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Microsoft Power Automate vs Tungsten Insight comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Dec 1, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft Power Automate
Ranking in Process Mining
4th
Average Rating
7.8
Reviews Sentiment
6.9
Number of Reviews
133
Ranking in other categories
Robotic Process Automation (RPA) (3rd), Agentic Automation (3rd), Business Orchestration and Automation Technologies (4th)
Tungsten Insight
Ranking in Process Mining
16th
Average Rating
7.6
Reviews Sentiment
7.2
Number of Reviews
3
Ranking in other categories
BI (Business Intelligence) Tools (42nd)
 

Mindshare comparison

As of January 2026, in the Process Mining category, the mindshare of Microsoft Power Automate is 16.4%, down from 22.3% compared to the previous year. The mindshare of Tungsten Insight is 1.9%, up from 0.5% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Process Mining Market Share Distribution
ProductMarket Share (%)
Microsoft Power Automate16.4%
Tungsten Insight1.9%
Other81.7%
Process Mining
 

Featured Reviews

Ayobami Shobaloju - PeerSpot reviewer
Customer Solution Provider at Wema Bank
Automating processes has saved time and improved communication
Something frustrates me concerning Microsoft Power Automate, and that is about the integration with Microsoft Forms and Excel. The issue now is that I don't get my responses synchronized automatically, and that frustrates me a lot. If the team could take this as feedback, the synchronization of the feedback responses from the forms and the Excel sheets should be seamless. This synchronization issue happens frequently, and it causes a lot of delays in the sense that the mails that ought to go out to the agents fail at some point. I have to reload these responses so that the agents can get their responses as when submitted. What I notice is that the responses don't go out without proper synchronization, so I reload the field responses, and this works afterwards. I would say probably a seamless walkthrough process for new users would be beneficial. For those using it for the first time, a seamless walkthrough process would be fine.
reviewer2005506 - PeerSpot reviewer
Major Account Manager at a computer software company with 51-200 employees
Great reporting and customizations with good reliability
A lot of the improvement is not so much the product as it is how it's deployed; it's about mapping against what you need to improve your processes, whether it's the Kofax kind of shows in the IDP. You've got process orchestration, extraction and robotic process automation, process orchestration, and then mobile. Tracking what you need out of those, either all five together or one of those separated out, is usually what's more critical. They do add capabilities to the tool. However, from our perspective as a consulting organization, the real key is whether you are getting the data you need to improve your process or if your reporting is not providing you with the desired information you need to improve your processes. If there's any negative, it's just the different names, the branding names that the product's gone through. It's confusing.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Technical support is available regionally and it's quite good."
"To me, what's most useful in WinAutomation by Softomotive is that it's quite intuitive, especially because most of the capabilities of the older WinAutomation remain. You also don't need to do or know hard coding, and this is another useful feature of the solution. I also like that WinAutomation by Softomotive integrates very well with Microsoft products, especially Microsoft Office, and this is great news because most companies use Microsoft Office. Having a very good integration with the Microsoft Office suite covers a lot of bases, and is one of the advantages of WinAutomation by Softomotive."
"It is basically free for me because it comes with my Office 365 subscription. The main feature is that there is abundant learning material on platforms like YouTube. You can find information about whatever you want to be done in Spanish or English without a problem. It is very easy to learn. Users can start using it on their own without any former training, which is something I like about this solution."
"The most valuable features of Microsoft Power Automate are the ease of use and the templates that are provided. I no longer need to make the document from scratch. I can search for what template I want and then it only requires me to modify it a bit for my needs. Additionally, it's helped improve my productivity and efficiency, and at the same time, it's quicker."
"We have a good overview of our processes now thanks to Power Automate."
"The product is very reliable and very easy to use."
"The solution is very easy to use. It's a code three platform that works very easily with documents to create custom automations."
"Microsoft Power Automate is an easy-to-understand solution."
"You can easily customize reporting to pull the fields that interest you."
"It provides the ability to design applications directly."
"The initial setup is straightforward."
 

Cons

"The solution could offer more specific training. There should be more examples of what the functions can do and more instructions and explanations to the process."
"AI-enabled voice recognition features could be included in the product."
"Technical support needs to be able to respond quickly to queries. Right now, they are much too slow."
"Automatic selectors that allow me to select parts of a website could be more adaptable."
"We expect Microsoft Power Automate to work like any other RPA software, but at present, it is fairly lax, especially in the RPA space. We have a very limited set of use cases today for Microsoft Power Automate. Microsoft should make it a full-featured RPA product like other solutions that we use, such as Automation Anywhere, Blue Prism, and UiPath. This is predominantly the area that they need to improve on. Microsoft Power Automate is quite complex to use as well, especially if you want to do advanced workflows or advanced automation. The regular simple workflows are quite easy and straightforward, but the moment you want to do something complex, it is almost impossible for one of our employees to work on it."
"I would recommend removing the AI Builder feature from the automatic document processing functionality. The tool can serve even better with free automatic document processing features, it shouldn’t only be available in the trial version."
"These products have some limitations, such as the need to build some custom controls in PCF or use the JSON format."
"One of the challenges is dealing with OCR text recognition."
"The initial setup is complex and would be difficult to carry out without any training."
"It would be ideal if there were some standard forms that could be customized."
"If there's any negative, it's just the different names, the branding names that the product's gone through. It's confusing."
 

Pricing and Cost Advice

"The licensing cost for us at this time is between $8 and $20 per user, per month."
"We are just using the free products at the moment. We are using the ones that come with the license that we have got."
"Good price-quality relationship. Its features for its price were the best fit for our company."
"It's more fragmented licensing, where every little thing that you add, you get an extra license cost."
"Comparatively, WinAutomation is cheaper than the other automation tools. When we purchased the license, it was around $50 or $60 per user most probably per month."
"Licensing is on an annual basis."
"The licensing price should be more cost-effective."
"Microsoft Power Automate is expensive. The full license is quite expensive."
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Top Industries

By visitors reading reviews
Financial Services Firm
15%
Manufacturing Company
9%
Computer Software Company
9%
Insurance Company
5%
No data available
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business50
Midsize Enterprise17
Large Enterprise66
No data available
 

Questions from the Community

RPA that Bots can run without centralized control?
Yes, Attended Bots which can run without centralized control Module. RPA Tools like Automation Anywhere, uiPath ,Power Automation they do support this.
How do I choose between UiPath and Microsoft Power Automate?
Microsoft‌ ‌Power‌ ‌Automate‌ ‌is‌ ‌intuitive‌ ‌and‌ ‌easy‌ ‌to‌ ‌integrate‌ ‌and‌ ‌use.‌ ‌I‌ ‌like‌ ‌that‌ ‌there‌ ‌is‌ ‌no‌ ‌coding‌ ‌experience‌ ‌necessary,‌ ‌and‌ ‌appreciate‌ ‌the‌ ‌automated‌...
How is Automation Anywhere compared to Microsoft Power Automate?
‌Neither‌ ‌solution‌ ‌requires‌ ‌any‌ ‌coding‌ ‌experience,‌ ‌and‌ ‌both‌ ‌are‌ ‌easy‌ ‌to‌ ‌use‌ ‌and‌ ‌have‌ ‌great‌ ‌drag-and‌ ‌drop‌ ‌functionality.‌ ‌The‌ ‌training‌ ‌and‌ ‌resources‌ ‌for‌ ‌A...
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Also Known As

Power Automate, Microsoft Flow, MS Power Automate, WinAutomation by Softomotive, ProcessRobot by Softomotive, Minit
Kofax Insight
 

Overview

 

Sample Customers

1. Coca-Cola 2. General Electric 3. Siemens 4. Accenture 5. Deloitte 6. Johnson & Johnson 7. Ford 8. Nestle 9. Procter & Gamble 10. IBM 11. Amazon 12. Google 13. Microsoft 14. Adobe 15. Cisco 16. Oracle 17. SAP 18. Intel 19. HP 20. Dell 21. Verizon 22. AT&T 23. T-Mobile 24. Walmart 25. Target 26. Home Depot 27. McDonald's 28. Starbucks 29. Nike 30. Apple 31. Facebook 32. Twitter
Infosys,HMI, krungsri, Cegeka
Find out what your peers are saying about Microsoft Power Automate vs. Tungsten Insight and other solutions. Updated: December 2025.
881,082 professionals have used our research since 2012.