Looker Studio vs QlikView vs Tableau Enterprise comparison

Google and Qlik are both solutions in the Reporting category. Google is ranked #12 with an average rating of 7.6, while Qlik is ranked #8 with an average rating of 8.4. Google holds a 2.5% mindshare in RT, compared to Qlik’s 4.0% mindshare. Additionally, 83% of Google users are willing to recommend the solution, compared to 92% of Qlik users who would recommend it.

Looker Studio

Read 16 Looker Studio reviews

2,763 Views
1,575 Comparison Views

83% willing to recommend

QlikView

Read 163 QlikView reviews

7,316 Views
4,316 Comparison Views

92% willing to recommend

Tableau Enterprise

Read 309 Tableau Enterprise reviews

27,463 Views
12,633 Comparison Views

90% willing to recommend

Looker Studio

QlikView

Tableau Enterprise

Comparison Buyer's Guide

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Executive Summary

We performed a comparison between Looker Studio, QlikView, and Tableau Enterprise based on real PeerSpot user reviews.

Find out what your peers are saying about Microsoft, Salesforce, Domo and others in Reporting.

To learn more, read our detailed Reporting Report (Updated: April 2026).

Buyer's Guide

Reporting

April 2026

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Helped 893,221 peers since 2012

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Mindshare comparison

As of May 2026, in the Reporting category, the mindshare of Looker Studio is 2.5%, down from 2.7% compared to the previous year. The mindshare of QlikView is 4.0%, up from 3.4% compared to the previous year. The mindshare of Tableau Enterprise is 14.5%, down from 22.2% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Reporting Mindshare Distribution
Product	Mindshare (%)
Tableau Enterprise	14.5%
QlikView	4.0%
Looker Studio	2.5%
Other	79.0%

Reporting

Featured Reviews

Heron Ziegel

Project Engineer at Quartz Consulting Group

Has supported quick dashboard creation and data sharing but lacks tools for managing multiple reports efficiently

We integrated Looker Studio with other platforms in our data ecosystem; we tried integrating with Sheets, and that went okay, but it could have been better. It could have been better because it needed a very specific format to read the data, so we had to reformat the sheet file. Looker Studio was mostly just helpful in that it provided live updating charts for tracking performance indicators in the organization. Integrating with a database was very difficult because there wasn't a lot of feedback for what was going wrong with the connection. I don't remember if we reached out to support. I didn't personally reach out, but my boss may have. I didn't reach out to support, so I do not have experience with it to rate it. We worked with the free version of Looker Studio initially, and we upgraded at some point to the pro version; I don't remember if we actually paid for it or if it was just a free trial. The pricing was reasonable. I remember doing a price comparison, and it was pretty reasonable, but it did have fewer features than a lot of other software, which was okay for a comparable price but a little cheaper.

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Srdjan Grbic

Financial Controller with task of Business Intelligence Implementation at a wholesaler/distributor with 1,001-5,000 employees

Daily invoice analytics has become streamlined and complex data modeling is now simplified

We are not using analytics features and possibly predictive analytics and forecasting features in QlikView, although they are available. QlikView is very flexible, but we are currently using only tabular presentation of data because that is what we need. Presenting a large volume of data in QlikView with graphics can be overwhelming for the majority of people who want to see a lot of information in one picture. It would be beneficial to have AI or ML features in QlikView. However, I think they will decommission QlikView, and AI features are already available in Qlik Sense, so you would need to migrate to that platform.

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Uzair Faruqi

Head Of Data Science at Mjunction Services

Ease of developing dashboards and receiving strong technical support have enabled efficient data visualization

Introducing custom features, such as NLP-based reports, is not very good in Tableau. My MD has been asking us for a way to write in natural language to request reports that the system should generate, but that isn't very effective with Tableau. As a developer, I can develop an on-demand report in Python quite easily, but exposing a REST API on the Tableau platform is not a very easy task. AI enablement is an area for improvement for Tableau, and that is something they might have to work upon. I have heard that ThoughtSpot is quite better in this regard, but the cost of ThoughtSpot is much higher. ThoughtSpot has lots of natural language-based report generation features that Tableau lacks.

Read full review

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The integration with Excel and Google Sheets is a valuable feature, making it easy to access and visualize data."

"This is a great tool if your organization leverages other sets of Google tools and needs some quick ideas that are a prettier and more interactive than Google Analytics."

"Data Studio integrates seamlessly with other Google products, and we can use it with other APIs if we like."

"The most valuable features of this solution are its ease of use and the plethora of query sources."

"This solution is a powerful way to have several tools integrated at one location and convert data into beautiful reports that can be easily edited and viewed."

"The ability to design complex data models and equations."

"The product's initial setup phase is very simple."

"The fact that Looker Studio is free and has a free tier was probably the biggest benefit; it is very accessible and not too difficult to use."

More Looker Studio pros

"You can switch views easily."

"The product’s most valuable feature is its ability to view the entire data available for analysis."

"This is a very cool application with endless options of creativity and visuals."

"Scripting as per a customer's need, which is a pretty cool feature and not available in other tools."

"With one of our Implementations at a mining house, we were able to save the company over $1 million, by cutting out surplus inventory."

"With the solutions of QlikTech, we are able to provide management with requested reports with proven data within a short time."

"Use QlikView for business, and Qlik Sense for BI developers."

"The in-memory architecture and ETL function are the most valuable features of this product to us."

More QlikView pros

"Tableau has provided the organisation a means to allow business people to explore their data at their pace."

"Tableau has comprehensive, insightful charts, which allow you to build stunning dashboards and enrich your support decision-making."

"This solution has transformed us from an Excel reporting environment to one of visual exploration."

"It is a stable solution."

"The solution has great features which nobody can beat, you can do a lot of customizations, such as use different dimensions and colorize them, and additionally, you can use the numeric values for the customization, which is an exceptional feature."

"The most valuable feature of this product is its visualizations."

"The solution is very user friendly, particularly in terms of the ease of analyzing data."

"Tableau is very good in the front-end visualization compared to Power BI."

More Tableau Enterprise pros

Cons

"Panels are not as easy to use as other data extraction UIs."

"The tool should come up with data modeling layer features that are present in other products like Power BI."

"I would appreciate improvements in the data modeling features, as it's not straightforward, and it's not what people in analytics are used to."

"It's not yet a replacement for a complete BI tool."

"The tool should improve on live data integration for quicker data reflection."

"The performance of Looker needs improvement, particularly the report loading time, which is critical for business users."

"There are issues with integration and I encountered limits and warnings, especially with my pivot table size."

"There is a significant degree of sophistication required to compete with Tableau or Cognos."

More Looker Studio cons

"Usually they're not very helpful. Either we find the answer more quickly ourselves, or if we can't find the answer, they usually also can't find the answer."

"We would like to provide our customers with reports in PDF or other popular formats that are not included in the publisher; additional licenses are required for the print and PDF tool."

"The performance can be improved."

"The QlikView management console could have better interfaces for managing security."

"There is no automation or drag and drop functionality."

"The product lacks PDF exporting, mapping – which costs extra - and reporting features."

"There’s no version control, which means you can't roll back to earlier versions once overwritten/published."

"They should offer the capability to directly access data from SaaS environments, as it would simplify the migration process, and while it may seem like a minor enhancement, it would be beneficial to our clients."

More QlikView cons

"The charts in Tableau are quite limited."

"The development part should be better. We are putting a lot of effort in during development, so if we face any struggles, we have to find workaround solutions on the internet."

"However the other side of this coin is that in its standard form, it is much less accessible to less skilled users."

"Sometimes have issues with stability which are dependent on network bandwidth, latency and user logon from multiple browsers"

"The SQL programming functionality needs to be improved."

"I would say they could improve the data blending within the desktop version."

"Include forecasting on table calculation fields."

"Delivering analytics via emails on enterprise scale is difficult."

More Tableau Enterprise cons

Pricing and Cost Advice

"The tool is free."

"The cost is quite affordable based on feature analysis."

"The product is available for free."

"The solution is free but the Google Looker is expensive."

"I think the tool is cheap because you don't need to pay anything for using the tool. However, when connecting and analyzing other data sources, you should consider where to analyze this information because Google Data Studio doesn't handle much data well. You must also consider how you will connect this data to it. In this case, you might need to hire DevOps or a data team to help with these issues."

"Qlik is fairly high in terms of pricing."

"The pricing is too high compared to the other solutions on the market."

"It has an annual license. It is expensive as compared to other competitive tools that do more for less. In South African rands, we pay about 100,000 to 200,000 a year."

"The platform's pricing is considered quite expensive, particularly given the dollar-based pricing."

"I rate QlikView's pricing a five out of ten."

"QlikView pricing and licensing is on the high side for a small sized company, but it's competitive among its peers."

"It is quite expensive, rating at around nine out of ten on a cost scale."

"It's reasonably priced and falls on the more affordable side."

More QlikView pricing and cost advice

"For big business, Tableau could be expensive as having a lot of Tableau server users (entering with a browser to reports) could be a bit expensive."

"At $70 per month, I think the price is a bit scary. I have a small consulting firm in Ghana, working in about 15 different African countries, and when it comes to our part of the world, $70 a month is a lot of money for software."

"We always consider pricing when considering a new solution. We are a non-profit and price is a huge concern."

"Tableau's prices are relatively high for our market. I am from Serbia, so many companies in this market don't have the ability to pay for expensive software. My clients are quite satisfied with a lot of Tableau's qualities except for the prices."

"Its price is higher than Power BI and QlikView. Tableau costs around $70 per user per month, whereas Power BI is around $8 to $9. QlikView is around $30. Tableau has various prices for various models such as Creator, Designer."

"The pricing for Tableau is the same as the other products in the market."

"I like the payment model. For the people who need to create, they buy their licenses. Everyone else can use the free Tableau Viewer. This is much better than some of the competitor products, which require full licences for everything."

More Tableau Enterprise pricing and cost advice

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Comparison Review

it_user79932

Senior Manager - BI Head with 5,001-10,000 employees

Feb 4, 2015

Comparison of SAP BO, Tableau, QlikView, Cognos, Microsoft, OBIEE and Pentaho

1. SAP BO/BI Enterprise scalability Security Ease of use Semantic layer 2. Tableau Visualization Data discovery Turnaround time 3. IBM Cognos Enterprise scalability Security In-memory feature 4. MS BI - Flexibility 5. Pentaho - Open source but still enterprise grade 6. QlikView Data…

Read full review

Top Industries

By visitors reading reviews

Financial Services Firm

10%

Computer Software Company

10%

Manufacturing Company

Retailer

Financial Services Firm

15%

Manufacturing Company

Construction Company

Comms Service Provider

Financial Services Firm

16%

Manufacturing Company

Computer Software Company

University

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	7
Midsize Enterprise	3
Large Enterprise	6

By reviewers
Company Size	Count
Small Business	73
Midsize Enterprise	36
Large Enterprise	76

By reviewers
Company Size	Count
Small Business	117
Midsize Enterprise	67
Large Enterprise	184

Questions from the Community

What do you like most about Google Data Studio?

The company dashboard is useful because we could share it via a link as a reminder for everyone to check it weekly. W...

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What needs improvement with Google Data Studio?

I would appreciate improvements in the data modeling features, as it's not straightforward, and it's not what people ...

See all answers

What is your primary use case for Google Data Studio?

I used Looker Studio mainly for reporting, where I created multiple dashboards on it. I wouldn't say I made the most ...

See all answers

What is your experience regarding pricing and costs for QlikView?

I would rate the pricing for QlikView as not cheap, but it is reasonable.

See all answers

What needs improvement with QlikView?

We are not using analytics features and possibly predictive analytics and forecasting features in QlikView, although ...

See all answers

What is your primary use case for QlikView?

The primary use case involves analyzing data on a daily invoice level with QlikView. Building metrics using simple la...

See all answers

Seeking lightweight open source BI software

It depends on the Data architecture and the complexity of your requirement. Some great tools in the market are Qlik ...

See all answers

Tableau vs. Business Objects - Which is a better solution for visualization and analysis?

Both tools have their positives and negatives. First, I should mention that I am relatively new to Tableau. I have be...

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Which would you choose - Tableau or SAP Analytics Cloud?

Tableau is easy to set up and maintain. In about a day it is possible for the entire platform to be deployed for use....

See all answers

Comparisons

Amazon QuickSight vs Looker Studio

Compared 15% of the time

Microsoft Power BI vs Looker Studio

Compared 11% of the time

RStudio Connect vs Looker Studio

Compared 7% of the time

Zendesk vs Looker Studio

Compared 5% of the time

InetSoft Style Intelligence vs Looker Studio

Compared 4% of the time

More Looker Studio Competitors

Microsoft Power BI vs QlikView

Compared 13% of the time

Amazon QuickSight vs QlikView

Compared 4% of the time

Zendesk vs QlikView

Compared 4% of the time

MicroStrategy vs QlikView

Compared 4% of the time

More QlikView Competitors

Microsoft Power BI vs Tableau Enterprise

Compared 13% of the time

Domo vs Tableau Enterprise

Compared 7% of the time

Amazon QuickSight vs Tableau Enterprise

Compared 2% of the time

SAP BusinessObjects Business Intelligence vs Tableau Enterprise

Compared 2% of the time

Qlik Sense vs Tableau Enterprise

Compared 2% of the time

More Tableau Enterprise Competitors

Product Reports

Buyer's Guide

Looker Studio

May 2026

Download Looker Studio product report

Buyer's Guide

QlikView

April 2026

Download QlikView product report

Buyer's Guide

Tableau Enterprise

April 2026

Download Tableau Enterprise product report

Also Known As

Data Studio

No data available

Tableau Desktop, Tableau Server, Tableau Online

Overview

Looker Studio offers seamless integration with Google products, supporting business visualization and collaboration through efficient data management and analytics, catering to teams aiming for quick analytics solutions.

Looker Studio combines diverse data source integration including SQL and MongoDB with powerful visualization and custom filter creation. Users find its visuals clean and its platform user-friendly, enhanced by collaboration features and pricing. It aids decision-making and is popular for tracking metrics and analyzing sales funnels. Despite its strengths, users seek faster report loading, simpler data modeling, and better interface usability. Advertising system limitations, delayed data reflections, and integration challenges affect performance. Security and stability improvements alongside a richer data modeling layer are desirable, with pricing impacting large organizations.

What are the most important features of Looker Studio?

Google Integration: Easily integrates with Google products for efficient workflow.
Diverse Data Sources: Connects to databases like SQL and MongoDB.
Custom Filters: Offers flexible filter options for tailored analyses.
Data Visualization: Enables powerful, clear visual data representation.
Collaboration: Supports team collaboration for shared insights.

What benefits should users look for in reviews?

Ease of Use: Accessibility and user-friendly operation for teams.
Decision-Making Support: Facilitates informed business decisions.
Flexibility: Adapts to different business analytics needs.
Cost-Effectiveness: Competitive pricing for budget-conscious teams.

Looker Studio supports business visualization for different industries, creating dashboards and reports for sales and marketing analysis. It's used to track metrics and sales funnels from sources like Google Sheets and BigQuery. Many companies integrate Looker Studio within web apps, providing data insights tailored to sectors such as e-commerce, finance, and more.

Google

QlikView enhances data analysis with its associative data model and rapid in-memory processing, providing dynamic dashboards and robust visualization, while efficient data integration allows connections to multiple sources.

QlikView offers powerful analytics and insight generation capabilities through its integration with Salesforce, enabling real-time sales data access. Its customizable dashboards are complemented by scripting for complex calculations and QVDs for performance optimization. Designed to be user-friendly, it supports ETL processes and diverse data browsing, allowing users to interact with data intuitively. However, there is room for improving licensing complexities, scalability, and self-service functionality. Additional enhancements are desired in visualization, integration with Qlik Sense, and predictive analytics support.

What are QlikView's key features?

Data Integration: Connects seamlessly with multiple data sources for diverse data access.
Associative Data Model: Enhances data discovery and analysis.
In-memory Technology: Offers rapid data processing for efficient analysis.
Customization Options: Allows personalized dashboards and visualizations.
Salesforce Integration: Provides real-time access to sales data.
Scripting Capabilities: Facilitates complex calculations and analytics.
QVD Performance: Optimizes data loading and processing speeds.

What benefits should you look for in QlikView reviews?

Enhanced Data Access: Seamless integration allows widespread data connectivity.
Rapid Insights: In-memory technology speeds up analysis.
Flexible Customization: Tools enable tailored visualizations.
User-friendly Interaction: Non-technical users can navigate data easily.

QlikView finds use in building business intelligence dashboards across sectors, integrating with Salesforce for analytics, supporting financial planning, and tracking sales. Its intuitive interface aids manufacturing companies in KPI monitoring and informs commercial decisions. The tool enhances reporting, ETL processes, and diverse data source integration, facilitating offline data access.

Qlik

Tableau Enterprise offers powerful features for creating interactive visualizations, dashboards, and maps, including drag-and-drop functionality and easy integration with multiple data sources, promoting real-time collaboration and self-service analysis.

Tableau Enterprise stands out with its ability to create user-friendly, interactive visualizations, making it pivotal for business intelligence applications. Users benefit from its seamless connectivity and advanced analytical functions, facilitating data blending and storytelling. Despite a complex learning curve and high licensing costs, its features like geospatial analysis and efficient content distribution drive its indispensable value for data-driven insights. Enhancements in predictive analytics and support integration with machine learning tools further its capabilities across industries.

What are the most valuable features?

Interactive Visualizations: Enables users to create engaging reports.
Drag-and-Drop Functionality: Simplifies data analysis processes.
Data Integration: Offers seamless connectivity with multiple sources.
Real-Time Collaboration: Supports synchronous data sharing.
Advanced Analytics: Provides predictive analytics and geospatial analysis.

What benefits and ROI should users look for?

Informed Decision-Making: Facilitates data-driven insights.
Efficiency in Reporting: Streamlines dashboard and reporting tasks.
Cost-Effectiveness: Despite high licensing, value in robust analytics tools.
Customizable Options: Tailors analytics to specific needs.

Tableau Enterprise is widely used for business intelligence, supporting industries like healthcare, telecommunications, and finance. Organizations utilize it to analyze performance indicators, operational insights, and financial analytics, enhancing decision-making through interactive reports and real-time data integration.

Salesforce

Sample Customers

Genesys, Shueisha

Canon, Gatorade, Amcor, Panasonic, Fila, Cambridge University Hospitals, Global Retail Bank, North Yorkshire Police department, Lanoo Group Publishers, and AonGroep Nederland.

Accenture, Adobe, Amazon.com, Bank of America, Charles Schwab Corp, Citigroup, Coca-Cola Company, Cornell University, Dell, Deloitte, Duke University, eBay, Exxon Mobil, Fannie Mae, Ferrari, French Red Cross, Goldman Sachs, Google, Government of Canada, HP, Intel, Johns Hopkins Hospital, Macy's, Merck, The New York Times, PayPal, Pfizer, US Army, US Air Force, Skype, and Walmart.

Find out what your peers are saying about Microsoft, Salesforce, Domo and others in Reporting. Updated: April 2026.

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