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Dynamics 365 Sales vs LeadSquared comparison

Microsoft and LeadSquared are both solutions in the CRM category. Microsoft is ranked #12 with an average rating of 8.5, while LeadSquared is ranked #31 with an average rating of 7.5. Microsoft holds a 0.5% mindshare in CRM, compared to LeadSquared’s 0.8% mindshare. Additionally, 100% of Microsoft users are willing to recommend the solution, compared to 80% of LeadSquared users who would recommend it.
Dynamics 365 Sales
Read 15 Dynamics 365 Sales reviews
  • 283 Views
  • 283 Comparison Views
100% willing to recommend
LeadSquared
Read 4 LeadSquared reviews
  • 524 Views
  • 424 Comparison Views
80% willing to recommend
 

Comparison Buyer's Guide

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Executive SummaryUpdated on Dec 19, 2024

LeadSquared and Dynamics 365 Sales are competing CRM products. LeadSquared is favored for its straightforward implementation and budget-friendly pricing, while Dynamics 365 Sales attracts enterprises with its extensive feature set, despite higher costs.

Features: LeadSquared offers automation capabilities, lead management features, and an easy-to-understand user interface ideal for streamlining sales processes. Dynamics 365 Sales provides AI-driven insights, seamless integration with Microsoft products, and robust integration with third-party tools, catering to enterprises seeking a comprehensive CRM platform.

Room for Improvement: LeadSquared could benefit from enhanced integration capabilities and more flexible customization options. Dynamics 365 Sales, on the other hand, could improve its user interface simplicity, ease complex integrations for smaller businesses, and offer more competitive pricing models for mid-sized companies.

Ease of Deployment and Customer Service: LeadSquared facilitates a smooth deployment process with accessible customer support, aiding a quick adoption. Dynamics 365 Sales, while providing detailed deployment options, may pose challenges due to its complexity. LeadSquared is renowned for an easier onboarding experience and reliable support, whereas Dynamics 365 demands a more detailed but possibly more demanding deployment path.

Pricing and ROI: LeadSquared is known for a cost-effective setup with immediate ROI, making it attractive for budget-conscious businesses. Dynamics 365 Sales, with its higher pricing, justifies the cost through its rich feature set and potential for long-term ROI for businesses leveraging its advanced capabilities. The choice depends on whether an immediate return or a longer-term investment is preferred.

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To learn more, read our detailed Dynamics 365 Sales vs. LeadSquared Report (Updated: July 2025).
Buyer's Guide
Dynamics 365 Sales vs. LeadSquared
July 2025
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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Dynamics 365 Sales
Ranking in CRM
12th
Average Rating
8.6
Reviews Sentiment
7.1
Number of Reviews
15
Ranking in other categories
No ranking in other categories
LeadSquared
Ranking in CRM
31st
Average Rating
7.6
Reviews Sentiment
6.9
Number of Reviews
4
Ranking in other categories
Marketing Automation (10th)
 

Mindshare comparison

As of August 2025, in the CRM category, the mindshare of Dynamics 365 Sales is 0.5%, up from 0.3% compared to the previous year. The mindshare of LeadSquared is 0.8%, down from 1.0% compared to the previous year. It is calculated based on PeerSpot user engagement data.
CRM
 

Featured Reviews

IlyasAhmad - PeerSpot reviewer
A versatile and scalable CRM solution that streamlines business processes with its user-friendly interface and seamless integration with Microsoft platforms
The support they provide is quite commendable. When I was exploring various features of Office 365, being relatively new to it, I encountered a few challenges. Upon raising a support ticket on the Microsoft platform, I not only received prompt emails but also phone calls and engaging sessions. The Microsoft support engineers proved to be very helpful, and I appreciated their structured escalation metrics. Starting with basic assistance, they escalate the ticket to senior technicians if needed, ensuring comprehensive problem resolution. Another notable aspect is the abundance of Microsoft support resources, including videos, articles, and documentation, providing ample guidance for users. The support system offers a wealth of information, making it a valuable resource for problem-solving. I would rate it nine out of ten.
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Kauhslendra Singh - PeerSpot reviewer
Has an easy-to-understand user interface
We started using LeadSquared's basic functions. Currently, we are using the solution's features, such as automation, reports, automated emails, and marketing sections, which have increased our efficiency. LeadSquared has helped streamline our marketing campaigns. We initially didn't have marketing strategies or a platform with landing pages, but this changed after we started using LeadSquared. LeadSquared is a SaaS based solution. Overall, I rate the solution an eight out of ten.
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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"It stands out as an exceptional choice for businesses seeking a comprehensive ERP solution that offers a range of features, including finance, payroll, and HR modules, making it more than just a retail tool."
"SAP was very complicated, while Dynamics 365 Sales became simple for senior leaders to use, reducing time spent from 2-3 hours per week in SAP to 15-20 minutes in Microsoft Dynamics when done properly."
"The most valuable features of Dynamics 365 Sales for us are the standard functional power platform applications for business processes."
"Microsoft 365, in its entirety, provides a collaborative environment that allows me to connect to multiple tools, including email, drive, and cloud hosting folders."
"Dynamics 365 Sales offers robust integration capabilities with third-party tools, complemented by our in-house developed applications. We've tailored our pricing within Dynamics 365 to suit our specific needs, collaborating closely with our teams for its development. Leveraging Azure and Microsoft Office 365 integration, Dynamics 365 becomes even more powerful."
"Dynamics 365 Sales assists in streamlining the sales cycle by reducing it by 30%."
"Dynamics 365 Sales is a stable solution with good documentation."
"The tool is on the same screen as Microsoft and Windows, which makes it easier for end users to learn. Its features are good, and the solution's integration is without challenges."
More Dynamics 365 Sales pros
"The most valuable feature of LeadSquared is an easy-to-understand user interface."
"The initial setup is very easy."
"The most valuable feature of LeadSquared is the customization."
"LeadSquared's most valuable features are it comes equips with all the basic features of a CRM. It integrates well with our existing systems and is user-friendly."
 

Cons

"Reducing feature bloat would be beneficial, especially considering different organizational needs."
"However, having more dashboards and customizable templates, specifically tailored for sales in Dynamics 365, would enhance its usability even further. Being able to create custom dashboards would be particularly beneficial."
"They could improve the product's integration with Teams for seamless collaboration and enhanced administrative functionalities to reduce manual tasks."
"The solution needs to include accurate and free online tutorials."
"The solution’s stability could be improved."
"There's room for improvement in the pricing models."
"I have not noticed anything that I would recommend for improvement so far."
"The solution needs an improved connection to AI."
More Dynamics 365 Sales cons
"The solution’s UI could be more user-friendly."
"The solution's report section is not very capable and could be improved."
"The notifications and workflow management can be improved in LeadSquared."
"The solution can get quite expensive, especially as you add more users."
 

Pricing and Cost Advice

"The cost of the solution is very similar to that of other solutions like Salesforce CRM."
"Dynamics 365 Sales operates on an annual licensing basis."
"The platform is expensive."
"Dynamics 365 Sales' pricing is in the middle. It's not expensive like SAP and Oracle."
"The pricing is challenging, which is particularly relevant for countries like Pakistan and others with limited budgets."
"I am not sure about the cost of the solution overall, but with their SMS notifications services, there is an extra cost."
"We have an annual renewable license for LeadSquared."
"The license is paid yearly, and it is about 30 euros per month per user."
"LeadSquared is not as costly as other CRM solutions."
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Top Industries

By visitors reading reviews
No data available
Media Company
11%
Computer Software Company
11%
Financial Services Firm
9%
Comms Service Provider
9%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
 

Questions from the Community

What do you like most about Dynamics 365 Sales?
It integrates well with other Microsoft products, enhancing sales workflow.
See all answers
What needs improvement with Dynamics 365 Sales?
Beyond what Dynamics 365 Sales currently provides, any improvement would require a combination of processes, changes, and user behavior modifications on our side coupled with the product. The produ...
See all answers
What is your primary use case for Dynamics 365 Sales?
Our organization uses Dynamics 365 Sales for global sales collaboration. Previously, CRM was being treated as Outlook, with everyone in the organization receiving it by default regardless of necess...
See all answers
What do you like most about LeadSquared?
The most valuable feature of LeadSquared is the customization.
See all answers
What is your experience regarding pricing and costs for LeadSquared?
Since we use the enterprise solution, a lot of costs are involved. However, we use it because it helps us with our use case. We have an annual renewable license for LeadSquared.
See all answers
What needs improvement with LeadSquared?
The solution’s UI could be more user-friendly.
See all answers
 

Comparisons

SAP CRM vs Dynamics 365 Sales Logo
SAP CRM vs Dynamics 365 Sales
Compared 100% of the time
More Dynamics 365 Sales Competitors
Zoho CRM vs LeadSquared Logo
Zoho CRM vs LeadSquared
Compared 62% of the time
Zendesk vs LeadSquared Logo
Zendesk vs LeadSquared
Compared 38% of the time
More LeadSquared Competitors
 

Product Reports

Buyer's Guide
Dynamics 365 Sales
August 2025
Dynamics 365 Sales reportDownload Dynamics 365 Sales product report
Buyer's Guide
CRM
August 2025
LeadSquared reportDownload LeadSquared product report
 

Overview

Dynamics 365 Sales empowers teams with capabilities in lead management, scheduling, and workflow organization. Its Office 365 integration and comprehensive ERP features enhance productivity and control.

Dynamics 365 Sales offers powerful tools for managing leads and customer interactions. Its integration with third-party apps and REST APIs simplifies workflows, providing comprehensive visibility and reliable performance. Teams benefit from its robust documentation and Power Platform compatibility, enhancing productivity with flexible pricing and a user-friendly interface. Despite some complexities, improvements in Outlook integration, AI features, and affordability are areas for enhancement.

What are the key features of Dynamics 365 Sales?
  • Lead Management: Simplifies tracking and organizing potential sales opportunities.
  • Office 365 Integration: Seamlessly works with Office applications for increased efficiency.
  • Customization Options: Allows for tailored solutions to meet business processes.
  • Third-party Integration: Connects with external apps to streamline operations.
  • Power Platform Compatibility: Enhances development and functionality.
What benefits should users expect from Dynamics 365 Sales?
  • Increased Productivity: Enhances efficiency with streamlined workflows and tools.
  • Enhanced Visibility: Provides comprehensive insights into sales activities.
  • Reliable Performance: Offers stability with robust platform support.
  • Cost-effectiveness: Flexible pricing options cater to varying business needs.
  • Improved Collaboration: Facilitates teamwork through seamless integrations.

Companies in industries like retail and sales management implement Dynamics 365 Sales to track opportunities and manage customer interactions. It helps in generating customized offers, managing orders, and supports sales reporting and CRM capabilities. Teams utilize it for sales management, lead follow-ups, and aligning targets with objectives, making it essential for daily operations.

Microsoft
LeadSquared is a complete customer acquisition platform for businesses. It combines the features offered by both CRMs as well as Marketing Automation software, and thus brings your Sales and Marketing teams on the same page. It lets you :- 1. Automate lead capture from all sources 2. Run email, SMS and drip marketing campaigns 3. Prioritize amongst leads using quality and engagement scoring 4. Track lead activity on your website, landing pages, emails and calls, and 5. Access deep analytics about your sales and marketing activities. It is best fit for businesses in the Education, Real Estate, Financial Services, Health & Wellness, Travel & Hospitality, and Software sectors.
LeadSquared
 

Sample Customers

Information Not Available
Byju's Classes, Randstad, Trivago, Scripbox, Zoomcar, Quikr, Amberjack, Mettl, Flipkart, iNurture, Vedantu, Eton University, IIHT, NIIT, IILM, Ashoka University, BML Munjal University, O2 Spa, Body Craft, Acron Group, The Deltin Group,
Buyer's Guide
Dynamics 365 Sales vs. LeadSquared
July 2025
Free Report: Dynamics 365 Sales vs. LeadSquared
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