Alation Data Catalog and Microsoft Purview Data Governance are competitors in data management, focusing on data discovery, governance, and collaboration. Alation often appeals to users for its intuitive interface, while Microsoft Purview attracts large enterprises with its expansive features and deep Microsoft integrations.
Features: Alation Data Catalog facilitates efficient data discovery, security features, and user collaboration through intuitive interfaces and messaging capabilities. Microsoft Purview offers comprehensive governance tools with a focus on data classification, multi-cloud protection, and seamless integration within the Microsoft environment, supporting a broad range of data sources and compliance standards.
Room for Improvement: Alation can improve by expanding its data governance applications support and broadening platform integrations beyond Snowflake and other selective environments. For Microsoft Purview, enhancing user experience across non-Microsoft ecosystems and reducing setup complexities for comprehensive data management could be beneficial. These improvements can broaden their appeal to a wider audience.
Ease of Deployment and Customer Service: Alation boasts straightforward deployment with accessible customer support, making it appealing for rapid implementations. In contrast, Microsoft Purview offers more robust integration options within the Microsoft ecosystem, which can streamline the establishment of a unified platform, though it may require considerable initial configuration and support for optimal integration.
Pricing and ROI: Alation offers competitive pricing with quick time-to-value, especially attractive for smaller and mid-sized enterprises focused on reducing upfront costs and achieving faster deployment outcomes. Microsoft Purview, while potentially higher in initial cost, tends to deliver significant ROI through its scalable solutions and ability to integrate deeply into existing Microsoft infrastructure.
| Product | Market Share (%) |
|---|---|
| Microsoft Purview Data Governance | 21.6% |
| Alation Data Catalog | 5.5% |
| Other | 72.9% |
| Company Size | Count |
|---|---|
| Small Business | 4 |
| Midsize Enterprise | 2 |
| Large Enterprise | 7 |
| Company Size | Count |
|---|---|
| Small Business | 20 |
| Midsize Enterprise | 13 |
| Large Enterprise | 30 |
Alation pioneered the data catalog market and is now leading its evolution into a platform for a broad range of data intelligence solutions including data search & discovery, data governance, lineage, stewardship, analytics, and digital transformation.
Thanks to its powerful Behavioral Analysis Engine, inbuilt collaboration capabilities, and open interfaces, Alation combines machine learning with human insight to successfully tackle even the most demanding challenges in data and metadata management. With Alation, analysts are empowered to search, query and collaborate on their data to achieve faster, more accurate insights.
Trusted by 400+ enterprises worldwide like Salesforce, Nasdaq, LinkedIn, Finnair, and Cisco.
The new Microsoft Purview portal offers an enhanced governance experience, serving as a unified platform for managing and governing data across various sources, including Azure, Microsoft 365, on-premises, and multicloud environments. Designed to streamline governance, compliance, risk, and security efforts, the new portal provides a user-friendly interface and unlocks advanced features like live view and preset scans. Existing users of Microsoft Purview can upgrade to this enhanced experience, gaining access to improved user interface, enhanced capabilities, and consolidated management of data assets. Additionally, the upgrade sets the stage for future developments, including account consolidation and fine-grained access control.
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