Adobe Web Experience Management vs Salesforce comparison

Cancel
You must select at least 2 products to compare!
Adobe Logo
139 views|106 comparisons
100% willing to recommend
Salesforce Logo
118 views|49 comparisons
90% willing to recommend
Comparison Buyer's Guide
Executive Summary

We performed a comparison between Adobe Web Experience Management and Salesforce based on real PeerSpot user reviews.

Find out in this report how the two Customer Experience Management solutions compare in terms of features, pricing, service and support, easy of deployment, and ROI.
To learn more, read our detailed Adobe Web Experience Management vs. Salesforce Report (Updated: May 2024).
771,170 professionals have used our research since 2012.
Featured Review
Quotes From Members
We asked business professionals to review the solutions they use.
Here are some excerpts of what they said:
Pros
"The templates and components that come out of the box are very helpful, especially in terms of the content fragments and experience fragments. Every client would like to have some templates and components, and they would like to cut down the effort of having to create every component that's customized. So, they try to use them out of the box. Other than that, the user roles and permissions workflows, third-party integrations, and system integration are the features that are very important.""Good content and digital management capabilities."

More Adobe Web Experience Management Pros →

"One of the most impactful Salesforce features for business efficiency currently is its ability to ensure customer risk assessment throughout the sales process.""The reporting parts and knowledge capabilities of Salesforce have helped us make more informed business decisions. Because when we have a clear picture of the current activity, we can have a better view of the project. Today, everything is going fast. So, if we have a system that helps us collect information quickly, it's a big value for employees.""The most valuable feature for me in Salesforce is the reporting functionality.""As a manager, the dashboard is valuable for me.""We can produce the reports that we need easily.""The solution enables you not to have to micro-manage your sales team. You could step back and see what's going on at a higher level without having a million meetings and ask people via email and Slack.""The tool helps us take over accounts to review past opportunities and notes. One of its main advantages is associating stakeholders and activity with customer contacts, providing an overview for team members. Its most valuable feature is sharing information with team members. The tool's ability to associate a company contact with an opportunity is a good feature.""This automation has been incredibly beneficial, reducing our workload and time spent."

More Salesforce Pros →

Cons
"Unable to handle very large video files.""It would be better if it also supports some styling. Currently, whenever we have to do design for a particular client according to their brand strategy, it takes a good amount of effort. Adobe never focuses on this area. They say that you design your pages, templates, etc. If they can define common components or a common section of the style sheet so that if you want to have a button by default, you can go and just mention the specifications, such as the color code, and those specifications are automatically followed across the whole site or multiple sites according to the brand strategy. Such functionality will be helpful because currently, it takes a lot of effort to manage them separately."

More Adobe Web Experience Management Cons →

"The most valuable feature for me in Salesforce is the reporting functionality.""The product must provide more insights and analytics.""The product's onboarding process is a bit complex since Salesforce provides detailed or in-depth reports, so it may take some time for users to learn to use it.""The tool needs to improve its UI.""Salesforce's UI design is old and slow.""The platform flow for the product could be better. It is cluttered with a lot of components.""Salesforce needs to improve integrations. They need to integrate generative AI.""There have been occasional issues with multiple tickets being generated for the same incident."

More Salesforce Cons →

Pricing and Cost Advice
  • "It's definitely an expensive solution, but it comes with a lot of features and scalability. As compared to other content management systems that we have in the market, AEM is the costliest one. There is no hidden or additional fee."
  • More Adobe Web Experience Management Pricing and Cost Advice →

  • "Salesforce is a solution meant for enterprise-sized businesses because it falls under the higher pricing spectrum. For an enterprise-sized business, the product is reasonably priced."
  • "The product is pretty expensive."
  • "The tool is expensive."
  • "Salesforce is an expensive solution."
  • "I rate the product's price a six on a scale of one to ten, where one is extremely cheap, and ten is very expensive."
  • "Salesforce is expensive, and I rate it an eight out of ten."
  • "We need to procure a separate license for every module."
  • "The tool is quite pricey compared to other products."
  • More Salesforce Pricing and Cost Advice →

    report
    Use our free recommendation engine to learn which Customer Experience Management solutions are best for your needs.
    771,170 professionals have used our research since 2012.
    Questions from the Community
    Ask a question

    Earn 20 points

    Top Answer:The solution's analytics reporting features are quite good.
    Top Answer:I looked at Salesforce for mobility purposes about five years ago, and the pricing was fairly competitive for mobile implementations at that time.
    Top Answer:There are a lot of things that are not working easily with Salesforce. Salesforce gives you a lot of messages, and you don't know what the messages mean. You get an error message and cannot find what… more »
    Ranking
    Views
    139
    Comparisons
    106
    Reviews
    2
    Average Words per Review
    1,113
    Rating
    8.0
    Views
    118
    Comparisons
    49
    Reviews
    32
    Average Words per Review
    366
    Rating
    8.1
    Comparisons
    Learn More
    Overview

    Adobe Web Experience Management (WEM) is a comprehensive content management system that empowers businesses to create, manage, and deliver personalized digital experiences across multiple channels. With its intuitive interface and robust features, WEM enables organizations to streamline their content creation process, enhance customer engagement, and drive conversions.

    One of the key features of Adobe WEM is its powerful content-authoring capabilities. The platform provides a user-friendly interface that allows content creators to easily create and edit web pages, blogs, and other digital assets. With its drag-and-drop functionality and customizable templates, users can quickly design and publish content without the need for technical expertise.

    Another standout feature of Adobe WEM is its robust personalization capabilities. The platform leverages advanced targeting and segmentation tools to deliver personalized experiences to each individual user. By analyzing user behavior and preferences, WEM enables businesses to deliver relevant content and offers, increasing customer engagement and driving conversions.

    Adobe WEM also offers seamless integration with other Adobe products, such as Adobe Analytics and Adobe Target. This integration allows businesses to gain valuable insights into user behavior and preferences, enabling them to optimize their digital experiences and drive better results. Additionally, WEM's integration with Adobe Target enables businesses to run A/B tests and personalized campaigns, further enhancing the effectiveness of their marketing efforts.

    Furthermore, Adobe WEM provides comprehensive content management capabilities, including version control, workflow management, and content reuse. These features enable businesses to efficiently manage their content lifecycle, ensuring consistency and accuracy across all channels.

    Build customer journeys on a powerful digital experience platform.
    Create secure websites, portals, and apps with connected data — fast.

    Sample Customers
    Rundfunk Berlin-Brandenburg, University of Georgia, The University of Auckland, Dalhousie University, KfW Bankengruppe, IG Group, National Australia Bank, Investec, New Mexico Department of Transportation (NMDOT), Swiss Federal Railways (SBB), Singapore Tourism Board, European Southern Observatory (ESO)
    Information Not Available
    Company Size
    No Data Available
    REVIEWERS
    Small Business45%
    Midsize Enterprise19%
    Large Enterprise35%
    Buyer's Guide
    Adobe Web Experience Management vs. Salesforce
    May 2024
    Find out what your peers are saying about Adobe Web Experience Management vs. Salesforce and other solutions. Updated: May 2024.
    771,170 professionals have used our research since 2012.

    Adobe Web Experience Management is ranked 8th in Customer Experience Management while Salesforce is ranked 4th in Customer Experience Management with 32 reviews. Adobe Web Experience Management is rated 8.0, while Salesforce is rated 8.0. The top reviewer of Adobe Web Experience Management writes "It has a lot of features, and it is very easy to learn, use, integrate, and manage". On the other hand, the top reviewer of Salesforce writes "Offers various aspects like process improvement, control, performance evaluation and more". Adobe Web Experience Management is most compared with FullStory, whereas Salesforce is most compared with . See our Adobe Web Experience Management vs. Salesforce report.

    See our list of best Customer Experience Management vendors.

    We monitor all Customer Experience Management reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.