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Microsoft MDS vs SOTI MobiControl comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft MDS
Average Rating
7.4
Reviews Sentiment
7.2
Number of Reviews
23
Ranking in other categories
Master Data Management (MDM) Software (3rd)
SOTI MobiControl
Average Rating
8.2
Reviews Sentiment
7.9
Number of Reviews
51
Ranking in other categories
Enterprise Mobility Management (EMM) (6th)
 

Mindshare comparison

Microsoft MDS and SOTI MobiControl aren’t in the same category and serve different purposes. Microsoft MDS is designed for Master Data Management (MDM) Software and holds a mindshare of 13.0%, down 13.8% compared to last year.
SOTI MobiControl, on the other hand, focuses on Enterprise Mobility Management (EMM), holds 5.7% mindshare, down 7.2% since last year.
Master Data Management (MDM) Software Market Share Distribution
ProductMarket Share (%)
Microsoft MDS13.0%
SAP Master Data Governance21.6%
TIBCO EBX12.6%
Other52.8%
Master Data Management (MDM) Software
Enterprise Mobility Management (EMM) Market Share Distribution
ProductMarket Share (%)
SOTI MobiControl5.7%
Microsoft Intune31.8%
Workspace ONE UEM11.6%
Other50.9%
Enterprise Mobility Management (EMM)
 

Featured Reviews

Satyam Saxena - PeerSpot reviewer
Enhanced data management and cost effective with flexible integration capabilities
If Microsoft MDS were part of Azure, it would be significantly more helpful. Additionally, integrating fuzzy duplication within MDS itself, rather than relying on SSIS, would streamline operations. The current requirement to store data in Azure tables after processing it in MDS, due to its lack of direct Azure integration, is a drawback.
Amit-Sarkar - PeerSpot reviewer
A budget-friendly solution that can be used to manage all types of devices, including Windows, iOS, Mac, and Android
SOTI MobiControl is deployed on the cloud in our organization. Users can go for this solution if they want a budget MDM solution. You can use SOTI MobiControl to manage all your devices in one platform, like Windows, iOS, Mac, and Android. Overall, I rate SOTI MobiControl an eight out of ten.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Enables non-technical people to directly interact with the BI system."
"The tool is easy to use."
"The most valuable feature is the administration console."
"More generic related things can be included in the services."
"Technical support is very good."
"Unlike specialized tools, MDS is adaptable for various industries, making it a versatile choice for master data management."
"It's very easy to use."
"One of the main features I have found useful is the integration with Azure active directory."
"The other one would be just how easy it is to deploy applications."
"SOTI MobiControl is the right solution for customers who want a reliable and low-cost MDM solution."
"It helps in enrolling, managing, and relocating the devices quickly."
"The product provides us with information about the incidents. It helped us block specific devices remotely."
"Because we have a custom, business-to-business applications, the solution's deployment features give us the ability to control the deployment of new versions. We can granularly decide which people or which phone receive updates. It's kind of like having your own "app store" and being able to control what you deploy on the phones... You can see how the deployment is happening; if it's going well or not."
"It is a scalable solution."
"The admin part, where I'm adding users, is not too bad. It's easy enough to use."
"The most valuable features are visibility and remote access."
 

Cons

"Stability can be fragile at times. If you are not attentive or make a mistake, it can cause problems."
"Microsoft MDS' language should be simple so everyone can use it easily."
"JMD repositories have records that come in thousands and millions, which takes a long time to process."
"In the next version, I would like to see integration with Azure."
"There are occasions when the solution maintains SD and we get duplications of MDS."
"The program's navigation tools could be improved."
"The solution could be better integrated into Microsoft's other products."
"Microsoft MDS isn't getting strong support because Microsoft is focusing more on cloud solutions."
"SOTI MobiControl currently lacks some DLP features."
"You need to get used to the admin console. I think it could be improved. It's not the best I've seen. Certainly, the software has a lot of features so you necessarily have some complexity in the interface, but I've seen better. They could make it easier in certain aspects."
"Customer service is good, but sometimes it is challenging to reach them promptly during urgent situations."
"We're deploying an application upgrade. We can't do more than three or four devices at once, and we don't know if the device actually received the upgrade. There's no indicator saying it's 100 percent complete until everything is done. Let's say I work East to West. I work on the East Coast and I want to confirm it was done with the upgrades in that region. I wouldn't know until I actually went into it. There's no indicator telling me that it's complete."
"SOTI MobiControl's user interface is very tough to handle and should be made more user-friendly."
"In future releases, I would like to see a better configuration of the dashboard."
"One issue is that if someone is using an Apple device and they're on the SIM card for data, it does not push the SOTI management system through immediately. It only works when you have it on WiFi. That's something I've noticed as we're troubleshooting and deploying devices into the field."
"There is room for improvement in the support."
 

Pricing and Cost Advice

"I would like to see better pricing."
"The pricing of this solution is good."
"Product licensing is very complicated. It would be helpful to have an online calculator to estimate the cost of a license."
"MDS is a part of the SQL Server enterprise license. I am not aware of any additional costs."
"The solution does require a license and we have enterprise licenses."
"With Microsoft, we buy everything though an agreement, so we purchase volume licensing every year."
"Microsoft MDS is an expensive solution."
"SAP is more expensive than Microsoft."
"The price of this solution is high when you compare it with Microsoft Intune. This is mainly because Microsoft Intune is included with some packages, such as Microsoft Office 365. It makes it difficult to sell SOTI MobiControl because of the pricing against Microsoft Intune."
"They've been pretty flexible with us, because we've changed the way we do our licensing a few times. We did a yearly, and then we went back and we did a quarterly, and I think we're back to yearly right now. We've been able to work stuff out and pricing has gone down since the onset. We've got a better rate per device and it's reasonable. The licensing cost from SOTI usually doesn't scare anybody, away once it's explained."
"The price is average. SOTI manages the price according to the type of client they have. I would rate the cost as five out of ten."
"On a scale of one to ten, where one is a low price, and ten is a high price, I rate the pricing a five."
"I thought pricing was kind of high, but I believe that Soti is probably the best out there for this type of software, so there's not much I can do about that. The licensing is annual, per device."
"It makes sense to have scanners on SOTI MobiControl, but it makes less sense to have printers because there are fewer features for them, while the price is the same for both."
"It is an expensive product."
"Pricing is okay, but when you buy your renewal of licenses - at the end of the period or the year - if you have a lot of devices, obviously, it's going to increase. In the end, it's kind of expensive."
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Top Industries

By visitors reading reviews
Computer Software Company
13%
Financial Services Firm
13%
Manufacturing Company
9%
Media Company
7%
Manufacturing Company
15%
Computer Software Company
14%
Retailer
11%
Comms Service Provider
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business9
Midsize Enterprise2
Large Enterprise15
By reviewers
Company SizeCount
Small Business19
Midsize Enterprise12
Large Enterprise23
 

Questions from the Community

What do you like most about Microsoft MDS?
More generic related things can be included in the services.
What is your experience regarding pricing and costs for Microsoft MDS?
Microsoft MDS is free. Currently, there is no pricing concern with the tool.
What needs improvement with Microsoft MDS?
Microsoft MDS is outdated and lacks modern capabilities. It is too slow and does not support automated mapping or AI-based functionalities. Although I created Python scripts for some machine learni...
What do you like most about SOTI MobiControl?
The most valuable features of the solution are containerization and app control.
What is your experience regarding pricing and costs for SOTI MobiControl?
I rate the pricing as an eight, which indicates it is on the more expensive side. However, I am not responsible for billing, that is handled by the finance team. I believe the price could be lower,...
What needs improvement with SOTI MobiControl?
SOTI MobiControl is quite advanced already, and there is nothing that needs improvement. The solution is currently the most advanced EMM in the market and sits in the highest tier because other com...
 

Also Known As

Microsoft Master Data Services, Microsoft MDM, Microsoft SQL Server Master Data Services, MS MDS
MobiControl
 

Overview

 

Sample Customers

ETA a.s., Apeejay Surrendra Group, Blue Star Infotech, Rotherham Doncaster and South Humber NHS Foundation, The Sydney Children's Hospitals Network, New Belgium Brewing
Citizen Mexico, Sanctuary Housing, PENINSULA HOTELS, East Orange High School, Andrews Distributing, Amey Plc, American Airlines
Find out what your peers are saying about SAP, TIBCO, Microsoft and others in Master Data Management (MDM) Software. Updated: August 2025.
867,497 professionals have used our research since 2012.