Informatica Intelligent Data Management Cloud (IDMC) vs Varonis Platform comparison

Informatica Intelligent Data Management Cloud (IDMC) vs. Varonis Platform

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Informatica Intelligent Dat...

Ranking in Data Governance

2nd

Average Rating

8.0

Reviews Sentiment

6.8

Number of Reviews

185

Ranking in other categories

Data Integration (3rd), Data Quality (1st), Business Process Management (BPM) (10th), Business-to-Business Middleware (5th), API Management (7th), Cloud Data Integration (3rd), Test Data Management (3rd), Cloud Master Data Management (MDM) Solutions (1st), Data Management Platforms (DMP) (2nd), Data Masking (1st), Metadata Management (1st), Test Data Management Services (3rd), Product Information Management (PIM) (1st), Data Observability (2nd)

Varonis Platform

Ranking in Data Governance

4th

Average Rating

8.2

Reviews Sentiment

6.4

Number of Reviews

Ranking in other categories

Email Security (20th), Data Loss Prevention (DLP) (9th), User Entity Behavior Analytics (UEBA) (7th), SaaS Security Posture Management (SSPM) (5th), Data Security Posture Management (DSPM) (3rd), Compliance Management (7th), Ransomware Protection (10th), Identity Threat Detection and Response (ITDR) (7th), Insider Risk Management (1st)

Mindshare comparison

As of October 2025, in the Data Governance category, the mindshare of Informatica Intelligent Data Management Cloud (IDMC) is 5.9%, down from 7.6% compared to the previous year. The mindshare of Varonis Platform is 10.6%, up from 8.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Data Governance Market Share Distribution
Product	Market Share (%)
Informatica Intelligent Data Management Cloud (IDMC)	5.9%
Varonis Platform	10.6%
Other	83.5%

Data Governance

Featured Reviews

SaurabhGaonshindhe

Principle Cloud Engineer at Sector 125

Modular structure and AI features stream new reporting processes

One of my clients has a requirement; they want to integrate metadata into the process, which means, for example, if I just want to implement a new field into my database, that field needs to be reflected throughout, let's say, 200 mappings. This highlights the need for a data-driven approach. My experience with technical support from Informatica is quite interesting; I would rate it as nine out of ten for Informatica PowerCenter kind of products or the Informatica integration products, because my team can do some hands-on using their free licenses or one-month kind of products. However, for products Master Data Management or related to MDM or Data Governance, there is no way by which we can directly practice, and my team struggles at that point.

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Frederic Delos

Senior Cloud Engineer at a financial services firm with 10,001+ employees

Offers the ability to identify sensitive areas, allowing you to drill down into the sensitive data

The most effective feature for me is its ability to identify sensitive areas, allowing you to drill down into the sensitive data, provided you have access, to determine whether it's a false positive or a true positive. That's the best thing for me, out of all of it. It's got everything, like other ones, but I like to be able to look at something if I'm doing forensics on the alert and say, "Okay, do I really need to do something with this?" For example, we don't want sensitive data in our OneDrive. So it identifies the sensitive data that's possibly in the OneDrive. And what I can do is look at it and identify whether it's actually sensitive data in Datalert or whether it looks like sensitive data, but I know it's a false positive. If it is a false positive, I can basically say ignore this pattern based on X, Y, and Z, you know, whether it's Redjax or keyword proximity. So I like that. With other tools, I gotta go through a whole process because it's a little bit more complex. Here, I can tag it and bag it in one shot. And the next good time I scan, it slips over it. So it helps in that.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The Mapping Designer allows for declarative ETL development (visual scripting) that leverages a wide array of different transformations."

"It's got a reputation in the industry as one of the best solutions for master data management. So, it's what we see in the Gartner top right quadrant as the best product in that space."

"One of the most valuable features is that I don't need to buy a subscription for any functionality. With Informatica Cloud Data Management, I have all the functionality and features available. If I need to make an integration, I can go to that integration service. If I need to mask, provide, or clean some information, I can easily just pick up that feature and use it. It's very simple, and I have all the functions and capabilities I need to work with data."

"The scalability of the solution is excellent."

"The solution provides increased efficiency while still being user-friendly and easy to operate."

"It can automatically connect or associate business terms with various options, providing flexibility beyond general capabilities."

"The most valuable feature of Informatica Axon has been the data marketplace."

"The valuable feature is that we can automate the integration part...It is a stable solution."

More Informatica Intelligent Data Management Cloud (IDMC) pros

"That alerting and reporting service is great."

"The solution has significantly improved data security and compliance posture by allowing us to track and monitor activities. We can see who accesses data and when files are created and understand what's happening in our environment."

"The solution ensures that users have not accidentally shared sensitive information with the wrong people or too many people."

"There's also a 90-day policy where if a user is not using the warehouse, it will automatically delete that username."

"The analytics would have to be our most valuable feature."

"It can easily identify unusual behavior or access patterns that may pose a potential threat, while operating as a unified reporting system."

"Varonis offers robust data access governance, allowing us to understand which sensitive data exists and who has access to it."

"On the Varonis side, technical support is phenomenal. Their ability to explain is very good, and they seem to be very knowledgeable. When I get an alert that doesn't quite make sense, they dive in there and kind of take me through it. That's very useful and very good. There are some false alerts, but it is better to have a false alert than no alert at all."

More Varonis Platform pros

Cons

"While my company operates on the cloud, we have seen that Informatica Cloud Data Integration has some performance issues causing it to lag."

"Its cloud-based version has a few limitations compared to the on-premise version."

"The ability of the product to leverage the power of big data could be improved."

"I feel the out-of-the-box APIs or the API management could be improved slightly from their current state. It could be more user-friendly."

"The licenses are too expensive compared to before, which is why customers are now preferring other data metadata management tools like OneTrust, Collibra, and Azure Purview."

"I think everything related to the APIs and the manageability of the APIs in Informatica MDM are areas where improvements are required."

"The setup is complex."

"The UX and UI of the solution are areas with certain shortcomings where improvements can be made in the future."

More Informatica Intelligent Data Management Cloud (IDMC) cons

"Varonis requires more access permissions for its core functions compared to competitors, which can be a concern for companies about data safety."

"There is one thing that if I add something manually, I get so many alerts. That's the biggest bad thing."

"The product is very complicated."

"The solution's interface is a little complicated with regard to setting up filters and reports."

"I'd like to see automatic updates for this solution. Currently, it's a manual process to update all the keywords"

"For unstructured data monitoring, it's one of the top ones, if not the top one, due to its usability."

"We have Microsoft Office 365. I just saw an article today which says that they're actually getting integrated with Microsoft Office 365, which would be a useful feature. For user-based reports, log on activity, and stuff like that, it doesn't seem to really be present like Log360. That could just be my inexperience with it. I've been dealing with it for only about two and a half months."

"I would like it to have cloud integration."

More Varonis Platform cons

Pricing and Cost Advice

"Informatica Axon is a costly solution. I rate Informatica Axon a four out of ten for its pricing."

"We have licenses, and we are provided with certain particular services in the solution."

"The product is very expensive"

"There is no doubt that it is very expensive, but the brand value comes at a cost. Other MDM solutions in the market that haven't proven themselves like Informatica are also pretty expensive. We need to understand that MDM itself is very expensive to implement. So, Informatica is also pretty expensive. I would rate it a two out of five for being pretty expensive."

"It's a costly solution"

"Informatica MDM is a costly solution because it comes as a bundle. They are also globally positioning themselves and are definitely working on very upgraded technologies. If someone wanted to do it on the cloud, they have a lot of flexibility because they upgrade themselves according to the current needs. It definitely comes with a lot of features and that's the reason why it's costly. The licensing cost should be approximately one million dollars. It's about four to five times that of other vendors."

"I'm not sure about the most recent pricing trends, but I don't believe it's significantly different from PowerCenter. I believe it is nearly the same."

"It's an expensive solution."

More Informatica Intelligent Data Management Cloud (IDMC) pricing and cost advice

"It's expensive, kind of, really expensive."

"You could do a subscription, where you pay yearly, or you could purchase it outright. The licensing cost is based on the number of users on the system that you are monitoring."

"The platform is expensive. I rate the pricing a nine out of ten."

"Varonis Platform wasn't certainly the cheapest solution."

"I would rate the pricing an eight out of ten, with ten being the most expensive."

"The pricing is good. It neither expensive nor cheap. It is average."

"Licensing is on an annual basis. Maintenance and renewal fees are separate. Varonis Datalert is quite expensive."

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Top Industries

By visitors reading reviews

Financial Services Firm

16%

Manufacturing Company

10%

Computer Software Company

10%

Insurance Company

Financial Services Firm

15%

Manufacturing Company

Computer Software Company

Insurance Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	42
Midsize Enterprise	24
Large Enterprise	134

By reviewers
Company Size	Count
Small Business	2
Midsize Enterprise	1
Large Enterprise	11

Questions from the Community

How does Azure Data Factory compare with Informatica Cloud Data Integration?

Azure Data Factory is a solid product offering many transformation functions; It has pre-load and post-load transformations, allowing users to apply transformations either in code by using Power Q...

Which Informatica product would you choose - PowerCenter or Cloud Data Integration?

Complex transformations can easily be achieved using PowerCenter, which has all the features and tools to establish a real data governance strategy. Additionally, PowerCenter is able to manage huge...

What are the biggest benefits of using Informatica Cloud Data Integration?

When it comes to cloud data integration, this solution can provide you with multiple benefits, including: Overhead reduction by integrating data on any cloud in various ways Effective integration ...

What do you like most about Varonis Platform?

The solution has significantly improved data security and compliance posture by allowing us to track and monitor activities. We can see who accesses data and when files are created and understand w...

What needs improvement with Varonis Platform?

Varonis started as an on-premises solution and is transitioning to cloud. It hasn't fully moved yet, which is an area for improvement. Varonis requires more access permissions for its core function...

What is your primary use case for Varonis Platform?

The primary use case for Varonis Platform is data discovery, specifically for discovering sensitive data in our organization to protect it. We are looking for a solution that can scan our repositor...

Informatica PowerCenter vs Informatica Intelligent Data Management Cloud (IDMC)

Comparisons

Compared 5% of the time

Microsoft Purview Data Governance vs Informatica Intelligent Data Management Cloud (IDMC)

Compared 4% of the time

Collibra Governance vs Informatica Intelligent Data Management Cloud (IDMC)

Compared 4% of the time

Azure Data Factory vs Informatica Intelligent Data Management Cloud (IDMC)

Compared 4% of the time

Reltio Cloud vs Informatica Intelligent Data Management Cloud (IDMC)

Compared 3% of the time

More Informatica Intelligent Data Management Cloud (IDMC) Competitors

Microsoft Purview Data Governance vs Varonis Platform

Compared 21% of the time

Cyera vs Varonis Platform

Compared 11% of the time

BigID vs Varonis Platform

Compared 8% of the time

Wiz vs Varonis Platform

Compared 5% of the time

Microsoft Purview Information Protection vs Varonis Platform

Compared 3% of the time

More Varonis Platform Competitors

Product Reports

Informatica Intelligent Data Management Cloud (IDMC)

Download Informatica Intelligent Data Management Cloud (IDMC) product report

Informatica Intelligent Data Management Cloud (IDMC) report

Varonis Platform

Download Varonis Platform product report

Also Known As

ActiveVOS, Active Endpoints, BPM, Address Verification, Persistent Data Masking, Cloud Test Data Management, PIM, , Enterprise Data Catalog, Data Integration Hub, Cloud Data Integration, Data Quality, Cloud API and App Integration

SlashNext Complete

Overview

Informatica Intelligent Data Management Cloud (IDMC) integrates data quality, governance, and integration with flexible architecture. It supports multiple domains and a data models repository, delivering AI-enhanced data management across cloud-native platforms.

IDMC provides seamless integration and governance capabilities that support diverse data environments. Its comprehensive suite includes customizable workflows, data profiling, and metadata management. AI features, a data marketplace, and performance scalability enhance data management. While its interface poses challenges, its robust matching and cloud-native integration facilities are essential for complex data ecosystems. Users employ IDMC for connecting systems, ensuring data quality, and supporting data compliance but seek better pre-built rules, services, and improved connectivity, especially with platforms like Salesforce. Licensing, cost, and added AI functionalities are areas for potential refinement.

What are the key features of IDMC?

Data Quality and Integration: Seamless integration ensures data accuracy across platforms.
Metadata Management: Comprehensive metadata management supports data governance.
AI Capabilities: AI features enhance automation and decision-making processes.
Data Marketplace: Facilitates easy access to data across the organization.
Performance Scalability: Scales performance efficiently to meet growing data demands.

What benefits should be expected from IDMC?

Enhanced Data Management: Offers robust tools for data governance and quality.
Improved Integration: Connects disparate systems seamlessly, reducing data silos.
Cost Efficiency: Streamlines data processes, potentially reducing operational costs.
Data Compliance: Supports compliance with data privacy regulations.
Agility and Scalability: Adapts quickly to changing data environments.

IDMC is implemented across industries for data integration, metadata management, and governance. Organizations use it to connect systems, migrate data to cloud environments, and maintain data quality. They manage master data and automate business processes, facilitating data lineage and ensuring compliance with privacy regulations.

Informatica

Varonis Platform enhances data security and governance with advanced analytics, identifying unusual access patterns and sensitive areas. Its centralized interface manages permissions across systems, offering essential capabilities for alerting and reporting.

Varonis Platform provides continuous data protection and monitoring by identifying and alerting on unauthorized data access. It offers comprehensive insights into file access and user activities, supporting data classification and simplifying compliance with tracking and monitoring capabilities. Integration with storage systems enables users to manage permissions and access effectively. Room for improvement includes cloud integration and simplifying its interface and calculation engine for ease of use. Challenges include on-premises dependency, licensing costs, and a need for enhanced DLP capabilities.

What are the primary features of Varonis Platform?

24/7 Technical Support: Ensures continuous assistance and issue resolution.
Advanced Analytics: Identifies unusual data access patterns for increased security.
Centralized Permission Management: Manages access permissions across systems.
Data Classification: Categorizes data to enhance protection measures.
Integration with Storage Systems: Simplifies compliance through tracking and monitoring.

What benefits and ROI should users expect?

Increased Security: Protects against unauthorized data access.
Compliance Simplification: Offers comprehensive tracking and monitoring to meet compliance standards.
Efficient Permission Management: Simplifies access controls across platforms.
Enhanced Alerting: Provides timely notifications of potential security breaches.

In finance, Varonis aids in safeguarding sensitive financial data, while in healthcare, it secures patient records. Legal industries utilize it for protecting client information, and retail sectors manage sensitive customer data. These industries benefit from Varonis' ability to prevent unauthorized access and streamline compliance.

Varonis

Sample Customers

The Travel Company, Carbonite

Nottingham Building Society

Informatica Intelligent Data Management Cloud (IDMC) vs. Varonis Platform