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AWS Shield vs Imperva Application Security Platform comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Sep 17, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Cloudflare
Sponsored
Ranking in Distributed Denial-of-Service (DDoS) Protection
1st
Average Rating
8.6
Reviews Sentiment
7.1
Number of Reviews
76
Ranking in other categories
CDN (1st), Managed DNS (1st), Cloud Security Posture Management (CSPM) (13th)
AWS Shield
Ranking in Distributed Denial-of-Service (DDoS) Protection
8th
Average Rating
8.4
Reviews Sentiment
7.5
Number of Reviews
7
Ranking in other categories
No ranking in other categories
Imperva Application Securit...
Ranking in Distributed Denial-of-Service (DDoS) Protection
4th
Average Rating
8.6
Reviews Sentiment
7.1
Number of Reviews
133
Ranking in other categories
CDN (4th), Web Application Firewall (WAF) (4th), Bot Management (2nd), API Security (2nd)
 

Mindshare comparison

As of September 2025, in the Distributed Denial-of-Service (DDoS) Protection category, the mindshare of Cloudflare is 18.8%, up from 17.8% compared to the previous year. The mindshare of AWS Shield is 5.6%, down from 7.1% compared to the previous year. The mindshare of Imperva Application Security Platform is 7.3%, down from 8.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Distributed Denial-of-Service (DDoS) Protection Market Share Distribution
ProductMarket Share (%)
Cloudflare18.8%
Imperva's Application Security Platform7.3%
AWS Shield5.6%
Other68.3%
Distributed Denial-of-Service (DDoS) Protection
 

Featured Reviews

Carlos Alam Hernandez Baruch - PeerSpot reviewer
Fast and secure deployments simplify operations for government and fintech clients
It is a fast and secure DNS. It is very easy to deploy, and my customers are happy with this tool. Additionally, the CDN performance in Mexico is excellent, providing fast service and tools. It offers reliability during high-traffic periods, ensuring no impact on the environment. It helps my clients avoid using on-premise boxes, simplifying operations as they only use the prices on Cloudflare.
Manikandan-R - PeerSpot reviewer
Solution provides essential protection with good support and a simple setup
I have noticed a pattern developing in approximately five minutes. If it were possible to provide these patterns with historical data spanning six months, three months, or two months directly from the console, it would be extremely beneficial. It would allow for easy inquiries and facilitate the retrieval of relevant parts without having to manually check logs or examine movements. Instead, if all historical data were available, I could consult six months' worth of identified patterns efficiently through AWS without relying on external sources. This solution is particularly suitable for startups or medium-sized startups. I would rate the overall solution eight out of ten.
Bhupesh-Sharma - PeerSpot reviewer
Enhanced network security with effective threat filtering and good bot managing features
We use Imperva DDoS protection to safeguard our network from multiple attacks. It is especially useful to protect websites or applications by redirecting traffic to eliminate threats Imperva DDoS increases our uptime to 99.99% by filtering and managing traffic to ensure only genuine traffic…

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The features of Cloudflare were found to be more beneficial and led to the decision to utilize it over other options."
"The solution is stable, and the DNS servers are simple to use."
"New and innovative way to protect the client's data."
"The most valuable features of the solution are performance and security."
"The most valuable feature of Cloudflare is that it has a free version. They give us the free version with the anti-DDoS features and also the load balancing solution."
"The DDoS protection is the most valuable aspect of the solution."
"The attacker won't have details since my public IP is anonymous. It offers us good privacy."
"It is a fast and secure DNS."
"The product is easy to use."
"The solution operates smoothly at its baseline level, and we do not encounter any issues at that level."
"It is integrated with AWS. So, it gives you a good first step."
"The product has a good mechanism to analyze trends and trigger events."
"It is quite scalable, and we have not faced any issues with its scalability."
"The solution's ease of use is the most valuable feature."
"We have integrated the tool with Active Directory. The most important feature is that it's transparent and doesn't degrade the performance of our solution. Additionally, it's easy to configure, which is crucial for us. It's easy to use and set up and stops attacks on our servers. We haven't encountered any attack problems because the solution stops them in real-time. AWS Shield specifically focuses on defending against denial-of-service attacks, making it a great solution for that type of threat."
"I am impressed with the product's multiple features like security."
"It blocks all types of attacks."
"It mitigates all of the availabilities of risks around web applications."
"The compliance is the most valuable aspect."
"The complete solution is valuable for everything it delivers and the protection it offers."
"The dashboard is good and user-friendly."
"An improvement has been to our website: It increases the speed of our response, the capacity of the site, and optimizes the bandwidth.​"
"There are many features. There is ease of deployment. You can deploy the Imperva Web Application Firewall in two to three minutes. After that, you have to set the policies. For setting policies, you have toggle buttons. You can turn something on or off."
"The most valuable feature of Imperva, in addition to its strong knowledge base, is its effective protection for web applications."
 

Cons

"The solution could use more analytics on the backend to give us more insights into everything. More reports would be helpful."
"Cloudflare's free plan is limited to 5,000 records for their free plan. They should increase that. For example, if I create a domain called abc.com and a subdomain called a.abc.com, my record count will be two. I can make a maximum of 5,000 subdomains. However, if we use our own DNS hosted on another provider, there is no limit. Their free plan also lacks name server customization."
"The product support needs to be accessible from more places, a wider area of coverage."
"The reporting can definitely be improved to offer a lot more explanation on something that may have happened or has actually happened."
"Cloudflare could be improved by introducing a mid-tier pricing option."
"I would like Cloudflare to offer a dedicated account manager for large enterprise clients like us."
"Cloudflare could offer a better view or maybe dashboards of the main resources used in the client."
"One area of improvement is in the Access Rules. Hypothetically, if we wanted to block or challenge traffic outside of the United States, the only way to currently do that (as far as I know) is to enter every single country outside of the United States. That could be a labor intensive job. A solution could be to enable users to create a rule where traffic is only allowed within a certain country."
"We end up having to pay extra for features that AWS adds that we don't need."
"The product is expensive."
"The management of it is a bit hard. If you don't engineer it on the front side, it is hard to go back in and change it. It could be improved in terms of architecture requirements and then ongoing support requirements as a secondary component to it. People tend to set up things like this, and they just expect it to work without the care and feeding that needs to go back into it either from an application team or a network environment team."
"The product needs to improve its logs and reports to make it read better."
"The time taken to detect anomalies must be reduced."
"Perhaps the time required to detect anomalies can be reduced."
"Perhaps the time required to detect anomalies can be reduced. Presently, it takes some time to determine whether a situation is normal or abnormal."
"The product should give users more flexibility to customize their security policies according to their requirements."
"There's always room for improvement. Occasionally, there might be false-positive alerts."
"Certificate management could be improved."
"Sometimes our web application firewall will slow down."
"The initial setup could be simplified. Every time you have to install the solution you have to get in touch with support or somebody that can to do that for you."
"The reporting is missing some features, such as: only two export formats, and the time period does not include the last day, week, year."
"I would like to see automated reporting to improve visibility."
"I loved the approach of the cloud. The cloud has a lot of new features, like advanced web protection and DDoS protection. If those could also be on-boarded onto the on-prem versions, that would be ideal. They need to pay attention to both deployment options and not just favor one."
"There could be some limitations that from the converged infrastructure perspective: when you want to converge with everything and you want Imperva to get there easily because it's not a cloud component. For example, when you want to build servers and you're using OneView to manage your software-defined networks, implementing Imperva right away is not that simple. But if you're doing just a simple cloud infrastructure with servers in there, you're good to go. Also, we are not able, with Imperva, to block by signatures. Imperva by itself needs to be complemented with another service to do URL filtering."
 

Pricing and Cost Advice

"That is one of the great features. I was able to access the majority of the features and services for free."
"I give the price a five out of ten."
"We don't have any issues with the price."
"In terms of licensing costs, we don't pay for licensing for Cloudflare. We only establish communication, then for peering, Cloudflare takes care of the cross-connection in different data centers."
"I believe their performance has improved, but I'd like to refrain from discussing the pricing aspect related to the cloud. The pricing, in my opinion, could be simplified, and I think they should consider reevaluating the pricing for support, as it can be quite high. At times, this cost can make it challenging to choose CARFAGuard or opt for the support."
"When you compare Cloudflare DNS to other solutions, such as Akamai, the price is reasonable."
"I think the pricing is competitive. I think as far as licensing is concerned it's pretty straightforward because it's based on domain. It's just that sometimes domains could be tricky with some customers."
"We are using the free tier of the solution."
"We pay $3000 per month for the solution."
"The tool is cheap."
"It depends on your subscription level and the volume that you're spending with AWS. So, it is very relative to the consumption alignment in your subscription level. It is a well-constructed, scalable pricing option, but it is relative to how much you're spending on AWS. Because the more you spend, typically, the more you get off on services like this. I find it to be comparable to other solutions."
"The tool's pricing is good."
"The cost depends on traffic each month, so on average, it costs us between US$200 and US$300 per month."
"It is expensive."
"Imperva Web Application Firewall price is higher compared to other solutions. However, everything is included in the price."
"Varies depending on the needs of the customer."
"The cost of this solution depends on the platform."
"It is a very affordable solution."
"The license is on a yearly basis."
"We have an issue with Imperva Incapsula in the Iraqi market because of the high price."
"The data packages are higher than our needs so we end up paying for data that we don't use."
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Comparison Review

it_user68487 - PeerSpot reviewer
Nov 6, 2013
CloudFlare vs Incapsula: Web Application Firewall
CloudFlare vs Incapsula: Round 2 Web Application Firewall Comparative Penetration Testing Analysis Report v1.0 Summary This document contains the results of a second comparative penetration test conducted by a team of security specialists at Zero Science Lab against two cloud-based Web…
 

Top Industries

By visitors reading reviews
Computer Software Company
14%
Comms Service Provider
11%
Financial Services Firm
10%
Manufacturing Company
7%
Financial Services Firm
14%
Computer Software Company
13%
Comms Service Provider
11%
Insurance Company
7%
Financial Services Firm
14%
Computer Software Company
13%
Manufacturing Company
8%
Insurance Company
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business45
Midsize Enterprise8
Large Enterprise25
By reviewers
Company SizeCount
Small Business2
Midsize Enterprise1
Large Enterprise4
By reviewers
Company SizeCount
Small Business83
Midsize Enterprise25
Large Enterprise61
 

Questions from the Community

Which is the best DDoS protection solution for a big ISP for monitoring and mitigating?
Cloudflare. We are moving from Akamai prolexic to Cloudflare. Cloudflare anycast network outperforms Akamai static GR...
Which would you choose - Cloudflare DNS or Quad9?
Cloudflare DNS is a very fast, very reliable public DNS resolver. It is an enterprise-grade authoritative DNS service...
What do you like most about Cloudflare?
Cloudflare offers CDN and DDoS protection. We have the front end, API, and database in how you structure applications.
What do you like most about AWS Shield?
We have integrated the tool with Active Directory. The most important feature is that it's transparent and doesn't de...
What needs improvement with AWS Shield?
Perhaps the time required to detect anomalies can be reduced. Presently, it takes some time to determine whether a si...
Which Web Application Firewall (WAF) would you recommend? R&S or Imperva?
Imperva is a strong choice, given their security focus and ongoing R&D into the product in areas such as bot mana...
What do you like most about Imperva Incapsula?
We use Imperva DDoS to stop DDoS attacks and reduce the amount of unwanted queries against web services or web scraping.
What is your experience regarding pricing and costs for Imperva DDoS?
The pricing, setup costs, and licensing of Imperva DDoS are reasonable for the amount of technical capabilities provi...
 

Also Known As

Cloudflare DNS
No data available
Imperva Bot Management, Imperva Web Application Firewall, Imperva API Security
 

Overview

 

Sample Customers

Trusted by over 9,000,000 Internet Applications and APIs, including Nasdaq, Zendesk, Crunchbase, Steve Madden, OkCupid, Cisco, Quizlet, Discord and more.
netflix, dow jones, mapbox, pearson, rovio, youview, moviestar planet, asurion, payplug, hour of code
Hitachi, BNZ, Bitstamp, Moz, InnoGames, BTCChina, Wix, LivePerson, Zillow and more.
Find out what your peers are saying about AWS Shield vs. Imperva Application Security Platform and other solutions. Updated: September 2025.
867,676 professionals have used our research since 2012.