Alation Data Catalog vs Microsoft Purview comparison

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Comparison Buyer's Guide
Executive Summary

We performed a comparison between Alation Data Catalog and Microsoft Purview based on real PeerSpot user reviews.

Find out in this report how the two Data Governance solutions compare in terms of features, pricing, service and support, easy of deployment, and ROI.
To learn more, read our detailed Alation Data Catalog vs. Microsoft Purview Report (Updated: January 2023).
670,523 professionals have used our research since 2012.
Featured Review
Quotes From Members
We asked business professionals to review the solutions they use.
Here are some excerpts of what they said:
"Given the relatively low level of maturity, Alation's most relevant feature at the moment is a user interface that's easy to navigate, which helps us find and understand the data. So while Alation has a lot more functionality, our pain point right now is being able to easily find, understand, and trust the information to use it.""We had some of our data science engineers, who had built out some cloud-based data and data products for users. They were spending a lot of their time, up to 30 to 35% of their time, answering questions about the data and helping people understand how to use it. Once they were able to document that information within Alation, they were only focusing on around 5% of the high-value questions that really couldn't be solved through the catalog itself. It freed them up to be more productive, it made their end-users more productive, and it made the adoption rate of their data products rise more quickly because people were able to get to using them.""Alation Data Catalog's best feature is the SQL query publication."

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"One of the best features is the classification rules, especially the scan rule sets. They are really useful, especially when we need to understand the current data the company has to ensure that all the problematic data can be put under someone's responsibility.""It's certainly easy to work with all Microsoft data sources like SQL Server, Synapse, and data lakes, but it also has great functionality working with Oracle. And of particular interest to us is the ability to pull data from Excel, CVS files, and other types of flat files.""Has a good interface and is reasonably priced.""It is critical that Purview delivers data protection across multi-cloud and multi-platform environments. That is the number one reason that people are adopting hybrid and best-of-the-breed approaches. Especially in banking, it is critical because people want to protect, govern, and secure their data. This is one of the first conversations that happens with security and the architecture group on the client side.""The cataloging tool is definitely the most valuable... It tells you about all the data you have in your tables, which helps people understand our data. We now know what data we have.""The data classification part of the solution is excellent, especially as it gives us an insight into our sensitive data within Microsoft 365.""Instead of having to manually write down which tables and columns exist and then describe them, you can do that process in one go, by simply connecting to a source. That's a huge time-saver and a great benefit of Purview."

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"Alation Data Catalog needs to develop a lot in terms of data governance and would be improved with a built-in interactive data quality solution.""I know that this has been on their roadmap and they're working on it, but as a whole, there's an untapped reservoir of capabilities within their article features that could be used and built upon.""Alation Data Catalog doesn't support end-to-end lineage. By that, I mean the ability to trace the movement of data from when it first comes into our organization to where it's consumed."

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"The API needs some improvement when connecting to non-Microsoft API sources. This is a limiting factor.""Although you can explore the data, that creates a great interest in data lineage or the data flow. How does it go from a source to a platform to a Power BI report, for example? It is possible, to some extent, to see that with Purview, but the lineage feature requires some manual work on the development side or more work from Microsoft to improve on it.""Blueprints and landing zones like we have in Azure would be great to see in Purview. The solution could offer a baseline or blueprint of recommended settings for compliance regulations such as GDPR and ISO, which could be applied with a simple switch in the options.""One area for improvement is the detection of data types. This is really important. It has some of that functionality, but I consider it very limited. Maybe they can add some custom programming or machine learning could be particularly useful for the detection of the nature of the data.""Another area for improvement is in managing the business glossary terms. If they could provide the same type of method that we use to configure the scan rule sets, that would be helpful. Currently, there is no option like this, so we have to do it manually. Automatic detection would be great.""Purview's data connector platform for non-Microsoft data sources is good, but there is some functionality that hasn't been developed yet. There are some servers that it can't connect to yet, because they're still in a trial process.""There are some limitations with regard to the lineage of data from different parts of the system."

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Pricing and Cost Advice
  • "A three-year agreement is better than a one-year rolling 12-month agreement from a price point of view. I'd recommend looking at a three-year deal because you can't stand up a catalog and produce value in 12 months."
  • More Alation Data Catalog Pricing and Cost Advice →

  • "The pricing is moderate. It's not too expensive, but it's not the most competitive."
  • "Microsoft Purview is the best option I have encountered when it comes to price. Maybe some of my information is outdated, but Microsoft offered it so that you could use it almost without paying."
  • "There is some competition out there, but the other solutions are quite expensive. They are enterprise tools that are a bit more mature but the license costs $100,000 for some of them. Purview is pay-per-use and a lot of companies are interested in that."
  • "Aside from the complexity of the pricing model, the price itself is realistic. Features like AI components and automatic classification require additional licenses. Still, anyone can start using Purview with a basic E3 license if they're using Microsoft 365 and grow with additional licenses as needed. Overall, we're satisfied with the price."
  • More Microsoft Purview Pricing and Cost Advice →

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    Questions from the Community
    Top Answer:Alation Data Catalog's best feature is the SQL query publication.
    Top Answer:You've always got to understand Alation's pricing model because they have different models. Vendors have various models, and the difference is sometimes quite stark. You've got to understand what… more »
    Top Answer:Alation Data Catalog needs to develop a lot in terms of data governance and would be improved with a built-in interactive data quality solution. It also has fewer features than competitors like… more »
    Top Answer:These are actually very similar products - in fact, an ex-Collibra person I know had the impression that MSFT must have just looked at Collibra's application and essentially duplicated it.  At their… more »
    Top Answer:It's certainly easy to work with all Microsoft data sources like SQL Server, Synapse, and data lakes, but it also has great functionality working with Oracle. And of particular interest to us is the… more »
    Top Answer:Microsoft Purview is the best option I have encountered when it comes to price. Maybe some of my information is outdated, but Microsoft offered it so that you could use it almost without paying. This… more »
    out of 45 in Data Governance
    Average Words per Review
    out of 45 in Data Governance
    Average Words per Review
    Also Known As
    MS Azure Purview
    Learn More

    Alation pioneered the data catalog market and is now leading its evolution into a platform for a broad range of data intelligence solutions including data search & discovery, data governance, lineage, stewardship, analytics, and digital transformation.

    Thanks to its powerful Behavioral Analysis Engine, inbuilt collaboration capabilities, and open interfaces, Alation combines machine learning with human insight to successfully tackle even the most demanding challenges in data and metadata management. With Alation, analysts are empowered to search, query and collaborate on their data to achieve faster, more accurate insights.

    Trusted by 400+ enterprises worldwide like Salesforce, Nasdaq, LinkedIn, Finnair, and Cisco.

    Microsoft Azure Purview is a unified data governance solution that helps you understand all of your on-premises, multi cloud, and software-as-a-service (SaaS) data and maintain control over its usage. With the Microsoft Azure Purview solution, you can create a detailed, up-to-date map of your data landscape with sensitive data classification, automated data discovery, and end-to-end data lineage. Not only does it enable data curators to easily secure your data, but it also allows data consumers to find valuable, trustworthy data.

    Microsoft Azure Purview is designed with:

    • Data Map: Microsoft Azure Purview Data Map provides the foundation for data discovery and effective data governance. Azure Purview Data Map is a cloud-native PaaS service that captures metadata about enterprise data present in analytics and operation systems on premises and in the cloud.

    • Data Catalog: Microsoft Azure Purview Data Catalog finds trusted data sources by browsing and searching your data assets. The data catalog aligns your assets with business terms and data classification to identify data sources.

    • Data Insights: Microsoft Azure Purview Data Insights gives you an overview of your data estate to help you discover what kinds of data you have and where.

    Microsoft Azure Purview Features

    Microsoft Azure Purview has many valuable key features. Some of the most useful ones include:

    • Automated data discovery, lineage identification, and data classification
    • Insights into the location and movement of sensitive data across your entire data estate
    • Unified map of your data assets and their relationships for more effective data governance
    • Glossary with business and technical search terms to aid data discovery

    Microsoft Azure Purview Benefits

    Some of the benefits of using Microsoft Azure Purview include:

    • Automate and manage metadata from hybrid sources.
    • Classify data using built-in and custom classifiers and Microsoft Information Protection sensitivity labels.
    • Label sensitive data consistently across SQL Server, Azure, Microsoft 365, and Power BI.
    • Easily integrate all your data systems using Apache Atlas APIs.
    • Search for data using technical or business terms.
    • Easily understand data by browsing associated technical, business, semantic, and operational metadata.
    • Quickly identify the sensitivity level of data.
    • Scan your Power BI environment and Azure Synapse Analytics workspaces with a few clicks.
    • Automatically publish all discovered assets and lineage to the Purview Data Map.
    • Connect Microsoft Azure Purview to Azure Data Factory instances to automatically collect data integration lineage.
    • Quickly determine which analytics and reports already exist without reinventing the wheel.

    Reviews from Real Users

    PeerSpot reviewer Kelly B., Solution Specialist at LobsterPot Solutions, says, “We're building a new system from scratch for our clients and wanted to include data governance. Their solution is hosted in Azure and it seemed logical to go with something that fits with that. Purview has a pretty good interface and I'm satisfied with what the solution does and the price it's being sold at. It integrates well with Azure technologies.” She also adds, “The initial setup was very easy, that's part of the appeal.”

    Learn more about Alation Data Catalog
    Learn more about Microsoft Purview
    Sample Customers
    Salesforce, Snowflake, Citrix, eBay, TripAdvisor, Albertsons, Nasdaq, Pfizer, LinkedIn, Finnair.
    Information Not Available
    Top Industries
    Computer Software Company16%
    Financial Services Firm12%
    Manufacturing Company8%
    Computer Software Company15%
    Financial Services Firm13%
    Insurance Company7%
    Company Size
    Small Business17%
    Midsize Enterprise12%
    Large Enterprise71%
    Small Business44%
    Midsize Enterprise22%
    Large Enterprise33%
    Small Business18%
    Midsize Enterprise12%
    Large Enterprise70%
    Buyer's Guide
    Alation Data Catalog vs. Microsoft Purview
    January 2023
    Find out what your peers are saying about Alation Data Catalog vs. Microsoft Purview and other solutions. Updated: January 2023.
    670,523 professionals have used our research since 2012.

    Alation Data Catalog is ranked 5th in Data Governance with 3 reviews while Microsoft Purview is ranked 2nd in Data Governance with 7 reviews. Alation Data Catalog is rated 8.4, while Microsoft Purview is rated 8.4. The top reviewer of Alation Data Catalog writes "The catalog now provides an opportunity for people to come together, to share, and to find". On the other hand, the top reviewer of Microsoft Purview writes "Saves significant time over manual data documentation and data catalog creation, but data lineage needs improvement". Alation Data Catalog is most compared with Collibra Governance, Informatica Axon, erwin Data Intelligence by Quest, Informatica Enterprise Data Catalog and Ataccama ONE Platform, whereas Microsoft Purview is most compared with Collibra Lineage, Collibra Governance, Informatica Axon, Varonis Data Governance Suite and Microsoft Purview Compliance Manager. See our Alation Data Catalog vs. Microsoft Purview report.

    See our list of best Data Governance vendors.

    We monitor all Data Governance reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.