Try our new research platform with insights from 80,000+ expert users

D&B Hoovers vs ZoomInfo vs sales-i comparison

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Mindshare comparison

As of July 2025, in the Sales and Market Intelligence category, the mindshare of D&B Hoovers is 7.9%, down from 11.2% compared to the previous year. The mindshare of sales-i is 1.9%, up from 0.7% compared to the previous year. The mindshare of ZoomInfo is 19.7%, down from 30.8% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Sales and Market Intelligence
 

Featured Reviews

it_user841146 - PeerSpot reviewer
Conceptual Search for key words helps us focus on very targeted accounts
Standardization in our database We use Conceptual Search for key words and it is the best. Our business focuses on really targeted accounts and this feature helps us a lot. They should increase the quality and quantity of contacts. From my point of view, D&B is an account standardization tool,…
Use sales-i?
Share your opinion
Daniel Mitchell - PeerSpot reviewer
Integration with professional networks has optimized contact sourcing and outreach strategies
The best features that ZoomInfo offers include the integration with LinkedIn which is one of the best features because that means when I'm prospecting and researching, I can easily find the right contacts. I also love the feature that enables me to see who's more likely to respond via email or via call. It's not always 100% accurate but it helps me level up and do the right method of outreach to the right person. Additionally, I love the integration features that I can easily integrate with the software that I need such as SalesLoft, so I can quickly import the contacts. ZoomInfo positively impacts my organization because it helps us do prospecting which in turn helps us get meetings, opportunities and revenue.
report
Use our free recommendation engine to learn which Sales and Market Intelligence solutions are best for your needs.
860,168 professionals have used our research since 2012.
 

Top Industries

By visitors reading reviews
No data available
No data available
Financial Services Firm
18%
Computer Software Company
16%
Legal Firm
9%
Construction Company
9%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
No data available
 

Questions from the Community

Ask a question
Earn 20 points
Ask a question
Earn 20 points
What is your experience regarding pricing and costs for ZoomInfo?
ZoomInfo is the highest in the market, which can be frustrating, as they also try to add on potentially unnecessary t...
What needs improvement with ZoomInfo?
I think ZoomInfo can be improved because their number accuracy is still an issue. It's not specific to ZoomInfo; it's...
What is your primary use case for ZoomInfo?
My main use case for ZoomInfo is to help me with prospecting into accounts and getting contact information. It also e...
 

Comparisons

No data available
No data available
 

Product Reports

 

Also Known As

Hoovers
No data available
OperationsOS, RingLead
 

Overview

 

Sample Customers

ADP, Aon, Denali Group, GE Capital, Kerridge Commercial Systems, Savills
Maxxis, Auto-Wares, Global Brands, Bosal, Mainman, North West Tools, Timco, Howarth Timber, Sykes-Pickavant, San Jamar, Workplace, Essentials, Purity, JVL, CTD Tiles
Dell, PayPal, Amazon, Walmart, Accenture, Box, Citrix, Fiserv