Freshdesk vs Unified-CXM Platform comparison

Freshdesk is a cloud-based customer support solution that provides organizations with the features necessary to effectively streamline their support processes. This includes powerful multichannel capability, integrated game mechanics, smart automations, and more.

The solution is designed to automate agent workflows and resolve routine questions using AI and bots. Freshdesk allows managers to prioritize, categorize, and assign tickets to their agents, making it easy for them to collaborate and quickly respond to customers. 

Freshdesk Features and Benefits

Some of the solution's top features and benefits include:

• Simplified ticketing: With Freshdesk, you can easily prioritize, manage, and assign trackable tickets. The management system ensures that multiple agents don’t work on the same ticket by accident. You can easily set deadlines for ticket resolution based on specific categories and create custom statuses that suit your workflow to identify what stage a ticket is in.

• Automation: Automatically assign tickets to agents and groups based on keywords and requests and set up automated repeated actions and provide quick, consistent responses to common questions using pre-formatted replies. In addition, you can choose to prevent the reopening of tickets when customers reply with a thank you.

• Improved collaboration: Share tickets with other teams while retaining full visibility into the progress being made on the issue. Related tickets can be linked together to better keep track of the big picture. Tickets can also be split into smaller child tickets and assigned to multiple agents to help resolve complex, multi-stage issues.

• Build up your knowledge base: Create effective support documentation by enabling agents to convert their ticket replies into knowledge base articles, while they reply.

• Metrics and reporting: See how different agents and groups are performing by viewing various help desk metrics and improve performance by identifying problems based on insights.
  
  With Freshdesk’s reporting tools, you can schedule the periodic delivery of out-of-the-box and custom reports to your inbox. The solution’s customer satisfaction reports provide you with feedback on how your customers rate your support.

• Forum moderation: Set up moderation workflows to ensure that forum posts that violate your guidelines are not immediately published. Critical issues raised in the community are automatically converted into tickets to ensure they get the required response.
  
  
• Integration: Freshdesk’s open API can be used to integrate the solution with multiple  third-party systems. 

• Comprehensive security: Freshdesk’s security features allow you to:
  
  
  • Set custom access permissions for agents.
  • Perform comprehensive audits of networks and systems.
  • Secure your own support domain or vanity URL with custom SSL certificates.
  • Whitelist IP ranges and restrict login access outside of work, or link IP whitelisting to a VPN.
  • Set up SSO scripts for credential authentication.

Reviews from Real Users

Freshdesk stands out among its competitors for a number of reasons. Two major ones are its effective ticketing system and its intuitive interface.

Deepak B., an application manager, writes, “Freshdesk has allowed us to measure and track the response and resolution time of tickets which has been reduced from seven to eight hours down to 30 minutes to one hour. This information is valuable for board meetings.”

Unified-CXM Platform offers a comprehensive CXM technology that empowers businesses to effectively manage customer interactions across multiple channels. Its robust features facilitate seamless integration and data analytics to enhance customer engagement.

Unified-CXM Platform helps enterprises manage and analyze customer interactions in a centralized hub, allowing for improved decision-making based on real-time insights. It supports engagement through social media, email, and other digital channels, offering a unified view of customer data. This platform ensures brands can respond promptly and accurately to customer needs, fostering stronger relationships and customer loyalty.

• Omnichannel Support: Seamlessly integrates customer interactions from different channels.
• Real-Time Analytics: Provides instant insights into customer data.
• Unified Dashboard: Offers a streamlined view of metrics and engagement.
• AI-Powered Automation: Enhances efficiency with automated responses.

• Improved Customer Engagement: Enables timely and relevant communication.
• Increased Efficiency: Reduces manual processes with automation.
• Enhanced Decision-Making: Leverages insights to guide strategy.

Unified-CXM Platform finds applications in retail, finance, and healthcare industries, providing tailored solutions that address specific customer interaction requirements. In retail, it supports personalized marketing efforts. In finance, it ensures compliance with regulatory standards while enhancing client relationships. Healthcare organizations benefit from streamlined communication with patients, improving service delivery and satisfaction.