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Board vs Looker vs Tableau Enterprise comparison

The compared Board International and Google solutions aren't in the same category. Board International is ranked #21 in BIT , with an average rating of 8.3, and holds a 0.8% mindshare in the category. Google is ranked #7 in EBT , with an average rating of 8.0, and holds a 8.0% mindshare. Additionally, 94% of Board International users are willing to recommend the solution, compared to 80% of Google users who would recommend it.
Board
Read 37 Board reviews
  • 1,812 Views
  • 652 Comparison Views
94% willing to recommend
Looker
Read 19 Looker reviews
  • 2,582 Views
  • 878 Comparison Views
80% willing to recommend
Tableau Enterprise
Read 307 Tableau Enterprise reviews
  • 18,844 Views
  • 11,683 Comparison Views
89% willing to recommend
 

Comparison Buyer's Guide

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Executive Summary
We performed a comparison between Board, Looker, and Tableau Enterprise based on real PeerSpot user reviews.

Find out what your peers are saying about Microsoft, Salesforce, Amazon Web Services (AWS) and others in BI (Business Intelligence) Tools.

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BI (Business Intelligence) Tools
September 2025
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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Mindshare comparison

BI (Business Intelligence) Tools Market Share Distribution
ProductMarket Share (%)
Board0.8%
Microsoft Power BI14.1%
Tableau Enterprise10.3%
Other74.8%
BI (Business Intelligence) Tools
Embedded BI Market Share Distribution
ProductMarket Share (%)
Looker8.0%
Tableau Enterprise26.6%
Qlik Sense12.2%
Other53.2%
Embedded BI
BI (Business Intelligence) Tools Market Share Distribution
ProductMarket Share (%)
Tableau Enterprise10.3%
Microsoft Power BI14.1%
Amazon QuickSight4.9%
Other70.7%
BI (Business Intelligence) Tools
 

Featured Reviews

Wiboon Thabsuwan - PeerSpot reviewer
Easy to use and requires less time to learn or understand its features
I think the product is good in terms of ease of use. The interface looks really nice and very easy to use. Every command appears in the icon. It looks like you don't have to understand everything about the command. You do not necessarily have to know more, or I would say that there is less time for our study about the products. Functionality-wise, it is quite easy to use and requires less time to understand or learn about the product. I am a software vendor, so I do not use the tool myself. I use it for my clients. My clients mostly use it for budgeting and timing purposes. I would say that's really less maintenance at all because they can do everything by themselves. It is good in terms of ease of use.
Read full review
Kishore Jhunjhunwala - PeerSpot reviewer
A cloud solution for operational reporting but is expensive
Some basic feature that is available in other reporting tools is missing. Looker has the ability to show more than 5,000 rows for operational reporting. Some reporting tools allow users to scroll down to see more than 5,000 rows, but in Looker, you have to download the entire dataset. Looker should consider adding a scroll-down option to allow users to view large datasets on screen without downloading them. Looker has some options for granting users access as viewers. However, viewers cannot download the entire dataset. Only superusers can download the whole dataset on the Explore screen. This is a big limitation, as you cannot give any user viewer access. You can give access to superuser access, which is a cost to the company.
Read full review
Uzair Faruqi - PeerSpot reviewer
Ease of developing dashboards and receiving strong technical support have enabled efficient data visualization
Introducing custom features, such as NLP-based reports, is not very good in Tableau. My MD has been asking us for a way to write in natural language to request reports that the system should generate, but that isn't very effective with Tableau. As a developer, I can develop an on-demand report in Python quite easily, but exposing a REST API on the Tableau platform is not a very easy task. AI enablement is an area for improvement for Tableau, and that is something they might have to work upon. I have heard that ThoughtSpot is quite better in this regard, but the cost of ThoughtSpot is much higher. ThoughtSpot has lots of natural language-based report generation features that Tableau lacks.
Read full review

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"What is very valuable is the ability to customize. We didn't see a solution out there that really matched exactly what our functional requirements would be. So we were able to work with New Brain, our integrator, and we were able to build from the ground up what we wanted, and I think that's pretty unique to BOARD."
"BOARD technical support is knowledgeable and helpful."
"We have better reporting and have been able to better track performance."
"It is easy to make quick updates. As the business changes, we can maintain the tool without programming help from IT."
"The benefits are getting the data in one spot, the ability to report dynamically, and version control."
"All the reports are prepared automatically."
"The dynamic selections on the screen and details by function are also valuable for inside the data view."
"The aesthetics of it are really nice. That is what attracted us to BOARD: the ease and functionality of it."
More Board pros
"The product is easy to use."
"We can centralize all our data models."
"Looker allows you to generate the most optimal SQL queries in a DC through UI actions. We had signed a contract with Google Cloud to use BigQuery. That was the primary reason we adopted Looker. It works better with BigQuery than any other BI platform. We also like how this tool was developed. It was designed with an eye toward microservices architecture."
"From a developer's perspective, the way the functionality's being handled is great."
"It is a pretty stable solution because it is a cloud-based product."
"With Looker, I have experienced benefits in terms of usability and shareability."
"The stability of Looker has been good since I have been using it. However, it depends on what components are being used."
"I would rate the stability a ten out of ten. I didn't face any issues with stability."
More Looker pros
"Any feature I am looking for usually is part of the next upgrade within a few months. They have a very good dynamic evolution."
"The most valuable features are the visualizations, the way they show the combination charts."
"The best use case for us is the solution's integration with Salesforce because we are also partners of Salesforce."
"Tableau has comprehensive, insightful charts, which allow you to build stunning dashboards and enrich your support decision-making."
"The solution has a lot of customization when comparing to Microsoft BI."
"Gradual scalability from simple to complex situations"
"It is a stable solution."
"The most valuable feature is the 3D charting."
More Tableau Enterprise pros
 

Cons

"It needs more export to Excel functionality. Right now, we're having to build within the cloud-based platform, as well as build within the Excel add-in, because the export to Excel is somewhat ugly."
"We can't delete entities and cubes in Boards because it interrupts our whole data model."
"The engine of the Board should be made powerful like the engine of IBM planning which is more powerful in terms of performance. The consolidated finance area also needs improvement."
"The product can be improved by making it possible to know where cubes are used."
"It would be nice to see truly transferable processes from model to model, as well as a method of building repetitive processes."
"It would be nice to have more connectors for other data sources. BOARD is a great tool to become the single source of the truth. Making it easier to connect data sources for niche software tools will make it easier to keep everything in one place."
"If we could upload other data, e.g., pivot tables which can be done in BOARD already, that we have pre-existing and have that data distribute to more complex spreadsheets​, I would like that going forward."
"It can have more functionality for narrative reporting. They should also improve their training courses, which are currently very lightweight. When you get into more complex things, it is quite difficult to figure out what you're supposed to do, and you have to look at a lot of videos before you actually understand, which is a bit frustrating. Their training can be more comprehensive."
More Board cons
"The visualization capability of the product is limited."
"Integrations with other BI tools could be better."
"The integration with different databases must be improved."
"The main area of concern in Looker is probably related to blending the data from the different sources, including the data present internally in the company and on the cloud."
"Looker doesn't connect to Excel, which is a huge disappointment because a lot of data is presented in Excel. Also, it can't consume data directly from REST APIs, which is necessary. Looker needs to expand its horizons when it comes to data sources. The inability to connect to different data sources is hampering our use cases. Currently, it only has an ODBC connection that connects to a database. It needs to connect to other data sources, such as Excel, APIs, and different platforms."
"Stability needs improvement."
"It needs to be more user-friendly."
"The product does not have documented material."
"Tableau's data blending feature could use some improvement. Previously, I used other tools, such as Alteryx, for data blending because Tableau had limitations."
"I am a BI consultant. I have worked on different reporting tools, such as Power BI and MicroStrategy. As compared to other tools, Tableau lags behind in handling huge enterprise-level data in terms of robust security and the single integrated metadata concept. When we connect to large or very big databases, then performance-wise, I sometimes found Tableau a little bit slow. It can have the single metadata concept like other tools for the reusability of the objects in multiple reports."
"The architecture should be improved to better handle the data."
"Tableau is an end-to-end analytics platform, and it is doing a pretty good job in terms of connecting to the data and analyzing it. It can, however, do better in terms of data management and the ETL features, which are not on the advanced analytics or machine learning side. Tableau Prep is where users would want to see more advancements. They can improve Tableau Prep, which is an analytic platform tool for data cleansing. People who work with data spend most of their time curating the data. Cleaning up the data and getting it ready for analysis is what takes the most time. If Tableau can invest more time in improving the Tableau Prep platform, it would be great. Previously, Tableau didn't have the functionality for writing to a database. So, you couldn't really alter the database tables and write to your database, but they fixed that in one of the very recent releases. However, it isn't really advanced and should be improved."
"We would like a report model, because currently there is no schema that we can create in the tool."
"They need to improve the bar chart position and width."
"There should be more GIS features, such as location analysis, which is quite limited. There are very few location-based functionalities."
"Some of our clients are looking for better UI when using Tableau as they often work with this solution directly."
More Tableau Enterprise cons
 

Pricing and Cost Advice

"The tool's price is a bit high compared to other solutions."
"Find a partner who will take responsibility for the implementation, and be available for support."
"The solution is quite expensive, if it is made cheaper then we can have more clients. I rate it four out of ten."
"It is not the cheapest product on earth, but you get so much. It provides good value for money."
"​In terms of the pricing, it was reasonable. BOARD is not the lowest in the market, but it was reasonable for us."
"I do not have to make any payments to use the solution."
"Looker is expensive and could be made better by reducing it."
"It's not cheap, but it's not expensive for big companies."
"The price of Looker usually depends on the solution's provider, but it is usually cheaper than the other products in the market. Looker is offered at different prices for different companies."
"It is cheap."
"The price could be higher for the quality of software, so they revised the pricing in this version, and I agree with the price for top version. The top version costs about $70 per month, and the price is cheap for the quality."
"It is a bit overpriced."
"Deployment of dashboards to viewers and unit supervisors can be prohibitively expensive."
"In Korea, the tool's pricing depends on the scale of usage. For instance, it's reasonable for a department with fewer than 50 users to adopt Tableau, like sales. However, the pricing becomes an issue when considering an enterprise solution for a larger user base, say 10,000 people."
"Pricing is not bad. It's competitive."
"The value for money is definitely there."
"Pricing could be better. I believe they should offer better pricing for deployment in small to mid-sized companies."
"Cost is where tools like MicroStrategy, Power BI, or Spotfire come into play. Cost-wise, Tableau is a little bit costlier than other tools such as Power BI. I have been using Tableau all these years, but about four years ago, Power BI came out at a very low cost. Their desktop version was free from the beginning. Power BI Desktop has always been free, whereas Tableau Desktop is costly. When it comes to cost, people prefer Power BI because it integrates very well with Office 365. You don't have to worry about integration with Teams or SharePoint."
More Tableau Enterprise pricing and cost advice
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Comparison Review

it_user6330 - PeerSpot reviewer
May 2, 2013
MicroStrategy vs. Tableau
After a recent presentation, several attendees asked me about the applications of Visual Insights and Tableau. Many companies are investing in both tools and are trying to figure out the right tool for specific applications Tableau has found its sweet-spot as an agile discovery tool that analysts…
Read full review
 

Top Industries

By visitors reading reviews
Computer Software Company
11%
Financial Services Firm
10%
Manufacturing Company
10%
Insurance Company
8%
Financial Services Firm
13%
Computer Software Company
11%
Retailer
7%
Manufacturing Company
6%
Financial Services Firm
15%
Manufacturing Company
10%
Computer Software Company
10%
University
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business13
Midsize Enterprise12
Large Enterprise8
By reviewers
Company SizeCount
Small Business5
Midsize Enterprise8
Large Enterprise6
By reviewers
Company SizeCount
Small Business117
Midsize Enterprise66
Large Enterprise182
 

Questions from the Community

Is Board better than Anaplan as a Business Intelligence (BI) solution?
We've had several FP&A departments include Anaplan in their analytics discussions, and while BI information IS ge...
See all answers
What do you like most about Board?
All the reports are prepared automatically.
See all answers
What needs improvement with Board?
Board's integration could be a bit more robust, but what we have works. If the design isn't right, the flexibility of...
See all answers
What do you like most about Looker?
With Looker, I have experienced benefits in terms of usability and shareability.
See all answers
What is your experience regarding pricing and costs for Looker?
I do not have to make any payments to use the solution. In the beginning, Looker may work fine for its users. If adva...
See all answers
What needs improvement with Looker?
The visualization capability of the product is limited. From an improvement perspective, the product should have more...
See all answers
Seeking lightweight open source BI software
It depends on the Data architecture and the complexity of your requirement. Some great tools in the market are Qlik ...
See all answers
Tableau vs. Business Objects - Which is a better solution for visualization and analysis?
Both tools have their positives and negatives. First, I should mention that I am relatively new to Tableau. I have be...
See all answers
Which would you choose - Tableau or SAP Analytics Cloud?
Tableau is easy to set up and maintain. In about a day it is possible for the entire platform to be deployed for use....
See all answers
 

Comparisons

Anaplan vs Board Logo
Anaplan vs Board
Compared 24% of the time
Pigment vs Board Logo
Pigment vs Board
Compared 12% of the time
Microsoft Power BI vs Board Logo
Microsoft Power BI vs Board
Compared 10% of the time
Jedox vs Board Logo
Jedox vs Board
Compared 9% of the time
Oracle Hyperion vs Board Logo
Oracle Hyperion vs Board
Compared 8% of the time
More Board Competitors
Microsoft Power BI vs Looker Logo
Microsoft Power BI vs Looker
Compared 14% of the time
Databricks vs Looker Logo
Databricks vs Looker
Compared 14% of the time
Qlik Sense vs Looker Logo
Qlik Sense vs Looker
Compared 10% of the time
MicroStrategy vs Looker Logo
MicroStrategy vs Looker
Compared 8% of the time
IBM Cognos vs Looker Logo
IBM Cognos vs Looker
Compared 7% of the time
More Looker Competitors
Microsoft Power BI vs Tableau Enterprise Logo
Microsoft Power BI vs Tableau Enterprise
Compared 17% of the time
Domo vs Tableau Enterprise Logo
Domo vs Tableau Enterprise
Compared 8% of the time
Amazon QuickSight vs Tableau Enterprise Logo
Amazon QuickSight vs Tableau Enterprise
Compared 6% of the time
Databricks vs Tableau Enterprise Logo
Databricks vs Tableau Enterprise
Compared 5% of the time
SAP Analytics Cloud vs Tableau Enterprise Logo
SAP Analytics Cloud vs Tableau Enterprise
Compared 4% of the time
More Tableau Enterprise Competitors
 

Product Reports

Buyer's Guide
Board
October 2025
Board reportDownload Board product report
Buyer's Guide
Looker
September 2025
Looker reportDownload Looker product report
Buyer's Guide
Tableau Enterprise
September 2025
Tableau Enterprise reportDownload Tableau Enterprise product report
 

Also Known As

No data available
No data available
Tableau Desktop, Tableau Server, Tableau Online
 

Overview

BOARD International - headquartered in Switzerland - is a leading global provider of software for improving business results through better decision making. By unifying Business Intelligence and Corporate Performance Management into a single product, BOARD enables companies to achieve a shared vision of their performance across the entire organization, and thus a single version of the truth.

BOARD provides seamless solutions for • Reporting & Analysis • Budgeting, Planning & Forecasting • Profitability Modelling & Optimization • Simulation & What-if-Analysis • Scorecarding & Strategy Management • Financial Consolidation. Based on visual modelling, BOARD has enabled global companies to deploy BI and CPM applications without a single line of code in a fraction of the time and cost associated with traditional solutions.

Board International

Looker is a powerful data analytics platform that empowers businesses to explore and analyze their data in real time. 

With its intuitive interface and robust features, Looker enables users to easily create and share interactive dashboards, reports, and visualizations. 

The product's advanced data modeling capabilities and seamless integration with popular data sources make it a top choice for organizations looking to gain valuable insights from their data.

Google

Tableau Enterprise offers powerful features for creating interactive visualizations, dashboards, and maps, including drag-and-drop functionality and easy integration with multiple data sources, promoting real-time collaboration and self-service analysis.

Tableau Enterprise stands out with its ability to create user-friendly, interactive visualizations, making it pivotal for business intelligence applications. Users benefit from its seamless connectivity and advanced analytical functions, facilitating data blending and storytelling. Despite a complex learning curve and high licensing costs, its features like geospatial analysis and efficient content distribution drive its indispensable value for data-driven insights. Enhancements in predictive analytics and support integration with machine learning tools further its capabilities across industries.

What are the most valuable features?
  • Interactive Visualizations: Enables users to create engaging reports.
  • Drag-and-Drop Functionality: Simplifies data analysis processes.
  • Data Integration: Offers seamless connectivity with multiple sources.
  • Real-Time Collaboration: Supports synchronous data sharing.
  • Advanced Analytics: Provides predictive analytics and geospatial analysis.
What benefits and ROI should users look for?
  • Informed Decision-Making: Facilitates data-driven insights.
  • Efficiency in Reporting: Streamlines dashboard and reporting tasks.
  • Cost-Effectiveness: Despite high licensing, value in robust analytics tools.
  • Customizable Options: Tailors analytics to specific needs.

Tableau Enterprise is widely used for business intelligence, supporting industries like healthcare, telecommunications, and finance. Organizations utilize it to analyze performance indicators, operational insights, and financial analytics, enhancing decision-making through interactive reports and real-time data integration.

Salesforce
 

Sample Customers

Coca-Cola, Puma, Desigual, Ricoh, KPMG, H&M, Groupe SEB
Yahoo!, Etsy, Kohler, Hipcamp, Hubspot, Kickstarter, Venmo, Dollar Shave Club, 600+ customer
Accenture, Adobe, Amazon.com, Bank of America, Charles Schwab Corp, Citigroup, Coca-Cola Company, Cornell University, Dell, Deloitte, Duke University, eBay, Exxon Mobil, Fannie Mae, Ferrari, French Red Cross, Goldman Sachs, Google, Government of Canada, HP, Intel, Johns Hopkins Hospital, Macy's, Merck, The New York Times, PayPal, Pfizer, US Army, US Air Force, Skype, and Walmart.
Buyer's Guide
BI (Business Intelligence) Tools
September 2025
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