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Microsoft MDS vs Riversand MDMCenter vs SAP Master Data Governance comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Mindshare comparison

As of October 2025, in the Master Data Management (MDM) Software category, the mindshare of Microsoft MDS is 12.9%, down from 13.1% compared to the previous year. The mindshare of Riversand MDMCenter is 1.5%, down from 1.8% compared to the previous year. The mindshare of SAP Master Data Governance is 20.4%, down from 22.1% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Master Data Management (MDM) Software Market Share Distribution
ProductMarket Share (%)
SAP Master Data Governance20.4%
Microsoft MDS12.9%
Riversand MDMCenter1.5%
Other65.2%
Master Data Management (MDM) Software
 

Featured Reviews

Satyam Saxena - PeerSpot reviewer
Enhanced data management and cost effective with flexible integration capabilities
If Microsoft MDS were part of Azure, it would be significantly more helpful. Additionally, integrating fuzzy duplication within MDS itself, rather than relying on SSIS, would streamline operations. The current requirement to store data in Azure tables after processing it in MDS, due to its lack of direct Azure integration, is a drawback.
SS
A user-friendly data management software with a valuable matching feature
Integration could be better. Riversand is majorly focusing on only the MDM hub part. They don't have their own integration platform. We have to rely on a third-party integration partner. They say this is the format, and it's the client's responsibility to bring the data into their required format. They have to have an integration partner and develop their integration capabilities. It's not so flexible to read any data format or system, for example, SAP. They don't have a connector.
UdayReddy - PeerSpot reviewer
Detailed technical support and data integration capabilities create seamless user experience
Regarding SAP Master Data Governance, there is significant room for improvement particularly concerning the replication types. For example, when a vendor master is created in Ariba and a request is submitted from the Ariba system, SAP Ariba directs it to MDG. MDG verifies the details entirely through PI/PO or CPI. Once MDG verifies the data, the request is submitted to the S/4HANA system, the target. After a final approval at all levels, the vendor number is generated, and the vendor code gets passed from source to target system. This number is available in both the Ariba integration in the systems and in SAP BPT code, as well as the S/4HANA system.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The ease of use is valuable."
"The most valuable feature is the administration console."
"What I like about Microsoft, is that it has a huge database with many users."
"It has been a long-standing tool in our organization since it was free."
"The backup and restore functionality are the solution's most valuable aspects."
"The tool is easy to use."
"The most valuable feature of Microsoft MDS is its compatibility with ETL tools like SSIS, which simplifies operations for end-users."
"It's very easy to use."
"It's a stable solution. I have no complaints."
"I like their matching feature, and the survivorship rules are very strong. I also like their out-of-box reports, data quality dashboards, and more. Those are also very handy and helpful. Internally, I like the kind of configurations that we can create, validations, and enhancements. Those configurations are pretty straightforward and useful. It's a user-friendly tool that is very cool."
"Has a good user interface and the ability to update large sets of products quickly."
"SAP MDG has built-in integration capabilities with multiple systems/streams. We can also create custom interfaces if needed."
"The ability to identify and manage duplicate data is valuable. The solution automatically checks for duplication possibilities based on criteria like name matching."
"Some of the features that I have found to be beneficial are the search and uploads functions."
"I am satisfied with the solution's customer service."
"I like how the solution integrates with other SAP tools and third-party solutions."
"It is a stable solution...The initial setup of SAP Master Data Governance is very easy."
"The main purpose of SAP Master Data Governance is maintaining a single source of truth for enterprise data, and it helps a lot and works quite well."
"The solution is great at standardizing all of our records."
 

Cons

"More generic related things can be included in the services."
"Most of the Microsoft partners, especially digitally, are separate. Personnel are business people, and they do not have technical expertise, so you end up as a company spending a lot of money training your staff and your engineers."
"The only drawback is that it does not have the matching, merging, and all true MDM components. For these, you have to use another competent called Data Quality Services (DQS). You need to plug it in and use it along with MDS for true MDM. Both of these are integrated together, but you have to do them separately, whereas, in Profisee, there are a couple of screens where you can configure the matching process, create matching rules, and other things, and everything is in one product, which is not the case with MDS. In order to implement a true MDM, you need MDS, DQS, and SSIS. You have to use MDS to store your golden records, DQS to configure and standardize all your rules and matching percentages, and SSIS to load the data to DQS and MDS. At the same time, you also need Melissa Data to clean up your addresses to validate and standardize the addresses. That's the main component of true MDM. It would be good if they can create a true matching component inside MDS and merge MDS and DQS."
"The program's navigation tools could be improved."
"The solution could be better integrated into Microsoft's other products."
"From my understanding, MS, as of 2021, will not maintain the product going forward."
"In the next version, I would like to see integration with Azure."
"JMD repositories have records that come in thousands and millions, which takes a long time to process."
"Integration could be better. Riversand is majorly focusing on only the MDM hub part. They don't have their own integration platform. We have to rely on a third-party integration partner. They say this is the format, and it's the client's responsibility to bring the data into their required format. They have to have an integration partner and develop their integration capabilities. It's not so flexible to read any data format or system, for example, SAP. They don't have a connector."
"The ability to create bespoke workflows could be improved."
"The solution does not have a good match and search capability."
"The solution lacks some flexibility."
"The technical support should be improved."
"Overall, they just a little bit more flexibility in terms of assigning roles or adding new roles. We have a longer approval process, so we need to break it down into more roles than what is typically available and we need to hard-code it."
"RiverFront is a more modern and cost-effective solution compared to MDG. It is flexible and designed to handle big data, which MDG does not support well."
"The price can be improved."
"There is no clarity and direction on how to manage bills of materials (BOMs) or routing in MDG."
"SAP could do better in attracting talent and simplifying technology adoption."
"It could be more user-friendly."
 

Pricing and Cost Advice

"I would like to see better pricing."
"The solution does require a license and we have enterprise licenses."
"MDS is a part of the SQL Server enterprise license. I am not aware of any additional costs."
"Product licensing is very complicated. It would be helpful to have an online calculator to estimate the cost of a license."
"SAP is more expensive than Microsoft."
"Microsoft MDS is an expensive solution."
"The pricing of this solution is good."
"With Microsoft, we buy everything though an agreement, so we purchase volume licensing every year."
"Riversand MDMCenter isn't expensive. I believe their price is in the mid-range."
"The pricing is a bit too high."
"We have an enterprise license. The whole SAP landscape pricing model is based on the number of users, and the number of transactions. The price could be better, there is always room for improvement in the price."
"The solution is costly."
"The cloud solution is subscription-based, it is paid monthly or quarterly. If the solution is on-premises, it is a one-time fee. As far as I am aware there are no additional costs."
"The product is too expensive."
"I rate the tool's pricing a seven out of ten."
"SAP Master Data Governance is an expensive product."
"The cost of the product is not ideal."
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Top Industries

By visitors reading reviews
Financial Services Firm
13%
Computer Software Company
13%
Manufacturing Company
11%
Media Company
7%
No data available
Manufacturing Company
14%
Computer Software Company
11%
Energy/Utilities Company
9%
Financial Services Firm
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business9
Midsize Enterprise2
Large Enterprise15
No data available
By reviewers
Company SizeCount
Small Business3
Midsize Enterprise5
Large Enterprise21
 

Questions from the Community

What do you like most about Microsoft MDS?
More generic related things can be included in the services.
What is your experience regarding pricing and costs for Microsoft MDS?
Microsoft MDS was pretty affordable. We implemented the solution without a problem.
What needs improvement with Microsoft MDS?
I cannot really give specifics about disadvantages. From what we have seen, speaking to customers, Microsoft MDS was ...
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What do you like most about SAP Master Data Governance?
We've managed tens of thousands of updates within 30 to 60 minutes, and we can also replicate these changes to all co...
What is your experience regarding pricing and costs for SAP Master Data Governance?
The challenge with SAP MDG is not only the cost but the resources. The skills required are niche in the market, and w...
What needs improvement with SAP Master Data Governance?
I don't see any disadvantages or areas for improvement that I can think of, to be honest. It's sometimes challenging ...
 

Also Known As

Microsoft Master Data Services, Microsoft MDM, Microsoft SQL Server Master Data Services, MS MDS
No data available
SAP MDG
 

Overview

 

Sample Customers

ETA a.s., Apeejay Surrendra Group, Blue Star Infotech, Rotherham Doncaster and South Humber NHS Foundation, The Sydney Children's Hospitals Network, New Belgium Brewing
Topco, PC Connection, Balsam Brands, Nivea, Eucerin, Tine, Schneider Electric, Miller, ExxonMobil, Baxter, ConocoPhillips, Cameron International, Chevron, Husky Energy, Saint-Gobain, Fingerhut
Convergent IS, CHIO Aachen, Dell, Hamburg Port Authority (HPA), City of Boston, Mozzart, Mitsui Knowledge Industry (MKI), AOK Bundesverband, eBay
Find out what your peers are saying about SAP, TIBCO, Microsoft and others in Master Data Management (MDM) Software. Updated: September 2025.
868,759 professionals have used our research since 2012.