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Palo Alto Networks WildFire vs Symantec Advanced Threat Protection comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Dec 1, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Palo Alto Networks WildFire
Ranking in Advanced Threat Protection (ATP)
1st
Average Rating
8.4
Reviews Sentiment
7.1
Number of Reviews
72
Ranking in other categories
No ranking in other categories
Symantec Advanced Threat Pr...
Ranking in Advanced Threat Protection (ATP)
21st
Average Rating
7.8
Reviews Sentiment
7.1
Number of Reviews
16
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of February 2026, in the Advanced Threat Protection (ATP) category, the mindshare of Palo Alto Networks WildFire is 7.5%, down from 11.8% compared to the previous year. The mindshare of Symantec Advanced Threat Protection is 2.1%, up from 1.5% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Advanced Threat Protection (ATP) Market Share Distribution
ProductMarket Share (%)
Palo Alto Networks WildFire7.5%
Symantec Advanced Threat Protection2.1%
Other90.4%
Advanced Threat Protection (ATP)
 

Featured Reviews

RK
Engineer at Taalumgroup
Achieve effective threat prevention and seamless integration with powerful technical support
Integration with third-party products is possible. For example, connecting a mail gateway with Palo Alto Networks WildFire allows them to handle prevention. Palo Alto Networks WildFire is a cloud-based sandboxing solution. The firewall is connected to WildFire, and XDR performs sandboxing from the cloud. WildFire conducts malware scanning and emulation, then informs the firewall to block threats based on the response. It also generates reports regarding malware and other issues. The sandboxing process involves sending sample files to the cloud for scanning, checking file authenticity, certificates, and detecting malicious code. WildFire performs multiple checks and informs the XDR agent about file status. This automatic process occurs within minutes or seconds. For unknown or suspicious files, immediate blocking occurs while samples are sent to WildFire for identification. I rate Palo Alto Networks WildFire a 9 out of 10.
TapabrataSamanta - PeerSpot reviewer
Lead Architect at Zones
Reliable platform with effective integration capabilities
Our primary use case for the product is to provide advanced threat protection to our clients, primarily in the banking and financial sectors Symantec ATP has been beneficial in ensuring robust security for our clients. Its effectiveness in detecting and mitigating threats has improved customer…

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Being an application-based firewall, this is one of the critical focus factors along with the threat prevention services it provides."
"There are multiple features like management, intrusion prevention (IPS), URL filtering, anti-spam, and antivirus."
"I like the analysis they apply to the unknown files, and I think they have good technology to use as a sandboxing tool. I didn't find something similar to WildFire in the marketplace."
"With this product, we receive the best monitoring and reports.​"
"The platform is scalable as it integrates with other threat prevention modules."
"Scalable ATP solution that's quick to set up. It demonstrates good performance and stability."
"Stability-wise, I rate the solution a ten out of ten since we never faced any issues."
"The scalability is acceptable."
"Real-time threat analysis is quick and takes action on threats immediately."
"They manage to solve detection quite nicely. There is some rather elaborate detection compared to other providers."
"Symantec Endpoint Protection provides end-to-end protection. Along with antivirus protection, it has a lot of key areas, including intrusive prevention, firewall features, and application and device control."
"What I like most about Symantec Advanced Threat Protection is its notification capability."
"Currently we have 800-plus nodes connected with this solution, without any issues. The solution is scalable."
"Technical support has been helpful and responsive."
"Endpoint to network protects the line."
"All of the solution's features are quite valuable for us. We especially like the threat protection it provides."
 

Cons

"Other vendors have some sort of bandwidth management built into the firewall itself and Palo Alto is missing that."
"The price of WildFire should be reduced in order to make it more affordable for our customers."
"They should make their user interface a little more user-friendly."
"High availability features are lacking."
"The system performance degrades after the solution has been deployed for some time. The data that it gives us becomes a little bit slow. When you try to get some data for troubleshooting, it seems like it's working hard to extract that data."
"The product's false positive logs could be more user-friendly to understand. They could provide examples of precious cases to learn."
"Improving detection on non-Windows formats would be beneficial as there are many samples, such as Linux or ransomware for macOS."
"I think it would be nice for Palo Alto to work without the connection to the cloud. It is 100% powerful when connected to the cloud. But, if you disconnect from the cloud, you only get 40-50% power."
"An improvement could be made on the reporting because then it would be easier to collect information and submit it for compliance."
"Not ideal for advanced threat protection."
"They could enhance the solution to work across all devices, including Android, iOS, and Mac, and make it more user-friendly."
"It should be able to collect information if the agent is disabled."
"The cloud platform needs to have improvement in terms of the user interface and the different capabilities it has available. It needs to match the other leading next-gen EDR products that are available in the market. That's the reason why we are stepping away from Symantec. Their cloud environment is just generally lacking in comparison to others."
"It also needs network-based threat protection for shared folders and files."
"Entire threat protection is not available for the advanced features."
"It's a strange situation where the infrastructure of the consumer or customer is behind some kind of firewall and they have always used some kind of customized proxy. In this situation, the ATP has a very tough time to pass the information to the cloud and back. To fix, it requires a more elaborate and complex configuration for that particular case."
 

Pricing and Cost Advice

"The solution is overpriced."
"This solution is very pricey and it depends on the package that you implement."
"Palo Alto Networks WildFire is an expensive product."
"It's comparable to what the competition is. It is probably a little lesser than what the competition is because, as a state government, we go for whatever the lowest cost is."
"It is expensive, a feature more accessible to enterprise class customers, but provides an enhanced possibility that Zero- or near-Zero-day threats may be identified and mitigated. The cost of the product weighed against the potential impact of even one successful crypto malware-type exploit may justify the expense."
"Pricing could be improved."
"This is an expensive product and the market for Palo Alto in Poland could be much bigger if the pricing was comparable to Fortinet."
"The pricing and licensing option should be categorized for various countries such as for Bangladesh."
"Symantec Endpoint Protection has an average price."
"The price is quite expensive."
"The pricing of this solution is inexpensive and affordable."
"Symantec Advanced Threat Protection's pricing is comparable."
"Pricing is good. It is nice to have a great product at a fair price."
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Comparison Review

it_user206346 - PeerSpot reviewer
Security Consultant at Webernetz.net - Network Security Consulting
Mar 11, 2015
Cisco ASA vs. Palo Alto Networks
Cisco ASA vs. Palo Alto: Management Goodies You often have comparisons of both firewalls concerning security components. Of course, a firewall must block attacks, scan for viruses, build VPNs, etc. However, in this post I am discussing the advantages and disadvantages from both vendors concerning…
 

Top Industries

By visitors reading reviews
Computer Software Company
10%
Manufacturing Company
8%
Financial Services Firm
8%
Comms Service Provider
7%
Marketing Services Firm
13%
University
8%
Manufacturing Company
8%
Financial Services Firm
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business37
Midsize Enterprise16
Large Enterprise29
By reviewers
Company SizeCount
Small Business9
Midsize Enterprise3
Large Enterprise13
 

Questions from the Community

How does Cisco Firepower NGFW Firewall compare with Palo Alto Networks Wildfire?
The Cisco Firepower NGFW Firewall is a very powerful and very complex piece of anti-viral software. When one considers that fact, it is all the more impressive that the setup is a fairly straightf...
Which is better - Wildfire or FortiGate?
FortiGate has a lot going for it and I consider it to be the best, most user-friendly firewall out there. What I like the most about it is that it has an attractive web dashboard with very easy nav...
How does Cisco ASA Firewall compare with Palo Alto's WildFire?
When looking to change our ASA Firewall, we looked into Palo Alto’s WildFire. It works especially in preventing advanced malware and zero-day exploits with real-time intelligence. The sandbox featu...
What is your experience regarding pricing and costs for Symantec Advanced Threat Protection?
The price is quite expensive because a different entity has taken over the company.
What needs improvement with Symantec Advanced Threat Protection?
One area for improvement could be the pricing model. Future releases could further enhance integration capabilities with other platforms and simplify the licensing model to compete more with Micros...
What is your primary use case for Symantec Advanced Threat Protection?
Our primary use case for the product is to provide advanced threat protection to our clients, primarily in the banking and financial sectors.
 

Overview

 

Sample Customers

Novamedia, Nexon Asia Pacific, Lenovo, Samsonite, IOOF, Sinogrid, SanDisk Corporation
ECI
Find out what your peers are saying about Palo Alto Networks WildFire vs. Symantec Advanced Threat Protection and other solutions. Updated: January 2026.
882,606 professionals have used our research since 2012.