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Splunk Enterprise Platform vs Zoho Analytics comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jan 1, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

ROI

Sentiment score
6.3
Splunk Enterprise Platform enhances security, performance, and productivity, offering substantial financial savings through efficient data management and fraud detection.
Sentiment score
4.7
Zoho Analytics boosts decision-making, saves time, enhances sales, and offers great value with real-time data and positive feedback.
Splunk Enterprise Platform saves approximately 20 to 30 percent of my time without having to perform different actions separately.
Manager Recruitment at tata elxsi
The integration with Zoho People is particularly important because I can access real-time data at any time, including what's happening in the last minute.
Associate Data Analyst at Monocept
After incorporating Zoho Analytics, now all our decisions come from its reviews.
Pricing Analyst at Transcend
Any time I've integrated customer data using Zoho, I've received great feedback and referrals, and Zoho has gotten me referrals and more customers.
Zoho Analyst BI Consultant at The Digital Monkeys
 

Customer Service

Sentiment score
6.7
Splunk Enterprise Platform's customer service is mixed; community and resources help, while response times and support vary in effectiveness.
Sentiment score
5.4
Zoho Analytics offers generally effective customer service, though response times and solution completeness can vary based on user experiences.
It is crucial for anyone looking to deploy Splunk Enterprise Platform to first certify for their courses, such as the Splunk Administrator and the Power User Administrator certifications, which address all troubleshooting queries.
SOC A2 at Innodata-ISOGEN
When we encounter issues, we utilize the Splunk community, which I believe showcases a big advantage of Splunk due to its strong community support.
Security Consultant at ITSEC Asia
The support team doesn't have full awareness of the system capabilities.
Senior people and systems analyst at B_labs & Mylo
Zoho support provides assistance through live chat to guide us.
Senior Zoho Developer at a cloud solution provider with self employed
If you need help with any issue you face, you can directly call them.
Senior Software Engineer at Transasia Bio-Medicals Ltd.
 

Scalability Issues

Sentiment score
7.9
Splunk Enterprise Platform offers scalable solutions, efficiently managing large data volumes and user bases with optional cloud support for extended scalability.
Sentiment score
6.3
Zoho Analytics is scalable, managing 1,000 to 2 million records, but needs improvements for better large-scale adaptability.
Splunk allows for scalability, as you can start with an all-in-one instance and, as your deployment grows, split it into distributed deployment, such as separating the search head and indexers.
Security Consultant at ITSEC Asia
Some products can automatically scale, but Splunk requires manual configuration changes to achieve scale, which is slightly outdated compared to modern technologies.
Consultant at Artifield
If the server is down, I can upgrade the server resources or create a new node for performance optimization.
SOC A2 at Innodata-ISOGEN
Zoho Analytics can easily adapt to our needs when they grow, and you don't need much knowledge to adapt it; even basic Excel knowledge is sufficient.
Pricing Analyst at Transcend
You can utilize URL features to redirect users to their records in Zoho CRM or Zoho Desk with just a click.
Software Engineer at Stackbox 360
Zoho Analytics is scalable.
Data Analyst at Mobolution
 

Stability Issues

Sentiment score
8.2
Splunk Enterprise Platform is praised for stability, efficiency in handling data, and responsive search, despite occasional complex setup issues.
Sentiment score
7.2
Zoho Analytics is stable and reliable, with minimal downtime, though some users report challenges with specific features.
It requires managing configuration files and processing operations manually, limiting its auto-scaling capabilities.
Consultant at Artifield
Splunk Enterprise Platform is stable when not integrating or adding new devices continuously.
SOC A2 at Innodata-ISOGEN
A major missing feature compared to Power BI is the ability to create multiple DAX measures or row-level context, which would be useful for showing custom profit and loss statements.
Data Analyst at Mobolution
The stability and reliability of Zoho Analytics have been good over time.
Software Engineer at Stackbox 360
The stability and reliability of the product is crucial for optimal performance.
Software Developer at Cloud Lion
 

Room For Improvement

Splunk Enterprise needs improvements in cost, user interface, scalability, automation, AI features, and better support and integration options.
Zoho Analytics users seek enhanced visual tools, better support, improved AI, connectivity, and pricing, with faster sync times.
The deep learning capabilities need enhancing, especially on Splunk Cloud, where customers find it challenging to use deep learning tools without setting up backend computing resources.
Consultant at Artifield
It is complex for inexperienced cybersecurity engineers and requires experienced personnel to handle it effectively.
Regional Director at iSecureMind
The cost is the most significant area for improvement in Splunk Enterprise Platform, as it is quite expensive, causing many clients to differ due to this reason.
SOC A2 at Innodata-ISOGEN
The collaborative features of Zoho Analytics have faced one issue: they have tried to reduce the sync time with most Zoho applications, but even with CRM, the sync still takes one hour.
Software Engineer at Stackbox 360
While Power BI uses Power Query, an intuitive and powerful tool that allows data manipulation in any way, Zoho Analytics has limitations.
Data Analyst at Mobolution
Having to pay for 25 users when only 11 are needed creates an issue with the pricing structure.
Senior Zoho Developer at a cloud solution provider with self employed
 

Setup Cost

Splunk Enterprise is expensive, with costs based on data ingestion; small businesses often seek alternatives despite a free tier.
Zoho Analytics provides cost-effective pricing with flexible billing, competitive against Tableau and Power BI for budget-conscious enterprises.
The pricing model is based on ingesting data sizes, not user count, and includes a free tier for up to 500 MB of daily data.
Consultant at Artifield
Splunk Enterprise Platform is expensive.
Regional Director at iSecureMind
Regarding pricing, I remember that Splunk is generally more expensive than SIEMs such as Microsoft Sentinel and Securonix, while it is also pricier than Elastic Security.
Security Consultant at ITSEC Asia
The annual subscription cost of Zoho Analytics is equivalent to about half of the monthly cost of tools such as Tableau or Power BI.
Data Analyst at Mobolution
The pricing for Zoho Analytics is actually cheaper than the competitors for the kind of service they provide.
Senior Product Analyst at Bureau
 

Valuable Features

Splunk Enterprise excels in search, real-time processing, and integration, offering customizable dashboards and analytics for IT monitoring.
Zoho Analytics enhances decision-making with customizable dashboards, AI-driven insights, seamless integration, and user-friendly reporting and visualization tools.
Splunk Enterprise Platform also has its own Phantom as a SOAR, which is much more refined and gives more accurate results than any other AI integrated SIM tool.
SOC A2 at Innodata-ISOGEN
The features that have proven most effective for real-time data analysis include parts of the platform and its automation capabilities.
Regional Director at iSecureMind
One valuable feature of Splunk Enterprise Platform is citizen programming, which allows users to manage and compute huge stream-based datasets easily using SPL language.
Consultant at Artifield
The AI called Zia in Zoho Analytics is extremely useful. Whenever I build a chart or dashboard, I can generate a summary of insights using this AI tool, which is very convenient for both leadership and manager level teams to understand the data concepts.
Data Analyst at Mobolution
The best feature is that in the same tool, we can use SQL and business intelligence capabilities.
Associate Data Analyst at Monocept
Regarding integration capabilities, I have found Zoho Analytics' 100+ integrations very effective in consolidating data from various sources.
Business Analyst at a tech consulting company with 51-200 employees
 

Categories and Ranking

Splunk Enterprise Platform
Ranking in Data Visualization
5th
Average Rating
8.4
Reviews Sentiment
7.3
Number of Reviews
35
Ranking in other categories
IT Alerting and Incident Management (5th)
Zoho Analytics
Ranking in Data Visualization
7th
Average Rating
8.2
Reviews Sentiment
6.1
Number of Reviews
35
Ranking in other categories
BI (Business Intelligence) Tools (7th), Reporting (6th), Embedded BI (6th)
 

Mindshare comparison

As of January 2026, in the Data Visualization category, the mindshare of Splunk Enterprise Platform is 1.5%, up from 1.5% compared to the previous year. The mindshare of Zoho Analytics is 1.7%, up from 1.0% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Data Visualization Market Share Distribution
ProductMarket Share (%)
Splunk Enterprise Platform1.5%
Zoho Analytics1.7%
Other96.8%
Data Visualization
 

Featured Reviews

FK
SOC A2 at Innodata-ISOGEN
Has streamlined data integration and enabled real-time dashboard visualizations through a powerful search engine
Splunk Enterprise Platform has a vast and versatile powerful search engine with which I can handle all queries, and creating use cases and the search and dashboard is the main selling point, allowing me to visualize live dashboards. The platform has a powerful search engine, allowing the integration of custom AI such as ChatGPT. Splunk Enterprise Platform also has its own Phantom as a SOAR, which is much more refined and gives more accurate results than any other AI integrated SIM tool. In anomaly detection, I can live track anomalies and change the registry. Splunk Enterprise Platform serves as a time-saving solution because integrating other sources such as Syslog or router switch firewall is much easier.
VR
Data Analyst at Mobolution
Has supported trend analysis and forecasting but needs major fixes in customization and reliability
There are some areas where Zoho Analytics needs improvement compared to Power BI. Uploading and interpreting data inside the interface needs enhancement. While Power BI uses Power Query, an intuitive and powerful tool that allows data manipulation in any way, Zoho Analytics has limitations. I usually prepare data in Excel before uploading it to Zoho Analytics. The charts in Zoho Analytics are not as customizable as in Power BI. While all chart types are available, they can only be modified at a basic level, not an advanced level. Though trend analysis features are provided, creating anything out of the box is challenging.
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Top Industries

By visitors reading reviews
Healthcare Company
11%
Hospitality Company
11%
Insurance Company
10%
Financial Services Firm
9%
Computer Software Company
12%
Manufacturing Company
9%
Comms Service Provider
9%
Healthcare Company
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business12
Midsize Enterprise1
Large Enterprise23
By reviewers
Company SizeCount
Small Business29
Midsize Enterprise4
Large Enterprise4
 

Questions from the Community

What do you like most about Splunk Enterprise Platform?
The most valuable features of the solution are the load balancing technique, the forwarding technique, and SSL certification.
What needs improvement with Splunk Enterprise Platform?
From what I have noticed across all SIEM platforms, they are beginning to incorporate AI capabilities, which is an aspect that I think Splunk could enhance. Microsoft Sentinel, for example, feature...
What is your primary use case for Splunk Enterprise Platform?
We have been working with Splunk Enterprise Platform for two years. Currently, we have been running Splunk in our SOC for two years, but we have not used the Machine Learning Toolkit yet. I believe...
What do you like most about Zoho Analytics?
Zoho Analytics's most valuable feature is the ability to provide excellent analytics through a single platform.
What is your experience regarding pricing and costs for Zoho Analytics?
Compared to other analytic tools, Zoho Analytics is cost-effective. The annual subscription cost of Zoho Analytics is equivalent to about half of the monthly cost of tools such as Tableau or Power ...
What needs improvement with Zoho Analytics?
For our strategic initiatives, the AI functionality is not useful because it cannot provide requirement-specific insights. It only gives an overview of the report. One major issue I face in Zoho An...
 

Also Known As

No data available
Zoho Reports
 

Overview

 

Sample Customers

Information Not Available
Suzuki, American Pacific Mortgage, KPMG, Air Canada, University of Michigan, BricozOr, WorldWide Express, The University of Melbourne, Novartis, SAIC
Find out what your peers are saying about Splunk Enterprise Platform vs. Zoho Analytics and other solutions. Updated: December 2025.
881,114 professionals have used our research since 2012.