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BigQuery vs SAP Business Warehouse comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Dec 18, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

BigQuery
Ranking in Cloud Data Warehouse
2nd
Average Rating
8.2
Reviews Sentiment
6.8
Number of Reviews
44
Ranking in other categories
No ranking in other categories
SAP Business Warehouse
Ranking in Cloud Data Warehouse
15th
Average Rating
7.8
Reviews Sentiment
6.1
Number of Reviews
26
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of November 2026, in the Cloud Data Warehouse category, the mindshare of BigQuery is 6.9%, down from 8.0% compared to the previous year. The mindshare of SAP Business Warehouse is 2.6%, up from 2.1% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Cloud Data Warehouse Mindshare Distribution
ProductMindshare (%)
BigQuery6.9%
SAP Business Warehouse2.6%
Other90.5%
Cloud Data Warehouse
 

Featured Reviews

reviewer2807520 - PeerSpot reviewer
Director at a consultancy with 11-50 employees
Data processing has become faster and large analytical queries run reliably at multi‑region scale
The features I have found most valuable in BigQuery include the query cache, which is good and scales well. We have not seen problems with scaling. It handles huge amounts of data quite well, and the multi-regions feature works well. To measure the effectiveness of BigQuery, I think it is quite good. The metrics I use to evaluate BigQuery's effectiveness include that scaling is quite good and handling of big amounts of data. We do not see any glitches, and we do not see major timeouts. Google platform in general has been quite stable, and we do not see that many outages at resource level or at overall zonal level.
VishnuReddy2 - PeerSpot reviewer
Consulting Enterprise Architect at R2V2.ai
Have encountered complexity with programming language while working on large-scale data integration and have experienced improved governance and reporting
The only complexity I find with the product is the programming language; people find it harder, but once you know the language, it's not that difficult. Regarding the future of SAP Business Warehouse, I would to see added features that simplify the product very well now. They are coming up with a terminology called SAP BDC where they are consolidating their tools, SAP Data Sphere for integration and SAP BW for the ETL and warehousing parts, and SAP Analytics Cloud. They are packaging these three features and calling it Business Data Cloud; they are fully coming on the cloud. We have to wait and watch; they have been speaking about BW/4HANA for quite some time now, but the customers or clients I work with are not finding great interest and it was seen as a candidate for evaluation. I have seen people looking at the latest technologies who are already on cloud who started building from scratch on cloud, such as Snowflake or Databricks, which can process very huge amounts of data and also address unstructured data, where SAP lags behind in cases where there is a need to bring in unstructured data. I have worked with SAP Data Intelligence, which earlier used to be called SAP Data Hub. The unstructured data is not greatly handled in SAP at this point in time.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Using BigQuery's central repository brings dispersed information together, which facilitates exploring the data and gaining insights, and consequently, it improves operations, response time, and the business overall."
"It's straightforward to set up."
"BigQuery processes a substantial amount of data, whether in gigabytes or terabytes, swiftly producing desired data within one or two minutes."
"The product's most valuable features include its scalability and the ability to handle complex queries on large datasets."
"The initial setup is straightforward."
"The feature called calibrating the capacity is valuable."
"When integrating their system into the cloud-based solutions, we were able to increase their efficiency and overall productivity twice compared with their on-premises option."
"It's similar to a Hadoop cluster, except it's managed by Google."
"What I like most about SAP Business Warehouse is that it's a seamless integration platform."
"The real-time information is great."
"The best features of SAP Business Warehouse that I am fond of are how this technology handles navigational attributes and the hierarchy; these are two interesting features."
"I think BW is one of the best products at the moment."
"The fact that it can integrate with Microsoft Excel is the solution's most valuable feature."
"Now, because of the HANA integration, the hard disk and RAM are together, and because of that, the output is very quick and very fast actually."
"BW is our bread and butter."
"What I like most about SAP Business Warehouse is its ability to feed data into new, multiple systems in various formats. It can open its data to any system over gateway services or a portal or application that needs to consume and analyze data."
 

Cons

"When I open many of the Google Cloud products, I am in an environment that I do not feel familiar with; it is a little overwhelming."
"I rate BigQuery six out of 10 for affordability. It could be cheaper."
"It would be beneficial to integrate additional tools, particularly from a business intelligence perspective."
"BigQuery should integrate with other tools, such as Cloud Logging and Local Studio, to enhance its capabilities further and enable powerful and innovative analyses."
"The primary hurdle in this migration lies in the initial phase of moving substantial volumes of data to cloud-based platforms."
"For greater flexibility and ease of use, it would be beneficial if BigQuery offered more third-party add-ons and connectors, particularly for databases that don't have built-in integration options."
"The price could be better. Compared to competing solutions, BigQuery is expensive. It's only suitable for enterprise customers, not small and medium-sized businesses, as they cannot afford this kind of solution. In the next release, it would be better if they improved their AI bot. Although machine learning and artificial intelligence are doing wonders, there is still a lot of room to enhance them."
"It can be slower and more problematic compared to other platforms such as Snowflake."
"A few things which are missing include the visualization of reports. That's where your costs and licensing become heavy. When it comes to this database compared Microsoft Warehouse, it's an expensive solution."
"The solution could offer better connectivity with other databases."
"We are very unhappy with technical support. First of all, they send their sales agents or pre-sales agents and most of them who don't know the solution as a properly trained tech would. We have an on-site SAP representative who is supposed to help us with our high priority and production issues, and they're not satisfactory to say the least."
"The way the data is stored is kind of rigid in SAP BW as a product."
"From a support perspective, SAP Business Warehouse is quite a complex module."
"The visualization should be improved, as well as the dashboards and advanced analytics."
"When some things go wrong, it becomes extremely unreliable."
"People are getting frustrated as they have to spend lots of time - 10 minutes to 15 minutes - generating the report."
 

Pricing and Cost Advice

"The price is a bit high but the technology is worth it."
"BigQuery is inexpensive."
"We are above the free threshold, so we are paying around 40 euros per month for BigQuery."
"1 TB is free of cost monthly. If you use more than 1 TB a month, then you need to pay 5 dollars extra for each TB."
"The platform is inexpensive."
"The pricing is adaptable, ensuring that organizations can tailor their usage and costs based on their specific requirements and configurations within the Google Cloud Platform."
"Price-wise, I think that is very reasonable."
"The solution's pricing is cheaper compared to other solutions."
"The licensing cost for SAP Business Warehouse depends on your revenue. Its licensing structure is a little bit complicated. The more your revenue is, the higher the price, but SAP does have different pricing structures for various companies. For small businesses, licensing isn't based on revenue, but for big companies, it's revenue-based. There's some agreement regarding pricing for huge companies, so it's different, and SAP Business Warehouse pricing isn't fixed. On a scale of one to ten, I'm rating the licensing cost for SAP Business Warehouse as five because it's very high. As your revenue grows, your licensing cost also increases, so you have to factor that in when calculating your cost."
"I would not recommend it to small-scale companies. The price is too much."
"The license for SAP Business Warehouse is paid yearly, and there's no extra cost in addition to the standard licensing fees."
"It's quite pricey. SAP changed its pricing policy, so they give you one engine and then you have to buy everything next to it, like MSS, the BPC licenses, and everything else."
"Overall, the pricing is not fixed and is expensive."
"It's moderately expensive, but definitely has its branding and price value for it."
"SAP Business Warehouse licensing is a bit expensive compared to other products in the market."
"The solution is quite expensive."
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Top Industries

By visitors reading reviews
Financial Services Firm
14%
Outsourcing Company
14%
Manufacturing Company
10%
Media Company
10%
Manufacturing Company
12%
Construction Company
10%
Outsourcing Company
8%
Healthcare Company
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business15
Midsize Enterprise10
Large Enterprise21
By reviewers
Company SizeCount
Small Business8
Midsize Enterprise4
Large Enterprise15
 

Questions from the Community

What is your experience regarding pricing and costs for BigQuery?
I believe the cost of BigQuery is competitive versus the alternatives in the market, but it can become expensive if the tool is not used properly. It is on a per-consumption basis, the billing, so ...
What needs improvement with BigQuery?
The queries that BigQuery provides are not optimized at a greater level. For simple tasks it is good, but if I want to write complex analyzing queries, it doesn't give the queries up to the mark, s...
What is your primary use case for BigQuery?
My main use case for BigQuery is the analysis of our data, creating dashboards from large datasets, and querying the databases that we have, including both structured and unstructured data imported...
What is your experience regarding pricing and costs for SAP Business Warehouse?
The pricing for SAP Business Warehouse is on the expensive side. I am not sure about the current costing model as such. In my experience on cloud, I did not use BW HANA Cloud. I used the cloud prod...
What needs improvement with SAP Business Warehouse?
The only complexity I find with the product is the programming language; people find it harder, but once you know the language, it's not that difficult. Regarding the future of SAP Business Warehou...
What is your primary use case for SAP Business Warehouse?
I am using SAP Business Warehouse in my organization for data warehousing as well as an ETL tool. Integration with SAP Business Warehouse's ETL tools is not straightforward. Integration with SAP ER...
 

Also Known As

BQ
No data available
 

Overview

 

Sample Customers

Information Not Available
Medtronic, Cirque du Soleil, Antarc, B&G Manufacturing, EarlySense, eBay, Ferrero, James Austin Company, Lenovo, Sagem, RAK Ceramics, Vodafone
Find out what your peers are saying about BigQuery vs. SAP Business Warehouse and other solutions. Updated: November 2026.
921,028 professionals have used our research since 2012.