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What is your primary use case for Informatica MDM?

Julia Frohwein - PeerSpot reviewer
Senior Director of Delivery at PeerSpot (formerly IT Central Station)

How do you or your organization use this solution?

Please share with us so that your peers can learn from your experiences.

Thank you!

PeerSpot user
1212 Answers

ChandanRoy - PeerSpot reviewer
Top 20LeaderboardReal User

Typical use cases for Informatica MDM include consent management (for a large telecom vendor in Australia), master-data consolidation and analytics for vendors, facilitating vendor onboarding, and syndicating and automating global data synchronization networks.

Aniket Bhattacharya - PeerSpot reviewer
Top 10LeaderboardReal User

It can be used for different kinds of use cases. You can use it for data deduplication purposes for any industry. For example, in the pharma, healthcare, or life science sector, often a lot of medical data gets duplicated across different business functions of the enterprise. As a result, the sales and marketing channels may face a lot of challenges in marketing their medicines to the right physicians. In such a scenario, Informatica MDM could be really helpful in standardizing the data and creating a golden copy of it, which can then be published to the sales and marketing channel so that the sales representatives have accurate data to market their medicine or product. This is one of the use cases. Its deployment depends on the project and client requirements. I don't have Informatica MDM deployed for my organization. We build solutions for our clients by using Informatica MDM. So, it entirely depends on what a client wants. For some of the projects, it is deployed on-prem, and for some of the projects, it is deployed on the cloud. In the most recent scenarios, it is mainly on the cloud. Informatica, just like other MDM solutions, is also moving toward the SaaS platform. So, I'm sure that going forward, for any kind of project opportunity, we'll be using the SaaS model when it comes to the deployment of Informatica MDM.

Per Olav Nymo - PeerSpot reviewer
Top 20LeaderboardReseller

I use MDM to collect customer information and ensure that there is no duplicate information on our system.

reviewer1648275 - PeerSpot reviewer
Top 5LeaderboardReal User

We have it deployed on the cloud, but I don't think Informatica has been involved much with cloud-based solutions. They have multiple issues, especially related to LDAP and other configurations. Plus, their certified and supported versions are also not what every client has, so they're still evolving in terms of AWS. I don't think they have any support on Azure. They say that for the time being in the Azure setup, you can install MDM the way you would install it on-premise, but we don't have a built-in solution as they have for the on-prem database. That is my understanding for now.

reviewer1635594 - PeerSpot reviewer
Top 20LeaderboardReal User

It is generally used for the data integration between multiple ERPs. We have ERPs, and then we have third-party exchanges that sell products. The third parties are partnered up with some of the customers, so they create deeds, and we pull in orders and quote requests. We're trying to get to the latest version. We're two revisions behind right now. It is a local install. It is on-prem, and we're trying to get to all-cloud. We do use the cloud for configuration, but we deploy it to the agents locally. We're using the cloud instance of Informatica to deploy to, and we're currently on Azure.

InitZero - PeerSpot reviewer
Top 5LeaderboardReal User

I have worked with two clients implementing Informatica MDM. One use case was for the regulatory master data in big pharma (using multidomain edition), on premise installation. The other installation was related to several data domains implemented using Informatica multi-domain MDM edition, but hosted by vendor.

Harisha Acharya - PeerSpot reviewer
Top 5LeaderboardReal User

Primary use case is generally for product items and demonstration.

reviewer1347900 - PeerSpot reviewer
LeaderboardReal User

I am not quite sure that the product will be part of our use cases anymore. We started off with it because of the data lineage. In other words, we used it because we also used the older Informatica program and it had been serving a purpose for us as a data management tool. But now we are in the process of developing our own solution for at least part of that functionality. We currently plan to keep Informatica MDM, but not for the complete handling of the data analytics. We use MDM for data gathering in big data environments. We start with Informatica and do further analysis outside the product.

AnilKumar21 - PeerSpot reviewer
Top 20LeaderboardReal User

We primarily use the solution for tasks such as masking. It's used to mask the customer data.

Pankaj Chanda - PeerSpot reviewer

To create and launch new products/services on telecom security.

Hariprasad Sharma - PeerSpot reviewer

Each use case is basically based on two pillars, one is MDM tools (for better consolidated integrated master data) and the second pillar is the e-governance (the quality dimension). You can build something, you can expose it as a service, which can be consumed by anyone. But there is a good benefit that helps us on boarding new applications, having a seamless connectivity between these. Our center which plays a very good role in ATL, also works well. It has an ADT Meta Data Management business glossary, for filing those kind of components, and it helped us in really maturing from a governance point of view and from an infrastructure set-up point of view.

it_user912336 - PeerSpot reviewer
Real User

We are using the product data for building maintenance and item creation, then putting all the structures in for our new e-Catalog launch. It has been performing well.

Buyer's Guide
Informatica MDM
June 2022
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