Optimove is the Science-first Relationship Marketing Hub. With an actionable Customer Data Platform at its core, Optimove autonomously transforms customer data into actionable insights, helping customer-centric businesses drive measurable growth. The company’s unique technology suite enables the smart orchestration, measurement and optimization of highly personalized multi-channel campaigns, at scale, resulting in improved customer experience, retention and lifetime value. Optimove is used by hundreds of leading brands of all sizes, including Staples, Deezer, GVC, Family Dollar, J.Jill, lastminute.com, Talkspace and Sweaty Betty. Optimove employs over 200 people in its New York, London and Tel Aviv offices.
The Redpoint CDP enables Marketing and CX leaders to create personalized, omnichannel experiences that enhance customer loyalty and drive revenue growth. It offers real-time data processing, built-in data quality, and customizable identity resolution for accurate, unified customer profiles. Advanced segmentation allows for easy, code-free audience creation and testing, promoting agile and creative marketing strategies that yield high ROI and reduced costs. As a composable CDP, Redpoint integrates seamlessly into any MarTech stack, AI approach, or cloud environment, enabling rapid adaptation to business changes and expansion of use cases.
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