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Apptivo vs Sales Creatio comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Apptivo
Ranking in CRM
95th
Average Rating
9.0
Reviews Sentiment
7.9
Number of Reviews
1
Ranking in other categories
Business Management Software (16th)
Sales Creatio
Ranking in CRM
22nd
Average Rating
9.0
Reviews Sentiment
7.3
Number of Reviews
8
Ranking in other categories
Sales Force Automation (10th)
 

Mindshare comparison

As of July 2025, in the CRM category, the mindshare of Apptivo is 0.1%, down from 0.1% compared to the previous year. The mindshare of Sales Creatio is 0.8%, down from 1.0% compared to the previous year. It is calculated based on PeerSpot user engagement data.
CRM
 

Featured Reviews

RV
User-friendly, customizable, and very affordable
Because of Apptivo's capabilities, lead conversion has happened very effectively. There is no spillage with lead tracking. We ensure that every lead is followed up. If any of those are not converted, we use the platform to engage with them again after about six months. We try to convert as many as possible, and that has been possible because of the CRM.
HaroldBusby - PeerSpot reviewer
Offers agility and how quickly it can be modified to meet the workflows of any organization
The biggest area of improvement for me is the mobile app. Creatio has moved towards this composable architecture and user interface, and it looks good and works well on a laptop or tablet. But the mobile app could be improved. Only half of the mobile app uses the new architecture, and I believe their roadmap is to fully update it so there's a consistent user interface throughout the mobile app. Some of it uses the older Creatio technology, some of it's newer, and I think they're aiming to have it fully updated sometime in the second quarter. That will be a big jump. It supports the remote sales team, but it could be a lot better. Creatio needs to move the mobile app update higher on its priority list. We can see a difference when we look at other mobile CRM solutions out there – Creatio's mobile app isn't as fresh as other parts of the application. The other area I'd like to see Creatio improve – is the development of a robust field service application or enhancement to their existing Service Creatio module. It should be a separate product called Creatio Field Service. Field service is important because it addresses the large number of workers out there who aren't desk-bound, and that really corresponds with the mobile app improvements.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"It's very customizable and very friendly. I could tailor it to my business."
"Its configurability in terms of being able to change screens and fields and create workflows that are compatible with our business objectives is most valuable."
"Each step of the customer journey is recorded by certain metrics and KPIs. If you want to do a lot deeper dive with Excel pivot tables or third-party analytics tools like Qlik or Tableau, that's an option."
"It provides a customizable platform that enables companies to safely store and recognize customer data, as well as connect multiple channels and other related services."
"With Sales Creatio, you can have a customer service review, and it is GDPR compliant."
"I like Creatio's workflows, automation, and no-code features that we can update as we wish."
"There's not a single CRM out there that is quite as flexible as Creatio CRM."
"Intuitive, low-code CRM platform that's easy to integrate and use."
 

Cons

"Its integrations could be better. The UI/UX could also be better, but that is not essential for us."
"Out of the box connectors are great, but the ability of what is there versus other CRMs is limited."
"There is still some room for improvement in the overall look and feel of the software."
"Sales Creatio should include better customizations."
"The marketing feature needs to be improved. Documentation on their website, or their knowledge base, also needs expansion and improvement."
"On the sales side, I would like to see a CPQ product, and on the services side, I'd like to see more of a field service automation feature."
"To benefit from this software you need to have somebody dedicated to customizing the features you're looking for and, to be honest, I do not have time to focus only on that."
"The biggest area of improvement for me is the mobile app. Creatio has moved towards this composable architecture and user interface, and it looks good and works well on a laptop or tablet. But the mobile app could be improved."
"Creatio's mobile app could be more intuitive."
 

Pricing and Cost Advice

"It's very affordable. As a small business, it's very affordable for me. They're giving it to us at $10 a user, which is very comfortable. I would rate it a 10 out of 10 in terms of price. If we wanted to get some implementation and support from them, they had some pricing, but we didn't want that. We said that we'll set it up ourselves."
"Pricing for this solution is more affordable than Salesforce, and the costs are upfront."
"Sales Creatio's enterprise version is $60 per user per month. Other leaders in the Gartner Magic Quadrant for sales automation, such as SAP, Microsoft, Salesforce, and Oracle, are about $150 to $200 a month, and Creatio is $60."
"Compared to Salesforce and other applications, Sales Creatio is a cost-effective solution."
"Creatio's most basic plan, which has Growth, Enterprise, and Ultimate, I use the Enterprise version. It's a fully-featured CRM that includes sales, marketing, and service, along with the studio product."
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Top Industries

By visitors reading reviews
No data available
Computer Software Company
18%
Comms Service Provider
11%
Manufacturing Company
9%
Financial Services Firm
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
 

Questions from the Community

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What do you like most about Sales Creatio?
Each step of the customer journey is recorded by certain metrics and KPIs. If you want to do a lot deeper dive with Excel pivot tables or third-party analytics tools like Qlik or Tableau, that's an...
What is your experience regarding pricing and costs for Sales Creatio?
Compared to Salesforce and other applications, Sales Creatio is a cost-effective solution. The fact that the solution is from an East European company makes it cheaper because of labor arbitrage. O...
What needs improvement with Sales Creatio?
The biggest area of improvement for me is the mobile app. Creatio has moved towards this composable architecture and user interface, and it looks good and works well on a laptop or tablet. But the ...
 

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Sample Customers

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ABLV Bank, Pelco, Heinz, Bayer, Century21, Allianz, ABB, Tele2, ABLV, Yandex, Pepsico, PSA Peugeot Citroen, Fiscale, Mitsubishi Electric, Vivino
Find out what your peers are saying about Microsoft, Salesforce, SAP and others in CRM. Updated: July 2025.
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