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Import.io vs Zapier comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Mar 15, 2026

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Import.io
Ranking in Data Integration
86th
Average Rating
0.0
Number of Reviews
0
Ranking in other categories
No ranking in other categories
Zapier
Ranking in Data Integration
23rd
Average Rating
8.4
Reviews Sentiment
6.8
Number of Reviews
49
Ranking in other categories
Cloud Data Integration (14th), Business Orchestration and Automation Technologies (19th), AI Software Development (18th)
 

Mindshare comparison

As of July 2026, in the Data Integration category, the mindshare of Import.io is 0.5%, up from 0.1% compared to the previous year. The mindshare of Zapier is 1.0%, up from 0.9% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Data Integration Mindshare Distribution
ProductMindshare (%)
Zapier1.0%
Import.io0.5%
Other98.5%
Data Integration
 

Featured Reviews

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Amrit Dash - PeerSpot reviewer
Automation Engineer at a educational organization with 11-50 employees
Modular automations have streamlined onboarding and now orchestrate delayed multi-day workflows
Zapier offers the best features through the capability to make our own webhooks and the delay functionalities, which stand out in Zapier.The delay functionality and custom webhooks are valuable for our organization because of how we deal with things at our organization by creating things in a very modular way. We will have different modules talking to each other for a specific complex workflow. A webhook is what helps solve most of it because we can create all the different modules as a separate workflow in Zapier with their own custom webhook URL and then call them or chain them together to create a complex workflow solving a bigger use case problem. Secondly, the delays, with having a bigger delay in number of days, gives the automation a bigger window to run in, which is not the case with make.com or any other platform that we use for automation. The delays on other platforms are mostly within the range of one to five minutes because the scenario needs to run on that particular go. With Zapier, the scenario can span over multiple days and it does not take up running memory. Rather than that, it goes to sleep and runs back again after the designated time. With Zapier, I am able to handle workflows much faster. I have been able to reduce the effort the manual onboarding team and the operations team had to do in terms of employee onboarding. We have reduced the workflow time and made things more efficient and smoother and avoided any repetitive tasks in the day-to-day workflow of a team member. There is a significant reduction in manual work and team members save time by eliminating multiple workflows which are repetitive in nature that the automation team builds for them using Zapier.
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Top Industries

By visitors reading reviews
No data available
Construction Company
16%
Manufacturing Company
10%
Financial Services Firm
8%
Outsourcing Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
By reviewers
Company SizeCount
Small Business32
Midsize Enterprise10
Large Enterprise7
 

Questions from the Community

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What is your experience regarding pricing and costs for Zapier?
The pricing is in accordance with market standards and even lower in some cases. The license setup cost is reasonable.
What needs improvement with Zapier?
Zapier can be improved by having more complex running scenarios, such as running code and more custom modules, and maybe multi-router cases which will make the workflows even tighter and more compl...
What is your primary use case for Zapier?
My main use case for Zapier is that it acts as a no-code automation platform which helps us in automating business platforms and business process automation. It is a tool that we were using prior t...
 

Comparisons

 

Overview

 

Sample Customers

Amway, Salesforce, PWC, P&G, Moz, Pirelli
BuzzFeed, Groupon, Spotify, Columbia University, FOX
Find out what your peers are saying about Informatica, Microsoft, Palantir and others in Data Integration. Updated: July 2026.
906,418 professionals have used our research since 2012.