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Axway AMPLIFY B2B Integration vs BizTalk Server comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jan 27, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Axway AMPLIFY B2B Integration
Ranking in Business-to-Business Middleware
12th
Average Rating
7.6
Reviews Sentiment
8.4
Number of Reviews
2
Ranking in other categories
No ranking in other categories
BizTalk Server
Ranking in Business-to-Business Middleware
8th
Average Rating
7.2
Reviews Sentiment
6.1
Number of Reviews
16
Ranking in other categories
Process Automation (12th)
 

Mindshare comparison

As of May 2026, in the Business-to-Business Middleware category, the mindshare of Axway AMPLIFY B2B Integration is 2.8%, up from 1.8% compared to the previous year. The mindshare of BizTalk Server is 3.4%, down from 4.8% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Business-to-Business Middleware Mindshare Distribution
ProductMindshare (%)
BizTalk Server3.4%
Axway AMPLIFY B2B Integration2.8%
Other93.8%
Business-to-Business Middleware
 

Featured Reviews

SK
Application Support Engineer (owner) at a pharma/biotech company with 1,001-5,000 employees
The user interface is easy to understand, but its performance could be improved
I also work with IBM Sterling B2B Integrator. Unlike Axway AMPLIFY B2B Integration, IBM Sterling B2B Integrator doesn't have a UI-based platform to monitor all incoming and outgoing transactions. We use IBM Sterling B2B Integrator for everything, including transmission. We use Axway AMPLIFY B2B Integration only for transmission purposes. We use Axway AMPLIFY B2B Integration because it has a great user interface, which makes it very easy to monitor everything. IBM Sterling B2B Integrator is better than Axway AMPLIFY B2B Integration because it is a very robust solution. Unlike cloud-based systems, IBM Sterling B2B Integrator can handle very complex logic. It can easily process files with 5 GB to 10 GB sizes. Once you take the license, you won't have to pay anything extra for computing power.
HP
Consultant at EC live! Hans Pointner
Effective data integration and reliable process automation enhance productivity
The features of BizTalk Server I have found the most valuable include all the connectivity to systems such as SAP and others. It is sometimes a complicated system, but you can do almost everything with it. BizTalk Server offers workflow functionality that I find very effective for process automation. They call it orchestrations where you can define logic for integrating systems. Regarding the adapter framework in BizTalk Server, I usually work with standard features. You have a tool called BizTalk Mapper, where you can define the mappings between different formats. It's less about programming on the very low level; it's rather doing configuration on a higher level.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Axway AMPLIFY B2B Integration has a great user interface that is easy to understand."
"The automation of all the data transfers is great."
"The platform is more like a Lego landscape of different building blocks and the most valuable part is that they can be built and constructed independently."
"BizTalk Server offers workflow functionality that I find very effective for process automation."
"The most valuable feature is its reliability and stability. The first version of BizTalk was released in 2000, and many companies still use it. It was stable until 2013 when we had support."
"The BizTalk Server business rule engine was very useful for us and has helped us for the last 12 years."
"I rate the tool's stability a nine out of ten."
"MS BizTalk is reliable and dependable."
"The AS2 communication protocol is one of the most advanced processes."
"The tool's most valuable feature is its integration with the banks. Its messaging and routing capabilities are good."
 

Cons

"The solution's performance could be improved and made similar to that of IBM Sterling B2B Integrator."
"The initial setup can be a bit tricky."
"Updating things in BizTalk is a headache."
"It's an on-premises system, requiring physical servers for deployment. This is different from Azure; you don't need any servers with Azure. If you have a subscription, you can do whatever you want. There are unit restrictions based on the environment (like non-production vs. production) in BizTalk. You need physical servers and databases. In Azure, those are not required – it's all in the cloud."
"The deployment could be simplified."
"We encounter issues with deployment when SQL Server and BizTalk Server are on separate machines, especially with the MSDTC."
"I didn't find anything particularly valuable in BizTalk Server. It didn't help me, and we are moving away from BizTalk Server to a new platform."
"The product could be improved in monitoring, managing, and support functionalities."
"BizTalk Server needs improvements, especially because we use it for EDI messaging, and it would be very useful to have enhanced tracking capabilities for message tracking and archiving of messages."
"These items are not so critical when compared with some performance issues which can take place within projects of really significant functional volume."
 

Pricing and Cost Advice

"Compared to other SaaS platforms, the solution's pricing is less."
"Based on the knowledge, it is relatively cheaper than Azure Identity Services and cloud services in general."
"The cost will depend on the client's requirements."
"BizTalk Server is not freeware. There's a significant licensing cost involved. Be sure you will actually utilize its features fully."
"It was not cheap, but it was affordable."
"The solution is expensive."
"BizTalk Server is cheap. I would rate its pricing a two out of five."
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Top Industries

By visitors reading reviews
No data available
Financial Services Firm
16%
Manufacturing Company
12%
Computer Software Company
9%
Construction Company
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
By reviewers
Company SizeCount
Small Business7
Large Enterprise9
 

Questions from the Community

What needs improvement with Axway AMPLIFY B2B Integration?
The solution's performance could be improved and made similar to that of IBM Sterling B2B Integrator.
What is your primary use case for Axway AMPLIFY B2B Integration?
We use the solution for transmission purposes, where we send files from our system to the customer's system.
What needs improvement with BizTalk Server?
I am generally satisfied with BizTalk Server, but there are some gaps, as we have multiple integration tools. Thus, there is associated cost, operation cost, license cost, and CapEx, so we are tryi...
What advice do you have for others considering BizTalk Server?
I have not worked with Amazon API Gateway or Mule ESB; I am just testing them. I am using Boomi iPaaS and WebMethods. I did not purchase it on AWS Marketplace; those are product API systems, and in...
What is your primary use case for BizTalk Server?
The primary use cases for BizTalk Server involve logistic warehouse management for one of the business units.
 

Also Known As

B2Bi, Axway B2Bi, AMPLIFY B2B Integration
No data available
 

Overview

 

Sample Customers

Procter & Gamble, ASEAN, OneHealthPort
Centrebet, Seoul National University Bundang Hospital, QualCare, Wªrth Handelsges.m.b.H, DTEK, Allscripts, United BioSource, Hogg Robinson
Find out what your peers are saying about Axway AMPLIFY B2B Integration vs. BizTalk Server and other solutions. Updated: April 2026.
894,738 professionals have used our research since 2012.