
Large Enterprise54
 

Questions from the Community

What do you like most about Altaro VM Backup for MSPs?
Granular restoration is extremely useful in Altaro VM Backup for MSPs since it is something that we make use of the most in our company.
What is your experience regarding pricing and costs for Altaro VM Backup for MSPs?
To be honest, I don't get to see the bill for Altaro VM Backup for MSPs.
What needs improvement with Altaro VM Backup for MSPs?
Improvements are needed in the solution since it might get difficult if you just drop a technical person who doesn't necessarily have a lot of experience with Altaro VM Backup for MSPs. A technical...
Which would you choose - Rubrik or Veeam Backup & Replication?
Veeam Backup & Replication provides an easy-to-set-up solution to the issue of data storage and recovery. Setting it up is a relatively simple affair. For the most part it prompts you from scre...
What do you like most about Rubrik?
It's easy to manage and has an innovated solution.
What is your experience regarding pricing and costs for Rubrik?
Regarding pricing, Rubrik is a costly solution, and I would rate it an eight.
 

Overview

 

Sample Customers

Alpha & Omega Computer Consultants, Chorus
Driscoll's, Red Hawk Casino, Davies Ward Phillips & Vineberg LLP, Wabash National, Chateau Ste. Michelle Wine Estates, Galliker Transport & Logistics
Find out what your peers are saying about N-able, Vembu Technologies, NinjaOne and others in MSP Backup. Updated: August 2025.
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