Salesforce vs Zoho CRM Plus comparison

Salesforce and Zoho are both solutions in the Customer Experience Management category. Salesforce is ranked #1 with an average rating of 7.9, while Zoho is ranked #7 with an average rating of 8.0. Salesforce holds a 4.9% mindshare in CEM, compared to Zoho’s 1.4% mindshare. Additionally, 88% of Salesforce users are willing to recommend the solution, compared to 87% of Zoho users who would recommend it.

Salesforce

Read 42 Salesforce reviews

929 Views
910 Comparison Views

88% willing to recommend

Zoho CRM Plus

Read 8 Zoho CRM Plus reviews

277 Views
277 Comparison Views

87% willing to recommend

Salesforce

Zoho CRM Plus

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Executive SummaryUpdated on Feb 4, 2025

Salesforce and Zoho CRM Plus are competing products in the CRM domain. Salesforce tends to have the upper hand due to its scalability and robust integrations, making it ideal for larger enterprises.

Features: Salesforce is notable for its advanced analytics, AI-driven insights, and seamless integration with analytics tools. Salesforce is also recognized for its user-friendly interface and customizable dashboards, providing valuable reports and analytics. Zoho CRM Plus offers a suite of tools including multichannel communication, social media integration, and easy email campaigns, making it ideal for capturing leads and providing a customer-centric experience.

Room for Improvement: Salesforce could enhance its offering by simplifying its setup and reducing costs for smaller businesses. It also requires improvements in ease of use for less tech-savvy users, and some integrations demand further refinement. Zoho CRM Plus could improve its data handling capabilities for large enterprises, offer more advanced AI tools, and increase customization options for complex enterprise needs.

Ease of Deployment and Customer Service: Salesforce offers cloud deployment with extensive support and training resources, though it may present complexities for newer users. Zoho CRM Plus provides a more straightforward deployment process with intuitive customer service, suiting businesses that prefer simplicity.

Pricing and ROI: Salesforce typically involves higher setup costs, justified by its advanced features and high ROI in substantial implementations. Zoho CRM Plus boasts an economical pricing model, maximizing ROI through lower costs and a comprehensive feature set, making it appealing to budget-conscious businesses.

To learn more, read our detailed Salesforce vs. Zoho CRM Plus Report (Updated: September 2025).

Buyer's Guide

Salesforce vs. Zoho CRM Plus

September 2025

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Helped 872,655 peers since 2012

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Salesforce

Ranking in Customer Experience Management

1st

Average Rating

7.8

Reviews Sentiment

6.3

Number of Reviews

Ranking in other categories

No ranking in other categories

Zoho CRM Plus

Ranking in Customer Experience Management

7th

Average Rating

8.0

Reviews Sentiment

7.6

Number of Reviews

Ranking in other categories

No ranking in other categories

Mindshare comparison

As of October 2025, in the Customer Experience Management category, the mindshare of Salesforce is 4.9%, up from 4.9% compared to the previous year. The mindshare of Zoho CRM Plus is 1.4%, down from 2.2% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Customer Experience Management Market Share Distribution
Product	Market Share (%)
Salesforce	4.9%
Zoho CRM Plus	1.4%
Other	93.7%

Customer Experience Management

Featured Reviews

Sara Shapiro

Leads Delivery Associate at PeerSpot

Has improved cross-team collaboration and streamlined case-based workflows

Salesforce can be improved as it runs a little slow, which can be frustrating, and there have been times where the case view page deletes items that are completed in order to make room for new items, but occasionally we still want to refer to those completed items, especially if we're working on a renewal program. So we just have to find a workaround to be able to find those cases again, but it was frustrating to not be able to have them easily accessible in that moment. I chose an eight because being able to move between cases and products more easily would improve the score, and also improving the UI on a product level would make it better for me.

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Amit Kawadiwale

Director at quickwork

A flexible solution that helps to manage sales pipelines and leads

I rate the overall product an eight out of ten. I recommend it to SMEs and other small-scale companies. I advise beginning with the lead and deal models for those looking to start using this solution, as these are more critical for the sales function. Once you have those established, you can adopt other models like orders or purchase orders if you need them.

Read full review

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"We use the solution to map the sales pipeline and see how it is going and where it is pending."

"The tool helps us take over accounts to review past opportunities and notes. One of its main advantages is associating stakeholders and activity with customer contacts, providing an overview for team members. Its most valuable feature is sharing information with team members. The tool's ability to associate a company contact with an opportunity is a good feature."

"We have our offers in one place, which allows us to see what offers we have provided to our customers."

"The CRM feature is good. For me, it could be like tracking a customer's entire sales journey, and you can also record their buying behavior and make an effort to upsell on a larger scale."

"The parameters or the different fields needed are quite good and easy for the customers to understand."

"The reporting parts and knowledge capabilities of Salesforce have helped us make more informed business decisions. Because when we have a clear picture of the current activity, we can have a better view of the project. Today, everything is going fast. So, if we have a system that helps us collect information quickly, it's a big value for employees."

"The most valuable feature of the solution is that it is a user-friendly tool."

"We can produce the reports that we need easily."

More Salesforce pros

"The tool's most valuable features are sales module, pipeline, accounts, and reports analytics. It is a flexible solution. Our teams are more organized and well-informed about any deal movements. Additionally, the reports generated are critical for management, keeping them aware of what is happening at various business levels."

"Zoho CRM Plus is simple, easy to manage, and includes ready-to-use integrations."

"The product's most valuable feature is the ability to document information and meetings and track tasks for the business development process."

"My advice is to use Zoho CRM Plus because it deserves a rating of nine."

"The tool's features and performance are good."

"Zoho CRM Plus significantly enhances our customer satisfaction, which aligns with our goal of improving solutions for customer relations management."

"The product has valuable stability features."

"The tool is a simple solution that is easy to use. It helps with team collaboration."

Cons

"The solution could be more intuitive with regard to customization and navigation."

"The part related to analytics within Salesforce is not very user-friendly."

"The system is not particularly easy to use, but there are no alternatives available to me."

"Salesforce has no integration with social media platforms except Facebook and WhatsApp."

"The solution's marketing campaign management needs to be improved."

"Salesforce's UI design is old and slow."

"The initial setup of Salesforce was quite challenging for us. It initially took less than a year to deploy Salesforce, but it stretched to two years because of timeline delays."

"Though Salesforce's customer support is good, something is amiss with it. We faced some challenges in the ticket generation system, and I had to directly connect with our third-party vendor from whom we purchased the product."

More Salesforce cons

"Zoho CRM Plus's configuration process could be improved."

"There is no single platform that can streamline everything effortlessly, which makes our setup complex."

"Zoho CRM Plus's UI could be more user-friendly."

"We have faced issues with Zoho CRM Plus' technical support and integrations. Its technical support is not seamless."

"Zoho CRM Plus needs improvement on mobile app functionality. HubSpot and Salesforce CRMs are more feature-rich and have greater functionalities than Zoho CRM Plus."

"Zoho Desk would benefit from being a multi-tenant tool, which is crucial for service providers with a large customer base."

"Data quality controls or some sort of tools could be improved. The aspect of data validations could be enhanced."

"Zoho CRM Plus needs to have more detailed reports."

Pricing and Cost Advice

"Salesforce's licensing costs are yearly. It is expensive."

"Though Salesforce is more expensive than the other products on the market, it does provide you with more functionalities."

"The product is pretty expensive."

"Salesforce is overpriced."

"My company makes yearly payments towards the licensing costs attached to the solution. There is a need to pay extra charges apart from the licensing costs attached to the solution."

"I rate the product's price a six on a scale of one to ten, where one is extremely cheap, and ten is very expensive."

"The license is yearly."

"The tool is expensive."

More Salesforce pricing and cost advice

"The tool's pricing is moderate, and licensing costs are yearly."

"I rate the solution's pricing a three out of ten. It is very affordable."

"The tool's pricing is competitive and unbelievable. Its licensing costs are yearly."

"It is an affordable product."

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Top Industries

By visitors reading reviews

Financial Services Firm

13%

Performing Arts

10%

Energy/Utilities Company

Computer Software Company

No data available

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	18
Midsize Enterprise	7
Large Enterprise	18

By reviewers
Company Size	Count
Small Business	6
Midsize Enterprise	1
Large Enterprise	1

Questions from the Community

What do you like most about Salesforce?

The solution's analytics reporting features are quite good.

See all answers

What is your experience regarding pricing and costs for Salesforce?

The system is not particularly easy to use, but there are no alternatives available to me.

See all answers

What needs improvement with Salesforce?

As a person who knows SQL, it would be very helpful if there were tools that could leverage my SQL knowledge. Instead, they only allow me to click, drag, and follow their predetermined workflow. I ...

See all answers

What do you like most about Zoho CRM Plus?

The product's most valuable feature is the ability to document information and meetings and track tasks for the business development process.

See all answers

What needs improvement with Zoho CRM Plus?

Zoho Desk ( /products/zoho-desk-reviews ) would benefit from being a multi-tenant tool, which is crucial for service providers with a large customer base. Additionally, better integration support a...

See all answers

What is your primary use case for Zoho CRM Plus?

I use Zoho CRM Plus ( /products/zoho-crm-plus-reviews ) to manage customer records and track the journey from prospects to customers. It involves using different pipelines for various products, sim...

See all answers

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Product Reports

Buyer's Guide

Salesforce

October 2025

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Buyer's Guide

Customer Experience Management

September 2025

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Overview

Salesforce excels at CRM, offering analytics integration for ROI reporting and user-friendly customization. Automated ticket generation and intuitive features make it ideal for opportunity tracking, customer interaction management, and sales journey enhancement.

Salesforce is renowned for its comprehensive CRM functionalities, aiding businesses with dashboards, email campaigns, and seamless third-party integrations. It enhances sales processes by offering tools for opportunity management, customer interaction tracking, and efficient order booking. Flexibility and scalability make it suitable for promotional campaigns and improved business operations.

What are Salesforce's most important features?

Analytics Integration: Connects with analytics for ROI reporting.
User Customization: Offers user-friendly customization options.
Automated Ticketing: Provides automated ticket generation.
Intuitive Interface: Ensures ease of use for customers.
Opportunity Management: Helps in tracking and managing opportunities.

What benefits or ROI should users look for in reviews?

Enhanced Data Flow: Seamless third-party integrations improve data flow.
Sales Process Efficiency: Automates and enhances sales journey management.
Customization Flexibility: Adapts to changing business operations.
Campaign Management: Supports marketing functions with campaign analysis.
Order Management: Simplifies order booking and tracking.

Salesforce is implemented in industries for CRM, marketing activities, and customer information management. It supports sales pipeline tracking, business development, customer experience management, lead management, and sales process automation. Marketing is facilitated through campaign analysis and email campaigns, alongside customer interaction insights. Businesses use it for order management, prospecting, project management, and sales forecasting.

Salesforce

Zoho CRM Plus enhances business development and customer management efforts with robust capabilities in sales pipeline tracking, team collaboration, and information organization to support business growth.

Zoho CRM Plus is a comprehensive platform designed for enhancing sales processes, business growth, and customer engagement strategies. It provides businesses with tools for task tracking, information documentation, collaboration, and robust sales modules that facilitate flexible organization. Reports and analytics provide valuable insights into business performance. While users appreciate its simplicity and performance, they note areas for improvement, such as interface design, technical support, and integration capabilities. The system supports adding new customers, patient monitoring, reaching VIPs, and tracking sales leads to align teams on deal progress and organizational goals.

What are the key features of Zoho CRM Plus?

Sales Module: Facilitates efficient management of sales pipelines, accounts, and analytics.
Task Tracking: Helps teams document and monitor tasks seamlessly.
Team Collaboration: Enhances alignment and communication across teams.
Reports and Analytics: Offers insights for different business levels.

What benefits and ROI should users look for?

Improved Team Alignment: Simplifies communication and information sharing.
Enhanced Sales Tracking: Streamlines lead and pipeline management.
Insightful Analytics: Provides essential insights for decision-making.

In industries like healthcare, Zoho CRM Plus is used for patient monitoring and improving care through better customer engagement. In business development, it aids in tracking leads and managing pipelines to achieve growth objectives. The platform's ease of use makes it adaptable across sectors, although some prefer competitors like HubSpot and Salesforce for their advanced features.

Zoho

Buyer's Guide

Salesforce vs. Zoho CRM Plus

September 2025

Free Report: Salesforce vs. Zoho CRM Plus

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