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Salesforce Einstein Analytics vs ThoughtSpot comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jan 1, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

ROI

Sentiment score
6.2
Salesforce Einstein Analytics offers varied ROI, showing quick returns for some users, while others face challenges due to implementation or company size.
Sentiment score
6.4
ThoughtSpot offers time savings and strategic benefits, though ROI quantification is challenging and adoption varies despite its user-friendly interface.
Using ThoughtSpot has resulted in significant time savings and improved business sales by allowing us to identify sellers and buyers across regions, facilitating targeted marketing.
Business Intelligence & Reporting Manager at a tech vendor with 51-200 employees
Based on our implementation in one project, we are trying to raise more funding to expand its use.
Senior Business Intelligence Architect at Mphasis
This tool has really improved our decision-making by 70 to 80% because we are able to rely on insights from different data sources from different departments.
Financial Analyst at Nestlé
 

Customer Service

Sentiment score
7.1
Salesforce Einstein Analytics offers effective customer service, quick responses, knowledgeable support, though some experience slow issue resolution.
Sentiment score
5.9
ThoughtSpot's customer service receives mixed reviews, with praise for responsiveness but some criticism for delays and knowledge base limitations.
Tech support for Salesforce Einstein Analytics is generally good.
Preseales And Solution Head at Tata Consultancy
I stopped opening tickets due to insufficient and untimely responses.
Software Engineer (Data specialist) at Salesforce
ThoughtSpot provides a dedicated customer success person and the ability to submit tickets online, with a response time of no more than a day.
Business Intelligence & Reporting Manager at a tech vendor with 51-200 employees
The customer support for ThoughtSpot is very proactive and supportive, available 24/7.
Financial Analyst at Nestlé
 

Scalability Issues

Sentiment score
7.5
Salesforce Einstein Analytics is scalable, easily integrates, handles diverse user bases, and offers seamless expansion, despite cost concerns.
Sentiment score
6.1
ThoughtSpot is praised for scalability and flexibility but faces challenges in governance; contract type affects its scalability potential.
Tableau, Power BI, or Looker have separate tools for preparation, customization, and storytelling.
Sr Data Analytics Consultant at Capgemini
The platform does not have technical problems with scaling data or connections.
Software Engineer (Data specialist) at Salesforce
As our data has grown, I have validated huge datasets and complex models without significant issues.
Data Analyst at a tech vendor with 10,001+ employees
 

Stability Issues

Sentiment score
7.9
Salesforce Einstein Analytics is praised for its stability and reliability, with occasional minor issues swiftly resolved.
Sentiment score
6.3
ThoughtSpot is reliable and stable, with minimal downtime and smooth upgrades, despite occasional performance issues and integration needs.
There are certain glitches, especially when the modules are upgraded or when there is a source code update, causing the entire tool to go offline.
Solution Architect And Senior Consultant at Keysight Technologies
I use it primarily for large datasets, and it performs faster than regular data visualization tools such as Power BI, which has limits on dataset size.
Sr Data Analytics Consultant at Capgemini
The upgrades are smooth with no downtime, which is super important.
Software Engineer (Data specialist) at Salesforce
The responsiveness of accessing live data is exceptional and faster than most other BI tools.
Business Intelligence & Reporting Manager at a tech vendor with 51-200 employees
 

Room For Improvement

Salesforce Einstein Analytics needs improvements in support, data handling, user-friendliness, flexibility, and cost to boost adoption.
ThoughtSpot lacks customization, flexibility, and affordable options, with users desiring improved integrations, usability, and a free learning version.
There are certain glitches, especially when the modules are upgraded or when there is a source code update, causing the entire tool to go offline.
Solution Architect And Senior Consultant at Keysight Technologies
There is a learning curve associated with Salesforce Einstein Analytics, particularly since users need to learn a new language.
Preseales And Solution Head at Tata Consultancy
Currently, it is not as customizable as the options available on Power BI or Tableau.
Sr Data Analytics Consultant at Capgemini
Handling governance when there are many models and dashboards is complex.
Software Engineer (Data specialist) at Salesforce
Enhancing integration capabilities with other tools like DBT would also be beneficial as it would make our lives easier.
Business Intelligence & Reporting Manager at a tech vendor with 51-200 employees
 

Setup Cost

Salesforce Einstein Analytics is costly yet valued for features, with negotiating licenses helping reduce expenses in enterprise environments.
ThoughtSpot offers competitive pricing with flexible negotiation, generally costing more than Power BI but less than Tableau.
A benefit is that the pricing is available online, ensuring there are no hidden costs.
Preseales And Solution Head at Tata Consultancy
In general, I would rate it as a little bit on the expensive side compared to other available options.
Solution Architect And Senior Consultant at Keysight Technologies
HubSpot is expensive.
Software Engineer (Data specialist) at Salesforce
ThoughtSpot's pricing is reasonable and in line with other BI tools.
Business Intelligence & Reporting Manager at a tech vendor with 51-200 employees
The pricing, setup cost, and licensing for ThoughtSpot are competitive.
Financial Analyst at Nestlé
 

Valuable Features

Salesforce Einstein Analytics offers user-friendly, scalable analytics with predictive insights and seamless CRM integration for enhanced decision-making and productivity.
ThoughtSpot simplifies data exploration with AI analytics, offering speed, scalability, and user-friendly interfaces for efficient decision-making.
It allows for a personalized customer experience by providing insights.
Preseales And Solution Head at Tata Consultancy
Their machine learning model, which they have integrated, provides us with accurate data and creates projection maps.
Solution Architect And Senior Consultant at Keysight Technologies
Its compatibility with most databases, including the latest from FlexMovely and Redshift, allows users to create joins and worksheets easily.
Sr Data Analytics Consultant at Capgemini
This alerting feature is very beneficial for our company at the moment, and we use it extensively.
When I upload a data dump, AI analytics suggest possible data visualizations and insights, which I can pin to dashboards or live boards for modification.
Data Analyst at a tech vendor with 10,001+ employees
 

Categories and Ranking

Salesforce Einstein Analytics
Ranking in BI (Business Intelligence) Tools
19th
Average Rating
8.0
Reviews Sentiment
7.2
Number of Reviews
21
Ranking in other categories
No ranking in other categories
ThoughtSpot
Ranking in BI (Business Intelligence) Tools
10th
Average Rating
8.0
Reviews Sentiment
6.6
Number of Reviews
18
Ranking in other categories
Data Visualization (9th), Embedded BI (6th)
 

Mindshare comparison

As of March 2026, in the BI (Business Intelligence) Tools category, the mindshare of Salesforce Einstein Analytics is 1.1%, down from 1.2% compared to the previous year. The mindshare of ThoughtSpot is 1.6%, up from 1.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.
BI (Business Intelligence) Tools Mindshare Distribution
ProductMindshare (%)
ThoughtSpot1.6%
Salesforce Einstein Analytics1.1%
Other97.3%
BI (Business Intelligence) Tools
 

Featured Reviews

Sunny Nair - PeerSpot reviewer
Solution Architect And Senior Consultant at Keysight Technologies
Business insights improve with reliable integration but face occasional system downtimes
It is difficult to integrate the modules. The customization is also a little bit complex currently, but it is getting easier as they continue improving the market. There are certain glitches, especially when the modules are upgraded or when there is a source code update, causing the entire tool to go offline. There is downtime which still affects the particular product. I would provide a reliability rating of 70%, with 30% still having scope for improvement.
Purity Wairimu - PeerSpot reviewer
Financial Analyst at Nestlé
Self-service analytics has empowered teams and now drives faster data-driven decisions
I have an experience of four years using ThoughtSpot. ThoughtSpot is very easy to use. Even non-technical users find it very easy to use and user-friendly. Some of the best features ThoughtSpot offers are innovation, ease of use, and data analytics. Reporting development is also pretty easy, making complex formulas slightly easier. Additionally, dashboarding for non-technical people, easy search of data, ease of getting insights, AI-driven analytics, and the ability to easily build charts are highlights. ThoughtSpot also offers data connection with live data sources. ThoughtSpot's scalability is impressive; it can handle large data easily, and performance has been powerful and reliable. The AI-driven analytics capabilities in ThoughtSpot help to predict future outcomes and are very helpful in tracking data, and performance is great.
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Top Industries

By visitors reading reviews
Construction Company
10%
Financial Services Firm
10%
Manufacturing Company
9%
Educational Organization
6%
Financial Services Firm
17%
Manufacturing Company
9%
Computer Software Company
9%
Healthcare Company
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business7
Midsize Enterprise4
Large Enterprise12
By reviewers
Company SizeCount
Small Business3
Midsize Enterprise1
Large Enterprise14
 

Questions from the Community

What do you like most about Salesforce Einstein Analytics?
The tool is valuable. It's one of the greatest programs I'm currently working with, and I believe it will continue to be crucial in the next four to five years. It's the future of our operations. I...
What needs improvement with Salesforce Einstein Analytics?
It is difficult to integrate the modules. The customization is also a little bit complex currently, but it is getting easier as they continue improving the market. There are certain glitches, espec...
What is your primary use case for Salesforce Einstein Analytics?
It is more of an integrated platform where marketing, customer service, and the ticketing system are integrated into each other as a SaaS-based solution, which is what we use. For Marketing Cloud, ...
What is your experience regarding pricing and costs for ThoughtSpot?
The pricing, setup cost, and licensing for ThoughtSpot are competitive, and it is a very user-friendly tool compared to its competitors. Setting it up was easy and straightforward.
What needs improvement with ThoughtSpot?
The customizability of the visualization live boards should be improved. Additional support for more data warehouse systems is needed, as data does not always match sometimes. Sophisticated data mo...
What is your primary use case for ThoughtSpot?
My name is Peter Chemo, a Financial Analyst at Nesto. One of the major challenges that ThoughtSpot solves is reducing the dependency on data teams for reports and insights. ThoughtSpot also integra...
 

Also Known As

Einstein Analytics, Salesforce Wave Analytics
No data available
 

Overview

 

Sample Customers

ADS Securities, Alstom Grid, American Express, Barclays Bank, Coca-Cola, CoderDojo, Dubai Multi Commodities Centre, Financial Conduct Authority
Primary Capital Mortgage, Sterling Backcheck, RichRelevance, Rambus, Batteries Plus Bulbs
Find out what your peers are saying about Salesforce Einstein Analytics vs. ThoughtSpot and other solutions. Updated: March 2026.
885,311 professionals have used our research since 2012.