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Looker Studio vs SAP Analytics Cloud comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Looker Studio
Average Rating
7.6
Reviews Sentiment
5.4
Number of Reviews
16
Ranking in other categories
Reporting (12th)
SAP Analytics Cloud
Average Rating
8.0
Reviews Sentiment
7.1
Number of Reviews
72
Ranking in other categories
BI (Business Intelligence) Tools (5th), Predictive Analytics (3rd)
 

Mindshare comparison

While both are Business Intelligence solutions, they serve different purposes. Looker Studio is designed for Reporting and holds a mindshare of 2.7%, up 2.5% compared to last year.
SAP Analytics Cloud, on the other hand, focuses on BI (Business Intelligence) Tools, holds 2.2% mindshare, down 4.8% since last year.
Reporting Market Share Distribution
ProductMarket Share (%)
Looker Studio2.7%
Microsoft Power BI17.3%
Tableau Enterprise15.6%
Other64.4%
Reporting
BI (Business Intelligence) Tools Market Share Distribution
ProductMarket Share (%)
SAP Analytics Cloud2.2%
Microsoft Power BI8.9%
Tableau Enterprise6.2%
Other82.7%
BI (Business Intelligence) Tools
 

Featured Reviews

Heron Ziegel - PeerSpot reviewer
Project Engineer at Quartz Consulting Group
Has supported quick dashboard creation and data sharing but lacks tools for managing multiple reports efficiently
We integrated Looker Studio with other platforms in our data ecosystem; we tried integrating with Sheets, and that went okay, but it could have been better. It could have been better because it needed a very specific format to read the data, so we had to reformat the sheet file. Looker Studio was mostly just helpful in that it provided live updating charts for tracking performance indicators in the organization. Integrating with a database was very difficult because there wasn't a lot of feedback for what was going wrong with the connection. I don't remember if we reached out to support. I didn't personally reach out, but my boss may have. I didn't reach out to support, so I do not have experience with it to rate it. We worked with the free version of Looker Studio initially, and we upgraded at some point to the pro version; I don't remember if we actually paid for it or if it was just a free trial. The pricing was reasonable. I remember doing a price comparison, and it was pretty reasonable, but it did have fewer features than a lot of other software, which was okay for a comparable price but a little cheaper.
Pavlina Pankova - PeerSpot reviewer
Competence Leader - BI at Sabris CZ s.r.o.
Brings reporting, planning, and prediction together in one seamless workflow
I think the areas of SAP Analytics Cloud that could be improved or enhanced are mentioned by users or companies, and they would definitely mention the price in terms of planning licensing. From a consulting point of view, I don't see any major weaknesses. It is reasonably well-developed, and the perfect strength is that innovations are coming on a quarterly basis. It is slightly behind other tools in terms of the number of graphical outputs. Some tools have it faster, but every increment of innovations contains new features. On the other hand, it is perfectly fitting to the SAP environment, with seamless integration to all SAP modules, not only ERP but also SuccessFactors and other tools from the SAP family, for example, integrated business planning for the production planning. This is really a highlight compared to other tools.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"I am impressed with the tool's scheduling mechanism, refresh mechanism, and different types of charts."
"The fact that Looker Studio is free and has a free tier was probably the biggest benefit; it is very accessible and not too difficult to use."
"Looker's ability to perform aggregation before visualization allows for effective data slicing and dicing."
"This has improved our organization by allowing people to see their data and develop visualizations themselves."
"Valuable features include advanced integrated analysis and easy implementation."
"The product's initial setup phase is very simple."
"The company dashboard is useful because we could share it via a link as a reminder for everyone to check it weekly. We observed the progress of our portfolio from last week to the current week, allowing us to compare revenues."
"Data Studio integrates seamlessly with other Google products, and we can use it with other APIs if we like."
"Its user-friendliness is valuable. It is a product for end-users and not for IT, which is an advantage."
"What my customers like best about SAP Analytics Cloud is the dashboard because it's pretty good."
"The user interface is quite good for developing reports out of models."
"The capabilities of SAP Analytics Cloud that I consider the most valuable are that all three functionalities are in one tool, and because they are, you don't have to buy another tool to make planning, you don't have to buy another tool to implement prediction."
"The most useful feature of SAP Analytics Cloud is planning because it helps users with making predictions and forecasts. Clients can forecast, make data allocations, and other actions. The solution is useful for planning."
"I like the product's capabilities. The clarity and scenarios are the main features that allow us to forecast using machine learning algorithms and make decisions."
"The product's native integration with SAP ERP systems is particularly valuable."
"There is a seamless integration with SAP S4HANA which is really valuable to our organization and its functions. Since the data is stored in the same ecosystem, it creates a simple process of building dashboards, without making the process cumbersome The Analytics Cloud provides standardized templates and storage options, making it easy to plug into existing structures. We're utilizing custom stories that have already been developed, streamlining the development process. It serves as a convenient starting point and contributes to the overall ease of development. Another advantage is that it doesn't provide the same level of calculation power as Power BI and Tableau. SAP Analytics Cloud emphasizes pushing analytics back into the database, recommending data manipulation and preparation outside of the platform. This approach is seen as an advantage, as it allows for more robust data handling."
 

Cons

"Panels are not as easy to use as other data extraction UIs."
"It's not yet a replacement for a complete BI tool."
"The tool has a lot of room for improvement. It's not very professional and allows for only simple tasks like indicating KPIs or quick calculations. It lacks a good calculation-based language like Power BI's DAX, making it less suitable for professional use. Additionally, the variety of visualization tools is limited, and customization options are restricted."
"The tool should come up with data modeling layer features that are present in other products like Power BI."
"Stability and scalability an be improved for a full ten."
"Insisting on forums, blogs and community outreach in communications, and posting videos on an established calendar would be useful."
"Looker Studio did not fit our needs for scalability."
"The tool should improve on live data integration for quicker data reflection."
"The business intelligence features should be improved because there is a lack of functionality regarding that part."
"Technical support could be more helpful and responsive."
"We are currently working on connectivity with S/4HANA, but we would like to have better connectivity with our legacy systems."
"The solution should include other scripting languages as well, such as Python."
"The price, integration, and modeling capabilities could be better. I have to use an integration engine to integrate our products and databases. SAP Analytics Cloud is made specifically for KPIs and business intelligence. The modeling capabilities are kind of poor. You always have to model the data and then present it visually in SAP Analytics Cloud. In the next release, I would like to have a lite version for planning to create scenarios quickly. For me personally, planning is the most complicated feature of SAP Analytics Cloud."
"The scope is limited to a few accounts."
"The main area that needs improvement is visualization."
"Its integration or connectivity with non-SAP systems, big data, and social media, such as YouTube, LinkedIn, et cetera, can be improved. This is where SAP has limited features as compared to other solutions."
 

Pricing and Cost Advice

"The cost is quite affordable based on feature analysis."
"I think the tool is cheap because you don't need to pay anything for using the tool. However, when connecting and analyzing other data sources, you should consider where to analyze this information because Google Data Studio doesn't handle much data well. You must also consider how you will connect this data to it. In this case, you might need to hire DevOps or a data team to help with these issues."
"The solution is free but the Google Looker is expensive."
"The tool is free."
"The product is available for free."
"Its licensing is on a monthly basis."
"The price is competitive. There is a power user license and normal user license, but the normal user license is reasonable."
"SAP Analytics Cloud is a bit higher [in price]. Because, if Microsoft can afford a better product and lower cost, SAP can afford at least the same, or even lower."
"This solution offers value for money and you get what you pay for."
"The product is expensive."
"The platform is about 50% more expensive than Power BI."
"I don't have the exact price for SAP Analytics Cloud, but it could be improved and made cheaper, especially when compared to Power BI."
"SAP Analytics Cloud is expensive. The price is a big issue if you compare it with other solutions from different vendors."
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Top Industries

By visitors reading reviews
Financial Services Firm
11%
Manufacturing Company
11%
Computer Software Company
11%
Comms Service Provider
7%
Manufacturing Company
18%
Financial Services Firm
8%
Retailer
7%
Computer Software Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business7
Midsize Enterprise3
Large Enterprise6
By reviewers
Company SizeCount
Small Business24
Midsize Enterprise13
Large Enterprise39
 

Questions from the Community

What do you like most about Google Data Studio?
The company dashboard is useful because we could share it via a link as a reminder for everyone to check it weekly. We observed the progress of our portfolio from last week to the current week, all...
What needs improvement with Google Data Studio?
I would appreciate improvements in the data modeling features, as it's not straightforward, and it's not what people in analytics are used to. Specifically, most people using this visualization too...
What is your primary use case for Google Data Studio?
I used Looker Studio mainly for reporting, where I created multiple dashboards on it. I wouldn't say I made the most of the usage of the connections because all the connections were based on flat f...
Which would you choose - Tableau or SAP Analytics Cloud?
Tableau is easy to set up and maintain. In about a day it is possible for the entire platform to be deployed for use. This relatively short amount of time can make all the difference for companies ...
What do you like most about SAP Analytics Cloud?
In the data warehouse, you're free to make changes. You can make everything text, meaning it's always a string. Even numbers appear as text, giving you the flexibility to work with all columns.
What is your experience regarding pricing and costs for SAP Analytics Cloud?
I normally do not deal with the commercials, so I am not aware of the pricing part of it.
 

Also Known As

Data Studio
SAP BusinessObjects Cloud
 

Overview

 

Sample Customers

Genesys, Shueisha
Live Oak Bank
Find out what your peers are saying about Looker Studio vs. SAP Analytics Cloud and other solutions. Updated: March 2020.
881,455 professionals have used our research since 2012.