

Find out in this report how the two CRM solutions compare in terms of features, pricing, service and support, easy of deployment, and ROI.
Data Cloud is the product I can use for data unification, and while many ETL tools exist, none achieve the same level of unification as Data Cloud.
OneSignal has reduced the customer acquisition cost by 40 percent and increased the conversion rate to 27 percent.
We have seen it being very cost-effective because it is affordable while increasing user engagement and our brand awareness.
We are able to send our news and offers instantly to our clients and subscribers, which drives more traffic to our website and increases our sales engagement and sales campaigns.
It is not easy and not quick to have some answers directly from Salesforce.
Salesforce support is sometimes not sure how to approach a problem, what the exact problem is, or how to solve it.
My clients are very satisfied with the functionality, and it is brilliant.
Their customer support has been excellent, as they are able to assist with any problem that arises and respond in a very timely manner.
They are lightning-fast to respond to our queries and are solution-oriented.
The customer support has been very responsive, proactive, and solution-oriented.
We made a first implementation for a small environment, and it is very easy to grow and work.
In my opinion, scalability is good, and I would rate it around 8, 9, or even 10.
Data Cloud is scalable, but at the same time, with scalability, my cost can go up, and real-time workloads can also be expensive.
OneSignal is highly scalable and grows with my organization’s needs, being able to handle large data.
In my experience, OneSignal is very stable, with no downtime or lagging, and I have noticed no issues.
I have not noticed any downtime, and it has performed well so far.
OneSignal is very stable; I have not experienced any lagging or downtime.
While it provides a suitable solution with many pieces to integrate, it also adds complexity.
I had a project that required changing the views that I need from my team, and it took two to three months to make the change.
They have very poor documentation on Data Cloud.
We have to do separate notifications for the app and website, which is time-consuming.
OneSignal can be improved by addressing the expensive pricing of $309 per month for approximately 100,000 subscribers.
An inbuilt and easy-to-use segmentation should also be included.
I understand that it is a high-end solution with high cost but with many features that justify the price.
OneSignal is one of the most cost-effective tools available and is very affordable in terms of pricing, setup cost, and licensing.
The licensing is very cost-effective, making its affordability very high.
the cost is very effective compared to other mediums
If a client uses Data Cloud, they can save time and most importantly, they can save budget because I generate the target audience for marketing campaigns using unification.
We unify data from different product lines to achieve synergy KPIs.
Some of the most valuable features of Salesforce are the integrations it has with our internal systems.
OneSignal has positively impacted my organization with increased sales attributed to it, a higher number of monthly visitors, increased customer loyalty, and it keeps users coming back, supporting customer retention.
The segmentation feature makes the biggest difference for my team, as it is very effective in allowing easy targeting based on various criteria such as geographical area, engagement levels, and specific transactions.
OneSignal offers the best features, including sending instant notifications without delay, providing all necessary features for testing, being highly cost-effective, handling huge volume efficiently, and providing great customer support.
| Product | Mindshare (%) |
|---|---|
| OneSignal | 0.4% |
| Data Cloud | 0.4% |
| Other | 99.2% |


| Company Size | Count |
|---|---|
| Large Enterprise | 17 |
Data Cloud provides businesses with a comprehensive platform for managing and analyzing vast data sets, empowering users to drive data-driven decisions effectively.
This platform offers robust capabilities enabling users to harness data for strategic insights. Key use cases include data warehousing, real-time analytics, and machine learning model deployment. Data Cloud stands out for its scalability, ease of integration with existing systems, and advanced security features. Users point out room for improvement regarding cost management and interface flexibility, which could enhance experience and efficiency.
What are the key features of Data Cloud?Data Cloud is implemented in industries such as finance, healthcare, and retail to streamline data management and analytics. Financial institutions utilize it for risk assessment and fraud detection, whereas healthcare providers deploy it for patient data analysis. Retailers leverage its capabilities for inventory management and customer behavior insights, demonstrating versatility across sectors.
OneSignal is a leading platform for customer engagement, empowering businesses to deliver personalized notifications, messages, and in-app experiences efficiently.
With its intuitive interface, OneSignal enhances communication by enabling businesses to connect with their audience through push notifications, email, SMS messaging, and in-app messages. It supports growth by helping businesses increase engagement, retention, and monetization. Trusted by numerous brands, OneSignal offers a scalable solution for marketers and developers aiming to boost customer interaction and satisfaction.
What are the key features of OneSignal?OneSignal implementation thrives across industries such as e-commerce, media, and finance. E-commerce benefits from timely push notifications about sales and updates. Media companies leverage OneSignal to disseminate breaking news, while financial services use it for secure communication with clients. Each industry maximizes audience reach through tailored messaging.
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