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IBM Cognos vs Tungsten Insight comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jan 1, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

IBM Cognos
Ranking in BI (Business Intelligence) Tools
8th
Average Rating
8.0
Reviews Sentiment
6.3
Number of Reviews
134
Ranking in other categories
Reporting (6th)
Tungsten Insight
Ranking in BI (Business Intelligence) Tools
50th
Average Rating
7.6
Reviews Sentiment
7.2
Number of Reviews
3
Ranking in other categories
Process Mining (17th)
 

Mindshare comparison

As of July 2025, in the BI (Business Intelligence) Tools category, the mindshare of IBM Cognos is 3.2%, down from 4.3% compared to the previous year. The mindshare of Tungsten Insight is 0.1%, up from 0.1% compared to the previous year. It is calculated based on PeerSpot user engagement data.
BI (Business Intelligence) Tools
 

Featured Reviews

AMOL JAJU - PeerSpot reviewer
Offers ad hoc analysis reports and good for operational dashboarding
There used to be many valuable features, but in the last three or four years, whatever IBM is doing with enhancements, it has taken a lot of time to build and develop. But the best usage of Cognos is the ad hoc analysis reports. I really like that. Our customers also like that. But now the usage of Cognos and OBIE is reduced by various business users because people and business users are now more focused on analytics, slice and dice, and the dashboard, and the widgets.
reviewer2005506 - PeerSpot reviewer
Great reporting and customizations with good reliability
A lot of the improvement is not so much the product as it is how it's deployed; it's about mapping against what you need to improve your processes, whether it's the Kofax kind of shows in the IDP. You've got process orchestration, extraction and robotic process automation, process orchestration, and then mobile. Tracking what you need out of those, either all five together or one of those separated out, is usually what's more critical. They do add capabilities to the tool. However, from our perspective as a consulting organization, the real key is whether you are getting the data you need to improve your process or if your reporting is not providing you with the desired information you need to improve your processes. If there's any negative, it's just the different names, the branding names that the product's gone through. It's confusing.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"One of the strong suits of Cognos is its robust corporate reporting capability."
"The most valuable feature of IBM Cognos is security. The solution has updated features that other competitors' solutions come out with long after IBM Cognos has had them."
"IBM Cognos is a robust governed platform with significant security features and provides excellent graphics and reporting."
"Using custom controls, it is possible to extend the application with even more functionality and make the application intuitive and attractive."
"The most valuable features are Report Development (Functionality) and Information Distribution (Flexibility)."
"This solution allows you to input a wide range of file formats."
"Self-service is possible through the use of dashboards, which are also very intuitive. Stories can be used to pin snapshots, tell the story for meetings, etc."
"The tool can join data from different sources, write back to databases, generate alerts, and be customized to our preferences. It's an enterprise BI tool that's more powerful than just visualization tools like Power BI or Tableau."
"The initial setup is straightforward."
"It provides the ability to design applications directly."
"You can easily customize reporting to pull the fields that interest you."
 

Cons

"We would like to see development of the product's UI function, to make it more of a UI tool that can be configured as required."
"They should provide improved visual reporting."
"I would like them to reinclude PowerPlay. One thing that I am missing in the current Cognos is what was formally named PowerPlay. They have basically removed PowerPlay from it, which is something that I fail to understand because it was the most wonderful tool for business intelligence that I've ever used. As far as I know, they don't provide this functionality anymore, so this is one thing that I dislike about Cognos."
"In terms of what could be improved, I would say, monitoring, monitoring, monitoring. Some improvements in monitoring would be helpful. I'd like to see more monitoring of specific reports and fields. The way the auditing is now is very limited, so I'd like to see more of that - of the monitoring."
"I rate pricing as a four, meaning it is more expensive compared to other solutions."
"I think the GIS pieces maybe not as good as we would like."
"The AI-based features could be further enhanced by the solution."
"IBM Support can be slow at times, but they can usually deliver in a timely manner."
"If there's any negative, it's just the different names, the branding names that the product's gone through. It's confusing."
"It would be ideal if there were some standard forms that could be customized."
"The initial setup is complex and would be difficult to carry out without any training."
 

Pricing and Cost Advice

"The licensing costs are a little bit higher for IBM Cognos. I don't think there is any additional cost apart from the licensing charges."
"It is quite pricy. I think Microsoft BI is cheaper. Tableau might also be cheaper, but it also depends on the usage. If you have very many users, Cognos can be a problem. It could be cheaper than Tableau but not for so many users. If you have a few thousand users, Tableau, which is generally quite expensive, can be cheaper than Cognos."
"There is a standard license required to use this solution. There are some additional tools but I am not sure if they are an extra cost."
"Cognos is super expensive compared to Tableau ($70/month) and Power BI ($20/month) — I think Cognos is roughly $200 a month."
"It's more expensive than similar solutions like Tableau and Power BI."
"There is some additional licensing that we needed to purchase because we were touching data outside of our core data platform. The cost was approximately $25,000 for the additional licenses, which were approximate 45 licenses. For the application itself, updates, and the core platform it was approximately $50,000. Giving a total cost of $75,000 annually for our usage of IBM Cognos."
"It is pretty expensive."
"Pricing should be improved."
Information not available
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Comparison Review

it_user79932 - PeerSpot reviewer
Feb 4, 2015
Comparison of SAP BO, Tableau, QlikView, Cognos, Microsoft, OBIEE and Pentaho
1. SAP BO/BI Enterprise scalability Security Ease of use Semantic layer 2. Tableau Visualization Data discovery Turnaround time 3. IBM Cognos Enterprise scalability Security In-memory feature 4. MS BI - Flexibility 5. Pentaho - Open source but still enterprise grade 6. QlikView Data…
 

Top Industries

By visitors reading reviews
Financial Services Firm
14%
Educational Organization
13%
Insurance Company
9%
Manufacturing Company
8%
No data available
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
 

Questions from the Community

Seeking lightweight open source BI software
It depends on the Data architecture and the complexity of your requirement. Some great tools in the market are Qlik Sense, Power BI, OBIEE, Tableau, etc. I have recently started using Cognos Enter...
What do you like most about IBM Cognos?
The solution's most valuable feature is its ease of use, which makes it easily compatible with other tools.
What needs improvement with IBM Cognos?
There is room for improvement in self-service analytics and predictiveness.
Ask a question
Earn 20 points
 

Comparisons

No data available
 

Also Known As

Cognos, Cognos Analytics, IBM Cognos Analytics
Kofax Insight
 

Overview

 

Sample Customers

More than 23,000 leading organizations across multiple industries use Cognos. Some examples of Cognos customers include BMW Financial Services, Quinte Health Care, Troy Corporation, Michigan State University, and GKN Land System.
Infosys,HMI, krungsri, Cegeka
Find out what your peers are saying about IBM Cognos vs. Tungsten Insight and other solutions. Updated: July 2025.
862,289 professionals have used our research since 2012.