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MicroStrategy vs Tungsten Insight comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jan 1, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

MicroStrategy
Ranking in BI (Business Intelligence) Tools
12th
Average Rating
8.2
Reviews Sentiment
6.5
Number of Reviews
162
Ranking in other categories
Embedded BI (3rd)
Tungsten Insight
Ranking in BI (Business Intelligence) Tools
42nd
Average Rating
7.6
Reviews Sentiment
7.2
Number of Reviews
3
Ranking in other categories
Process Mining (16th)
 

Mindshare comparison

As of January 2026, in the BI (Business Intelligence) Tools category, the mindshare of MicroStrategy is 1.3%, down from 3.3% compared to the previous year. The mindshare of Tungsten Insight is 0.6%, up from 0.1% compared to the previous year. It is calculated based on PeerSpot user engagement data.
BI (Business Intelligence) Tools Market Share Distribution
ProductMarket Share (%)
MicroStrategy1.3%
Tungsten Insight0.6%
Other98.1%
BI (Business Intelligence) Tools
 

Featured Reviews

AS
Lead Software Engineer at Momentus
Provides strong data visualization and security while easing deployment across multiple sectors
The most effective features of MicroStrategy for data analysis in my experience are the security, the metadata management, and the administration, along with the options of different workarounds available to accommodate different types of requirements. MicroStrategy's data visualization capabilities are great, and I would rate them nine out of 10.
reviewer2005506 - PeerSpot reviewer
Major Account Manager at a computer software company with 51-200 employees
Great reporting and customizations with good reliability
A lot of the improvement is not so much the product as it is how it's deployed; it's about mapping against what you need to improve your processes, whether it's the Kofax kind of shows in the IDP. You've got process orchestration, extraction and robotic process automation, process orchestration, and then mobile. Tracking what you need out of those, either all five together or one of those separated out, is usually what's more critical. They do add capabilities to the tool. However, from our perspective as a consulting organization, the real key is whether you are getting the data you need to improve your process or if your reporting is not providing you with the desired information you need to improve your processes. If there's any negative, it's just the different names, the branding names that the product's gone through. It's confusing.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"We use MicroStrategy as an integrated solution with some of their other CRM type applications."
"We are using it for operations analysis and sales data analysis."
"Technical support has sent us to rapid response before, when we really needed them."
"The solution is ideal for enterprise-level companies or corporations."
"MicroStrategy's best feature is that it is a user-friendly tool."
"It was easy to install and implement a report with it."
"It offers us a lot of out-of-the-box tools, which give us the ability to automate a lot of our administrative tasks. Some things become menial: user creation, restarting a server at 10 o'clock on a Friday - simple things that they really give you the tools to be able to do. That's one thing I really like about the MicroStrategy platform from an administrative perspective."
"The platform can be easily monitored. You have quite a good overview of tasks which are being run."
"The initial setup is straightforward."
"It provides the ability to design applications directly."
"You can easily customize reporting to pull the fields that interest you."
 

Cons

"I would like to see a feature where migrations are easier. When you migrate from certain environments, it could probably be a little cleaner. Sometimes it seems to be somewhat clunky when you migrate from one environment, say a development to a test or production environment."
"The areas that have room for improvement in MicroStrategy are mainly related to building additional tools. Specifically, the embedding process has been a bit of a struggle."
"MicroStrategy lacks that community support. You're either stuck figuring things out yourself or paying expensive fees to MicroStrategy consultants for help."
"We have seen some stability issues with MicroStrategy on cloud. We have a few unhappy customers."
"They need to improve on having more professional, well-equipped premium support.​"
"There is room for improvement in data visualization."
"I would try to make it a little more basic, user-friendly. In terms of the UX, it's a bit sluggish there."
"Enterprise Manager should be a little bit less quirky when you build out-of-the-box customization reports for it."
"It would be ideal if there were some standard forms that could be customized."
"The initial setup is complex and would be difficult to carry out without any training."
"If there's any negative, it's just the different names, the branding names that the product's gone through. It's confusing."
 

Pricing and Cost Advice

"The licensing is a bit high per user."
"There have been actual direct bottomline impacts in terms of extra revenue created from the reporting solutions."
"We actually researched some of the other solutions. For options, price, and customer acceptance, this product has worked well for us.​"
"They offer yearly as well as perpetual licenses."
"Pricing, in general, is high. With Power BI, you get mobile with the license, whereas with MicroStrategy, you have to purchase mobile for extra."
"​They gave us a good deal.​"
"The pricing is fair."
"We have a license with packages, and there are additional costs for extra components."
Information not available
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Comparison Review

it_user6330 - PeerSpot reviewer
Product Manager at a retailer with 10,001+ employees
May 2, 2013
MicroStrategy vs. Tableau
After a recent presentation, several attendees asked me about the applications of Visual Insights and Tableau. Many companies are investing in both tools and are trying to figure out the right tool for specific applications Tableau has found its sweet-spot as an agile discovery tool that analysts…
 

Top Industries

By visitors reading reviews
Financial Services Firm
13%
Retailer
8%
Computer Software Company
7%
Insurance Company
7%
No data available
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business37
Midsize Enterprise26
Large Enterprise100
No data available
 

Questions from the Community

What do you like most about MicroStrategy?
The stability of the product is good.
What is your experience regarding pricing and costs for MicroStrategy?
My company has many licenses for MicroStrategy because we can build reports in this tool. I don't know what the cost is for these licenses.
What needs improvement with MicroStrategy?
I don't have any issues with MicroStrategy and would not suggest how it can be improved. I would not change anything because it's a great tool to build reports. I would appreciate improvements in M...
Ask a question
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Also Known As

No data available
Kofax Insight
 

Overview

 

Sample Customers

Allstate Insurance, Barneys New York, Boston Children's Hospital, Buenos Aires Department of the Treasury, Campbell Soup Company, DHL, eBay, eHarmony, Facebook, Four Seasons Hotels Inc., Godiva, Hard Rock International, LinkedIn, Netflix, Pfizer, SECO (Swiss Government Unemployment Agency), Starbucks, Texas A&M University, Thomson Reuters Markets, US House of Representatives, and the US Postal Service.
Infosys,HMI, krungsri, Cegeka
Find out what your peers are saying about MicroStrategy vs. Tungsten Insight and other solutions. Updated: December 2025.
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