Informatica Intelligent Data Management Cloud (IDMC) vs Varonis Platform comparison

Informatica and Varonis are both solutions in the Data Governance category. Informatica is ranked #2 with an average rating of 7.8, while Varonis is ranked #4 with an average rating of 8.0. Informatica holds a 5.9% mindshare in DG, compared to Varonis’s 10.6% mindshare. Additionally, 93% of Informatica users are willing to recommend the solution, compared to 92% of Varonis users who would recommend it.

Informatica Intelligent Dat...

Read 185 Informatica Intelligent Data Management Cloud (IDMC) reviews

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3,496 Comparison Views

93% willing to recommend

Varonis Platform

Read 14 Varonis Platform reviews

9,243 Views
4,437 Comparison Views

92% willing to recommend

Informatica Intelligent Dat...

Varonis Platform

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Executive SummaryUpdated on Sep 7, 2025

Informatica Intelligent Data Management Cloud (IDMC) and Varonis Platform compete in data management and security. IDMC appears to have the upper hand due to its comprehensive integration and data management features, while Varonis focuses more on data security.

Features: IDMC offers seamless integration with multiple domains and a flexible architecture, alongside robust data cleansing and quality, and comprehensive data lineage capabilities. It supports a model-driven approach, efficient data governance, and continuous updates. Varonis provides strong data security and compliance tools with effective monitoring and alert systems, helping organizations manage access permissions and track anomalies efficiently.

Room for Improvement: IDMC's user interface and ease of integration with SAP require enhancement. Advanced features for data management and reporting need improvement. Varonis could improve cloud transition, support for third-party integrations, and reduce high licensing costs.

Ease of Deployment and Customer Service: IDMC provides deployment across on-premises, hybrid, and public cloud environments, but users note some complexities. Customer service is generally rated positively with timely technical support. Varonis offers similar deployment options and is praised for timely support, though improvements in deployment processes are suggested.

Pricing and ROI: IDMC has variable pricing models based on data volume and integration complexity, often justified by its comprehensive features, though it includes complex licensing structures. Varonis targets large enterprises with high licensing costs but offers subscription or outright purchase options, providing long-term ROI through improved data security.

To learn more, read our detailed Informatica Intelligent Data Management Cloud (IDMC) vs. Varonis Platform Report (Updated: September 2025).

Buyer's Guide

Informatica Intelligent Data Management Cloud (IDMC) vs. Varonis Platform

September 2025

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Informatica Intelligent Dat...

Ranking in Data Governance

2nd

Average Rating

8.0

Reviews Sentiment

6.8

Number of Reviews

185

Ranking in other categories

Data Integration (3rd), Data Quality (1st), Business Process Management (BPM) (10th), Business-to-Business Middleware (5th), API Management (7th), Cloud Data Integration (3rd), Test Data Management (3rd), Cloud Master Data Management (MDM) Solutions (1st), Data Management Platforms (DMP) (2nd), Data Masking (1st), Metadata Management (1st), Test Data Management Services (3rd), Product Information Management (PIM) (1st), Data Observability (2nd)

Varonis Platform

Ranking in Data Governance

4th

Average Rating

8.2

Reviews Sentiment

6.4

Number of Reviews

Ranking in other categories

Email Security (20th), Data Loss Prevention (DLP) (9th), User Entity Behavior Analytics (UEBA) (7th), SaaS Security Posture Management (SSPM) (5th), Data Security Posture Management (DSPM) (3rd), Compliance Management (7th), Ransomware Protection (10th), Identity Threat Detection and Response (ITDR) (7th), Insider Risk Management (1st)

Mindshare comparison

As of October 2025, in the Data Governance category, the mindshare of Informatica Intelligent Data Management Cloud (IDMC) is 5.9%, down from 7.6% compared to the previous year. The mindshare of Varonis Platform is 10.6%, up from 8.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Data Governance Market Share Distribution
Product	Market Share (%)
Informatica Intelligent Data Management Cloud (IDMC)	5.9%
Varonis Platform	10.6%
Other	83.5%

Data Governance

Featured Reviews

SaurabhGaonshindhe

Principle Cloud Engineer at Sector 125

Modular structure and AI features stream new reporting processes

One of my clients has a requirement; they want to integrate metadata into the process, which means, for example, if I just want to implement a new field into my database, that field needs to be reflected throughout, let's say, 200 mappings. This highlights the need for a data-driven approach. My experience with technical support from Informatica is quite interesting; I would rate it as nine out of ten for Informatica PowerCenter kind of products or the Informatica integration products, because my team can do some hands-on using their free licenses or one-month kind of products. However, for products Master Data Management or related to MDM or Data Governance, there is no way by which we can directly practice, and my team struggles at that point.

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Frederic Delos

Senior Cloud Engineer at a financial services firm with 10,001+ employees

Offers the ability to identify sensitive areas, allowing you to drill down into the sensitive data

The most effective feature for me is its ability to identify sensitive areas, allowing you to drill down into the sensitive data, provided you have access, to determine whether it's a false positive or a true positive. That's the best thing for me, out of all of it. It's got everything, like other ones, but I like to be able to look at something if I'm doing forensics on the alert and say, "Okay, do I really need to do something with this?" For example, we don't want sensitive data in our OneDrive. So it identifies the sensitive data that's possibly in the OneDrive. And what I can do is look at it and identify whether it's actually sensitive data in Datalert or whether it looks like sensitive data, but I know it's a false positive. If it is a false positive, I can basically say ignore this pattern based on X, Y, and Z, you know, whether it's Redjax or keyword proximity. So I like that. With other tools, I gotta go through a whole process because it's a little bit more complex. Here, I can tag it and bag it in one shot. And the next good time I scan, it slips over it. So it helps in that.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"I like the fact that you can find almost any product connection that you need and the list is always expanding."

"We can scan anything."

"Its data cleansing capabilities are very valuable. The match and merge and the audit trail functionalities are very good."

"I like that Informatica MDM has robust matching technology. Informatica MDM is also porting the external Java applications for validations. I can consider that a must-have. It is also exposed to Rest API calls, and we can engage in real-time integrations with any third-party systems."

"The tool's most valuable feature is bulk upload. We upload files in CSV or Excel format."

"The best part about the Informatica Intelligent Data Management Cloud (IDMC) is the modularity; when I say modularity, I mean the things get easier by working into different modules."

"The most valuable feature of Informatica MDM is hierarchy management. It's not something that's typically available and effective within ERPs."

"The most valuable feature is the building of mockups and tasks."

More Informatica Intelligent Data Management Cloud (IDMC) pros

"The solution ensures that users have not accidentally shared sensitive information with the wrong people or too many people."

"The telemetry to capture everything and the reports are very easy to configure without having a developer degree."

"On the Varonis side, technical support is phenomenal. Their ability to explain is very good, and they seem to be very knowledgeable. When I get an alert that doesn't quite make sense, they dive in there and kind of take me through it. That's very useful and very good. There are some false alerts, but it is better to have a false alert than no alert at all."

"Varonis Platform is transparent and captures everything in the environment without impacting the performance. The tool helps us unify data feeds into a single reporting system."

"There's also a 90-day policy where if a user is not using the warehouse, it will automatically delete that username."

"Varonis offers robust data access governance, allowing us to understand which sensitive data exists and who has access to it."

"It can easily identify unusual behavior or access patterns that may pose a potential threat, while operating as a unified reporting system."

"The most important feature is remediation. In remediation support, there is no group permission. We'll go ahead and remediate the access from the Dell folder to the parent folder."

More Varonis Platform pros

Cons

"They have too many diversified products. If you don't know Informatica, it's very confusing and feels very idiotic."

"It would be helpful if there was a GenAI feature integrated into the system, especially regarding the data quality."

"There is room for improvement in the support. The response time could be faster."

"There could be a lot more application integration."

"Informatica Enterprise Data Catalog could improve by having a much better user interface. It is not user-friendly."

"I have encountered some issues using the substitution, which is one of the techniques of data masking."

"If I compare it with other MDM solutions in the market, one thing that can definitely be improved is automation to help with the configuration. Currently, when we are creating any staging of base object tables, all the columns have to be configured manually in the Informatica Hub Console. A lot of tables and different kinds of business columns have to be configured manually. There should be an automated process for this, especially in the Dev environment. When people are creating tables and columns from scratch, if there is a backend automated process for that, it would be really helpful. In Stibo, a similar feature is there wherein you can tag attributes to certain objects. It would be helpful if Informatica also provides a similar option. It would reduce the manual effort. It could be that such a feature is already there, but I am not aware of it."

"Informatica's issue is the licensing. Right now, there are a lot of new gen MDMs that are offering a lot in a single licensing model."

More Informatica Intelligent Data Management Cloud (IDMC) cons

"Varonis requires more access permissions for its core functions compared to competitors, which can be a concern for companies about data safety."

"It is significantly complex."

"There is one thing that if I add something manually, I get so many alerts. That's the biggest bad thing."

"The remediation process can be improved. There will be no existing permission group for the McAfee channel domains. We can create a new permissions group for the required folder."

"I would like it to have cloud integration."

"One area for improvement is the calculation engine. When applying rules in Varonis, especially for large datasets (terabytes of data), the calculations can be slow and require time to process. Speeding up this process would be beneficial."

"Varonis requires more access permissions for its core functions compared to competitors, which can be a concern for companies about data safety."

"The solution's interface is a little complicated with regard to setting up filters and reports."

More Varonis Platform cons

Pricing and Cost Advice

"I rate Informatica MDM's price a six on a scale of one to ten, where one is a low price, and ten is a high price."

"The product is very expensive"

"A yearly subscription is paid based on the number of people using the solution. Price-wise, it falls under the medium range since it is neither very costly nor too cheap."

"The price is neither too high nor too low."

"On a scale from one to ten, where one is cheap and ten is expensive, I rate the solution's pricing nine and a half out of ten."

"Informatica MDM's price could be lower."

"The pricing structure is good, but having to pay for extra drivers to be used in an ICS environment makes me a little nervous."

"Informatica MDM is very expensive. Apart from licensing fees, they have broken down their products into multiple products, and they charge for each and every product. If the data is huge, they charge for the data. At times, we have to use third party services for data cleaning, and they charge for that as well."

More Informatica Intelligent Data Management Cloud (IDMC) pricing and cost advice

"I would rate the pricing an eight out of ten, with ten being the most expensive."

"The platform is expensive. I rate the pricing a nine out of ten."

"Varonis Platform wasn't certainly the cheapest solution."

"Licensing is on an annual basis. Maintenance and renewal fees are separate. Varonis Datalert is quite expensive."

"The pricing is good. It neither expensive nor cheap. It is average."

"It's expensive, kind of, really expensive."

"You could do a subscription, where you pay yearly, or you could purchase it outright. The licensing cost is based on the number of users on the system that you are monitoring."

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Top Industries

By visitors reading reviews

Financial Services Firm

15%

Manufacturing Company

10%

Computer Software Company

10%

Insurance Company

Financial Services Firm

15%

Manufacturing Company

Computer Software Company

Insurance Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	42
Midsize Enterprise	24
Large Enterprise	134

By reviewers
Company Size	Count
Small Business	2
Midsize Enterprise	1
Large Enterprise	11

Questions from the Community

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Complex transformations can easily be achieved using PowerCenter, which has all the features and tools to establish a real data governance strategy. Additionally, PowerCenter is able to manage huge...

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What are the biggest benefits of using Informatica Cloud Data Integration?

When it comes to cloud data integration, this solution can provide you with multiple benefits, including: Overhead reduction by integrating data on any cloud in various ways Effective integration ...

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What do you like most about Varonis Platform?

The solution has significantly improved data security and compliance posture by allowing us to track and monitor activities. We can see who accesses data and when files are created and understand w...

See all answers

What needs improvement with Varonis Platform?

Varonis started as an on-premises solution and is transitioning to cloud. It hasn't fully moved yet, which is an area for improvement. Varonis requires more access permissions for its core function...

See all answers

What is your primary use case for Varonis Platform?

The primary use case for Varonis Platform is data discovery, specifically for discovering sensitive data in our organization to protect it. We are looking for a solution that can scan our repositor...

See all answers

Comparisons

Informatica PowerCenter vs Informatica Intelligent Data Management Cloud (IDMC)

Compared 5% of the time

Microsoft Purview Data Governance vs Informatica Intelligent Data Management Cloud (IDMC)

Compared 4% of the time

Collibra Governance vs Informatica Intelligent Data Management Cloud (IDMC)

Compared 3% of the time

Azure Data Factory vs Informatica Intelligent Data Management Cloud (IDMC)

Compared 3% of the time

Reltio Cloud vs Informatica Intelligent Data Management Cloud (IDMC)

Compared 3% of the time

More Informatica Intelligent Data Management Cloud (IDMC) Competitors

Microsoft Purview Data Governance vs Varonis Platform

Compared 20% of the time

Cyera vs Varonis Platform

Compared 11% of the time

BigID vs Varonis Platform

Compared 7% of the time

Wiz vs Varonis Platform

Compared 5% of the time

Microsoft Purview Information Protection vs Varonis Platform

Compared 3% of the time

More Varonis Platform Competitors

Product Reports

Buyer's Guide

Informatica Intelligent Data Management Cloud (IDMC)

October 2025

Informatica Intelligent Data Management Cloud (IDMC) report

Download Informatica Intelligent Data Management Cloud (IDMC) product report

Buyer's Guide

Varonis Platform

September 2025

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Also Known As

ActiveVOS, Active Endpoints, BPM, Address Verification, Persistent Data Masking, Cloud Test Data Management, PIM, , Enterprise Data Catalog, Data Integration Hub, Cloud Data Integration, Data Quality, Cloud API and App Integration

SlashNext Complete

Overview

Informatica Intelligent Data Management Cloud (IDMC) integrates data quality, governance, and integration with flexible architecture. It supports multiple domains and a data models repository, delivering AI-enhanced data management across cloud-native platforms.

IDMC provides seamless integration and governance capabilities that support diverse data environments. Its comprehensive suite includes customizable workflows, data profiling, and metadata management. AI features, a data marketplace, and performance scalability enhance data management. While its interface poses challenges, its robust matching and cloud-native integration facilities are essential for complex data ecosystems. Users employ IDMC for connecting systems, ensuring data quality, and supporting data compliance but seek better pre-built rules, services, and improved connectivity, especially with platforms like Salesforce. Licensing, cost, and added AI functionalities are areas for potential refinement.

What are the key features of IDMC?

Data Quality and Integration: Seamless integration ensures data accuracy across platforms.
Metadata Management: Comprehensive metadata management supports data governance.
AI Capabilities: AI features enhance automation and decision-making processes.
Data Marketplace: Facilitates easy access to data across the organization.
Performance Scalability: Scales performance efficiently to meet growing data demands.

What benefits should be expected from IDMC?

Enhanced Data Management: Offers robust tools for data governance and quality.
Improved Integration: Connects disparate systems seamlessly, reducing data silos.
Cost Efficiency: Streamlines data processes, potentially reducing operational costs.
Data Compliance: Supports compliance with data privacy regulations.
Agility and Scalability: Adapts quickly to changing data environments.

IDMC is implemented across industries for data integration, metadata management, and governance. Organizations use it to connect systems, migrate data to cloud environments, and maintain data quality. They manage master data and automate business processes, facilitating data lineage and ensuring compliance with privacy regulations.

Informatica

Varonis Platform enhances data security and governance with advanced analytics, identifying unusual access patterns and sensitive areas. Its centralized interface manages permissions across systems, offering essential capabilities for alerting and reporting.

Varonis Platform provides continuous data protection and monitoring by identifying and alerting on unauthorized data access. It offers comprehensive insights into file access and user activities, supporting data classification and simplifying compliance with tracking and monitoring capabilities. Integration with storage systems enables users to manage permissions and access effectively. Room for improvement includes cloud integration and simplifying its interface and calculation engine for ease of use. Challenges include on-premises dependency, licensing costs, and a need for enhanced DLP capabilities.

What are the primary features of Varonis Platform?

24/7 Technical Support: Ensures continuous assistance and issue resolution.
Advanced Analytics: Identifies unusual data access patterns for increased security.
Centralized Permission Management: Manages access permissions across systems.
Data Classification: Categorizes data to enhance protection measures.
Integration with Storage Systems: Simplifies compliance through tracking and monitoring.

What benefits and ROI should users expect?

Increased Security: Protects against unauthorized data access.
Compliance Simplification: Offers comprehensive tracking and monitoring to meet compliance standards.
Efficient Permission Management: Simplifies access controls across platforms.
Enhanced Alerting: Provides timely notifications of potential security breaches.

In finance, Varonis aids in safeguarding sensitive financial data, while in healthcare, it secures patient records. Legal industries utilize it for protecting client information, and retail sectors manage sensitive customer data. These industries benefit from Varonis' ability to prevent unauthorized access and streamline compliance.

Varonis

Sample Customers

The Travel Company, Carbonite

Nottingham Building Society

Buyer's Guide

Informatica Intelligent Data Management Cloud (IDMC) vs. Varonis Platform

September 2025

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