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HootSuite vs Influitive AdvocateHub vs Khoros Social Media Management comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Mindshare comparison

As of September 2025, in the Social CRM category, the mindshare of HootSuite is 7.7%, down from 9.5% compared to the previous year. The mindshare of Influitive AdvocateHub is 2.1%, up from 0.3% compared to the previous year. The mindshare of Khoros Social Media Management is 3.3%, down from 5.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Social CRM Market Share Distribution
ProductMarket Share (%)
HootSuite7.7%
Khoros Social Media Management3.3%
Influitive AdvocateHub2.1%
Other86.9%
Social CRM
 

Featured Reviews

Anish Bajracharya - PeerSpot reviewer
Efficient management of social media campaigns while noting pricing challenges
If you are into social media marketing or any other digital media, then you should have knowledge of HootSuite because it is the industry standard that has been helping industry professionals. It makes life easier and somehow lowers stress, which is why I would recommend HootSuite It saves me…
it_user886581 - PeerSpot reviewer
It has helped tremendously when it comes to driving our customer story pipeline
We use this product for maintaining a select group of our VIP customers. Through this community, we are able to generate marketing campaigns, leads, referrals, and references Influitive has helped tremendously when it comes to driving our customer story pipeline. We are better equipped to engage…
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Top Industries

By visitors reading reviews
Financial Services Firm
11%
Retailer
11%
Computer Software Company
9%
University
9%
No data available
No data available
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business4
Midsize Enterprise1
Large Enterprise2
By reviewers
Company SizeCount
Small Business7
Midsize Enterprise6
Large Enterprise9
No data available
 

Questions from the Community

What do you like most about HootSuite?
HootSuite has an AI engine to suggest trending topics related to our business. The engine works really well and comes...
What needs improvement with HootSuite?
Would you say there are any areas that still could be improved? Can they make it better in some ways?
What is your primary use case for HootSuite?
If you are into social media marketing or any other digital media, then you should have knowledge of HootSuite becaus...
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Comparisons

 

Also Known As

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Khoros Care, Spredfast
 

Overview

 

Sample Customers

Vega, TicketLeap, Radio Italia, The PureMatter Agency, Kiva, The Vancouver Canucks
Bynder, Hubspot, BMC, OurCrowd, Prezi, Ecobee, DocuSign, MongoDB, ADP, Ceridian, LifeWorks, Rosetta Stone, Gainsight, iCompass, Marketo, Salesforce, Box, Dell EMC, Duo, Oracle, VMware, IBM, HP, Cisco
HP, Rogers, BeyondBank Australia
Find out what your peers are saying about Sprinklr, Salesforce, Qualtrics and others in Social CRM. Updated: September 2025.
868,183 professionals have used our research since 2012.