AWS Security Hub vs Splunk SOAR comparison

Amazon Web Services (AWS) and Splunk are both solutions in the Security Orchestration Automation and Response (SOAR) category. Amazon Web Services (AWS) is ranked #5 with an average rating of 7.6, while Splunk is ranked #3 with an average rating of 8.5. Amazon Web Services (AWS) holds a 8.1% mindshare in SOAR, compared to Splunk’s 7.7% mindshare. Additionally, 89% of Amazon Web Services (AWS) users are willing to recommend the solution, compared to 87% of Splunk users who would recommend it.

AWS Security Hub

Read 26 AWS Security Hub reviews

7,414 Views
2,891 Comparison Views

89% willing to recommend

Splunk SOAR

Read 50 Splunk SOAR reviews

4,554 Views
3,416 Comparison Views

87% willing to recommend

AWS Security Hub

Splunk SOAR

Comparison Buyer's Guide

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Executive SummaryUpdated on Jun 15, 2025

Splunk SOAR and AWS Security Hub are prominent players in the security automation and orchestration category. Splunk SOAR appears to have the upper hand in integration capabilities and playbook customization, enhancing workflow automation and increasing threat response efficiency.

Features: Splunk SOAR offers integration capabilities and playbook automation that users find flexible for workflow creation. Its API connections and ease of playbook customization are significant strengths. AWS Security Hub seamlessly integrates with AWS services, emphasizing cloud-native security. It effectively tracks compliance and security posture.

Room for Improvement: Splunk SOAR faces challenges with third-party integrations like Elasticsearch and requires better communication tools integration. It is described as complex, needing enhancements in case management and documentation for playbooks. AWS Security Hub struggles with real-time scanning and multi-cloud capabilities, needing improvements in alert visibility and customization to minimize false positives.

Ease of Deployment and Customer Service: Splunk SOAR is deployed on-premises with mixed reviews on customer service. Its community support and documentation are well-regarded, but satisfaction varies with support complexity. AWS Security Hub, primarily cloud-deployed, benefits from easy customer service experiences due to AWS ecosystem integration. Both have reasonable documentation, with fewer support issues reported with AWS Security Hub.

Pricing and ROI: Splunk SOAR's pricing is seen as high, especially for smaller organizations. Its ROI is dependent on scale and integration efforts, offering value through automation efficiencies. AWS Security Hub is cost-effective with a pay-as-you-go model that suits those integrated with AWS. Its cost-effectiveness decreases when used outside the AWS ecosystem. Both solutions enhance productivity and security efficiency but differ in investment and ongoing expenses.

To learn more, read our detailed AWS Security Hub vs. Splunk SOAR Report (Updated: September 2025).

Buyer's Guide

AWS Security Hub vs. Splunk SOAR

September 2025

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

AWS Security Hub

Ranking in Security Orchestration Automation and Response (SOAR)

5th

Average Rating

7.6

Reviews Sentiment

6.5

Number of Reviews

Ranking in other categories

Cloud Security Posture Management (CSPM) (13th)

Splunk SOAR

Ranking in Security Orchestration Automation and Response (SOAR)

3rd

Average Rating

8.2

Reviews Sentiment

6.6

Number of Reviews

Ranking in other categories

No ranking in other categories

Mindshare comparison

As of October 2025, in the Security Orchestration Automation and Response (SOAR) category, the mindshare of AWS Security Hub is 8.1%, down from 9.8% compared to the previous year. The mindshare of Splunk SOAR is 7.7%, down from 8.0% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Security Orchestration Automation and Response (SOAR) Market Share Distribution
Product	Market Share (%)
Splunk SOAR	7.7%
AWS Security Hub	8.1%
Other	84.2%

Security Orchestration Automation and Response (SOAR)

Featured Reviews

Karthik Ekambaram

Director at Scybers

Has helped identify misconfigurations and prioritize risks but lacks multi-cloud support and deeper integration features

AWS Security Hub cannot scale up to multiple different cloud environments; it only works for AWS. There are other products in the market for CSPM that can give you multi-cloud environment misconfigurations, even Microsoft for that matter. Regarding the integration of AWS Security Hub with third-party tools, I am not certain whether we can integrate them, but there is no need to do so. However, AWS Security Hub cannot integrate with other cloud providers, so it only supports the AWS environment. The compliance checks within AWS Security Hub are good, but we don't use them much. We utilize compliance frameworks such as CIS compliance frameworks and ISO 27017 framework, which are beneficial, but it can improve in other areas too, such as including NIST and other frameworks beyond just ISO and CIS. Improvements can be applicable for scalability, particularly on integration with multi-cloud environments, and compliance frameworks can be added for more variety as well. The unified dashboard in AWS Security Hub is adequate; I cannot say it is exceptional, but the content available in the dashboards is satisfactory for now.

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Mack Scott

Cyber Security Network Security Engineer at Cirrus Logic

Improves response time by consolidating tools and automating threat detection

I haven't gone too far into it to see anything that needs improvement yet. We can likely include some features related to the integration with on-premises resources, rather than focusing solely on the existing automation. These are the additional features that could be included in the future. Splunk's Unified Platform does help consolidate networking security and IT observability tools. They should integrate Splunk Enterprise Security better into Splunk Cloud.

Read full review

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The most valuable feature of the solution stems from the fact that it is easy to manage...It is a scalable solution."

"AWS Security Hub provides comprehensive alerts about potential compliance issues with CIS standards. The integration with third-party tools is another excellent feature. All our workloads are on AWS."

"The advantage is that it is cloud-native, and we do not need to install agents or sensors to find findings."

"The solution shows us our compliance score."

"Within AWS Security Hub, there is a feature for aggregating and prioritizing security findings which allows for better risk prioritization based on misconfiguration, as they know AWS thoroughly."

"The most beneficial aspect of Security Hub is its proactive capability, allowing us to identify potential security issues before they escalate."

"Very good at detection and providing real-time alerts."

"I really like the seamless integration with the AWS account structure. It can even be made mandatory as part of the landing zone. These are great features. And there's a single pane of glass for the entire account."

More AWS Security Hub pros

"Very flexible integration with other tools"

"Fortunately, the system helps to parse through these alerts and determine which ones are important and need further investigation."

"Splunk SOAR helps reduce my mean time to detect significantly and enhances it very well; it reduces the mean time to detect by approximately 70%."

"It has definitely saved a decent amount of time for our analysts so they can focus on other tasks."

"In terms of deployment, there were no issues. It was pretty seamless."

"Workflow management is most valuable. It is easily customizable"

"It helps increase efficiency and productivity."

"The customizable playbook is the most valuable aspect of the solution."

More Splunk SOAR pros

Cons

"The telemetry doesn't always go into the control center. When you have multiple instances running in AWS, you need a control tower to take feeds from Security Hub and analyze your results. Sometimes exemptions aren't passed between the control tower and Security Hub. The configuration gets mixed up or you don't get the desired results."

"Adding SIEM features would be beneficial because of the limited customization of AWS Security Hub."

"There is room for improvement in implementing AI capabilities. It would be beneficial for Security Hub to implement preventative measures and to directly apply recommendations instead of just suggesting them."

"Shortening the response time for support tickets, particularly in production issues, could make the service more efficient."

"I would like a more fine-grained capability for creating custom rules and a more user-friendly experience programmatically in writing queries and configuring custom security rules, making it quicker and easier."

"Security needs to be measured based on their own criteria. We can't add custom criteria specific to our organization. For example, having an S3 bucket publicly available might be flagged as a critical alert, but it might not be critical in a sandbox environment. So, it gets flagged as critical, which becomes a false positive. So, customization options and creating custom dashboards would be areas for improvement."

"The user interface, graphs, and dashboards of the solution could improve in the future. They are not very sophisticated and could use an update."

"The solution will only give you insight if you have configure rule enabled. It should work more like Prisma Cloud and Dome9 which have a better approach."

More AWS Security Hub cons

"Splunk SOAR should improve its ease of upgrade, which is a pain point for us right now."

"We want to see improvements made to the APIs such that we can connect to many different systems and data sources."

"The application does not work properly and does not pass the log-based configuration. I feel that some kind of review should happen in the application. This review should validate things so that we can get the right information. Splunk does not tell us where the IP address is associated with."

"It would be nice if we could put it on other search heads, not just Enterprise Security."

"In the beginning, we couldn't find any specific documents for every function. It wasn't easy to navigate to what we needed."

"Improving the integration ecosystem can raise the quality of the bottom tier of the integrations so that they can work better out of the box."

"The cost of Splunk SOAR has room for improvement."

"There are areas in Splunk SOAR that have room for improvement. To make Splunk SOAR a better solution, there could be better built-in debugging tools, smarter playbook suggestions, and enhanced lifecycle management."

More Splunk SOAR cons

Pricing and Cost Advice

"AWS Security Hub is not an expensive tool. I would consider it to be a cheap solution. AWS Security Hub follows the PAYG pricing model, meaning you will have to pay for whatever you use."

"The price of AWS Security Hub is average compared to other solutions."

"Security Hub is not an expensive solution."

"AWS Security Hub's pricing is pretty reasonable."

"The price of the solution is not very competitive but it is reasonable."

"There are multiple subscription models, like yearly, monthly, and packaged."

"The cost is based on the number of compliances, core checks, and services required, and for more than 10,000 recommendations, the charge is just one dollar."

"The pricing is fine. It is not an expensive tool."

"In my opinion, the price is high, but if you want good products, you have to be willing to pay for them."

"We renewed it this year. This year was the first time there was a dramatic increase in the price. It was kind of non-negotiable. It was just a high increase. We had internal communications, and it was definitely a surprise to us. In a short time frame, we renewed it this year. Prices are going up everywhere, but they are not always justifiable, at least not to our eyes. The pricing this year was definitely a big shock."

"The cost is high and the licensing is on an annual basis."

"The tool is not cheap."

"Splunk SOAR is more expensive compared to other options for SOAR."

"I don't know the exact price, but for my region, it is very expensive."

"Splunk SOAR is an expensive solution for an organization of our size."

"I found the price of Splunk SOAR to be good."

More Splunk SOAR pricing and cost advice

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Comparison Review

it_user186927

Director of Operations at Bell

Feb 16, 2015

Cybereason vs. Interset vs. SQRRL

Capture DB - they all use NoSQL db and hence solve the ad hoc query and 'go back in time' problem with current best of breed SIEM and DLP solutions that rely on real time analysis of incoming logs (and don't store them). This means deeper and quicker iterative threat analysis and assessment…

Read full review

Top Industries

By visitors reading reviews

Computer Software Company

13%

Financial Services Firm

12%

Manufacturing Company

10%

Government

Financial Services Firm

12%

Computer Software Company

11%

Manufacturing Company

University

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	10
Midsize Enterprise	5
Large Enterprise	12

By reviewers
Company Size	Count
Small Business	12
Midsize Enterprise	7
Large Enterprise	30

Questions from the Community

Which is better - Azure Sentinel or AWS Security Hub?

We like that Azure Sentinel does not require as much maintenance as legacy SIEMs that are on-premises. Azure Sentinel is auto-scaling - you will not have to worry about performance impact, you will...

See all answers

What do you like most about AWS Security Hub?

The most valuable features of the solution are the scanning of all the cloud environments and most of the compliances available in the cloud.

See all answers

What needs improvement with AWS Security Hub?

See all answers

What do you like most about Splunk Phantom?

Splunk SOAR's quick response to incidents is the most valuable part.

See all answers

What is your experience regarding pricing and costs for Splunk Phantom?

I don't have experience with costs; management handles that aspect.

See all answers

What needs improvement with Splunk Phantom?

I'm not an expert on Splunk SOAR, but I'm sure our team members know what areas could be improved. I haven't spoken to them specifically about what could be improved or what they would want Splunk ...

See all answers

Comparisons

Microsoft Sentinel vs AWS Security Hub

Compared 37% of the time

Wiz vs AWS Security Hub

Compared 11% of the time

Prisma Cloud by Palo Alto Networks vs AWS Security Hub

Compared 7% of the time

Microsoft Defender for Cloud vs AWS Security Hub

Compared 5% of the time

CrowdStrike Falcon Cloud Security vs AWS Security Hub

Compared 3% of the time

More AWS Security Hub Competitors

Palo Alto Networks Cortex XSOAR vs Splunk SOAR

Compared 18% of the time

Fortinet FortiSOAR vs Splunk SOAR

Compared 11% of the time

Cortex XSIAM vs Splunk SOAR

Compared 11% of the time

ServiceNow Security Operations vs Splunk SOAR

Compared 9% of the time

Tines vs Splunk SOAR

Compared 9% of the time

More Splunk SOAR Competitors

Product Reports

Buyer's Guide

AWS Security Hub

October 2025

Download AWS Security Hub product report

Buyer's Guide

Splunk SOAR

October 2025

Download Splunk SOAR product report

Also Known As

SQRRL

Phantom

Overview

AWS Security Hub is a comprehensive security service that provides a centralized view of security alerts and compliance status across an AWS environment. It collects data from various AWS services, partner solutions, and AWS Marketplace products to provide a holistic view of security posture. With Security Hub, users can quickly identify and prioritize security issues, automate compliance checks, and streamline remediation efforts.

The service offers a range of features including continuous monitoring, threat intelligence integration, and customizable dashboards. It also provides automated insights and recommendations to help users improve their security posture. Security Hub integrates with other AWS services like Amazon GuardDuty, AWS Config, and AWS Macie to provide a unified security experience. Additionally, it supports integration with third-party security tools through its API, allowing users to leverage their existing security investments.

With its user-friendly interface and powerful capabilities, AWS Security Hub is a valuable tool for organizations looking to enhance their security and compliance posture in the cloud.

Amazon Web Services (AWS)

Splunk SOAR offers features like automation and orchestration of manual tasks, speeding up work, detection and response to advanced and emerging threats.

Go from overwhelmed to in-control

Automate manual tasks. Address every alert, every day. Establish repeatable procedures that allow security analysts to stop being reactive and focus on mission-critical objectives to protect your business.

Force multiply your team

Orchestrate and automate repetitive tasks, investigation and response to increase efficiency and productivity, and do more with the people you already have. Make a team of three feel like a team of 10.

From 30 minutes to 30 seconds

Work faster with Splunk SOAR. Respond to threats in seconds. Lower your mean time to respond (MTTR) by automating security tasks and workflows across all of your security tools.

End-to-end security operations made easy

Take advantage of Splunk Enterprise Security and Splunk SOAR joining forces to provide a seamless and intuitive SecOps platform to prevent, detect and respond to advanced and emerging threats.

Splunk

Sample Customers

Edmunds, Frame.io, GoDaddy, Realtor.com

Recorded Future, Blackstone

Buyer's Guide

AWS Security Hub vs. Splunk SOAR

September 2025

Free Report: AWS Security Hub vs. Splunk SOAR

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