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Gluu Flex vs Microsoft Entra ID comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Sep 21, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Gluu Flex
Ranking in Identity and Access Management as a Service (IDaaS) (IAMaaS)
13th
Ranking in Access Management
13th
Average Rating
8.6
Reviews Sentiment
7.8
Number of Reviews
2
Ranking in other categories
No ranking in other categories
Microsoft Entra ID
Ranking in Identity and Access Management as a Service (IDaaS) (IAMaaS)
1st
Ranking in Access Management
1st
Average Rating
8.6
Reviews Sentiment
7.1
Number of Reviews
236
Ranking in other categories
Single Sign-On (SSO) (1st), Authentication Systems (1st), Identity Management (IM) (2nd), Microsoft Security Suite (2nd)
 

Mindshare comparison

As of October 2025, in the Identity and Access Management as a Service (IDaaS) (IAMaaS) category, the mindshare of Gluu Flex is 1.1%, up from 0.3% compared to the previous year. The mindshare of Microsoft Entra ID is 23.3%, down from 29.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Identity and Access Management as a Service (IDaaS) (IAMaaS) Market Share Distribution
ProductMarket Share (%)
Microsoft Entra ID23.3%
Gluu Flex1.1%
Other75.6%
Identity and Access Management as a Service (IDaaS) (IAMaaS)
 

Featured Reviews

EV
Facilitates improvement through feedback collection, quizzes, and event data generation
Gluu has a mobile app catering to field workers. Normal workers use the web app, a complete cloud-based solution. They log in on any device and access the system. Gluu filters and displays relevant information based on the user's role in the processes. Users can set it up to view as a viewer, worker, manager, or controller of the area. The front end offers different views but provides an easy dashboard for employees. On the dashboard, users can configure it to show tasks, related work instructions, and connected processes. It's very user-friendly, allowing end-users to understand their tasks and processes without needing in-depth knowledge.
Bahram Piri - PeerSpot reviewer
Security focus and seamless implementation increase platform productivity
Microsoft Entra ID can be improved in many ways, and there's a big wish list.If we're focusing on security, something that I definitely expect is improvement in the UI and UX for frontline workers. This is important, especially for non-tech savvy individuals. It is something Microsoft Entra ID could do to improve for a wider audience. It's important to focus on the frontline workers since they are non-tech savvy individuals. They are not like those back-office engineering C-level employees who are constantly dealing with computers, and we need to build a specific user experience and user interface for them to handle this stuff. That's something I expect Microsoft to focus on more for Microsoft Entra ID.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Most of the features are related to banking within this particular IT industry. Security and the market are also important features."
"Gluu has a mobile app catering to field workers. Normal workers use the web app, a complete cloud-based solution. They log in on any device and access the system."
"The solution has come a long way. Now, with the Azure AD B2C offering integrated as well, we've got a full IAM-type solution for our customer-facing identity management. In addition, when it comes to user journeys we now can hook in custom flows for different credential checking and authorizations for specific conditional access."
"The most valuable feature is its ability to act as an identity provider for other cloud-based, SaaS applications. In our bank, this is the main identity provider for such features."
"The central authentication server is most valuable. GPOs are useful for user and computer policies."
"If you want to replicate a website at the frontend in Azure, it's very easy to do it globally."
"Being able to easily authenticate yourself on the MSA app is valuable. It is easy to use. Rather than receiving a code in an SMS, you can just verify that it is you. You don't have to punch in any password or any six-digit code. That's the feature that I like the most."
"The most valuable features of Azure ID are the single sign-on and OpenID Connect authentication."
"Privilege identity management is the most valuable feature."
"Microsoft customer service is the best in the industry."
 

Cons

"The tool integrates AI into the process modeling aspect. I believe this addition will significantly enhance usability. Additionally, it might be beneficial to have the capability to import content from other tools into this platform. Our platform follows its business process modeling notation standard, which differs from BPM. It uses a simpler notation, making it easier. The ability to import content from other tools could accommodate users accustomed to different standards."
"I would like to see features around federation, authentication, authorization, and AI APIs with a ChatGPT interface."
"Microsoft should work on enhancing its machine-learning algorithm to prevent unnecessary lockouts of users."
"One challenge with Entra ID is its complexity, stemming from integrating many components into a single solution."
"I think the documentation and configuration are both areas that need improvement."
"Azure Active Directory could be made easier to use. We have large amounts of data and storage. We are looking for video files and media content for applications, we will think about options, such as cloud storage or a CDN."
"The B2B Federation functionality is not perfect and could be improved. It is not on the same level that we could have if it were being used on-premises. It offers a different experience, which is a bit complicated and has some additional drawbacks."
"When it comes to identity governance, the governance features in Azure AD are very focused on Microsoft products. I would like to see those governance and life cycle management features offered for non-Microsoft products connected to Azure AD."
"The implementation of other third-party MFA such as Okta or Duo could be improved, even though Duo is integratable. The response from actual support tickets is a bit laggy, and I would like them to be more responsive."
"Whatever business requirements we needed in the past three years, users were created, with the name of the user and they were not connected with the Active Directory. We were trying to in house in three years and with directory, but we were not able to achieve it."
 

Pricing and Cost Advice

"The tool is cheaper compared to typical German products. I rate the product’s pricing a four out of ten."
"The price is reasonable."
"The licensing costs are yearly. There is a standard fee per user."
"I work for an academic medical center, where there is a watch kept over every dollar spent. I do have concerns about the micro charges for different levels or features of the product."
"The price is good, and we have no complaints."
"Make sure that you get the most out of your Office 365 licenses for Azure AD. If you have additional concerns for users who don't have an Office 365 license, consider Azure AD Premium P1 and P2. Be aware that you have to evaluate your license usage beforehand."
"It is a packaged license. We have a Premium P1 subscription of Office 365, and it came with that."
"Microsoft has a free version of Azure AD. So, if you don't do a lot of advanced features, then you can use the free version, which is no cost at all because it is underpinning Office 365. Because Microsoft gives it to you as a SaaS, so there are no infrastructure costs whatsoever that you need to incur. If you use the free version, then it is free. If you use the advanced features (that we use), it is a license fee per user."
"Azure AD comes with Office 365, so we are just paying for the Office 365 license."
"It is costly."
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Top Industries

By visitors reading reviews
Insurance Company
47%
Government
14%
Comms Service Provider
10%
Media Company
6%
Computer Software Company
12%
Financial Services Firm
11%
Manufacturing Company
9%
Government
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
By reviewers
Company SizeCount
Small Business80
Midsize Enterprise36
Large Enterprise132
 

Questions from the Community

What do you like most about Gluu?
Gluu has a mobile app catering to field workers. Normal workers use the web app, a complete cloud-based solution. They log in on any device and access the system.
What is your experience regarding pricing and costs for Gluu?
The tool is cheaper compared to typical German products. I rate the product’s pricing a four out of ten. The cost depends on the model you choose. If you go bigger, like a thousand or more users, t...
What needs improvement with Gluu?
The tool integrates AI into the process modeling aspect. I believe this addition will significantly enhance usability. Additionally, it might be beneficial to have the capability to import content ...
How does Duo Security compare with Microsoft Authenticator?
We switched to Duo Security for identity verification. We’d been using a competitor but got the chance to evaluate Duo for 30 days, and we could not be happier. Duo Security is easy to configure a...
What do you like most about Azure Active Directory?
It is very simple. The Active Directory functions are very easy for us. Its integration with anything is very easy. We can easily do third-party multifactor authentication.
What is your experience regarding pricing and costs for Azure Active Directory?
The cost of Microsoft Entra ID is around $8 per month, which I find very reasonable.
 

Also Known As

No data available
Azure AD, Azure Active Directory, Azure Active Directory, Microsoft Authenticator
 

Interactive Demo

Demo not available
 

Overview

 

Sample Customers

Dubai Municipality
Microsoft Entre ID is trusted by companies of all sizes and industries including Walmart, Zscaler, Uniper, Amtrak, monday.com, and more.
Find out what your peers are saying about Gluu Flex vs. Microsoft Entra ID and other solutions. Updated: September 2025.
872,655 professionals have used our research since 2012.