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Adobe Experience Manager vs Drupal vs Sitecore Digital Marketing System comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Mindshare comparison

Enterprise Content Management Market Share Distribution
ProductMarket Share (%)
Adobe Experience Manager3.2%
SharePoint15.1%
OpenText Documentum Content Management10.6%
Other71.1%
Enterprise Content Management
Web Content Management Market Share Distribution
ProductMarket Share (%)
Drupal5.9%
WordPress Business-Enterprise13.3%
Adobe Experience Manager10.8%
Other70.0%
Web Content Management
Marketing Management Market Share Distribution
ProductMarket Share (%)
Sitecore Digital Marketing System1.2%
Microsoft Dynamics CRM20.6%
SAP CRM18.1%
Other60.099999999999994%
Marketing Management
 

Featured Reviews

Thomas Becker - PeerSpot reviewer
Impressive integration of customer behavior with an easy setup and okay support
I've worked with all major content management systems. Currently, I work with the leaders such as Adobe Experience Manager, Sitecore, and Acquia Working with big companies, I help them either consider setting up a new content management system or address issues they might have with their existing…
it_user982032 - PeerSpot reviewer
A good product that helps me to manage complex digital solutions
My advice to others would be that Drupal is not only a CMS, you need to learn the Drupal fundamentals before to start the project. Drupal is a handy tool whenever you work on a digital infrastructure broad project and not only a simple website. So if you have a big project, you can use Drupal. But if you have a small website, like a blog or simple website, my advice would be not to use Drupal, because Drupal is too complex and the cost to maintain the platform can be too high, related to the value of your website, for example. If you have a website with a big product catalog, for example, in many languages and in many countries in the world, then Drupal is good. But if you have a simple website, like a portfolio or five page-website, you can use many other technologies that'd be simple to maintain and implement. On a scale from one to 10, I will rate Drupal an eight. In the next release, I would like to see basic page buttons and better integration with the analytics platform. A drag and drop function to create simple pages will also be handy. For example, if a customer wants to create a landing page, it should be easy for him or her to do so. I would also like to see better translation management.
VK
Advanced features and personalization improve content management experience
I primarily use Sitecore Digital Marketing System for content creation and management. This includes handling text, videos, and images displayed on websites, providing an interface where everything is presented seamlessly to the user on the front end Sitecore Digital Marketing System is a…

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"It's a complete package. You don't need to look elsewhere for digital marketing."
"The integration of customer behavior and website setup is impressive."
"Adobe Experience Manager is a content management system, and we use it to create and manage a website."
"Adobe Experience Manager is quite a powerful product that you can use to design files and export them."
"I've used several CMS tools, but Adobe Experience Manager is feature-rich, especially for web security and content management. It's more efficient to manage content on Adobe Experience Manager, and you can do a lot with it, such as updating content at any time, and on any platform, even from mobile or tablet. Adobe Experience Manager is still getting updated daily, and it's the best CMS tool in the market for me. I like that you can manage assets in Adobe Experience Manager. I also like that the solution has an analytics dashboard that shows you where the traffic comes from, how many clicks come from a specific location, the number of clicks and impressions, etc. Adobe Experience Manager can be accessed by other teams, for example, the digital media department of my company, so the solution can be used and updated per each team's requirement. Adobe Experience Manager is more than just a web developer tool, as it also allows visibility tracking and has other uses. I also like that the GUI for Adobe Experience Manager is straightforward and catchy. It has separate folders and icons, so using Adobe Experience Manager isn't tough. The solution is straightforward to use and handle."
"Easy to work with the solution."
"I like the profiling and segmentation."
"If you want to use content in a mobile application and you want the content in some other application, you can simply expose it from the CMS to different clients or different systems. It's easy. On top of that, the technology underlying AEM is open-source and is very powerful like Apache Sling and JCR."
"It is good for big projects."
"You can build websites on it very quickly."
"We use a part of the solution called Acquia. The personalization portion of this is the most valuable aspect fo the solution."
"The feature I find most valuable is that Drupal is a framework and not only a CMS."
"The platform’s most valuable feature is the ability to create web pages with ease."
 

Cons

"The latest trend is to render everything in the client-side framework. For example, SPA or single page application. This is a feature that needs improvement. The cloud deployment pipeline needs to be improved as well."
"The licenses are very expensive."
"The licensing model is opaque, and technical support could be improved, especially for smaller companies."
"Adobe Experience Manager could improve by allowing the reuse of components like a progress bar across multiple pages to make the development process more efficient."
"The solution's pricing and stability could be improved."
"Adobe Experience Manager's pricing could be improved."
"Tool-wise, the Adobe Experience Manager support team is not very responsive when the user face issues in AEM as a Cloud Service."
"Many people complain about the price as it's one of the most expensive tools."
"It is a little bit simplified."
"I think the support needs to improve, as well as the integration with tracking and analytics systems."
"Digital experience features like target, segmentation, and campaign management have a long way to go."
"The user experience in designing layouts should be much easier or much more helpful."
"In a few scenarios, Sitecore DMS works slowly."
 

Pricing and Cost Advice

"It's really costly."
"Users have to pay a yearly licensing fee to use the solution, which is highly-priced."
"It's a costly solution. I would rate the price at two out of five on a scale from one to five, where one is the most expensive and five is the most competitive."
"There's a free trial for one month for Adobe Experience Manager, which you can use for learning purposes, then, after the trial period, you'll need to purchase the license. Adobe offers a few plans for Adobe Experience Manager, but I'm unaware of how much my company is paying."
"I would like to see better pricing."
Information not available
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Comparison Review

it_user8925 - PeerSpot reviewer
Aug 23, 2013
Jive vs Sharepoint vs Drupal Commons
At Mediacurrent we often get requests to compare Drupal to other platforms used for intranet sites and social business platforms (like https://dev.twitter.com/ for example). This is often referred to as “Social Business Software”, which has grown in popularity in recent years. I decided to do a…
 

Top Industries

By visitors reading reviews
Financial Services Firm
18%
Computer Software Company
13%
Manufacturing Company
8%
Retailer
7%
Government
16%
Manufacturing Company
12%
Financial Services Firm
12%
Computer Software Company
9%
No data available
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business5
Midsize Enterprise2
Large Enterprise14
By reviewers
Company SizeCount
Small Business15
Midsize Enterprise13
Large Enterprise11
No data available
 

Questions from the Community

What do you like most about Adobe Experience Manager?
It is easy to learn. You don't need to be an advanced Java developer.
What needs improvement with Adobe Experience Manager?
Improvements could be made, though it's difficult to pinpoint because Adobe Experience Manager has been part of my wo...
What is your primary use case for Adobe Experience Manager?
I am on the Digital Asset Management team and we coordinate projects through Workfront, tracking assets through Workf...
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What do you like most about Sitecore Digital Marketing System?
The platform’s most valuable feature is the ability to create web pages with ease.
What needs improvement with Sitecore Digital Marketing System?
Sitecore Digital Marketing System can be improved by incorporating more AI capabilities. AI should assist in generati...
What is your primary use case for Sitecore Digital Marketing System?
I primarily use Sitecore Digital Marketing System ( /products/sitecore-digital-marketing-system-reviews ) for content...
 

Also Known As

Adobe Day CQ5, Ektron Social Marketing, Episerver Content Cloud, Adobe CQ5
No data available
No data available
 

Overview

 

Sample Customers

Metra
BMJ, The Economist, New Republic, SpaceX, Lush, Danone, Tesla Motors, Peugeot, Stanford Law, Harvard, Oxford University, MIT Media Lab, The Beatles, MTV UK, The Weather Channel, NBC, BBC, grammy.com, Mus_e du Louvre, Whitehouse.gov, London.gov.uk, Gouvernment.fr, New Zealand Government, The Prince of Wales, British Council, NYC Metropolitan Transport Authority, Gatwick Obviously
easyJet, Panasonic, Oxfam, Jabra, Graf von Faber-Castell, Boy Scouts of America, eQ Asset Management, Zurich Group International, YouSee
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