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Gupshup vs Jamf Protect comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Gupshup
Ranking in AI Customer Experience Personalization
6th
Average Rating
8.6
Number of Reviews
12
Ranking in other categories
Customer Communications Management (CCM) (2nd), Conversation Intelligence Software (3rd), AI Customer Support (4th), AI Sales & Marketing (6th)
Jamf Protect
Ranking in AI Customer Experience Personalization
19th
Average Rating
9.0
Reviews Sentiment
7.7
Number of Reviews
17
Ranking in other categories
Endpoint Protection Platform (EPP) (20th)
 

Mindshare comparison

As of July 2026, in the AI Customer Experience Personalization category, the mindshare of Gupshup is 0.9%. The mindshare of Jamf Protect is 0.7%. It is calculated based on PeerSpot user engagement data.
AI Customer Experience Personalization Mindshare Distribution
ProductMindshare (%)
Gupshup0.9%
Jamf Protect0.7%
Other98.4%
AI Customer Experience Personalization
 

Featured Reviews

Jaspreet k - PeerSpot reviewer
Head of development at Flash
Improving customer engagement has transformed how our AI chatbots drive conversational sales
I do not feel that Gupshup needs any improvement. It is an absolute solution, and I believe they do not need improvements in UI, UX, customer support, product visibility, or learning curve. Everything is very detailed, and I feel it is the best in this segment. I do not have any suggestions for improvement. I do see advancements of AI and ML in the upcoming years as a potential area for Gupshup to focus on further. I am witnessing new LLM and models emerging in the industry daily, so naturally, I think the AI agents could be improved. Beyond that, I do not feel anything else is needed as an improvement.
Nick Rudman - PeerSpot reviewer
Project Manager at Wells Fargo
Security platform has reduced malware risk and has strengthened compliance for macOS endpoints
Jamf Protect provides multiple levels of telemetry collection, allowing me to select how sensitive I want to be on event triggers. Jamf Protect allows me to monitor against specific threat categories aligned to the MITRE ATT&CK framework. In addition to protection, I utilize Jamf Protect to monitor our endpoint compliance with the CIS critical security control baseline. If the environment is predominantly Apple based, Jamf Protect is a strong solution for providing EDR capabilities to endpoints. The detection capabilities are on par with other leading EDR tools, and it integrates well with Jamf MDM. The compliance telemetry, log forwarding, and USB device management included as part of Jamf Protect provide a good return on investment. Jamf Protect has had a positive impact on my organization, as it has been one of the best tools that protects against malware. It offers better detection of malware, reducing downtime and risk to our network by approximately 30 to 50 percent. Implementing it is straightforward, although there can be a steep learning curve in general, especially for less technical users. The competitive pricing included in the business package is great, and compliance with our security standards has been maintained.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Gupshup has positively impacted my organization in multiple ways, significantly impacting the bottom line and providing an overall return through the WhatsApp automation report showing around 398 percent on investment over a three-year period."
"Gupshup has impacted my organization very positively; it is a good platform, very reliable, and this is the first platform that we have used where we did not feel any need to switch over to any competitor because Gupshup is everything it markets itself to be."
"In my experience, the best features Gupshup offers include the ability for a user with no prior knowledge of code to also use this platform if they are creative."
"I believe Gupshup has made the process of integrating WhatsApp for customers more agile."
"I think the best feature Gupshup offers is the very good documentation, and I appreciate how they provide assistance when we need it, as well as the architecture of the documentation."
"Gupshup has positively impacted my organization by helping me increase the user base from an existing point of view from zero to 0.6x in a span of three months."
"Gupshup is doing a good job in terms of accuracy and reliability, and they can keep doing so."
"I believe Gupshup is one of the best services that I have used for sending notifications, and I totally trust it."
"Jamf Protect is a security product that helps us with CIS benchmarks and threat prevention."
"The behavioral detection is valuable."
"Jamf Protect offers next-generation antivirus and Apple specific defense features, with real-time updates that block or look for any malicious software on the device, such as Trojans or crypto miners, so people feel secure and we feel secure as administrators that end users are protected from ransomware and other kinds of malicious software."
"Jamf Protect's most effective features for threat detection include managing devices and applications, deploying and upgrading the OS, and its overall security features."
"If some other organization is using Jamf Pro, they should definitely go for Jamf Protect, as that will streamline many things for them."
"Jamf Protect has had a very positive impact on my organization; it has improved my visibility into endpoint activity across my macOS fleet, strengthened my security detection capabilities, and reduced the time required to investigate and respond to security incidents."
"Jamf Protect searches incoming and outgoing traffic for malware to monitor the network for security."
"I rate the technical support a ten out of ten."
 

Cons

"Gupshup could be improved by adding more selection of templates."
"I remember that I was trying to get the webhooks about account information, and I had trouble finding in the documentation how I could receive webhooks about the account, such as when we have an account that could be blocked or when the limit of messages might be erased."
"Gupshup can be improved in terms of the UI and the design of the particular model."
"The main thing the support team should do is give immediate resolution, not take a day or two or three days."
"I think Gupshup could be improved with online support or WhatsApp support so that we can talk directly with an agent, instead of working only by email."
"If I suggest an improvement, I would desire to see deeper analytics."
"I would appreciate more granular error code documentation for edge case API delivery failures, deeper out-of-the-box integration with cloud monitoring tools such as AWS CloudWatch or DataDog for native metric scraping, and a more responsive administrative console when querying massive historical message logs."
"I think their customer support needs to be improved as they have a very slow response time and lack local support, especially in Indonesia."
"Jamf Protect can be improved by addressing the steep learning curve for the custom analytics engine."
"Jamf Protect protects just Mac devices, and we would love to have one solution for other platforms and not just Mac devices."
"The dependency on Jamf Pro or SIEM or SOAR for some automations and integrations could be reduced."
"Beginners need initial training."
"To improve Jamf Protect, I suggest enhancing the end user onboarding user experience, expanding out-of-the-box support for additional SIEMs, and noting that the user interface takes some getting used to."
"The scope of improvement will fall under the support hierarchy that the tool offers to the latest version that Apple derives for any of the latest operating systems to launch."
"Jamf Protect needs to improve its pricing."
"The customer service rating is four out of ten."
 

Pricing and Cost Advice

Information not available
"The licensing costs are yearly and expensive."
"It's significantly cheaper than other options like ApexOne."
"I rate the product price as a five on a scale of one to ten, where one is a low price, and ten is a high price."
"Jamf Protect costs double the price that we were paying before."
"Jamf Protect is an expensive solution."
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Top Industries

By visitors reading reviews
Manufacturing Company
26%
Construction Company
16%
University
11%
Comms Service Provider
9%
University
12%
Manufacturing Company
9%
Computer Software Company
8%
Financial Services Firm
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business7
Midsize Enterprise1
Large Enterprise6
By reviewers
Company SizeCount
Small Business7
Midsize Enterprise5
Large Enterprise14
 

Questions from the Community

What is your experience regarding pricing and costs for Gupshup?
Regarding the metering and billing experience, I feel that Gupshup has provided me exceptional results. The payment plans and model for paying directly were not expensive at all. I am essentially a...
What needs improvement with Gupshup?
I do not feel that Gupshup needs any improvement. It is an absolute solution, and I believe they do not need improvements in UI, UX, customer support, product visibility, or learning curve. Everyth...
What is your primary use case for Gupshup?
I have been using Gupshup for the last four years in the organization for SMS API management. Gupshup serves as a provider for the API, helping us to get the OTPs and the omnichannel transactional ...
What is your experience regarding pricing and costs for Jamf Protect?
Regarding the current pricing, we just got a quotation for next year, actually, and it's the same as last year. There's no increase, but I still know the price is high, and it's worth the investment.
What needs improvement with Jamf Protect?
I think Jamf Protect can be improved because I submitted a report this morning about some features I want to get for Jamf Protect, so it will be more enhanced. The AI capability is still in the beg...
What is your primary use case for Jamf Protect?
I work at a school and I'm managing the entire school with Jamf Protect, so we're managing about 1,000 plus computers, and I'm in the IT department.
 

Overview

Find out what your peers are saying about Gupshup vs. Jamf Protect and other solutions. Updated: June 2026.
902,894 professionals have used our research since 2012.