BizTalk Server vs SnapLogic comparison

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BizTalk Server

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Executive SummaryUpdated on Dec 17, 2024

BizTalk Server and SnapLogic are both integration platforms competing within the business integration category. SnapLogic seems to have an advantage due to its advanced features, scalability, and ease of use, which many find justifies the additional cost compared to BizTalk Server.

Features: BizTalk Server offers strong integration with Microsoft products, enhanced enterprise capabilities, and a robust integration environment using Visual Studio, XML transformations, and orchestration. SnapLogic provides a cloud-native architecture that supports easy data connectivity and transformation with minimal coding, using a wide range of connectors and a user-friendly interface for rapid integration with different systems.

Room for Improvement: BizTalk Server could improve its ease of deployment by enhancing its support for cloud-native environments and reducing setup complexity. Its integration with non-Microsoft platforms could also be expanded. Additionally, enhancing its low-code features could broaden accessibility. SnapLogic could improve its documentation for non-standard operations and expand support for more enterprise-focused services like SAP integration. Strengthening advanced security features for sensitive data handling might also be beneficial.

Ease of Deployment and Customer Service: SnapLogic’s cloud-based deployment is straightforward, offering flexibility and a fast start. Its customer service is noted for being responsive and knowledgeable, which aids in resolving issues quickly. BizTalk requires a more involved setup process due to its on-premises nature, but its integration within the Microsoft environment is highly detailed and supported, albeit with a more traditional support model.

Pricing and ROI: BizTalk Server involves higher initial costs due to on-premises infrastructure requirements and licensing fees, making it cost-effective for organizations deeply invested in the Microsoft ecosystem. SnapLogic's subscription-based pricing model helps lower initial costs, and despite higher continuous expenses, its fast deployment and modern features present a compelling ROI over time.

To learn more, read our detailed BizTalk Server vs. SnapLogic Report (Updated: December 2025).

BizTalk Server vs. SnapLogic

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

ROI

Sentiment score

5.8

BizTalk Server offers great ROI for large industries, but smaller businesses might prefer cloud solutions for more flexible options.

Sentiment score

8.5

Clients praise SnapLogic for improving efficiency and ROI, simplifying cloud integration, and automating data transfer without coding skills.

BizTalk Server's ROI is comparatively higher than Boomi and Workato.

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Service Owner at a logistics company with 10,001+ employees

Now the direction is to move away from BizTalk Server to IBM WebMethods, which has more features compared to BizTalk Server.

Taqi-Hasan

Senior Application Specialist at Taqa Distribution

SnapLogic is really helpful and processes in very little time, so it doesn't take much time compared to any legacy tool.

Technical Specialist App Development at Birlasoft IndiaLtd.

SnapLogic has helped automate manual data transfers significantly and improved our workflow efficiency, reducing integration development timelines considerably, which reflects a good ROI.

For more quotes and insights, download the SnapLogic report

General Manager at a manufacturing company with 10,001+ employees

Customer Service

Sentiment score

4.8

User experiences vary, with praised documentation, competent engineers, and mix of Microsoft's support and external consulting for assistance.

Sentiment score

7.0

SnapLogic's customer service receives mixed reviews, with commendations for quick responses and critiques for delays and knowledge gaps.

No quotes available

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Customer support scales well; as pipeline volume grows, we have been able to add more integrations and users without performance degradation.

General Manager at a manufacturing company with 10,001+ employees

Some SMEs are allotted for the organization, so in case of any issue, we have their email IDs to contact them for support, including SMEs and community.

Technical Specialist App Development at Birlasoft IndiaLtd.

The technical support from SnapLogic is excellent, and I would give it a complete ten.

For more quotes and insights, download the SnapLogic report

Senior Data Analyst at a pharma/biotech company with 10,001+ employees

Scalability Issues

Sentiment score

6.0

BizTalk Server's scalability receives mixed reviews; some find it expandable, others face issues with increasing message volumes.

Sentiment score

7.4

SnapLogic offers easy scalability and elasticity in cloud and on-prem environments, supporting diverse business sizes and user needs.

It is time for low-code, no-code, and a quick go-to-market should be faster.

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Service Owner at a logistics company with 10,001+ employees

I rate the scalability of SnapLogic as eight out of ten.

For more quotes and insights, download the SnapLogic report

Senior Data Analyst at a pharma/biotech company with 10,001+ employees

Stability Issues

Sentiment score

6.8

BizTalk Server is stable but struggles with large data, losing relevance as users increasingly transition to cloud solutions.

Sentiment score

7.4

SnapLogic is stable with high uptime, but faces challenges with large datasets and some prefer competitor support.

BizTalk Server is good for small companies but not for big companies.

Taqi-Hasan

Senior Application Specialist at Taqa Distribution

BizTalk Server's stability rates about eight or nine out of ten.

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Consultant at EC live! Hans Pointner

But recently, in a year, I haven't found many performance issues in SnapLogic.

Technical Specialist App Development at Birlasoft IndiaLtd.

I would rate the stability of SnapLogic as nearly ten out of ten.

For more quotes and insights, download the SnapLogic report

Senior Data Analyst at a pharma/biotech company with 10,001+ employees

Room For Improvement

BizTalk Server needs better debugging, deployment, scalability, cloud integration, JSON support, API management, and task management to stay competitive.

SnapLogic needs improved integrations, processing, transparency, support, AI, and performance for better user experience and large data handling.

We initially planned to move to Azure Integration Services, but there are challenges with AIS, so now we are evaluating WebMethods IO.

Service Owner at a logistics company with 10,001+ employees

BizTalk Server needs improvements, especially because we use it for EDI messaging, and it would be very useful to have enhanced tracking capabilities for message tracking and archiving of messages.

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Consultant at EC live! Hans Pointner

If the AI capabilities and integrations were more intuitive and easy to learn for new users, it would be greatly beneficial.

Senior Data Analyst at a pharma/biotech company with 10,001+ employees

They can improve more visuals, with graphical representations, such as how many things can be added, how many users can be added or dropped, and how the back-end nodes can be graphically shown in a better way.

Technical Specialist App Development at Birlasoft IndiaLtd.

Some advanced features lack detailed documentation, and debugging complex pipelines could be more intuitive.

For more quotes and insights, download the SnapLogic report

General Manager at a manufacturing company with 10,001+ employees

Setup Cost

BizTalk Server offers flexible deployment but can be costly compared to Azure, with users favoring cloud solutions for efficiency.

SnapLogic's pricing, though moderate to high, offers scalability and value for complex integrations with its flexible, usage-based licensing.

The only thing I heard is that it's not inexpensive.

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Consultant at EC live! Hans Pointner

I would say the pricing is on the higher side, but it aligns with the capabilities offered for mid- to large integrations.

General Manager at a manufacturing company with 10,001+ employees

There would be only one point of improvement if the price could be lower.

MusaMongwe

Head of Data Practice at a tech consulting company with 201-500 employees

SnapLogic is positioned at around seven or eight out of ten in terms of pricing.

For more quotes and insights, download the SnapLogic report

Senior Data Analyst at a pharma/biotech company with 10,001+ employees

Valuable Features

BizTalk Server excels in seamless integrations, data processing, and reliability with its workflows, adapters, and low-code configurations.

SnapLogic simplifies low-code development with drag-and-drop tools, pre-built snaps, and seamless integration, enhancing efficiency and user experience.

Boomi has advantages over BizTalk Server because it is more flexible, low-code, no-code, easy to implement, and has a fast go-to-market.

Service Owner at a logistics company with 10,001+ employees

BizTalk Server offers workflow functionality that I find very effective for process automation.

For more quotes and insights, download the BizTalk Server report

Consultant at EC live! Hans Pointner

I also like the whole child-parent pipeline feature; it allows me to break up a process into smaller pieces and then have one big pipeline that controls these smaller pipelines.

MusaMongwe

Head of Data Practice at a tech consulting company with 201-500 employees

SnapLogic has helped automate manual data transfers, improved workflow efficiency, and significantly reduced the integration development timelines, which is a measurable outcome.

General Manager at a manufacturing company with 10,001+ employees

I find SnapLogic to be user-friendly, especially for beginners with limited experience in data engineering or ETL.

For more quotes and insights, download the SnapLogic report

Senior Data Analyst at a pharma/biotech company with 10,001+ employees

Categories and Ranking

BizTalk Server

Ranking in Process Automation

13th

Average Rating

7.2

Reviews Sentiment

6.1

Number of Reviews

Ranking in other categories

Business-to-Business Middleware (8th)

SnapLogic

Ranking in Process Automation

12th

Average Rating

7.8

Reviews Sentiment

7.2

Number of Reviews

Ranking in other categories

Data Integration (20th), Cloud Data Integration (14th), Integration Platform as a Service (iPaaS) (12th)

Mindshare comparison

As of December 2025, in the Process Automation category, the mindshare of BizTalk Server is 1.0%, up from 0.8% compared to the previous year. The mindshare of SnapLogic is 0.8%, up from 0.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Process Automation Market Share Distribution
Product	Market Share (%)
SnapLogic	0.8%
BizTalk Server	1.0%
Other	98.2%

Process Automation

Featured Reviews

Taqi-Hasan

Senior Application Specialist at Taqa Distribution

Offers valuable integration services but requires better cloud adaptation

Biztalk server doesn't have API management so that our exposed can be protected against the SQL injection, DOS attacks. However, this is available in IBM WebMethods. The positive impact of BizTalk Server was initially limited because of scalability issues. That is the reason why management has decided to implement IBM WebMethods. We are going to decommission BizTalk Server next year. I believe the API response could be improved in BizTalk Server. We need to increase the number of servers in BizTalk Server. We used to have two servers; later on, we increased to a third server, which has improved performance. We can make it more highly available and scale out to improve BizTalk Server. Scale out means we can increase the number of servers horizontally.

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Has automated manual tasks and simplified integration with pre-built connectors while supporting AI use cases

Technical Specialist App Development at Birlasoft IndiaLtd.

The tool is very user-friendly and not complex to understand. The structure of the platform is easy to understand, and we can build multiple systems with low-code, no-code, so it doesn't require much coding language. Now it is moving more into APIs, so we can create APIs to transfer data, which we can manage. It's moving into AI, so we can create AI agents with LLM models. We can use most of the LLM such as Amazon Bedrock, OpenAI, Azure AI. With those Snaps, we can integrate and move more into the AI world. SnapLogic is hosted on Groundplex and AWS cloud. It has pre-built connectors, which we call Snaps. That is very helpful to connect with multiple systems. We have a dashboard monitor that is very graphical. We can measure exact times in seconds and how much time it took to complete the process. With that help, it's really helpful to see how much memory consumption is utilized. The monitor structure has very good features for SnapLogic. SnapLogic is an integration tool which we use to integrate multiple systems such as source system, target system, cloud systems, and Groundplex systems. It is an iPaaS tool and a very strong tool. Now it is moving more into APIs and AI/ML tools; it is improving their knowledge. It is helpful for creating SnapLogic agents. In this way, SnapLogic is expanding their work.

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Top Industries

By visitors reading reviews

Financial Services Firm

14%

Manufacturing Company

13%

Computer Software Company

11%

Healthcare Company

Financial Services Firm

18%

Manufacturing Company

13%

Comms Service Provider

Computer Software Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	7
Large Enterprise	9

By reviewers
Company Size	Count
Small Business	11
Midsize Enterprise	5
Large Enterprise	11

Questions from the Community

What do you like most about BizTalk Server?

The tool's most valuable feature is its integration with the banks. Its messaging and routing capabilities are good.

What needs improvement with BizTalk Server?

I am generally satisfied with BizTalk Server, but there are some gaps, as we have multiple integration tools. Thus, there is associated cost, operation cost, license cost, and CapEx, so we are tryi...

What advice do you have for others considering BizTalk Server?

I have not worked with Amazon API Gateway or Mule ESB; I am just testing them. I am using Boomi iPaaS and WebMethods. I did not purchase it on AWS Marketplace; those are product API systems, and in...

What do you like most about SnapLogic?

Despite having no prior experience in SnapLogic, we managed to build, test, and prepare it for release in just three hours, handling heavy data efficiently.

What needs improvement with SnapLogic?

In the future, SnapLogic can make connectors with LLM connectors which are available recently. They can work on that aspect. Sometimes those connectors have low performance or don't generate accura...

What is your primary use case for SnapLogic?

Regarding automation, there were multiple business requirements to automate processes, such as sales processes and finance data. They wanted to integrate with different systems and achieve accurate...

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Product Reports

BizTalk Server

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Also Known As

No data available

DataFlow

Overview

Connects systems both inside and across organizations, exchange data and orchestrate business processes across multiple systems.

Microsoft

The SnapLogic Intelligent Integration Platform uses AI-powered workflows to automate all stages of IT integration projects – design, development, deployment, and maintenance – whether on-premises, in the cloud, or in hybrid environments. The platform’s easy-to-use, self-service interface enables both expert and citizen integrators to manage all application integration, data integration, API management, B2B integration, and data engineering projects on a single, scalable platform. With SnapLogic, organizations can connect all of their enterprise systems quickly and easily to automate business processes, accelerate analytics, and drive transformation.

Sample Customers

Centrebet, Seoul National University Bundang Hospital, QualCare, Wªrth Handelsges.m.b.H, DTEK, Allscripts, United BioSource, Hogg Robinson

Adobe, ADP, BlackBerry, Bonobos, Box, Capital One, Dannon, Eero, Endo, Gensler, HCL, HP, Grovo, HIS, iRobot, Leica, Merck, Sans, Target, Verizon, Vodafone, Yelp, Yahoo!

BizTalk Server vs. SnapLogic