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Palo Alto Networks WildFire vs Symantec Advanced Threat Protection comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Dec 1, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Palo Alto Networks WildFire
Ranking in Advanced Threat Protection (ATP)
1st
Average Rating
8.4
Reviews Sentiment
7.1
Number of Reviews
72
Ranking in other categories
No ranking in other categories
Symantec Advanced Threat Pr...
Ranking in Advanced Threat Protection (ATP)
22nd
Average Rating
7.8
Reviews Sentiment
7.1
Number of Reviews
16
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of May 2026, in the Advanced Threat Protection (ATP) category, the mindshare of Palo Alto Networks WildFire is 7.4%, down from 11.5% compared to the previous year. The mindshare of Symantec Advanced Threat Protection is 2.2%, up from 1.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Advanced Threat Protection (ATP) Mindshare Distribution
ProductMindshare (%)
Palo Alto Networks WildFire7.4%
Symantec Advanced Threat Protection2.2%
Other90.4%
Advanced Threat Protection (ATP)
 

Featured Reviews

RK
Engineer at Taalumgroup
Achieve effective threat prevention and seamless integration with powerful technical support
Integration with third-party products is possible. For example, connecting a mail gateway with Palo Alto Networks WildFire allows them to handle prevention. Palo Alto Networks WildFire is a cloud-based sandboxing solution. The firewall is connected to WildFire, and XDR performs sandboxing from the cloud. WildFire conducts malware scanning and emulation, then informs the firewall to block threats based on the response. It also generates reports regarding malware and other issues. The sandboxing process involves sending sample files to the cloud for scanning, checking file authenticity, certificates, and detecting malicious code. WildFire performs multiple checks and informs the XDR agent about file status. This automatic process occurs within minutes or seconds. For unknown or suspicious files, immediate blocking occurs while samples are sent to WildFire for identification. I rate Palo Alto Networks WildFire a 9 out of 10.
TapabrataSamanta - PeerSpot reviewer
Lead Architect at Zones
Reliable platform with effective integration capabilities
Our primary use case for the product is to provide advanced threat protection to our clients, primarily in the banking and financial sectors Symantec ATP has been beneficial in ensuring robust security for our clients. Its effectiveness in detecting and mitigating threats has improved customer…

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The analysis is very fast."
"The technical support is good."
"I absolutely recommend WildFire because it dramatically reduces response times against zero-day attacks."
"There are multiple features like management, intrusion prevention (IPS), URL filtering, anti-spam, and antivirus."
"WildFire's application encryption is useful."
"Being an application-based firewall, this is one of the critical focus factors along with the threat prevention services it provides."
"The primary use case for this solution is the attention to detail, and it is also easy to manage and easy to use."
"It is a stable solution...It is a scalable solution."
"Their integrations are pretty good as are their Sandbox solutions, their proxies, and their LTAs with API or ICAP protocols."
"All of the solution's features are quite valuable for us, and we especially like the threat protection it provides."
"The great advantage in using this product is it creates multiple services."
"The most valuable feature is Click-time URL protection."
"They manage to solve detection quite nicely. There is some rather elaborate detection compared to other providers."
"The technical support services are excellent."
"Technical support is very responsive. You just have to open a ticket. They respond in a timely manner. Their response is good. I'm satisfied."
"The most valuable feature is NetFlow threat protection."
 

Cons

"There are not any negative aspects; the only issue is the price when compared to others."
"The cost of this solution could still be improved, in particular, giving product discounts for charitable causes."
"Customer Service: Great when I was at a large company but average or less than average at a small company."
"I would like to see them continue their developmental roadmap for the product."
"The automation and responsiveness need improvement."
"Technical support is alright but we have to wait for a while."
"The only complaint that we receive from our customers is in regards to the price."
"Palo Alto Networks WildFire could improve by adding support for manual submission of suspicious files and URLs."
"Scalability could be better."
"The support team that Symantec offers didn't know how to solve issues even though they referred to themselves as "engineers"."
"Solutions like CrowdStrike, ESET, and SentinelOne have really jumped ahead on behavioral and algorithm-based detection capabilities. Symantec is trying to catch up, but they still have some limitations of being an old-school AV protection program and adding AI and behavioral learning and detection algorithm."
"The support for new OSs and older OSs could be a little tighter. They need to be more upfront about what protection services they're going to provide on new OSs. I haven't seen the Windows 11 version out yet. It is either already released in Beta, or the Beta will be released soon. There could be a little bit more advanced updates on what they're doing to help protect Windows 11 environments. They can let us know in advance so that we know it is going to be protected. We can't roll out the new OS without putting end-point protection on it. So, they should tell us what is their support model for that, and what are they doing to protect Windows 11. They're not telling me, and that's a criticism. The same issue is applicable to all the other antivirus tools. It is not just Symantec; all of them have this problem."
"It also needs network-based threat protection for shared folders and files."
"An improvement could be made on the reporting because then it would be easier to collect information and submit it for compliance."
"The administration interface needs a lot of improvement. It should be UI-based and simple."
"The administration interface needs a lot of improvement. It should be UI based, and simple. They need to improve it. It's pretty much not that friendly compared to what we were using as Bitdefender before. It's okay but is improving, actually."
 

Pricing and Cost Advice

"WildFire is a little bit pricey. Sometimes it's difficult to sell it to customers at the current price."
"Palo Alto Networks WildFire is quite expensive, and this is what puts people off."
"The price is a bit higher than the other products such as TrendMicro, or FireEye."
"Palo Alto Networks WildFire is a product with a high price."
"The pricing is OK, it is not too expensive."
"The solution is a bit expensive."
"It's not particularly cheap, but it is absolutely worth it."
"The pricing is highly expensive."
"The pricing of this solution is inexpensive and affordable."
"Symantec Advanced Threat Protection's pricing is comparable."
"Symantec Endpoint Protection has an average price."
"Pricing is good. It is nice to have a great product at a fair price."
"The price is quite expensive."
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Comparison Review

it_user206346 - PeerSpot reviewer
Security Consultant at Webernetz.net - Network Security Consulting
Mar 11, 2015
Cisco ASA vs. Palo Alto Networks
Cisco ASA vs. Palo Alto: Management Goodies You often have comparisons of both firewalls concerning security components. Of course, a firewall must block attacks, scan for viruses, build VPNs, etc. However, in this post I am discussing the advantages and disadvantages from both vendors concerning…
 

Top Industries

By visitors reading reviews
Computer Software Company
10%
Financial Services Firm
9%
Comms Service Provider
8%
Manufacturing Company
8%
Marketing Services Firm
11%
Financial Services Firm
10%
University
9%
Construction Company
9%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business38
Midsize Enterprise15
Large Enterprise29
By reviewers
Company SizeCount
Small Business9
Midsize Enterprise3
Large Enterprise13
 

Questions from the Community

How does Cisco Firepower NGFW Firewall compare with Palo Alto Networks Wildfire?
The Cisco Firepower NGFW Firewall is a very powerful and very complex piece of anti-viral software. When one considers that fact, it is all the more impressive that the setup is a fairly straightf...
Which is better - Wildfire or FortiGate?
FortiGate has a lot going for it and I consider it to be the best, most user-friendly firewall out there. What I like the most about it is that it has an attractive web dashboard with very easy nav...
How does Cisco ASA Firewall compare with Palo Alto's WildFire?
When looking to change our ASA Firewall, we looked into Palo Alto’s WildFire. It works especially in preventing advanced malware and zero-day exploits with real-time intelligence. The sandbox featu...
What is your experience regarding pricing and costs for Symantec Advanced Threat Protection?
The price is quite expensive because a different entity has taken over the company.
What needs improvement with Symantec Advanced Threat Protection?
One area for improvement could be the pricing model. Future releases could further enhance integration capabilities with other platforms and simplify the licensing model to compete more with Micros...
What is your primary use case for Symantec Advanced Threat Protection?
Our primary use case for the product is to provide advanced threat protection to our clients, primarily in the banking and financial sectors.
 

Overview

 

Sample Customers

Novamedia, Nexon Asia Pacific, Lenovo, Samsonite, IOOF, Sinogrid, SanDisk Corporation
ECI
Find out what your peers are saying about Palo Alto Networks WildFire vs. Symantec Advanced Threat Protection and other solutions. Updated: April 2026.
894,830 professionals have used our research since 2012.