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Avanan vs Palo Alto Networks Enterprise Data Loss Prevention comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Dec 3, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Avanan
Ranking in Data Loss Prevention (DLP)
28th
Average Rating
9.2
Reviews Sentiment
7.8
Number of Reviews
18
Ranking in other categories
Email Security (16th)
Palo Alto Networks Enterpri...
Ranking in Data Loss Prevention (DLP)
17th
Average Rating
8.4
Reviews Sentiment
7.1
Number of Reviews
7
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of January 2026, in the Data Loss Prevention (DLP) category, the mindshare of Avanan is 1.2%, down from 1.3% compared to the previous year. The mindshare of Palo Alto Networks Enterprise Data Loss Prevention is 2.1%, up from 1.7% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Data Loss Prevention (DLP) Market Share Distribution
ProductMarket Share (%)
Palo Alto Networks Enterprise Data Loss Prevention2.1%
Avanan1.2%
Other96.7%
Data Loss Prevention (DLP)
 

Featured Reviews

Robert Melendez - PeerSpot reviewer
Vice President Information Technology at Makeready
Enhances email security and has a very simple and easy-to-use UI
Spam protection is the most valuable feature. We have implemented the tool to enhance our email security. It helps prevent phishing attacks. The anomaly detection capabilities are baked into the security platform. The product integrates wonderfully with Microsoft 365. It's built right on a cloud platform and works almost natively. The solution has a very simple and easy-to-use UI. The tool appears extremely powerful and has a good solid feature set. It catches things that are bad for my environment. The user interface is good the way it is. If the solution continues down that path, I see no problems with the way it is going. It feels like a mature product.
ST
Consultant at Tata Consultancy
Good security and DLP capabilities that protects from unauthorized access
There are a lot of problems reported, which get sorted out. I really cannot remember what those problems are. It's mostly performance issues. Performance issues might be based on the pricing, and perhaps the customer has not properly sized the requirement. I have not personally seen this, but maybe I need to check with my committee.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Spam protection is the most valuable feature."
"Email encryption enhances end to end security of any data before it passes through the networking system."
"It is simple to deploy this platform and interact with the set features."
"The most valuable feature of Avanan is its Anti-Malware solution for Office 365, and box.com."
"It can detect corrupted files and filters out documents with viruses."
"I like Avanan's SmartDLP module. It's seamless, and the administrative overhead is low. We aren't a very sophisticated operation. We just want to reduce our exposure, so we find ThreatCloud helpful. Avanan's acquisition by Check Point was beneficial for them."
"The customizable rules allow you to change aspects."
"The ease of installation and the AI capacity of the product are valuable."
"The security aspect in finance is crucial for controlling from a DLP perspective and ensuring protection."
"The security aspect in finance is crucial for controlling from a DLP perspective and ensuring protection."
"The most valuable feature of Palo Alto Networks Enterprise Data Loss Prevention is its comprehensive end-to-end solution in Cloud Delivery Security Services, which includes URL, data loss prevention, and advanced threat prevention as features that can be enabled just by clicking a checkbox."
"The primary feature is managing firewalls through Panorama, especially when handling multiple firewalls across different sites like headquarters and remote sites."
"Our clients primarily deploy Palo Alto Networks Enterprise DLP to control the flow of information in and out of their networks. The main use cases include monitoring and managing sensitive data such as credit card information and personally identifiable information."
"Another important feature is that the solution doesn't require any additional infrastructure to implement. It's a software license that is compatible with our existing hardware. We were able to install and configure the product seamlessly and effortlessly."
"The setup is very easy as we just need to switch on and switch off."
"It is a stable solution with good support."
 

Cons

"Avanan doesn't cover certain tool segments."
"Sometimes it seemed like the allow list wasn't working. I've created many allow list rules however, they still seem to be blocked; the same is true with the blocked list rules."
"Being cloud first and because we are in the movie business, we use a lot of Macintoshes. So, there is absolutely no reason for us to have Active Directory whatsoever. However, if you are using Office 365, you must have Active Directory in order to reset passwords. Even though we have a single sign-on provider, we must have Azure Active Directory for Office 365, which is really stupid. As a cloud application, you would think that I don't need Active Directory, which I don't need for anything else except Office 365. We have one server inside that space to help us manage Active Directory just for Office 365. This is a very sore point, but it is what it is."
"The customer service team could come up with clear tutorials on how to use this platform to help new teams."
"The system response in a slow computing device affects performance when sending and receiving emails."
"They should come up with a mobile application so that it can be more flexible."
"In Avanan, the email channel is one of the channels where data leakage happens, and they need to consider it from a DLP perspective."
"The cost can be reviewed to enable SMEs to acquire it and enjoy great security features."
"The solution needs improvement in stability. There has been feedback regarding the accuracy of file categorization."
"There are mostly performance issues."
"Pricing is expensive."
"Its scalability is not on par with the features of others."
"The configuration for Palo Alto Networks firewalls requires specifying many details, such as protocols and services."
"You need to have an external solution to backup everything. For example, you need to have Syslog installed on your server as well so that you can back it up to another place."
"There is room for improvement in the documentation around the maintenance of the product, how the automatic updates work, and pushing out new policies. A little more detail and context in that area would be helpful."
"The product is still overly complicated compared to other vendors such as Check Point, which could be improved."
 

Pricing and Cost Advice

"Good pricing arrangement as an SaaS offering."
"The product is not the cheapest in the market."
"Avanan’s price is comparable to Barracuda."
"The pricing of Avanan is reasonable."
"Having the flexibility and modeling to do the pricing that best fits the needs of the organization is incredibly ideal. That is what Avanan does. They know exactly how many users are using it, etc. We can tune the invoicing associated with how we are using the product so we can charge it back to the shows appropriately."
"The pricing of the solution depends on the buyers. But, from my point of view, it is in line with the rest of the products and the price list of Palo Alto."
"It's expensive."
"Palo Alto Networks Enterprise Data Loss Prevention is expensive, and licensing costs are monthly."
"The licensing model is very fair-minded and it's a good value. It scales well... Its licensing model is more streamlined when compared to other DLP solutions."
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Top Industries

By visitors reading reviews
Computer Software Company
13%
Financial Services Firm
8%
Construction Company
7%
Manufacturing Company
7%
Performing Arts
13%
Computer Software Company
12%
Manufacturing Company
10%
Healthcare Company
9%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business7
Midsize Enterprise8
Large Enterprise6
No data available
 

Questions from the Community

What do you like most about Avanan?
Spam protection is the most valuable feature.
What needs improvement with Avanan?
Avanan doesn't cover certain tool segments. Barracuda provides backup and retention of emails and Microsoft 365’s backup and retention services. I've brought this up with the vendor. They told me t...
What is your experience regarding pricing and costs for Palo Alto Networks Enterprise Data Loss Prevention?
Palo Alto Networks' pricing can be complex. Their catalog is extensive. They have a licensing model based on credits for virtual machine firewalls or containers, which simplifies the process, while...
What needs improvement with Palo Alto Networks Enterprise Data Loss Prevention?
The product is still overly complicated compared to other vendors such as Check Point, which could be improved. Simplifying the initial setup procedure could also be beneficial as it currently requ...
What is your primary use case for Palo Alto Networks Enterprise Data Loss Prevention?
The primary use case is a part of a complete package for Government of Canada. It helps in comparing data loss prevention against Fortinet, making it a cost-effective solution. It is used in the co...
 

Overview

 

Sample Customers

Bethel School District, ServiceSource, Capital Caring
Information Not Available
Find out what your peers are saying about Avanan vs. Palo Alto Networks Enterprise Data Loss Prevention and other solutions. Updated: December 2025.
881,114 professionals have used our research since 2012.