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Looker Studio vs SAP Analytics Cloud comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Looker Studio
Average Rating
7.6
Reviews Sentiment
5.4
Number of Reviews
16
Ranking in other categories
Reporting (12th)
SAP Analytics Cloud
Average Rating
8.0
Reviews Sentiment
7.1
Number of Reviews
72
Ranking in other categories
BI (Business Intelligence) Tools (5th), Predictive Analytics (3rd)
 

Mindshare comparison

While both are Business Intelligence solutions, they serve different purposes. Looker Studio is designed for Reporting and holds a mindshare of 2.7%, up 2.5% compared to last year.
SAP Analytics Cloud, on the other hand, focuses on BI (Business Intelligence) Tools, holds 2.2% mindshare, down 4.8% since last year.
Reporting Market Share Distribution
ProductMarket Share (%)
Looker Studio2.7%
Microsoft Power BI17.3%
Tableau Enterprise15.6%
Other64.4%
Reporting
BI (Business Intelligence) Tools Market Share Distribution
ProductMarket Share (%)
SAP Analytics Cloud2.2%
Microsoft Power BI8.9%
Tableau Enterprise6.2%
Other82.7%
BI (Business Intelligence) Tools
 

Featured Reviews

Heron Ziegel - PeerSpot reviewer
Project Engineer at Quartz Consulting Group
Has supported quick dashboard creation and data sharing but lacks tools for managing multiple reports efficiently
We integrated Looker Studio with other platforms in our data ecosystem; we tried integrating with Sheets, and that went okay, but it could have been better. It could have been better because it needed a very specific format to read the data, so we had to reformat the sheet file. Looker Studio was mostly just helpful in that it provided live updating charts for tracking performance indicators in the organization. Integrating with a database was very difficult because there wasn't a lot of feedback for what was going wrong with the connection. I don't remember if we reached out to support. I didn't personally reach out, but my boss may have. I didn't reach out to support, so I do not have experience with it to rate it. We worked with the free version of Looker Studio initially, and we upgraded at some point to the pro version; I don't remember if we actually paid for it or if it was just a free trial. The pricing was reasonable. I remember doing a price comparison, and it was pretty reasonable, but it did have fewer features than a lot of other software, which was okay for a comparable price but a little cheaper.
Pavlina Pankova - PeerSpot reviewer
Competence Leader - BI at Sabris CZ s.r.o.
Brings reporting, planning, and prediction together in one seamless workflow
I think the areas of SAP Analytics Cloud that could be improved or enhanced are mentioned by users or companies, and they would definitely mention the price in terms of planning licensing. From a consulting point of view, I don't see any major weaknesses. It is reasonably well-developed, and the perfect strength is that innovations are coming on a quarterly basis. It is slightly behind other tools in terms of the number of graphical outputs. Some tools have it faster, but every increment of innovations contains new features. On the other hand, it is perfectly fitting to the SAP environment, with seamless integration to all SAP modules, not only ERP but also SuccessFactors and other tools from the SAP family, for example, integrated business planning for the production planning. This is really a highlight compared to other tools.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Valuable features include advanced integrated analysis and easy implementation."
"The fact that Looker Studio is free and has a free tier was probably the biggest benefit; it is very accessible and not too difficult to use."
"Looker's ability to perform aggregation before visualization allows for effective data slicing and dicing."
"What I appreciate about Looker Studio is mostly the clean visuals, which is good, as I prefer a dashboard with a clean aesthetic rather than feeling sort of an old Windows type of dashboard."
"Data Studio integrates seamlessly with other Google products, and we can use it with other APIs if we like."
"I would rate this solution eight or nine out of ten."
"I am impressed with the tool's scheduling mechanism, refresh mechanism, and different types of charts."
"The integration with Excel and Google Sheets is a valuable feature, making it easy to access and visualize data."
"All of the modules that we used to have separately in our on-premises solution are now integrated into one platform."
"The most useful feature of SAP Analytics Cloud is planning because it helps users with making predictions and forecasts. Clients can forecast, make data allocations, and other actions. The solution is useful for planning."
"It is easy to integrate with SAP ERP and BW systems, allowing smooth data transfer and live connections without much development."
"The capabilities of SAP Analytics Cloud that I consider the most valuable are that all three functionalities are in one tool, and because they are, you don't have to buy another tool to make planning, you don't have to buy another tool to implement prediction."
"The user interface is quite good for developing reports out of models."
"The visualizations have been the most valuable feature."
"It's so user-friendly."
"I like the predictive features of SAP. It's easy to use tools for an end-user."
 

Cons

"The tool has a lot of room for improvement. It's not very professional and allows for only simple tasks like indicating KPIs or quick calculations. It lacks a good calculation-based language like Power BI's DAX, making it less suitable for professional use. Additionally, the variety of visualization tools is limited, and customization options are restricted."
"There are issues with integration and I encountered limits and warnings, especially with my pivot table size."
"The challenges with Google Data Studio are associated with the security part, making it an area where improvements are required."
"I would appreciate improvements in the data modeling features, as it's not straightforward, and it's not what people in analytics are used to."
"Insisting on forums, blogs and community outreach in communications, and posting videos on an established calendar would be useful."
"The performance of Looker needs improvement, particularly the report loading time, which is critical for business users."
"It's not yet a replacement for a complete BI tool."
"The tool should improve on live data integration for quicker data reflection."
"An area for improvement in SAP Analytics Cloud is its planning feature because it's not that efficient when compared to BPC. Another area for improvement in the solution is the difficulty in building reports or dashboards, particularly if you don't have proper knowledge of the BI system. SAP Analytics Cloud technical support also needs improvement."
"What could be improved in SAP Analytics Cloud is integration, particularly in terms of extracting data from the source system. Currently, its data extraction mechanism doesn't have good integration and needs improvement."
"They need a better scalability rate."
"AI doesn't work as well with SAP live connections."
"The general management of this solution could be improved. The graphics or icons could also be improved to allow them to integrate with other environments on the web."
"When it comes to planning there is a concern about the ability to match the exact requirements of the customer with what the product offers."
"We need to know that we are using the latest and greatest, and SAP appears as if it has lost some credit in the market.​"
"SAC, which is the cloud version, lost some good features from the previous planning product, like BPC or BPS."
 

Pricing and Cost Advice

"The tool is free."
"The cost is quite affordable based on feature analysis."
"The solution is free but the Google Looker is expensive."
"The product is available for free."
"I think the tool is cheap because you don't need to pay anything for using the tool. However, when connecting and analyzing other data sources, you should consider where to analyze this information because Google Data Studio doesn't handle much data well. You must also consider how you will connect this data to it. In this case, you might need to hire DevOps or a data team to help with these issues."
"The price is competitive. There is a power user license and normal user license, but the normal user license is reasonable."
"The premium option is very expensive at five thousand dollars. I use the nine hundred and ninety-nine dollar option."
"It's not that costly as such for the time being."
"SAP Analytics can be very costly to license, which can make it difficult for organizations to implement."
"The product is expensive."
"The pricing is based on an annual license and is rated a four out of ten."
"SAP Analytics Cloud can be quite expensive."
"The pricing of this product is reasonable."
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Top Industries

By visitors reading reviews
Financial Services Firm
11%
Computer Software Company
11%
Manufacturing Company
10%
Comms Service Provider
7%
Manufacturing Company
18%
Financial Services Firm
9%
Retailer
7%
Computer Software Company
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business7
Midsize Enterprise3
Large Enterprise6
By reviewers
Company SizeCount
Small Business24
Midsize Enterprise13
Large Enterprise39
 

Questions from the Community

What do you like most about Google Data Studio?
The company dashboard is useful because we could share it via a link as a reminder for everyone to check it weekly. We observed the progress of our portfolio from last week to the current week, all...
What needs improvement with Google Data Studio?
I would appreciate improvements in the data modeling features, as it's not straightforward, and it's not what people in analytics are used to. Specifically, most people using this visualization too...
What is your primary use case for Google Data Studio?
I used Looker Studio mainly for reporting, where I created multiple dashboards on it. I wouldn't say I made the most of the usage of the connections because all the connections were based on flat f...
Which would you choose - Tableau or SAP Analytics Cloud?
Tableau is easy to set up and maintain. In about a day it is possible for the entire platform to be deployed for use. This relatively short amount of time can make all the difference for companies ...
What do you like most about SAP Analytics Cloud?
In the data warehouse, you're free to make changes. You can make everything text, meaning it's always a string. Even numbers appear as text, giving you the flexibility to work with all columns.
What is your experience regarding pricing and costs for SAP Analytics Cloud?
I normally do not deal with the commercials, so I am not aware of the pricing part of it.
 

Also Known As

Data Studio
SAP BusinessObjects Cloud
 

Overview

 

Sample Customers

Genesys, Shueisha
Live Oak Bank
Find out what your peers are saying about Looker Studio vs. SAP Analytics Cloud and other solutions. Updated: March 2020.
883,011 professionals have used our research since 2012.