Affinity vs Dynamics 365 Sales comparison

Affinity and Microsoft are both solutions in the CRM category. Affinity is ranked #40, while Microsoft is ranked #15 with an average rating of 9.0. Affinity holds a 0.7% mindshare in CRM, compared to Microsoft’s 0.5% mindshare. Additionally, 100% of Affinity users are willing to recommend the solution, compared to 100% of Microsoft users who would recommend it.

Affinity

Read 3 Affinity reviews

2,327 Views
2,327 Comparison Views

100% willing to recommend

Dynamics 365 Sales

Read 14 Dynamics 365 Sales reviews

2,197 Views
2,197 Comparison Views

100% willing to recommend

Affinity

Dynamics 365 Sales

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Executive SummaryUpdated on Dec 19, 2024

Affinity and Dynamics 365 Sales compete in the CRM sector. Dynamics 365 Sales offers superior features, justifying its higher price point.

Features: Affinity provides contact relationship intelligence, advanced machine learning capabilities, and automated data entry. Dynamics 365 Sales includes robust lead management, sales forecasting, and seamless integration with Microsoft products.

Ease of Deployment and Customer Service: Affinity allows smoother implementation with intuitive setup. Dynamics 365 Sales requires more configuration time but compensates with comprehensive customer service and support infrastructure.

Pricing and ROI: Affinity has lower initial setup costs, providing swift ROI. Dynamics 365 Sales, though more expensive, offers strong long-term ROI with extensive sales management tools and integration capabilities.

To learn more, read our detailed Affinity vs. Dynamics 365 Sales Report (Updated: August 2026).

Buyer's Guide

Affinity vs. Dynamics 365 Sales

August 2026

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Affinity

Ranking in CRM

40th

Average Rating

8.6

Reviews Sentiment

6.8

Number of Reviews

Ranking in other categories

No ranking in other categories

Dynamics 365 Sales

Ranking in CRM

15th

Average Rating

8.6

Reviews Sentiment

7.1

Number of Reviews

Ranking in other categories

No ranking in other categories

Mindshare comparison

As of August 2026, in the CRM category, the mindshare of Affinity is 0.7%, down from 1.4% compared to the previous year. The mindshare of Dynamics 365 Sales is 0.5%, down from 0.5% compared to the previous year. It is calculated based on PeerSpot user engagement data.

CRM Mindshare Distribution
Product	Mindshare (%)
Dynamics 365 Sales	0.5%
Affinity	0.7%
Other	98.8%

CRM

Featured Reviews

Marcus Quinn

Chief Information Officer at Business Growth & Software Development Consultancy

Open source, stable and capable of working with existing Adobe files

Affinity Photo needs to work more. They need to align as much as possible with the shortcuts and keystrokes of Adobe. It's just because when you learn a tool as a professional, you tend to learn all the shortcuts and keystrokes. And if they're not the same as the same type of products that you migrated from, you lose productivity because you forget how to do things. You don't know where things are on the menu. You don't know the icon for it because you just know it as, "Oh, if I press this key, I get that." You forget the user interface. You just remember the keystrokes and the shortcuts. So, if that could align as much as possible with what I'm used to from Adobe, that would be good. And there's another product I use called Pixelmator Pro. And as much as I wish Affinity Photos did everything that Photoshop did, I actually ended up using this other product, Pixelmator, more for image editing because I just find it faster and more in line with what I remember from Photoshop. So, they are good. They've designed a good product. It's just the shortcuts and keystrokes need to match what people are used to, especially coming from Adobe because, let's say, it didn't exist. Affinity is a newer product.

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reviewer2245296

Sr. Manager, Tmt Business Consulting (Focused On B2 B Tech Product Cos.) at a outsourcing company with 11-50 employees

Efficient and intuitive experience facilitates global sales collaboration and optimizes user engagement

Beyond what Dynamics 365 Sales currently provides, any improvement would require a combination of processes, changes, and user behavior modifications on our side coupled with the product. The product has launched numerous features, including AI capabilities, though I haven't found use for many of them. Reducing feature bloat would be beneficial, especially considering different organizational needs. In a federated B2B company, CRM usage is limited to fundamental fields. Performance improvements, such as reducing field loading time from three seconds to one second, don't significantly impact average users. In our B2B organization, which consists of numerous companies each generating several million dollars in revenue, teams only need 5-10 strong features. Additional features are primarily useful for central sales revenue operations teams handling reports and analysis. For average users in a B2B services organization, the current feature set is sufficient. Over the last few months, we have received many AI features and co-pilot integration into Teams. However, additional CRM features are not necessary for our usage.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"For me, the most valuable feature is the fact that they work with existing Adobe files. And open and edit PDFs and web-optimized exports. It's been very good."

"The most valuable features of Affinity are the connection features it provides because you have a large database of startups. The people who worked in the companies and founded them are displayed in Affinity. It can show if they are using some special intelligence feature and that you may know this person, of your connections. For example, if they know the person. It works similar to the way LinkedIn does when you seek a connection. Additionally, Affinity shows how close this person is and how often they contact each other."

"We are using Affinity as a very robust contact list."

"I like that it's completely automated. It's a very robust system. You are not going to have faults in it."

"The most valuable features of Affinity are the connection features it provides because you have a large database of startups."

"Dynamics 365 Sales is a stable solution with good documentation."

"Dynamics 365 Sales offers robust integration capabilities with third-party tools, complemented by our in-house developed applications. We've tailored our pricing within Dynamics 365 to suit our specific needs, collaborating closely with our teams for its development. Leveraging Azure and Microsoft Office 365 integration, Dynamics 365 becomes even more powerful."

"It allows effective management of the follow-ups of leads and potential opportunities."

"It stands out as an exceptional choice for businesses seeking a comprehensive ERP solution that offers a range of features, including finance, payroll, and HR modules, making it more than just a retail tool."

"The AI provides insights about the customer."

"The most valuable features of Dynamics 365 Sales for us are the standard functional power platform applications for business processes."

"The solution is fast."

"Dynamics 365 Sales has a sales feature that is easy to use. It is easy to understand and use."

More Dynamics 365 Sales pros

Cons

"It would be better if it were "pay-per-user" instead of "pay-per-account." For example, I'm Siddharth Mallya, and I have two email accounts. Each of those accounts is a separate payable account for me. For instance, I have created a network using my personal email ID, and now I have moved to my company email ID. It'll choose any one of those accounts, and that will become my paid account. For example, if I put in my personal email ID, then that's the account that I pay for. But I'm no longer using it, and it's not going to get updated. If I put in my work email ID, then that's an entirely separate account that I have to pay for."

"Affinity could improve by adding more features. It has been a while since I have used it, but when I did, the features could improve."

"To get people to migrate, Affinity needs to somehow give them an incentive to change. The key is to make it as similar as possible. Shortcuts and keystrokes would be my biggest learning curve. So, to scale, you're going to have to convince people to relearn their workflow, and everybody's too busy to do that. Scalability is kind of mid because you face adoption resistance if you're pushing out to a studio or staff that are used to Adobe. Many products don't think beyond Microsoft and Adobe. If it's not Microsoft, then they don't understand. So, scalability is a challenge."

"It would be better if it were pay-per-user instead of pay-per-account."

"There's room for improvement in the pricing models."

"The product's pricing needs improvement."

"Reducing feature bloat would be beneficial, especially considering different organizational needs."

"At the start of the project, we made this mistake by relying on Power Automate. We discovered latency issues and problems related to the limits exist."

"It's very structured, and the out-of-the-box functionality is very limited, meaning you have to do a lot of customizations."

"I have not noticed anything that I would recommend for improvement so far."

"Making it more budget-friendly would be beneficial."

"An area for improvement is the integration with WhatsApp. Currently, it is available only through a third party, which incurs additional costs."

More Dynamics 365 Sales cons

Pricing and Cost Advice

"Affinity is an expensive solution. However, they over a free version trial. The solution is expensive but the people that have used it say it is worth the money."

"Affinity follows a pay-per-account model, and I think there will be a monthly or a yearly paid subscription. I have heard that it was expensive."

"The cost of the solution is very similar to that of other solutions like Salesforce CRM."

"The pricing is challenging, which is particularly relevant for countries like Pakistan and others with limited budgets."

"Dynamics 365 Sales' pricing is in the middle. It's not expensive like SAP and Oracle."

"The platform is expensive."

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Top Industries

By visitors reading reviews

Construction Company

17%

Manufacturing Company

Financial Services Firm

Comms Service Provider

Construction Company

17%

Comms Service Provider

13%

Outsourcing Company

10%

Financial Services Firm

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

No data available

By reviewers
Company Size	Count
Small Business	9
Midsize Enterprise	2
Large Enterprise	4

Questions from the Community

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What needs improvement with Dynamics 365 Sales?

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What is your primary use case for Dynamics 365 Sales?

Our organization uses Dynamics 365 Sales for global sales collaboration. Previously, CRM was being treated as Outlook, with everyone in the organization receiving it by default regardless of necess...

See all answers

What advice do you have for others considering Dynamics 365 Sales?

As a user, five essential features are sufficient rather than having 50 different options. In our business model, where individual businesses handle 10-20 high-value accounts, simplicity is key. Th...

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Compared 16% of the time

CentraHub CRM vs Dynamics 365 Sales

Compared 10% of the time

SAP Sales Cloud vs Dynamics 365 Sales

Compared 8% of the time

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Product Reports

Buyer's Guide

Affinity

August 2026

Download Affinity product report

Buyer's Guide

Dynamics 365 Sales

August 2026

Download Dynamics 365 Sales product report

Overview

Affinity empowers businesses with intelligent relationship management, using AI to transform data into actionable insights for decision-making. It's ideal for industries requiring sophisticated network management and data integration.

Affinity is designed to streamline relationship management with cutting-edge AI and ML capabilities. It provides users a comprehensive view of their networks, centralizing data and offering insights into professional connections. With its ability to foster relationship-driven growth, Affinity helps businesses enhance their approach to networking and data-driven strategies. Its rich analytics tools allow for an intuitive understanding of complex relationships, making it essential for professionals who rely on data-driven decision-making.

What key features make Affinity stand out?

AI-Powered Insights: Leverages AI to provide actionable insights and relationship intelligence.
Relationship Intelligence: Centralizes contact information to analyze and visualize networks.
Pipeline Management: Streamlines project management with AI-driven suggestions to improve efficiency.
CRM Integration: Seamlessly integrates with existing CRM systems to ensure consistent data flow.

What benefits and ROI should you expect?

Increased Efficiency: Saves time on manual data entry, allowing focus on strategic tasks.
Improved Decision-Making: Offers data-driven insights for informed decisions.
Enhanced Networking: Strengthens professional connections and identifies new opportunities.
Cost-Effective Relationship Management: Reduces costs related to maintaining disparate information systems.

In VC and private equity, Affinity is crucial for uncovering hidden connections and driving strategic investments. Real estate professionals benefit from improved client management, while consulting firms utilize the AI insights to gain competitive advantage. These industry-specific applications showcase Affinity's adaptability and effectiveness in fostering growth and innovation.

Affinity

Dynamics 365 Sales empowers teams with capabilities in lead management, scheduling, and workflow organization. Its Office 365 integration and comprehensive ERP features enhance productivity and control.

Dynamics 365 Sales offers powerful tools for managing leads and customer interactions. Its integration with third-party apps and REST APIs simplifies workflows, providing comprehensive visibility and reliable performance. Teams benefit from its robust documentation and Power Platform compatibility, enhancing productivity with flexible pricing and a user-friendly interface. Despite some complexities, improvements in Outlook integration, AI features, and affordability are areas for enhancement.

What are the key features of Dynamics 365 Sales?

Lead Management: Simplifies tracking and organizing potential sales opportunities.
Office 365 Integration: Seamlessly works with Office applications for increased efficiency.
Customization Options: Allows for tailored solutions to meet business processes.
Third-party Integration: Connects with external apps to streamline operations.
Power Platform Compatibility: Enhances development and functionality.

What benefits should users expect from Dynamics 365 Sales?

Increased Productivity: Enhances efficiency with streamlined workflows and tools.
Enhanced Visibility: Provides comprehensive insights into sales activities.
Reliable Performance: Offers stability with robust platform support.
Cost-effectiveness: Flexible pricing options cater to varying business needs.
Improved Collaboration: Facilitates teamwork through seamless integrations.

Companies in industries like retail and sales management implement Dynamics 365 Sales to track opportunities and manage customer interactions. It helps in generating customized offers, managing orders, and supports sales reporting and CRM capabilities. Teams utilize it for sales management, lead follow-ups, and aligning targets with objectives, making it essential for daily operations.

Microsoft

Sample Customers

T3 Advisors, Cushman & Wakefield,

Information Not Available

Buyer's Guide

Affinity vs. Dynamics 365 Sales

August 2026

Free Report: Affinity vs. Dynamics 365 Sales

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